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Bobbi Brown

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71
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2018-09-17
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2018-09-17
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1
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  1. Of faces that I've done. Yes. And, you know, you start to make. Relationships, you come back and see people, and I did that for a while.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  2. I said, hmm, okay. And I remember telling myself Monday morning you get up and you fill your date book with appointments so I go seize as they call it. So I went, I started making appointments. And as long as I, Monday was my day to fill it and then I had the whole week to go see people. So I started calling magazines and I'd look on the masthead and I would see the booking agent. I booked with them. Hi, I'm Bobby Brown. I'm a freelance makeup artist. I'd love to come in and show you my book. I had a, you know.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  3. Can I tell you why? One, I have this really weird gift. And you don't know it's a gift until you're, you know, of a certain age and look back. I am so naive. So I never think something's not going to work out, and I never did. So I was not worried. You know, yes, I was always anxious about how I was going to pay the rent or if I had enough money for this. And I remember calling my dad one day and I said, dad, I just can't stick to this budget. I had a credit card with a limit. I think I had $250 a month limit and I kept incurring all these fees. And I said, Dad, I can't stick to this. And he said, all right, stop for a minute. Put it down. I said, okay. He said, stop trying to stick to a budget or create a budget. Why don't you figure out how you're going to make more money?

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  4. And was at this time in your life, did you feel like there were expectations that you weren't fulfilling? I don't know. I mean, you came from this sort of middle class home in Chicago and your dad was a lawyer. And so were you ever thinking like, oh man, my parents have these expectations of me and I need to. I don't know. I mean, were you ever thinking like that or worried about that?

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  5. Well, I actually thought I would do fashion on the side until I broke into TV. So one of the things I did, there's another makeup art. Her name was Bobby, and she was the makeup of ours for Saturday Night Live. I assisted her a few times. So, you know, that was cool. And I remember doing a couple times, you know, the makeup artist on the evening news couldn't make it. I would do that. So I, you know, it was a, I started a freelance career. The only way I paid my rent at that time was my dad gave me $500 a month to pay my rent.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  6. No, no, but. I'm really excited for this, yes. No, no, no. She didn't write me back, but I looked her up in the phone book. And I called her. On her answering machine, she said hides Bonnie, if I am not getting back to you, I'm probably on location. Call my agent Brian Bantry, two hundred two, blah blah blah. So I go to New York for a visit, and I call Brian Bantry. And he said, Come on up and talk to me. And he explained to me how the freelance works, and I started just figuring it out. So I moved to New York and I didn't know anyone. You know, I had Brian Bantry. I had a meeting with him. And he started, you know, slowly calling me to be an assistant to some of his people. He didn't represent me, but he let me be an assistant.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  7. Yes, so I graduated Emerson in seventy nine and a month before I graduated I was in my bedroom reading Mademoiselle magazine and there was an article about a freelance makeup artist in New York named Bonnie Maller and I never heard of a freelance makeup artist and she was doing all the fashion shows and doing makeup work for Calvin Klein and Perry Ellis and I wrote to her. And I said, Can I come to New York and assist? She never wrote me back

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  8. That knew how to use makeup differently than other people did. And doing theatrical makeup, making someone look old or like a character was amazing for me because in order to do makeup for a play for a film, you have to read the script, you have to talk to the director, you have to create what the person is going to look like. Did they have a hard life? How do you make them look tired? How do you make them look old? I'd have to go figure it out and understand it and then make the girls look like that.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  9. Said, I'm in. I'm going. And honestly, when I got to Emerson, I found myself, because it was a school full of kids like me, creative, fiery, entrepreneurial, and you're creating films and you're creating, you know, all different art projects. And I remember even doing films. And, you know, they pair you with someone. And instead of doing things the normal way, which is like, oh, what kind of films should we do? I remember thinking about what kind of makeup I wanted to do and writing the film around the makeup.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  10. That was literally two weeks before I was supposed to go back to Arizona. And my car was actually, you know, packed when I made the decision to go to Emerson. So it was like days before. I flew up with my dad, went to Emerson and I asked if they had a makeup program and they said, no, but we have something called an interdisciplinary program. And you can create your own major. And sure, you can study makeup.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  11. Just that. Why don't you study makeup? And I said, Mom, I don't want to go to beauty school. And she said, no, I'm sure there's a college somewhere where you could study makeup So I actually, my dad's friend told me about the school in Boston called Emerson that will let me study makeup.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  12. Yep, actually in the suburbs because that's where I live, but I wanted to go to the store and play. So my mom said, Why don't you, you know, why don't you study makeup? And I said,

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  13. My mother says, You can't. And I said, But why, mom, it's so boring. I don't want to go to college. She says, I never graduated college. And she says, you have to. I said, but mom, I have no clue what I want to do. And my mother said, I remember the two chairs we were sitting at. I was sitting cross-legged as I always do, and she said, okay, forget what you want to do with your life. If today was your birthday, you could do anything you want. What would you want to do? And I had no idea. And I remember, as I always do, quickly saying the first thing that popped into my head was I want to go to Marshall Field and play with makeup.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  14. Well, I went to, you know, with a lot of my friends, there were probably a dozen of us that went freshman year of college to University of Arizona in Tucson. And I was so bored. in school you know because you would sit in you know it's a huge university and you'd sit in these big giant halls with 500 a thousand people and see this little teeny professor at the you know lecture us with you know an overhead projector and I certainly it was not the way that I was meant to learn so you know I went through the motions and the end of the year I came home and I told my mom I wanted to drop out of school

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  15. She changed my life. Allie McGraw, Love Story, Change Your Life. Change my self-esteem and my confidence in figuring out who I am.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  16. Allie McGraw, and I'll never forget, I was somehow in middle, I must have been in seventh grade, and I remember sitting there and looking at this girl with dark, shiny hair parted down the middle, no apparent makeup, and literally for the first time in my life I said, I could be pretty too.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  17. And I was in awe. You know, I could never ever, ever be that glamorous And I was, you know, the shortest always, and, you know, not the skinniest, but I was really lucky because the other side of that, I had my grandmother and my aunt Dallas, who were more like me, really simple, wearing comfortable shoes, you know, people comfortable in their skin. And at the same time, by the way, the girls, the models that were really popular were Cheryl Teagues. And all these blonde Barbie doll looking girls, which I was not one of them. I had thick eyebrows and dark hair and I wasn't that. And then the thing that changed my life was going to see the movie Love Story.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  18. My mother was the most glamorous, stunning woman. She looked like a young Jackie Kennedy And I used to watch her put her makeup on with her false eyelashes, her eyeliner. She was skinny as could be. She'd be standing there with a cigarette hanging off of the counter, and I would just be sitting there watching her, and I watched everything. I watched her take her brown pencil, which now we know is lead and fill in her eyebrows. And with a toothpick put on false eyelashes and bronzer on her cheeks and a pale lip on and go out, you know, with my dad Wednesday nights and Saturday nights.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  19. So, you know, lipstick that was the color of actual lips or blush that didn't make you look like you were blushing, or eyeshadow that matched your skin tone. Now, this doesn't seem particularly revolutionary today, but back in the 1980s, when Bobby Brown started to mash together off-the-shelf cosmetics to come up with a new look, she was trying something totally different. She was trying to convince women that makeup could be, well, almost invisible. And some of her fellow makeup artists told her she'd have zero luck trying to sell that natural look. But of course today, Bobby Brown Cosmetic is a brand that's been estimated to generate over a billion dollars of revenue a year, a year. And Bobby never thought of herself as a businesswoman. She didn't set out to design a whole new line of cosmetics. But even as a little girl in suburban Chicago,

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  20. When I was a kid back in the 1980s, my older sister had a collection of those porcelain Mardi Gras masks on her bedroom wall, and they had these colorful faces painted with blue eyeshadow and deep rouge streaks across the cheeks and threadest lips that no human could possibly be born with. And the thing about those masks is they looked like models you'd see on the cover of fashion magazines, models who didn't hide their makeup, makeup that was loud and brash, and the look was anything but natural. And this is the world that Bobby Brown kind of broke into as a young makeup artist in the fashion industry. She loved everything about makeup, except, you know, the way it actually made people look. And so she was searching for a way to use it so that models looked like they weren't really wearing it at all.

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT

  21. I used to hire and interview every person that walked in that brand. And then I didn't anymore. And all of a sudden there were people working on my brand that I never met before and that I might not have hired. And it was a struggle. And I tried to let go of the details, but then I realized the details were what makes the company so special. And so I kept thinking I could fix it. If we could just do this, if I could get this, it could be better. And it didn't get better

    2018-09-17 · How I Built This with Guy Raz · Bobbi Brown Cosmetics: Bobbi Brown · IDENTIFIED FROM THE TRANSCRIPT