YouSaid · the spoken record
Anindya Ghose
- lines on the record
- 102
- first
- 2017-06-22
- most recent
- 2017-06-22
- sittings or episodes
- 1
- sources
- podcast
Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections
“I've got me thinking more and more deeply about consumer behavior on mobile. And on the mobile phone, we are doing social media. You're responding to ads. We're creating a lot of data. And that's all these things come together.”
2017-06-22 · Masters in Business · Anindya Ghose Sees Life Getting Even Faster With Tech · IDENTIFIED FROM THE TRANSCRIPT · source
“So I first started working in this area in 2004, and I was basically curious about all things internet. In 2004, we were just about seeing the emergence of e-commerce, the likes of Amazon cropping up and people buying and selling books on the internet. So that's how the journey started. As the internet evolved, we saw the emergence of companies trying to use that as a platform to market their products. So that's why we saw the emergence of search engines like Google come in. We saw the emergence of other kinds of digital marketing platforms on the internet. And so I've always had this interest in figuring out what is it that consumers are doing on the internet and how can companies leverage those differences in behavior to better curate products and market products and so on. And as the internet eventually moved into mobile by 2008, this first smartphone was already out there. That really...”
2017-06-22 · Masters in Business · Anindya Ghose Sees Life Getting Even Faster With Tech · IDENTIFIED FROM THE TRANSCRIPT · source