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André Neves

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61
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2023-06-14
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2023-06-14
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1
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podcast

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  1. “This is a tiny game that introduced Bitcoin rewards and it exploded. Let's go to a bit bigger, right? Square inch, the $6 billion publicly traded company. They're a video game studio. They're most known for IPs like Final Fantasy. You probably have heard of them. They also integrated Zebedee on a handful of titles. And on one of the titles called Ludo Zenith, which is a game that they published to, I believe, East Asian countries primarily is a game for that region. It doubled their revenue by simply introducing as Ebit API, right? So they effectively, same thing. They introduced the rewards mechanism. And I believe it was 87% increase in their ARPDAO, which is average revenue per daily active user. So we're saying that one API integration, which takes three days to depend, you know, two weeks, you can double your revenue per user in that game. So this is very, very impactful.”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT

  2. “Fum games. Fum games has a very, it's an amazing game. It's a very addictive game called Bitcoin Miner. And it's effectively an idle game. It's a hyper casual game on your phone. And I believe it was four years ago. They released that game, but there were no rewards, right? It was just a normal game with advertisements. And it flopped. It was a serious flop. Months of months of development were nothing. Then Paul West, who's a CEO of Fum Games, discovered the Zevity API. and said, you know, let's give this a try. After the first month of introducing the rewards API and pushing Bitcoin miner as a new release again, their day 30 retention went up 1200%. We're talking about a game that had zero use case, interest, and user base. And they introduced one single API, and they were giving back tiny portions of their ad revenue. And now they just recently crossed over a million active users. This is my...”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT

  3. “With our technology while selling this to game developers in early 2020 was by introducing a reward mechanism to users based on the revenue they were getting from ads, they were able to significantly increase retention and significantly decrease churn. So in the video gaming industry and mobile gaming specifically, we talk about things like d14 and d30, which are effectively once the user signs up, are they still here after 14 days? Are they still here after 30 days? Are they still engaging? And notoriously, that is really low, right? It's effectively what's known as churn. So they sign up, they play for two days, and then they delete it, right? So you want the user to remain here. And what they found is, and I'll cite some examples, but what they found is every single game developer that introduced our platform and our rewardscape APIs, for example, increased their turn like tenfold, 100fold, a thousand fold. So first and foremost, we have”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT

  4. “And so our thesis was the gaming vertical is ripe for it. This younger demographic, they are much more in tune with value and point in digital economies. We can talk about Fortnite. We can talk about World of Warcraft. Every single one of these MMORPGs is a multi-billion dollar virtual economy. And there's trading actively occurring in that economy. Zebedee, the DEE for Zebedee, stands for digital economy engines. We actually want to power digital economy engines. We want to empower you with solutions, APIs, SDKs, dashboards so that you can power economy engines yourself, whether you're building an application, a game, or a system. Now back into the gaming side, I think your point is advertising models and how does that work. You were mentioning that you have kids and they play games and they see lots of ads. What clicked very quickly”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT

  5. “Our thesis around the adoption of Bitcoin and Lightning is that it needs to be Bitcoin comes to you when you are ready for Bitcoin. What I mean by that is the censorship resistance aspect of Bitcoin is important for some folks, not all. The monetary divisibility aspect of Bitcoin of 21 million and that's important to some, not all. The interoperability is important to some, not all. So you need to meet the customer where they're at. Don't come to a game developer selling hard money. That's not going to sell, right? That's not the selling point. The selling point is here's an interoperable money that you can interact with and instead of having 50 integrations for your payouts in 50 countries, you have one integration for payouts in all countries, right? Like that's the selling point. Increase your KPIs, improve your churn, right? So you have to meet the customer where they are. You don't just yell Bitcoin features or values, right?”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT

  6. “Definitely. At the core of Zebede, we have the Zebede API, and that's really what powers both our B2B and our B2C arms and products. What you're touching on is our B2B side. So akin to someone that wants to run a mom and pop shop online and sell clothes or stickers online, they would go to stripe.com and set up an account and then they can accept dollars. Similarly, anyone, whether you are a store or an operator or an e-commerce or an app developer or a game developer, you could just plug a zero.”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT

  7. “So he built Christmas. His handle is Mandelduck online, if you've ever heard of him. He built the very first Bitcoin game in 2013, and he did it with the game Saratobi. And really it was the notion of Bitcoin rewards. He was working at a digital studio similarly in a different company. And one of the clients wanted him to build a Bitcoin wallet. And in doing that, he got interested in saying, hey, no one's done a Bitcoin gain. Maybe I should put Bitcoin in a game and reward folks. And it was actually a pretty big hit, right? The chain was empty compared to now. So the fees were low and it was more or less okay. Then things changed quite rapidly, actually. Coinbase got involved and started advertising his game and giving him money to give out his rewards. And then fees started spiking. And I think it was a couple months after he had to shut it down because it was no longer feasible. It cost more to send the reward than it was the reward. And then he said, look,”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT

  8. “Side of things. And that's where I discovered chain code labs. So in early 2016 with the Lightning Network paper coming out, I really got interested in it, discussed with the Chainco Labs folks about it, and was one of the 10 invited to participate in the one and only, I believe they haven't run another residency program yet for the Lightning Network. This was in early 2018. In that residency program, you probably would recognize other names like Pierre Rochard, like Jack Mallers, like Alex Bosworth, right? So there was a lot of like Rene Picard who ended up writing the Lightning Network book. So all of us were in that cohort. And from there, I decided that Lightning is the future. Bitcoin is definitely the path here. And I believe it was two weeks later I quit my cushy job and I took the leap, right? It was time to take that leap of faith. So I went down that rabbit hole at that moment.”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT

  9. “Started learning about Bitcoin. Being originally from Brazil, I learned about Bitcoin on the technology side, not really on the monetary side. You know, my folks could send me money and I could send them money and it settled instantaneously. So that was sort of the part where it bit for me. And then right away, I realized I have to do something with this. The entrepreneurial mind, the driven mind just said, I have to build something here. And that's what I set out to do. But it's a little bit more complex than let's build something, right? You need to build a company to raise money and so on. And as lots of folks in normal jobs, let's call it, my job was great, right? I was a director of engineering at a digital product studio, making decent money, growing my career. But it wasn't challenging and it wasn't transformative. I wanted to have impact. And so I applied and I learned and I discovered and I researched and I started coding things away in the Bitcoin.”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT

  10. “Awesome. So let's start at the beginning, right? Zebedee is the name of the company. We're three co founders, myself, Andre Nevis, Simon Cowell, and Christian Moss. And we like to think of us as the three pillars of the tripod. So I myself come from the systems and applications development background. I have built software of all kinds and all sizes from distributed systems to back end applications to front end and mobile apps. Simon Kowell, our CEO, comes from the Financial Services background. He was prior to Zebedee. He was the head of corporate strategy at BitStamp, which is the largest Bitcoin exchange in Europe. And Chris Moss was actually the first person to put Bitcoin into a video game in the early 2013. And so the three of us got together and we had very similar ideas and paths. I actually, my path was actually coming from the application development side. I was leading many software engineering teams out in New York for a better part of a decade and bit the Bitcoin buck.”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT

  11. “Thanks, Preston. It's a pleasure to be here. I've been a big fan of TIP in general for many years. It's awesome to be here and talking to you.”

    2023-06-14 · We Study Billionaires · BTC134: Bitcoin Integration Into Gaming with André Neves (Bitcoin Podcast) · IDENTIFIED FROM THE TRANSCRIPT