OTA LEADERSHIP INDEX

Steve Jobs

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ARCHETYPE

The Visionary

The future, and what is barely possible, reads round the next corner.

Steve Jobs reads as The Visionary because his defining gift was anticipating what consumers wanted before they knew it themselves, translating abstract technological possibility into objects of cultural desire. At Apple he drove the creation of the Macintosh, the iMac, the iPod, iTunes, the iPhone, and the iPad, each redefining its category.

IN THEIR WORDS, WHY VISIONARY

“We're gambling on our vision, and we would rather do that than make "me too" products. Let some other companies do that. For us, it's always the next dream.”
undated

“You're ripping us off! I trusted you, and now you're stealing from us!”
undated

“It is hard to think that a $2 billion company with 4,300-plus people couldn't compete with six people in blue jeans.”
undated

Steve’s full six-dimension Leadership Index profile is held pending their validation. The archetype shown is derived from their interview transcript, held pending validation by the subject. How we read a leader →

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