Bobbi Brown

OTA LEADERSHIP INDEX

Bobbi Brown

333
LINES ON RECORD
6
APPEARANCES
4
SHOWS
2018–2026
ON RECORD

ARCHETYPE

The Catalyst

Ideas with a spark, energy, range and the ability to start things.

Bobbi Brown reads as The Catalyst because she has sparked change more than once. She first rejected the heavily made-up beauty standard that defined cosmetics in the 1990s and built a brand around a radical alternative, then walked away from that brand at its peak to ignite a second entrepreneurial act with Jones Road.

IN THEIR WORDS, WHY CATALYST

No, but when you do advertising and catalog, like catalog at the time was paying between $250 and $500 a day, and that's when you do makeup on a bunch of models for a Saxfith Avenue or a Macy's. And then if it's a commercial, you got a couple thousand. But everything you do, you meet people. And you tend to move in packs.

HOW I BUILT THIS WITH GUY RAZ

And I was in awe. You know, I could never ever, ever be that glamorous And I was, you know, the shortest always, and, you know, not the skinniest, but I was really lucky because the other side of that, I had my grandmother and my aunt Dallas, who were more like me, really simple, wearing comfortable shoes, you know, people comfortable in…

HOW I BUILT THIS WITH GUY RAZ

My mother says, You can't. And I said, But why, mom, it's so boring. I don't want to go to college. She says, I never graduated college. And she says, you have to. I said, but mom, I have no clue what I want to do. And my mother said, I remember the two chairs we were sitting at.

HOW I BUILT THIS WITH GUY RAZ

My mother was the most glamorous, stunning woman. She looked like a young Jackie Kennedy And I used to watch her put her makeup on with her false eyelashes, her eyeliner. She was skinny as could be.

HOW I BUILT THIS WITH GUY RAZ

THE DAVID RUBENSTEIN SHOW

The David Rubenstein Show: “Bobbi Brown”

LISTEN AT THE SOURCE ↗
Bobbi's full six-dimension Leadership Index profile is held pending their validation. The archetype shown is the OTA analyst-rated read. How we read a leader →

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