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Dave Asprey

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  1. Certainly, inflammation levels. There's big debate over whether cholesterol itself is a very good marker. But the problem with many of these diets, including keto and including the vegan or plant-based diet, is that there's a trap. You will feel fantastic for six months on either of those diets. And I was a raw vegan, a devout one for quite a long time until it just made me really sick as well when I was trying to figure out what's going on with my weight. This was back in like 2004. What happens is After six weeks you have formed a new habit based on the research on habit formation. You already know that it makes you feel good. And then you start feeling bad. Right. But it can't be the diet. So you start looking at, you know, is it the fairies? Is it Wi-Fi? Who knows? But you don't reconsider the diet. But it turns out a sustainable diet like this takes a very long time to figure out. And that's why my work, my first big book, was on diet because I did, unfortunately.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  2. So it took me kind of hitting that level of just anger where I said, you know, this shit doesn't work. And so when I hit there, I said, I'm a hacker. We can instrument the entire internet and look at what happens. We don't know why a router's going to flap over there, but we'll figure it out. I teach classes on how to do that. Like, how hard could this be? It turns out the human body is hard to hack, but not that hard when you don't have. And you know, if they're full of energy and they look the way they want to look, they feel the way they want to look, you're like, you know what, you should do more of that. Like, that is fantastic, no judgment, no nothing.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  3. Have to recognize it's going to be individualized. And when someone says eat healthy, I weigh 300 pounds and I went into my doctor and I said, look, I've really been trying to lose this weight. I'm feeling terrible. Can you help? And he said, maybe you should try to eat healthy and exercise. I'm like, I work out an hour and a half a day, six days a week. I'm on a low-fat, low-calorie diet, and I've been doing this hardcore.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  4. And the science has to say, you know, here's some big spread out observational study, but at the same time, here's what happens mechanistically in the system of the body. And here's why this leads to this, leads to this, leads to this. So we have a chain of events. And if the chain of events lines up with this other data, I'm going to pay attention to that. And then I'll just eat a lot of that stuff or none of that stuff and see if it makes a difference. And there's people have lost a million pounds on the bulletproof diet. But it's different than keto. It's different than paleo. It's lower in protein than most keto and most of the other diets like that.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  5. Totally could be, and it probably worked for them too because there's really good antioxidants in there. There's also things that just pummel the cartilage in my body because of my genetics. And so if someone's always told you those are good for you and you eat them every day or like wheat or milk protein or whatever else, you would never know how you were supposed to feel. In my case, I was blessed with being in constant, really severe pain in my joints and my back, having arthritis since I was 14, because I love New Mexico green chili in the same family because I grew up in New Mexico. It's irritating, but now I know I'm free of all that pain. I went through and said, here's what these different vegetables do to mess up your life because the vegetables don't want us to eat them because, you know, all lifeforms don't like being eaten by others. And then at the end of that, there's some foods that are just bad for everyone. And you might say, well, I don't want it to be bad for me. So I don't care. Sugar is not good for you. MSG is not good for you. Canola oil and soybean oil are not good for you. And you can still have vehement arguments just like we can about politics. I just like to reference the science.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  6. The bulletproof diet is a one page infographic that's on my blog and it just tells you, look, these are the types of foods, and I'll tell you what those are in a second for each of the categories, protein, vegetables, carbs, fats, et cetera. These are the things that don't cause you to get cravings and that give you the most nutrients with the least problems. And then there's a big swath of suspect foods. Kara, you might be able to eat a bell pepper and feel great. For me, if I eat it, I will have profound sugar cravings and I'll wake up the next day with arthritis.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  7. Talk about what food because one of the things that's really confusing to people is whether they're doing especially in Silkam, someone's doing keto, the other is like, no, I was at a table literally where they were all arguing that you should eat a potato. No, you should eat brown rice. No, you should eat legumes. And I just took the cookie. I'll be honest with you. But it was just, it's kind of one of these things where, I mean, I'm certain that cookie will make me fat. So I'm going to go with that. But it was really interesting because everybody has their theories. What is your theory is no legumes and fruits, I think. I'm trying to remember all of the various.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  8. So, what people are figuring out is I've got to eat in a way that makes me not feel hungry, makes me feel full, and controls my blood sugar. And now for 50 bucks, you can get a continuous glucose monitor. I just took mine off. I'm going to replace it later. There's a little thing that sticks on the back of your arm that'll tell you on your phone anytime, what's my blood sugar doing? And you can be, wow, I'm feeling really hungry. And you look and you say, wait, I've got plenty of energy circulating in my blood. I don't need to eat. I'm not hungry. It's something in my metabolism. Let me work on that. So we're waking up to this idea that putting food in your stomach doesn't necessarily give you energy. In fact, it might just be bad for you at this time.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  9. But there are other things. One of the ingredients in bulletproof coffee suppresses hunger very, very effectively, and you can do that during intermittent fast. And another one is there's certain kinds of prebiotic fiber that you can use that have almost no calories. And you eat those and you don't get hungry. And funny enough, avoiding certain foods that may taste really good, but that cause you to have a sugar craving an hour later. And of course, eating sugar will do that. But there's other foods that do that as well. And once you get rid of what I call kryptonite foods, you end up with this idea that, wow, I can eat my vegetables. I can eat my healthy fats. And I can eat the right kinds of high quality protein. And then, wow, I just am not hungry for four, maybe even six hours. And when you do that regularly, the amount of energy that goes to the voice in your head that it's wasted energy, it just goes down.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  10. So I can look at the cookie and the voice doesn't wake up. And to do that, it's a cellular effect. So how do I tell my nervous system, tell my body, tell my hormones, you don't need to eat right now? And there are some levers that have come out of the biohacking world. And when you pull those levers, you simply aren't hungry. And intermittent fasting is one of those. You just train the body. I thought I was hungry. I wasn't.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  11. People have been interested in food to control how they look and how they feel. Since it's been such an area of interest for us, you have to ask yourself why. And it turns out there's an algorithm for what all biology thinks about. And this is an algorithm that emerged from both my background, my undergrad studying complex systems and AI and looking at how do we do what we do. Well, the first thing that humans do in all life form is run away from scary things. That's our fear response, which drives all sorts of bad behavior. The second thing is eat everything because famines kill species regularly. So we evolve to eat everything. That's why that cookie is so attractive and eventually it will win, even if they will power up against it. The third thing, by the way, is make sure to reproduce the species. But that second thing around food means that we think about it in inordinate amount of time. So the trick now from a biohacking perspective is how do I turn off that stupid voice on my head that tells me to eat the cookie?

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  12. Curtains, curtains, get curtains. All right, we're here with Dave. I wear iPads off my face. Smart, smart. We're here with Dave Asprey, the founder and chairman of Bulletproof, and we're talking about biohacking, which apparently he's the father of. We're going to take a quick break now and we'll be back after this.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  13. It turns out it's not very much light, we'll block it. But yeah, if you look at your phone, your screen, or turn on your bathroom lights, your kitchen lights. So my house has Demer switches and all. But just having a calm, dim environment in the evening will change the quality of your sleep. And the next day, you're going to show up better at work. You're going to be nicer to the people you care about. It's a really big deal. So sleep hacking is important. And then there's supplements you can take and there's breathing exercises and there's audio files. There's all kinds of things. But bottom line is If you've never thought about hacking yourself, you're happy enough with your weight. You don't mind. You got an extra 10 or 15 pounds. If you just were to change your sleep, you'd probably lose weight. Your blood sugar would be better. Your energy would be better, your depression and anxiety would be better. It's a very, very big and very easy to move needle for most people curtains.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  14. That for me, I have eliminated jet lag from my life. It's pretty incredible, but it's all about just understanding the body's a system. How does it react to the environment around us? And that's what biohacking is. Change the environment. Than before you go to sleep, and they trick your timing system in the brain that's light sensitive into believing that it's pitch black even though you're looking at your phone or your computer or the bathroom lights. So, when you do that, at least when I do that, a doubling of my deep sleep. So if I hadn't worn my true dark glasses last night, I probably would have gotten our deep sleep, not two hours because I was up until

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  15. What people can do that changes the equation for them is not necessarily go out and buy an aura ring, although I love this. I think it's very actionable and it tells you whether, oh, that glass of wine or whether that late night snack ruined your sleep. It did. I can tell you absolutely it did. But you're probably not going to believe me until you try it. It's that you can do things like make your room perfectly dark, get good blackout curtains, turn off the LEDs in your room, lower the temperature of your room. And this was revolutionary advice a little while ago. It's been echoed all over the internet. But if you search for the sleep hacking posts, I wrote these things in bullet points saying these are the things that I have tested to work. And here's the studies. And so it's not expensive to do that. But just darkness before that led to the creation of one of the companies in my portfolio. It's called TrueDark. And we make glasses that have patents that filter out certain kinds of light, not just blue blocks.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  16. It also looks at temperature and respiration. I was CTO of BASIS. It's a wristband company that was acquired by Intel for $100 million. I was CTO and co-founder of the American side of that company. I looked really deep at the data on this and became convinced that sleep matters. I have 14 years of my sleep data that I've been sleeping with an EEG headset, these super ugly stuff. So I care about it because it's one of the highest returns. And today, just last night, I slept about... About six hours, but I got two hours of deep sleep and an hour and a half of REM sleep, which is more than most college kids get in eight hours. So I feel fine, my brain works, it's all good.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  17. There's a bunch of sleep trackers out. Some go under the mattress, some go under the pillow, some are more accurate than others, some have mattresses that take. It essentially knows if you're moving around, I'm guessing, correct

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  18. And what they found was people who sleep six and a half hours a night live the longest. Now that's not to say sleeping less makes you live longer. It's that healthy people need less sleep. So if you need more than eight hours of sleep, your odds of dying from all cause mortality are much higher than someone who needs seven and a half hours of sleep. So the argument would be that eight hours is a random number, basically, but that the quality of your sleep is important. And if you have no data, you're probably going to get enough quality sleep in eight hours. So, hey, let's just tell people to do that. But the return on investment for anyone listening to this, if you got an hour, hour and a half of your day of extra time just to read or relax or play with your kids or watch Breaking Bad, it doesn't matter. It's a free hour and a half. And you woke up and you felt as good or better as you do now. There's just so much abundance.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  19. No, eight hours is garbage science The reason I'm saying that, sorry if I said four, is that the longest and most detailed study ever of people was actually done in the 80s. They had 1.2 million people and they got enough data points that they could actually look at the difference in whether you're going to die of all causes or not based on even a half hour difference. It was so much data they couldn't crunch it in the 80s. So someone found the data and re-crunched it in the 90s on modern computing.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  20. It is, yeah. So I admit that I was addicted to hustle porn. And at the beginning of bulletproof, I was a VP of cloud security at TrendMicro, a big tech company. And I started what's now $100 million plus company. And I slept four to four and a half hours a night on purpose. And I did that for a couple years. And you know, I lost weight and I felt really good. And I started accompanying. I was charged with energy because I was doing biohacking. Now, the evidence is that that probably makes you older and you shouldn't do it. The evidence is also that it's possible. Now, what this means, though, over time for me was I switched my thinking to saying sleep is critical, but it's not the length of sleep. It's the quality of sleep. So you might have noticed I'm wearing sleep.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  21. Sleep has been a big challenge because as a tech guy, like why would I possibly sleep? We're building the internet here. Like this is the birth of cloud computing, like stupid sleep.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  22. But the idea there is it's going to be a step up, even if you eat crap. A big problem with a lot of the diets, even the keto diet, which has become a part of biohacking. The bulletproof diet, my book from 2014, talked about how the quality and type of the fat and protein you eat is massively important in ketosis, and you have to go in and out of it. But today we have keto bro saying, I got milk protein isolate. If you eat a carb, you're a bad human being. That kind of stuff doesn't work over time. But everyone listening can get a serious cognitive boost if you're willing to go through three or four days of not feeling good. In other words, don't need any carbs at all. And all of a sudden, you're just going to feel like you're on fire. Your brain works again. And that's what ketosis does, or you can hack it the way I write about.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  23. If you're on the pizza and beer diet and you do intermittent fasting, you'll still be better off than us. But really, you probably could do better. You put the pizza and beer in the blender with butter and then it's, no, I'm kidding.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  24. Yeah. And then in that time period, you also talk about what you put in your body, the nutritional aspects of it during that time period, because it's not that you can eat anything you want during those years.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  25. I'm working on my next book about all the different kinds of fasting and the different effects on the body because it's fascinating and it's easy to do and it saves you money. But the basic one is only eat during an eight hour window of the day. It's really not that hard. So you have lunch and you have dinner and if you want to eat between them you can. But just don't have breakfast and don't eat after it's dark. And if you do that, you'll probably lose weight. You'll probably have better blood sugar. Your brain will work better. And if on Saturday morning you wake up and you have the pancakes, it's okay. You're not going to die.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  26. So the idea behind it is that you start eating at, say, a noon hour. There's a number of ways to do intermittent fasting, but the most popular one is this eight-hour window, I think pretty much. There's somewhere you don't eat for a day. It's quite complex, and actually somewhat. Not doable.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  27. Intermittent fasting can be really good, but you might not want to do it seven days a week. You might want to do it through four days a week because it's like exercise. You can overdo it. And it turns out that women tend to be more sensitive to hormonal fluctuations from intermittent fasting. And there's probably times in your cycle when you want to do it or not do it. So all of the things we're going to talk about, these are tools, but you don't always use the same tool the same way every day. And I want to put that out there. But for everyone, it's safe to skip breakfast or just wait until you're hungry to eat. In fact, it's probably better. And if you don't feel hungry till lunch, don't eat. You'll live longer. It's pretty straightforward.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  28. Fasting every day for two months. And I know that it works because I lost weight and I felt really good. But now my sleep is crap and my hormones are broken. Like, you know what? And I've written about this. For women especially.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  29. And it was not a comfortable thing. So being that heavy taught me a lot. The reason a lot of this hacking was necessary for me is it wasn't just about performance at first. It was just about getting to average. And then it was about exceeding average. So intermittent fasting was fantastic because it flew in the face of everything that anyone who's over about 35 was told consistently. It was you have to eat six times a day. That's what healthy people do. to just get breakfast for me was at first a challenge because it felt like I've been told I'm going to die if I do this much less putting butter and coffee or something right you know it was so radical and now people are saying oh I can just do it and how I feel is my gauge but we were taught it's not how you feel how you eat has nothing to do with how you feel so drawing that bridge most people feel better but what's happening now is people saying well I've been intermittent

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  30. Yeah, I've lost 100 pounds on biohacking. I was the fat computer hacker, like the stereotypical Jolt Kola, you know, from Jurassic Park 1.0.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  31. Deal. So, intermittent fasting is one of those things where I grew up saying if you skip breakfast, you're a bad person. I mean, it was one of those things, your body will go into starvation mode. Here I am. I'm weighing 300 pounds at the time. I used to weigh 300 pounds.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  32. So let's go through each of them, start with intermittent fasting, where we are now. Now that's something that's taken a while to get in, although a lot of people, I am surprised by, I don't mean regular people, but people in Silicon Valley aren't regular compared to other people, but a lot more people are talking about this issue. I was, oddly enough, I was in San Francisco. I hadn't seen my kids babysitter in forever, and she looked great. And I said, what are you doing? You really do, you've lost weight, you look fit. And she said, intermittent fasting. Now, she works for tech people, so I'm sure that's how it got to her, essentially. But it was really interesting. And she was very up to speed on it. It's not someone I would say would, you know, it got that far kind of thing.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  33. Yeah, long distance running or cycling. It can be fun. It can be relaxing. I'm not saying you should never do them, but just in terms of living a long time, getting younger or feeling better or saving time, high intensity interval training or lifting heavy things occasionally gives you way more results and way less time. Even just the admission, hey, I want to exercise less and get the results. It used to be sort of a shameful thing to say that. And I was like, no, I really don't want to exercise, but I will, the minimum necessary.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  34. Or at least take a cold shower. And the opposite of that, which is saunas, which have been known for a long time. But now we have science behind them, you know, how to use them and when to use them. Within the world of exercise, we've realized that endurance exercise is pretty much garbage because it wastes a lot of time and probably isn't very good for you.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  35. There's a few things that have now boiled down that were kind of revolutionary when my first big book came out in 2014 or when the blog started in 2010-ish that are, I think, known to be effective and that certain people are doing. And let me list those and then we'll talk about some of the very cutting edge stuff. So some of the things that we know works intermittent fasting, or at least not eating too often, we know that quality of sleep, not quantity of sleep, is very important. So sleep hacking has become a big thing. And I've actually invested in a lot of these areas too, in other companies doing this. So I'm not saying these are bulletproof things or day of things. These are areas. that I identified early in biohacking. There's controlling the composition of your diet, not just your timing. Like that's we've known about that one forever. There's also temperature. This is cryotherapy, the idea that you can become acceptable.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  36. So, talk about where you've moved past the coffee. You've gotten into lots of other areas. Where right now is the landscape of biohacking? Obviously, now people know about it and are talking about it. And a lot of it's being incorporated, just like a lot of trends where people did one thing and now everybody just does it, you know, or they don't. Like even today, washing hands. Everyone's suddenly washing. People accept it as the thing to do because it betters their life in some fashion.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  37. No, I don't think it's a bad thing. It means that they're health aware. The idea is I'm doing something for my health and for my family's health, and I'm also probably working full-time. I have a commute and I don't have enough energy at the end of the day. And I want control of my own biology. Oh, and on top of that, I'd like to look good because I'm still a woman. And by the way, there are kombucha dads as well. But the deal is we're dealing with the forces of biology and aging. We're dealing with family and emotional pressures that are normal plus career pressures. And just about everyone feels out of control and like the accelerator is pinned to the floor and they're pushing harder, but the accelerator won't go down anymore and the car isn't going faster. And so if you can get a boost there, that desire for control, it's the same as it is for Jack Dorsey as it is for.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  38. So right from there, it hopped across to New York. And who else cares about this? The Wall Street traders. So I flew around the world. I met hedge fund managers. I was hired by an investment bank to teach them how to make their brains work better. Because these are the top-level cognitive athletes or entrepreneurs, developers, traders. You never get a break and you always have to focus. And then Hollywood jumps in because they get nailed. They're 12 hours in front of lights. And then the music industry comes in because they're touring all the time. So the most demanding physical and mental things where you have to look good, feel good, and be able to think they're the people who did that. And of course, from there, it makes it into popular culture. But the people who are benefiting from biohacking from the whole lifestyle now, not just bulletproof coffee. It's what Alex call kombucha moms. The hardest job of all is actually working.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  39. There you go. Yeah, I could do that level. And I didn't want to spend a lot of time on it because I care about my family and I care about my pursuits, maybe more than the average person. I don't want to go watch football. I have other things to do. So there was no voice for that. And I started writing for that. And of course, it took off in Silicon Valley because it works. Not the coffee. I was actually, I had a bigger hit for modafinil, the smart drug. I was on Nightline. They flew to my house and did all this stuff. And the reason Modafanil is a big thing in the tech community is I was the only guy who would took a bag off my head and said, actually, I took this to get through business school. And for my career and my meditation, and it actually changed my life for the better. And that kind of a conversation was, hey, like maybe we can hack ourselves instead of hacking our phones. And before that, our computers and before that our automobiles, the lineage of hacking goes way back to building hot rods.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  40. In order to know where we are, I'm going to talk a little bit about how we got here. I created bulletproof the blog. It was called The Bulletproof Executive. And no one ever talked to people like us. And I'm a tech entrepreneur. I lived in Palo Alto and all the things that you do worked at a venture capitalist. And since that was such an issue, no one ever gave a crap about what I cared about. I didn't want to be a jock. I wanted to be almost muscular, as the New York Times called me once. I don't want to be too ripped. I just want to be there.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  41. It's sort of a basic human thing. No, I agree with you. I think it is. It's really interesting. I used to joke, you know, Jack Dorsey does the intermittent fasting, which Super interesting, and I actually don't eat until one o'clock every day too, and I eat for eight hours. And so I don't find it out in the weirdness. But when he started to do it and everyone was praising him, I was sort of like, when women talk about food, they have an eating disorder, when Jackie Delvy talks about it as a lifestyle. But go ahead, talk about where we are right now

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  42. It's incredible. I guess only tech people have ever wanted to perfect themselves throughout all the space. It's sort of a basic human thing.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  43. So talk about that trend because initially, you know, I think a lot of it did start a lot in the tech industry. And it's also people being interested in it, I guess, clients. But talk a little bit about sort of where it's gone from. Because initially, you know, it was just the coffee room was sort of, everyone's always sort of interested from the beginning of time of improving themselves, whether it be this diet or the Scarsdale diet, this diet, sort of fending off the inevitable, which is weight and age and death, essentially. And so talk a little bit about where it's developed from and where it is in the mind, because a lot of people do attribute it to sort of narcissistic tech people wanting to perfect themselves in a way that's narcissistic, I guess, or arrogant.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  44. Everyone has this same desire, and it's the desire to control our own biology. And maybe you want to be the world's fastest runner, or you just want to be able to focus really well. It's all about control. And now we have more tech to help us control and even hack ourselves. So that's what I do. I teach.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  45. Everyone got the cop That's become a big phenomenon globally. So bulletproof has a couple sides to it. One is the consumer packaged goods company. We make supplements, top collagen protein company coffee, the things that you might know bulletproof for. And then the other side of what I do is bulletproof media, which is millions of people a month coming to learn about, hey, how do I have more energy than I than I thought I could? How do I have control of my own biology? And it's led to the creation of a new word in the English dictionary called biohacking. And Miriam Webster's added that in 2018. And the cool thing there is that's what brings together the tech entrepreneurs, software developers, and Hollywood and neuroscientists and bodybuilders and people who might not necessarily mix that much. And it's because everyone.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT

  46. Thank you so much. You're going to come to code when we do it. Because one of the things we're doing, our code conference is talking about, I guess it's transhumanism is the word being used now. So for those who don't know who you are, and I think a lot of people, my listeners certainly know who you are, can you give sort of how do you look at bulletproof right now? What kind of company is it? And I know you're working on a range of other things. But talk a little bit about what you mean by superhuman, bulletproof, beyond coffee. I think everyone got the coffee with them.

    2020-04-29 · Decoder with Nilay Patel · Recode Decode: Dave Asprey · IDENTIFIED FROM THE TRANSCRIPT