YouSaid · the spoken record

Bradley Horowitz

lines on the record: 77
first: 2018-12-24
most recent: 2018-12-24
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“I am not a believer in singularity. I know there's some very smart people who are. But yeah, I think voice is going to be very, very common, but it's not going to displace visual because we are visual people.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Okay. Well, I think that voice is not going to displace screens. But it will displace the amount of time we interact with screens, at least through touch and through typing. So that's just inevitable. It's much easier than the other things that we've done in the past. And so that's the first thing I would say. The second thing I'll say is I do believe that in addition to using voice more, we're going to start using a lot of different use cases that we haven't had in the past and that these assistants are going to start doing things for us. Google Duplex is a perfect example. We talked about this idea of agency. They're going to do things on our behalf. Sometimes we're going to ask them. Sometimes they're going to do it for us. And we're going to be happy about that. And the final thing I'll say is that a real revolution is going to be voice interaction with screens. And there's going to be screens around us and the places that we go. And we're going to be able to use our voice to interact with them and get a personalized experience without having to carry the screen in our pocket all the time.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“They can delete the app, or they can get rid of the device, they can unplug it, throw it out the window, they can unplug it. The one thing I will say is the early echo, which I thought was a great move on their part, is they actually had a mechanical cutoff for the microphone. So when you click mute, it actually mechanically disconnects the microphone from the device. And that, I think, is a nice gesture towards privacy. But until we see that it's a problem, most people are going to ignore it.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“The only thing that they're listening for is the wake word, which would be Alexa or Google Assistant, the activation phrase. So they're only listening for that, and that's stored locally, so that doesn't go to the cloud unless you say that. And then the speech that comes after that's in the cloud. And so what we've seen is that there's a lot of law enforcement that have tried to get records for like, oh, there's Alexa in the house. And what they find is there's really not a lot of information there because it's only when people are interacting with it.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“That'll be an update. It's complicated to do sure. Yeah, people underestimate how complex it is because it's not just getting the technology right. You have to get all the use cases right. And the use cases are totally different than what you thought they were once you start doing the voice interaction. And that's where something like the Echo Show really I thought was astounding at how well they'd engineered that for voice use cases with a screen. And I think that's instructive for people who come afterwards. So we'll see. As far as privacy goes, I would just say that I'm happy that the companies are doing what they're doing. And with the wake words, keeping it on device, I understand some people don't trust that.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“I don't know that they'll go that far. I mean, it's got to have utility beyond just what it does today. But I think there's a lot of Facebook Aficionados who wouldn't have any reservation about doing that. In particular, if they integrated Facebook with Facebook portal, which they have not done.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Well, I have a theory that Americans don't care about privacy, that Americans talk about privacy, but all of their actions over the last 20 years have suggested to me that they'll trade it for convenience all the time.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, exactly. Yeah. And then they have the new DVR system, and that's really for cord cutters. And I expect that one will probably be among the most popular. So, those are all really, really interesting. Then they did some updates and those types of things as well.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“You just take your regular echo, it's got a good high range anyway. The treble works fine, but we're just going to let you have this large cylinder that's got a lot of bass and pushes a lot of air. So that was interesting. There's echo input is for devices that don't have a microphone but have audio output. So it's a simple way to bring other types of devices in.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Amazon's had some really interesting things Echo Auto is a way to ostensibly put Alexa in your car by a small little device with a number of microphones that you put on your dashboard. That's not officially available yet. They're in a limited trial, so it's invite only, but I think that's going to be popular with a certain segment. It's basically a stopgap mechanism until they get into the dashboard, but that takes years with a product lifecycle for cars. The subwoofer, I have question whether that'll be popular, but this is Amazon's attempt to say we don't need to do Google Home Macs”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“So it's more about showing other hardware makers what they can do and now can do more cheaply. It's sort of pushing them there as opposed to necessarily Amazon trying to get in the microwave business. Absolutely.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Headline I think they do know their product categories and they knew that would be one where they'd probably have a little bit of success. But in the end, I wanted them to, or I believe they wanted to send a message to appliance makers that you need to get on board with this. I'm going to show you how successful this is by a product I made. I will start moving into every product category that you don't deploy in because I think it's this important. But I won't if you build it first.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Pretty reasonable price. Expensive. I think they're going to sell a lot of them. I don't think they chose microwaves for that reason. I think they chose it, I think, in part for the microwave, or in part for the...”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“They're going to sell, they'll wind up selling a lot of microwaves because it's a commodity business. And so you look at the microwaves and you're like, how do you decide what the microwave is? There's very few people who know the feature. Yeah, and it's like it's one thing when you look at a commodity, like you just need sometimes you just need one thing to make it stand out.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“It's expensive, and just the engineering alone, and there's a reason why they're six and eight microphone arrays on a lot of these smart speakers. It's not the same as a smartphone because of the near field. You're close to it. It's much more forgiving. And so one of the big risks was going to be these microphones would be in all these devices that might not be well engineered to listen to you across the room, have all this type of interference because they're microwaves or have a lot of metal in those types of things which can interfere. And so what they did is they said, oh, let's just make something even easier, right? All you have to do is you can put a button. Anyone can put an actuator with a button. Pretty simple, inexpensive. It'll connect to this chip. It'll activate something. Or because it self, because it's got that Wi-Fi in it and it can actually self integrate with or automatically integrate with Alexa devices. You can automatically start talking to it once it's installed, once it's installed and has power.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Oh, yes. So basically, in the past, when you wanted to add voice interaction, you had to put together, even when they had systems on a chip, which Amazon rolled out with Qualcomm at the beginning of this year, you had to build all these things in. And so there was a lot more work for manufacturer. It was more expensive, and it was more complicated to do. And Amazon, in their interest in making this as simple as possible for people, said, okay, well, why don't we make a simpler chip that's even less expensive? And all it really does is it has Wi-Fi connectivity, and it has a simple way for your microcontroller to communicate with Alexa devices. You don't even need to have a microphone on it.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Well, I always have to think back to this idea that Amazon does start most of their strategy sessions with headlines. And so when they were thinking about how to push this out into consciousness of both consumers and of device makers around appliances, they must have thought about the idea that this would sound ridiculous, right? We'd already seen voice assistance in refrigerators, so you're not going to get a headline out of that, right? We've already seen GE and some of the others create Alexa enabled ovens, so regular convection ovens, those types of things. What else could you do? And so absolutely, I think that was part of it. And I wrote about this a couple weeks ago, I really think that the important thing around the microwave is Amazon is showing people what can be done, and they're showing people how easy it is. And you and I talked about this briefly about the idea of the new chain.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“It's going to know what we want before we do. Let's talk a little bit about the hardware events that just happened, Amazon, Apple, Google all released new or updated voice gadgets. Let's first talk about Amazon's microwave because I think this is sort of. Of course.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“That's right. And if you think about it, I mean, that's one of the first areas that Amazon's leaning in on, and that is consumables. And the idea is, can you get something into the shopping cart history? And then if it's in the shopping cart history for a product category, your brand, then when someone asks Alexa, that's going to be recommended. They won't have to buy it, but it'll be recommended. But eventually what you're going to see is that the voice assistants are going to get us on this more regular replenishment because they see what our habits are.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“That's right. It's not that big a deal. If it sees something on sale that we bought in the past or that they think that we need or we've indicated somehow that we need, it might just show up at our door”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Schedule a hair appointment, find out store hours, those types of things. Eventually that leads to this idea that the voice assistants will just do things for us because they'll know what our preferences are. And in a world of free returns,”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Eventually the voice assistants are going to get to understand our habits, preferences, and likes, and they're just going to do things on our behalf. So if we think about something like Google Duplex, right, we're asking it to do something for us that's going out into the world to actually do it. And”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Well, it might be. If it is, no one's going to care. Everyone's going to be happy with it. I think eventually what we're going to see is let's talk about where we're going to go, and then we'll move back to this place. So eventually what's going to happen is voice assistants are going to have agency. And that's why all of these big tech players actually care about this, right? So Facebook, they can't really do what they did with mobile and just say, oh, I'm not going to do a phone because I don't need to own the platform. I can be the most popular app. Because there's this intermediary. It's like the browser is controlling things first because there's someone who's basically saying, hey, this is what is most important, right?”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“The algorithms are different. This is really the first major overhaul of the algorithms we've seen in over a decade. So there's reserve terms that Google, Amazon, others have said, hey, we want to answer this because we have content. And then they look at the ability of voice apps to be able to answer the question. And then they consider things like position zero. So you're much more likely to be able to get a hit by having your own voice app and optimizing it to be able to answer those questions. And most people just don't get that because they keep thinking about the tech-based world and that everything's going to be like that. Voice actually changes significantly.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Oh, yeah, it's like if you're an insurance company and someone calls your call center, your conversion rate is like 40%. I mean, it's crazy. And so that's why people will pay $200 for a click-through in Google AdWords for insurance. I mean, because it's worth so much money, right? So if you look at this, so position zero is a way. But I think one of the things that you can, you're... And everyone says position zero. Position zero is helpful depending on how the question is asked, but it is not the first place that the search engines look. So if, and I say search engine being a Google assistant and Amazon Alexa.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“No one really knows how to get to the top of the list. So position zero is a method. Well, nobody outside of the people who own the algorithms. And eventually those algorithms would be so complicated they won't even know. So I had Brad Abrams on my podcast last year. It's instructive on this topic of voice SEO. And what we were able to discern is, so first of all, he confirmed that when Google does this, and Amazon wasn't really doing this in the past. So Google was the only place. Amazon's more recently come to this recommendation concept. So what Google had done some testing with two recommendations, never more than two. The vast majority were one. They were generally leaning towards that being a better experience.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“I'm just browsing. Right, exactly. You've mentioned position zero, and for shopping if and when people do end up buying things through voice, that's going to be really important because if you type black shirt on your phone to search that, you'll see 50 different results. If you say, hey, Alexa or hey Google, I want to buy a black shirt, you're going to get one, maybe two options that she's going to read to you. How do you get to the top of this list? Like, what does this mean for brands? They're just trying to be position zero.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“That's right. And you think about that as really just keeping tied top of mind, right? So, oh, geez, if I have a stain, like, where do I go? Well, when you ask Alexa and Alexa says Tide can answer that question for you, you're just thinking, oh, you associate tide with stains. And so they've captured that moment. They've captured that need and they own that real estate now from their brand in the mind of the consumers. And they're just reinforcing that with their Alexis skill. Some other examples, you know, there's this interesting thing that Mattress Firm did recently. They include promotions in their voice app. They also have FAQs, if you think about it, but expert tips on how to buy a mattress, what's important, those types of things. And so people will wind up there, and then they'll ask for the promotions, and the promotions are designed to get people in the store. So you think about, is that part of the buying process? Absolutely. If you show up in a mattress store, there's a high likelihood you're going to leave with a mattress.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“So it seems that companies are using Voice Apps mostly as a marketing, educational, or it's not app skills or actions, whatever you'd like to call them. Could you give us some examples? I know Tide, for example, tells you how to get a stain out of your shirt or whatever material. So you tell them what material it is, what you got on it, and they say how to get it out. And obviously the idea is eventually someone's going to go buy Tide to go get the stain out of their sneakers.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“That you can access through a conversational UI. So, all these companies are literally silent if they don't have a voice app. A best case scenario, they are trusting the voice assistant to deliver the consumer that asks about them to like a Wikipedia page or an FAQ zero, something, right? Best case. Most often that's not controlled by the brand. And brands want that, they want to control that experience. They want to know that their message is getting through. And so if they don't have a voice app, there's no chance for them to do that. And it's clear that this is something that is not only going to be...”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Or Yeah, there's a lot of debate about whether voice is a channel or it's a UI or what it is. What we know is that when one in five people in the country or one in four potentially have access through a specific media, that's at scale. And that's what most consumer brands want. They want to be at the places where there's a scale of users. And so that makes sense. The other thing with brands is it's a real issue for them. They haven't seen this issue since the rise of the internet. When the internet came about, if you didn't have a website, you literally could not be found on the internet, right? Because you only had analog content. You had to create digital content. When we went to mobile, we didn't really have that position, that situation, because at the very least, there was a browser on the mobile device. And so you could still be found. And you probably still would be found through like search. When you get to voice, people don't have audio content. At least they don't have it packaged in a way.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Right, that it exists. But brands, marketing, things like that, they're not waiting for this to take off. They're not. I've talked to a bunch of different companies, CBG companies, just food and beverage, things like that, and they're all in for voice already. And I guess in my head, that's kind of like they don't want to miss the boat. They don't want to be left behind when everyone starts buying things on their mobile phone. Yeah.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Right, but if you say, oh, in the last six months and you're taking the survey in July, you're going to get different readings. So what I would say is that the thing that gives me a little bit of a pause around that report is that consistently other people or other surveys have shown that much higher numbers than that, like five or six acts have at least tried it. So trial and habits are different things. And I don't know what the number was referring to, but I don't doubt that there's some disappointment around how FAST is taking off. It's a matter of people learning that it's a thing. Right.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Well, you know, I look at reports like that which are unsourced, and I say maybe, and I ask the question and I didn't get a response, because I want to understand who it was that they talked to because they didn't indicate that it was actually someone from the company. They indicated it was someone who seen a briefing. I wanted to know if they'd actually seen the document themselves or it was someone who had seen a presentation somewhere and was relating that. Because there's a lot of different ways that you can look at the data. And the other thing I was interested in is the timing. Because most people actually try to do the purchase around the time they acquire the device. And so depending on when you do it during the year, you say, oh, in the last two quarters, it's going to be a different number.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“So, the information put out a piece a few months ago, and it had said something that to the effect of only 2% of Alexa users had used it to shop in 2018. And that's a far cry from the 20-25% you're mentioning. What do you make of that?”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“I think for this category monthly probably is better. I do believe that that's going to significantly increase as people start to adopt either home delivery or pickup of food more. Most of the people are not using that for that today.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“But like on a daily basis, thing, I saw you would, one of your surveys had done this is how many people do this action monthly, ever daily. Daily shopping's got to be really low or weekly shopping even. I guess that would be an exact.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Correct. Correct. And so the question ultimately is there's the shopping aspect, and then there's the transaction itself. So what we have found in the consumer survey data is that a lot of people actually have purchased things, maybe because of the novelty effect, right? So they just said, okay, Alexa buy this, or Google Express has done really quite well. And they did it. They did it through a little bit of a good promotional trick is that they gave people $20.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Well Yes, I think that's largely true, but again, it's a new technology, so there's a learning curve here. And I will say that I've been pretty surprised with the numbers. So we've done several consumer surveys on this over the past year. And consistently, we're seeing that over one in five, close to one in four people. They say they've tried it. Now, it depends on what you're looking at. There's the smart speaker, there's also the smartphone, and it also depends on how you define what the shopping experience is.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, it's like, oh man, I should have just used my thumbs. So let's talk about something that I don't think is working, and that's voice shopping. People have made a lot of noise about how voice is the future of shopping, but it seems like most people who have smart speakers or smart assistants on their phones or whatever devices aren't using it to buy stuff yet.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“That's right. I've been the victim of that in the past. So, I think that there is a lot of utility there, and they're much better now. You can do these routines now where you can just say one command and it'll do several different things, like turn on lights as well as the television or things like that, you can cluster them. So there's a lot of features now which are good, but I will tell you that sometimes it just does take longer to say turn off the light in the living room than to actually turn off the light in the living room.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“I think most people will wind up having smart dogs. I mean, so if you think about just the things like the ring doorbell or Nescam doorbell and those things, those are really popular with people and the idea that you can You can interact with them by voice is interesting. Think about the August Locks and those types of things where people can do remote entry. There's a lot of utility there for people.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“A couple different things with that. So, first of all, there's these rules based systems that was really what we learned, what we had with voice recognition in the past. It was looking for certain types of keywords or phrases, and from that it was going to execute it. With Alexa, you have to allow for a much more natural interaction, natural language interaction. And so that means it requires the smartphone makers to do some mapping between what we call intents, what the user wants to do, and what the device can do. And so, yes, there's a number of things that they have to do. And the ones who are constraining your language are the ones that aren't going to be as successful. The ones who allow you to talk like you would normally want to talk are the ones that ultimately are going to do much better.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“One of the issues that seems to be that a lot of these devices require a certain set of commands like Alexa turn on my heat. It's not quite natural language or depending on the device, you have to say sort of a different incantation.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“I think that's true. I think it's going to be more true as we go forward. So just a month ago, Amazon introduced the Smart Plug. And the Smart Plug is interesting because it basically self-discovers and you don't really need to configure it. And so that's one of the challenges that a lot of people had with smart home. You download the app and you configure it and all these other types of things. Amazon's trying to make that dead simple that if you stay within that ecosystem and you already have some of our devices, they just discover each other. And I think Google's close to that anyway because they have this auto discovery. They just don't, it's not quite as simple because of the way they've integrated it.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“One thing I've heard from people is that what's made the growth of smart home devices is that it used to be such a pain in the ass. And now you could turn on Alexa and sort of like these things coordinate with each other a bit better than they used to. Is that so”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Well, it was a bigger deal a year ago than it is now. So a lot of the early adopters of things like smart speakers are also early adopters of things like Smart Home. And so they already either had smart home devices that they were controlling with their mobile phones, or they were thinking about it. And the smart speaker was probably the best way to say it was the catalyst for them to get into that. And so we find that somewhere in the neighborhood of 20 to 30 percent of smart speaker owners have done something with smart home. But that means most of the people who have smart speakers have not. And so that's a big opportunity, I think, for the smartphone device makers. But it's also a big opportunity for consumers because it's just another utility that you are able to access from the device once you have it in your home.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Let's talk about something that's kind of working, I think. So smart homes, I know that the introduction of smart speakers has made it easier to set up your smart lights or your smart thermostat. How well is that working? I know it's driving sales of all these gadgets.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, it is. It looks like it's a creative, and it's not just NPR, some other radio organizations that I've had. Spotify, I think about the Cumulus network, they've got over 300 radio stations on today. Smart speaker listening is a percent of all of their streaming grew by 4x over four months in the holiday season into the first quarter of this year.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT
“Right. I spoke with some people at NPR and they were saying that thanks to smart speakers have seen such growth in listenership and all of it's accretive. It's not like they're losing it somewhere else. It's just they're gaining it.”
2018-12-24 · Decoder with Nilay Patel · Recode Decode: What's next for Amazon's Alexa? · IDENTIFIED FROM THE TRANSCRIPT