YouSaid · the spoken record
Andy Puddicombe
- lines on the record
- 87
- first
- 2019-09-23
- most recent
- 2019-09-23
- sittings or episodes
- 1
- sources
- podcast
Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections
“Yeah, I think there's just a set of ingredients that come together and we've contributed to that. But we've often said as well that sometimes it feels like there's just this momentum. It's almost like a train that's just going. And it's like we grabbed on to the back.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Did the laugh give it away? Yeah, I think... I don't know, I would describe it as just a lot of generosity. I'd say it's one of the things that without that from a lot of people that really did just believe in us in the early days, maybe you classified that as luck, I don't know, probably. True. But I would also say we've worked really, really hard as hard as, you know, I've never been more committed to anything in my whole life because our hearts are in it.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“I honestly can't compare the two. I can't look at one and say I prefer it to the other because for me they're not separate. Obviously they are different experiences of life, different environments, but the mind's still the same, right? And I didn't necessarily go into the monastery because that was necessarily how I would always want to live. It was more I thought it would take that long for me to understand my mind. I feel really lucky to have been in a position where I was able to go to that environment to experience the simplicity of that and then have this incredible, almost what feels like a second chapter where I get to kind of share that. But it's something that all the kind of complications and stuff. Yeah, they're not easy, but you kind of, you live with them because you care about it.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Andy, when you think about all that you had wanted when you were 23, 24, and a life of simplicity, you have a very complex life now. You guys have, what, 200 plus employees? You know, you've got investors, you've got to have investor calls, you've got family.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“He said, it's a lot of pressure to have it in just that. I think that cancer kind of scare actually was a really good wake-up for us to start thinking about that kind of, you know, it's too risky to have it, you know, what if that person, you know, or if I, in October, buy a bus or eaten by a shark or whatever happens in California, but, you know, there is a risk, right? And so I think it's not only part of improving, you know, it's de-risking things for the company, but it's also helping to improve the experience from members as well.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“But you almost have to think about what is because the value of a company can't be wrapped up around a single personality. And I don't say that. I love these listening to you on the app. But if one day you both decide that you want to step out of this and your investors want to sell it or whatever, it can't be wrapped around. No, that's correct.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“I think so if you think about it, we do have a English female voice in the product at the moment. That shows you the essence and the quality and the authenticity of the content is still there, but it's just delivered by someone else. So we're in French, we're in German, we're going to be in Spanish, we're going to be like there's other languages coming out this year and the same kind of idea. So I definitely think it's not just about Andy's voice. And so as long as we always stay true to the way that we build products, I think there's a huge room to bring in other voices, other experts that aren't Andy.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“No, I think there are different ways of kind of looking at it. Personally, I don't necessarily look at it as competition in the conventional kind of sense. I feel like we have a job to do. And we'll sort of keep doing that. And what other people do, other people will do. And I don't really like the idea of, I think it's a very strange idea of competing for people's happiness. I mean, that sounds like, look, if our mission genuinely is to improve the health and happiness of the world, then if anyone's out there doing things that will genuinely improve the health and happiness of individuals, then that's something to celebrate. It's not something to, you know, feel bad about from a competitive point of view.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“It was interesting that campaign because I think it actually did something really kind of helpful. We wanted to show people that meditation isn't this thing, you know, and we're going to tell you how you're going to benefit from it. We wanted to say, look, there is this skill. Anybody can learn this skill and you can apply it with your own intention to any aspect of your life. The reality is, as I've seen over kind of a lifetime, is that very often the reason people start meditating isn't the reason they necessarily continue meditating and that they might begin it because they want to be better on the football pitch, but over time they start to realize it's showing up in other areas of their life as well. And yes, they're performing better, but actually they're starting to have better relationships. And we wanted to break the mould and kind of say it's not just about feeling calm and having relaxation.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Richie But we, you know, like Andy said, we work more as a kind of creative partnership on the things that Andy's passionate about and I'm passionate about. And the day-to-day running is Andy's not involved in a lot of that.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“It seems like one of the ways you guys have also managed this process because I think you've raised almost $75 million after a few rounds. The first round was 2015. I think you raised about $30 million. That rich, you handle the business side, really. And Andy, you kind of focus on just really the content.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“You guys are trying to do this. It's good. Money's bad. I didn't really look at it in that way. I kind of think money can be incredibly helpful. You know, I was really excited about getting meditation out there and getting it to more people. So that was a way of doing it.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“I'm sure there were moments of discomfort. I think the bigger kind of thing, look, if they're talking about scale, well, that's great. We were talking about the same thing. We wanted to get this out to as many people as possible. And we couldn't do that without the money. I think the temptation very often is to look at it in a very sort of black and white way, just in society in general and say kind of like, you know, okay, money's bad, you know.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“I'm trying to imagine pitch meetings. I know that a lot of investors, when you got to California, were really interested, and you probably didn't have to sort of sell them on the idea too hard. But Andy, I mean, just wondering, given your background and like You started to be a monk and you gave up all your possessions and you had this epiphany as a 24-year-old, 23-year-old to. Live a simpler life. Now you are. All those things that you did were going to be built into a business that these investors were talking about scale and billion dollar company and was a part of you uncomfortable with that? I have to imagine it was.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“It happens a lot. It does happen a lot. And we'd probably heard a lot of bad stories. So, when we got to California, it was the product, it really did take off in a different way. The business was really making serious kind of money. And so at that point when people were coming to us saying we want to invest in your company, I do think we had a lot of leverage because the business was generating a lot of cash and we didn't have many people working at the company. So it enabled us, we probably, to be honest, we probably went overboard, but we met over 60 different investment houses would be the best way to describe it until we found someone that we really felt aligned with and we could get the deal done that would work for us.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“To be honest with you, we were a bit not a bit, we were very nervous about it and it took us a well, I think it took me a long time actually to get comfortable with it. It was kind of irrational fear about losing control of the vision and the mission.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“I mean, guy, the load that Rich took alongside just running the business the day to day of running a fast kind of growing company, he basically took on all of the events and talking kind of, you know, engagements, which were in Europe and in Asia. And I mean, Rich was, I can't remember how many miles you flew. There was a space of like a month. I mean, tens and tens of thousands. He was living on planes. So it was really amazing to kind of watch actually just the capacity that he had to do that.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I think it was a challenging time all round really. It was a really, I didn't really know anyone in, we didn't know anyone. We were really kind of out here on our own. And so... There was no other choice, and Andy had all these things booked in, all these speaking engagements, and the company needed money, and so we couldn't turn them down and we'd signed contracts. I had to learn how to kind of go out and do that, and it was a really challenging time, but also just to see, I think Andy and Lucinda and his wife go through that and feel very helpless. It's tricky. Like it was just a really tricky mix of emotions, I would say, that I had and a lot of just uncertainty.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“I was, you know, so the first week, obviously, you know, we didn't even have medical insurance. We were so new in America. And in the meantime, you know, we were having to establish ourselves in the US and kind of get set up here and also manage the team back home as well, because there were sort of 12, 15 people in the office back in London.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“It is, and it's also different. You know, I'd spent many, many years kind of doing practices specifically reflecting on one's own mortality and impermanence and death. And it's very different doing that in an abstract way, in a monastery when you're healthy. But I did find, I found meditation was kind of my rock throughout that period. It was something that I came back to not just once a day, but sort of many, many times a day. You know, it's not that I was free from fear, don't get me wrong. It was a scary time. But I think the temptation in those types of situations in life is to leap ahead to what might be what could be and to get kind of caught up in a lot of anxiety about that, or maybe to even get into a kind of a conversation in your mind of, you know, is it fair or am I, you know, and thankfully that training kind of allowed me to, you know, as much as possible to stay fairly kind of present.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“I think in the UK you speak to someone about an idea and they'll give you a thousand reasons why you can't do it and I think in America you say the same idea and they go there's a thousand reasons why it will work and have you thought about making it bigger and can I introduce you to X Y and Z and it's just a different it's built into the culture and the psyche here in a way that it's not extra like you don't have to it's kind of just part of the way that this country's been built and I think”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“We were coming over to the US and we'd done an event in New York which was covered by New York Times and what we found was that every time we came over to the US we were making great connections, great relationships, great friendships, but we would always be saying, oh, we're from the UK, we're going back to the UK. And very often those conversations would be, well, great. When you move out to US or when your company kind of moves out here, let's pick these conversations up. And so it got us kind of chatting. And I think both of us, and we used to love coming to California, especially. It always felt like home for both of us. You know, I think we really connected with the feeling here. And there were a lot of really good business kind of reasons for coming here. Yeah, I think what is Tuesday?”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“We rebuilt it. Alright, so you guys are scrappy and this thing starts to get a little bit of traction. And then you decide pretty early on, 2013, you're going to relocate. You're going to move uproot your lives and move to Los Angeles. And why?”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“So we put together, they wanted content and we wanted exposure. So it was a great deal. They said, could we come up with a booklet on how to meditate? But they would actually kind of put the booklets. Yeah. So we put together a mini sort of manual for the start of the year on how to meditate and how to have a mindful year.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Well, my old agency at BBH helped us. They gave us some kind of help in kind of pulling it together. And then we also had a lot of freelancers. So we had a freelancer in Bulgaria. We had someone in India. We had people in London. We just, it was really as scrappy as we could make it just to get the thing up. And then we managed to convince This was a really big thing for us. There were two things that happened that really helped first thing was a woman called Kathy Waters at Virgin agreed to put our content on every single Virgin Atlantic plane. And we pitched her down at Gatwick. She came back a couple of weeks later and said, Yeah, we're gonna put it on.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Yet are she longer, so it was, and at that time we just did them all real time and everything. And so it was, yeah, it was 10 minutes for 10 days, 15 minutes for 15 days, and then it was 20 minute meditations for the rest of the year.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, he had a recording studio as part of his business, his production business. And I mean, maybe we paid for the engineer, but other than that, I mean, he did everything for free. He was, again, we just couldn't have done it without him.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“I mean, so much of headspace is down to generosity and kindness of friends and people we knew along the way. And Rich had, you know, whenever we needed something or had a problem, he'd be like, oh, I know a guy or I know a girl. And we phone him up. And he had this friend, Dre, who's not the doctor, who's a very... Who's a very dear friend of both of us now? And Dre was, I mean, he was amazing. I mean, the first version of the app, he basically gave us free access to his studio for the first couple of years, right? He had a request.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“So we talked about how we could recreate that 10 week journey in the clinic. How could we kind of give somebody that same level of benefit? And definitely I was reluctant. But then when we, I think eventually they just locked me in a studio or something and said, just try and recall some stuff and see what happens. But I together we chatted and translated the 10-week course into a 365 day program.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“It was like hindsight's no sight, but we got to speak to pretty much every single person that came to those events. And I don't know if you think back to 2010 in the UK, probably the most cynical market in the world at that time around this type of subject matter. So it was just really interesting for us to see how different people responded. We got feedback cards that were very detailed that we made people fill out before they were allowed to leave until they filled them out. But it was brilliant because that input and that feedback, it was just a big research group for when we eventually did launch the app. They weren't allowed to leave until they filled.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, as they got shorter, so we went from a full day to a half day, from a half day to sort of two hours, then eventually down to 45 minutes or something. And I think the shorter they became, the more often we did them and we would do maybe sort of two or three in a day on a Saturday rather than sort of one big one every six weeks or something.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“You've got to feel sorry for the audience, but it was me. It was me. In fact, probably I'd say all the BAFTA ones, right? So probably for the first, I don't know, six or eight events we did, that was the format. It was eight hours on stage. A break for lunch, like a couple of breaks kind of midway through morning and afternoon and a break for lunch. Yeah, we did.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“I just turned him and I said, What have you got planned for the day? Do you know what you're going to talk about? And he's like, I'm just working it out. And I was thinking, we're like five minutes from all these people turning up. And it started, like the first event was Andy on stage for eight hours with some breaks.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“One of my favourite heads face moments was in the taxi on the way to the first event with Andy and I just looked at him and I've been so busy trying to work out all of the events, just the logistics of the event.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Fairly kind of luxi kind of feeling. Just as far away from the community center vibe as we could get because we were trying to put meditation in this new space. And I think it was £10,000 a day. So basically on that first event, I think we'd already blown 30 before we even kind of turned up.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Tell him how you spent the money. Well, there's a few things. I mean, I winced now, but I felt, well, we both felt that meditation was really intangible and you couldn't touch it and you couldn't see it and you couldn't, what is it? And so we really wanted to create a physical experience. So we spend after 50,000. £20,000 of it on the kind of physical collateral to give out at the event. So we design these beautiful cards, about 60 different cards leading you through the 10 steps of meditation, tips for how to sit. And it was really the first version actually of the app in a way.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“And Rich kind of said, I really feel like it just needs to have something very tangible in there, like the mind is so intangible, like, you know, kind of the word head, I think, is really kind of clear what it's about. And I was sat in the passenger seat and I said, yeah, but it needs to feel spacious. Like that's what people want. That's what people are looking for. And we, you know, we looked at each other and went, headspace. It was just one of those.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“It was one of those beautiful moments, and trust me there were so many bad names that we'd, I don't remember them all, but we were actually going, I think we were going down to, was it down to your dad? See my dad. And we were on the way down there.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“But the thing that I will say is one, he never, ever once asked for any shares in the business or any return for any of the money that he gave us. And to the point that actually, when we finally did do a fundraise in 2015, like our first proper fundraise, that was when we kind of forced him to take shares for the amount that he'd invested in the early days. But he never genuinely, he says to me, I was never expecting to see any of that money back.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“At the time, it was purely just the events, and we felt that we could build a business from that. And that was the business that my dad quite rightly actually in hindsight said would never make a good business and it didn't.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I don't know if we really thought of it as it was almost more like kind of how do we just change the behavior in the way people think about something. Obviously to survive while I was working at the clinic, I'd had to charge money. And so I'd kind of got past that point. That was at the beginning of the clinic, that was a really big leap for me to charge money to teach somebody meditation. Felt so fundamentally different from where I'd come from.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Very first idea actually that I think on the first or second time that we met in Starbucks, I said you should put this on an app. And Andy's like, yeah, I like the idea, but it won't work because traditionally it's always been taught in a kind of teach to student model, like in a kind of enliven person. And so that's when we started to play around with the idea of events and live events.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Well, I think, yeah, I don't think it right from the beginning, I definitely. Didn't think that that was going to be the thing. I thought I was genuinely just helping Andy and I just felt very grateful that. Was getting help with my anxiety, and so I just thought it was genuinely like a skill squat, but I think the moment it kind of became clear was when we were talking about What it could be, and we got a sense of that kind of shared understanding. And Andy actually said to me, would you come, would you like to work with me? And I thought he was saying, It's my business, would you like to come and work for me? And I was like, yeah, sure. He said, well. I can't afford to kind of pay you. But would you do it? And I was like, yeah, of course. And it was at that point that Andy said to me, no, like as a... 50 50 partner”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“He patiently read every single word in front of me and never like a look of judgment or anything on his face. And at the end of it was just like, look, I think one, I think this is very normal. And two, you know, I think I can help you with it. And so to hear that, When you Desperate, one of the kindest things anyone can ever do for you. So I think. I genuinely definitely think I got the better end of the deal than Andy.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“No, I don't know, honestly. Genuinely, I kind of, you know, when the second time I went to see him, I basically wrote out a stream of consciousness of everything that was in my mind. I couldn't make sense of it. And so I didn't know how to explain in words what was going on in my mind. So I just wrote this when I think back at this madness of double sided kind of 18 sides of pure drivel really when I think about it. And Andy, I gave it to Andy. I said, this is what's going on.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, Andy's teaching me, as he would his clients in the clinic, it was a ten week course and it was just a really good kind of training experience. The aim of it at the start, it really was just a kind of simple exchange.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“He's called a sunya. Asunya means kind of bringing the... Making something real out of emptiness, and so like the sentiment of it was kind of right in the sense that kind of I wanted to bring something into the world that kind of, you know, people hadn't necessarily experienced. But I mean, an old Sanskrit name, probably not the right way to demystify something.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Outside of the clinic, at which point I said, How do you feel about the name? Because he's like, I really want to demystify meditation. I said, talk to me about the name. It was called Asunya. That's right.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“That's right. So there was a Starbucks that was over the. And so before the session, we would go over the road, and he'd tell me all his ideas, I'd give him loads of ideas. And then we'd go over to the clinic and he would teach me meditation. So I really kind of started. It was very much an exchange of skills with no real sense of where it would go.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I think exactly that. I could see that it was working for people and people who previously wouldn't have looked at meditation were getting benefit from it. At that time, I was starting to put together, I was thinking, like, do I start trying to train other people to teach meditation? Do I try and take this into workplaces? I just didn't really kind of, I had no idea. zero business experience, but also no idea how to brand it or anything, you know, kind of, and I just thought that Rich could help sort of help me, yeah, take this idea outside of the clinic and beyond.”
2019-09-23 · How I Built This with Guy Raz · Headspace: Andy Puddicombe and Rich Pierson · IDENTIFIED FROM THE TRANSCRIPT