YouSaid · the spoken record

David Baszucki

lines on the record: 94
first: 2025-11-05
most recent: 2025-11-05
sittings or episodes: 1
sources: podcast

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“Yeah, and I think you were on to something there because I have my coffee with whole cream, which is zero carb, which I think has some overlap with your MCT oil. So my takeaway would be if you want to dabble in ketosis, go buy some whole cream for your coffee rather than half and half.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“No, I want to thank you for having me on. And I think going back to your earlier book, I just want to also think one other thing I really remember is your mixing of, I forget what kind of oil you were mixing with your coffee, like really early on.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“You know what? I'm thinking metaphorically right now, just off our whole conversation and then popping back to surrealistic pillow. I don't know if everyone would get it, but how about feed your head?”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Amundsen vs. Scott is such a balance of knowing how to play the long game and being prepared versus not. And it's a great comparison”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“The books I was obsessed with in my youth were the books about Magellan and Captain Cook and Mutiny on the bounty and Joshua Slocum and just all of these, you know, crazy explorer, you know, Amundsen and Scott and all of that stuff for some reason that was my go-to category.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Carse. Yeah, that's the one, the original. That one really got me into thinking fun play Roblox is a long game. You know, it's not a short game. That one, I think, really got me thinking. So I'm a big fan of that.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“One of our board members gave me this book called The Infinite Game, and it's the original Infinite Game Book. There's some follow-ons from it about like how to implement the Infinite Game. So I forget the original author.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“And then we also put it on another axis, which weed has picked up the good energy axis. It's not a strict keto access, but it's pretty close to that. And we've got the Casey Means book from that and all of that. So every snack at Roblox is either, is it whole energy or not? Is it whole food or not? And what's surprising is with that, with talking about it at company meetings, with giving out the CGMs, I get all kinds of slacks from engineers saying, oh my gosh, my life's been changed. I've been wearing the CGM. And we used to eat just white giant plates of white rice every dinner. We've read a few books and I'm not eating that. I lost 30 pounds and I feel so sharp. And that's amazing. And then I'm like, we actually am, we're. Getting a lot of that from employees in the company.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Think it's free style or whatever. I think they can buy either one. The other thing we do at Roblox is we have pretty good snacks, but we label all of the snacks at Roblox on two axes. One is the whole food axes, and not all whole foods is metabolically necessarily metabolically, what I would call metabolically good, like fresh squeeze, orange juice might be whole foods.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“I'm just looking at the aura ring. What I'm mostly looking for once a month is that the aura projected stress score, the aura projected cardio age. I'm looking for like what's my lowest heart rate while I'm sleeping. I'm looking at HRV just like do a scan of those things, maybe temperature, but nothing too much more than that. I would say I've spent quite a long time wearing a CGM or a CKM to dial in my diet and watching those type things. That would be my biggest recommendation for people is to wear a CGM if you can, I think you can buy them on Amazon right now because it's pretty interesting at Roblox, we give everyone a CGM.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“I've got a trainer that I've got a dialogue and my whole thing set up in my garage. So we have like a fun little thing going on there. On my aura ring somewhat similar to when you were talking about your sleep scorer, I don't look at my aura thing maybe more than once a month because I actually don't want to get freaked out by how bad my sleep.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Are very similar to yours. I would say low carb everywhere. Fair amount of meat, fair amount of eggs, fair amount of butter coupled with lettuce, veggies, stuff like that.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Lot of it is just trying to have some form of movement every day, as you said, get some sun every day on the diet side, definitely pretty much two nights ago I had a glass of wine. I could definitely feel it. So try to keep very, very low on the alcohol. I would say try to stay in moderate ketosis, have the workouts fun and set up and a balance of those things. It's not that complicated. Like you, I'm trying to eat in that, say, one to six window and trying to know generally what pieces I would eat, trying to more get to bed at nine o'clock rather than 11 o'clock type thing.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Long term thing is going to be impossible. Everything's an emergency. Let's just do. And so I think trying to stay in the right balance of long-term decision making is a big thing.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Your machinery is functioning, you can keep making those, I would say, bigger, more optimistic decisions. I think when we talk to earlier about your feeling you're in ketosis or your feeling you're not in it, I think there's a little bit of a connection to if the machinery is running properly, the decisions tend to drift a little bit more long term and strategic because you're not in fight or flight whereas if you're in a glucose crash and you're a little more fight or flighty, those decisions can tend to lean more tactical.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“People to be with friends and meet and hang out with friends is always going to be there. On the moments thing, the reason we created Roblox moments behind the scenes is there's a couple things going on. People are looking for ways to find cool Roblox content. And one of the coolest ways to find content is see what your friends are doing or see what other people are doing and jump into that. And so we think it's like a gentle way to help feel people find more interesting stuff. You mentioned STEM on that side. I do feel, once again, behind the scenes of everything that's happened on Roblox from then to now, if we were to tabulate the number of new entrants into computer science or graphic arts or economics that had been inspired by Roblox, it probably is in the mill. Given just the experience that people have had on our platform.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“So, one thing I think that there's a separation on intention in that historically side-by-side the big thing I shared with you about this desire to connect, I think there is also a desire to tell stories and consume stories. And a lot of consuming stories is a bit of a different emotional headspace, chilling out, watching a movie, watching a TV show, scrolling through short form video, things like that. What I think is exciting is people have different mental models of I want to go hang out with people and do stuff together or I want to be by myself and consume stuff by myself. And that gives me some positivity on building a connection platform because that desire, I think for”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“We're on the other side of the stadium, and I waved a flag. You could see me, and we could have a full simulation of how that concert. We've got our eyes on that. I'm not going to make a prediction, but that's a really big technical lift to build that kind of technology out. But I think that's going to happen as well. You know, how long before my glasses have full AR overlay and I'm getting a lot of feedback, you're starting to see early signs of that. So there's a lot of cool stuff coming down the pipe.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“There's like some various things to think about, right? How long till a Hollywood movie is maybe AI generated three to five years maybe? Crazy. How long before there's a product where instead of whatever you like TikTok shorts real spotlight, whatever short form video product you like, how long before some of that activity rather than you thumb scrolling, you're kind of watching a continuous video like of your dream rather than all of those who know? Like that's going to be kind of crazy. I think one of the things we have our eyes on that is technically very difficult. How long could we support a photorealistic music concert with 100,000 people in the same stadium where if you and I”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“I think you're exactly right. I think a long time ago, if we read a comic book, we would see Dick Tracy with a TV set on his watch. And we would just say, that's completely crazy. We will never see a TV set on. And now we have a smart watch. And a long time ago, we had Hal in 2001, and no one's ever going to be like that. And arguably the AI systems today are better than Hal in 2001. Yeah, I think the average consumer, you or me or other people, if we have a crazy vision of some future technology, there's a good chance we're going to figure out how to build it someday.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Real time dreaming. I mean, we have our eyes on that. And I think beyond, I would say, oh, can I use AI to make a game? It's interesting to think if someday will AI literally create an evolving game as we're walking around almost as if you and I are in a dream world or the holodeck talking about the holodeck and just have that fill in around us.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“The scenes Roblox is hundreds of different AI model shops we build them ourselves. We have built all of our own texts safety models, all of our own voice safety models. A lot of the models we use for figuring out what is a cool game to play. We've built our own translation system that is starting to translate from one language to another. We have started to debut some of the more, I wouldn't say more exciting, more futuristic stuff, which is 3D creation by AI so that even if you or I aren't used to using 3D tools, we can talk about things and have those be created. And we have more coming. As you said earlier, I think you use something like procedurally generated.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Just so unless you happen to know that person who's a far age away, we're not going to let you communicate at all. So I think we're going to zero in on that. So I do think over time, both on the communication and the content side as well, we're going to get to that well beyond very, very, very, very, very, very good type system.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“I think we're rapidly approaching a position where what is going on is in addition to all of our investigators and in addition to all of that, the advancements in AI that we're bringing forward on our platform and some of the things we've committed to make this essentially not just a very, very, very, very, very good system, but a system that we almost take for granted. One thing that we have in the works right now by the end of this year, using AI, using age estimation, using the camera on everyone's phone, we're going to know pretty well the age of everyone on our platform. And in addition to filtering all text on our platform and in addition to monitoring for critical harms, we're going to start clustering people by”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“We're working really hard to just stay on Roblox, and I would say there are controls for parents as far as if you only want your kid to communicate with the people you pick, we will offer that for you. But I would say we accept the responsibility and the challenge that not all kids are talking with their parents. And there are so many kids out there who when they're 10, they get handed an iPhone and they go try a bunch of stuff and we have to build Roblox in a way that is as safe as possible for those kids.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“This is a big one, and I think we are really working to keep kids on Roblox, actually. And this might sound counterintuitive, but we're really working to keep people in a place where text is filtered and we can monitor critical harms and where there's no image sharing or video sharing. I would say the backstory of the industry right now is there are a lot of 10-year-olds who have phones. And there's a lot of 10-year-olds who can install software that is for 13-year-olds. And a lot of that software allows more open communication, unfiltered communication and sharing pictures. And there's a lot of things that go on on the internet that are really terrible when people start sharing images. They can get blackmailed. They can get, start trying to meet someone in the real world.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“The number is almost meaningless because it's millions and millions and millions. And what it turns into is more these crazy numbers like how many people make more than a million dollars. I think that's pretty big. How many people can make a living? That's thousands and thousands that can make a living. How many make any money at all? will validate that I'm giving you the right number, but that's tens, if not hundreds of thousands. So, and then how many are making cool stuff to show off with their friends? That's in the millions. There's a lot.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“That kind of thing really blows my mind just because of the potential for amazing role-playing. And I think the potential for individuals to, hey, there's a role for everyone. There's the first class passengers. That's a role. There's also the baggage handler or the whatever. I think that's really fun. I also like model railroading. And I think I like all the railroad games on Roblox because there's this hobby 30, 40, 50 years ago before we had computers that people would make all these model railroad sets in their Midwestern basements. And they don't do that anymore. But I like the idea that that hobby can go digital on a platform.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I think what I'm a fan of, and I'm hoping that happens more on Roblox, is more nichey content that super fans would have. So there's a couple simulations. One is, and I forget the name, but it's a simulation of a full airline company. And it's a simulation. It seems unbelievable, but a simulation where you go to the airport, you buy tickets, you wait in the lounge, you get on the plane with everyone else, you take your seat, you go on a flight for an hour, you get served with a flight attendant, and everyone plays a role. You're either a passenger, you're a flight attendant, you're a pilot, you're an executive in the airline.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“But if it was Toby from Shopify, you'd probably also had some intuition that this is the type of person that can make that happen”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, like we're going to spend all this time on this iPhone version of Roblox. But that same kind of stuff, taking that big long. A really fun, very simple game called Survive the Natural Disaster on Roblox early on in the prototyping phase, I had a version running on a very old iPhone. And it was that same feeling as the virtual economy. It's just, this is going to work. Now iPhones and Androids are the biggest platforms for Roblox.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“It just seemed inevitable. I think the reason we felt it was inevitable is people were watching movies on their phone at that time. Movies are kind of three dimensional, and teams are starting to approach movies. It just seemed inevitable. But you're right. That was a little bit of me and a couple other people in the company believed it, but that was a pivotal time when probably 90% of the company said, no way is this one going to work. But we took the risk on it.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Same website. There's no more of this separate mobile web stuff. It was a huge innovation. And I think we did it right thinking that this 3D immersive metaverse holodeck stuff would ultimately work on a phone as well. And most Roblox games run on a phone or a big screen at the same time. And that has really, I'd say, turned to pass and worked out really well for us.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Saying we want to be in the gaming business rather than the platform business. We spent a lot of time building out some of that kind of clan ranking functionality clan point stuff and we threw it all away. It was trying to do too much on the platform. We've done many, many things well. One thing we did really well was Roblox was initially a PC Macintosh company and there was a time when people did not believe that 3D stuff should happen on a phone. Phone games were two-dimensional, you know, more puzzle type thing. There was a technological leap that just like with the iPhone, you know, all of a sudden websites that were used to being these big PC websites with a pinch and a zoom would work on an iPhone. The exact”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Generally Missteps happen Not taking the long view. And sometimes trying to do too much rather than doing less better, I'll share a classic mistake that's really hard to get one's head around is maybe five to eight years ago, there's a whole category of gaming that was around being in a clan and making points and having rankings and all of that. Those are features that are beautiful when within a single game or beautiful within certain games, but arguably those are features that aren't necessarily something we should have been building as a platform. We should have trusted the developers to like you go build your game with that stuff rather than us.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“We think the more efficiently we run the company, the more of the money flowing through that flows to the developers, it's a much better long game than just trying to be a hyper-profitable company.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Would say subject to constraints actually because what our mission is is connect a billion users with optimism and civility. And so there's some pretty big guardrails around that in that we would not just take the billion daily users. We would take the billion daily users if the average user on our platform might come away with a higher level of civility than if they hadn't even played. So we are actually trying to teach civility at the same time we're growing the company.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“You were the head of Roblox economy. And you said, hey, Dave, for my job, all I want to do is make the most money. That seems like a logical thing for that economy team. What I would say is, well, we want to be careful. We like you for every feature you build to make sure that it's neutral to positive on fun as well. If you come up with a wacky feature that people get confused and just spend a lot of money and they're not quite as happy, but we make more money, that would fail all of our metrics. And so in a sense, we can make more money, but we really want to move all of the things. We want to move fun. We want to move how much people enjoy Roblox at the same time.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Community. And I think that goes hand in hand with when we think about designing the product, we have groups that work on our simulation engine and the user experience and the economy and trust and safety. Our economy team's been pretty gracious in that their goal is to generate revenue, but the real primary goal is to make Roblox engaging and interesting and fun, not at the expense of revenue. And so our economy team has been very gracious in a sense saying, yeah, the primary goal is still user engagement, not making money. So I think that's been a good decision.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“We end up with this really interesting decision where we're trying to keep our employment costs as efficient as we can. We're trying to keep the costs of running Roblox as efficient as we can. We're trying to have really many interesting ways to efficiently purchase robux without that costing a lot. And we end up with two final places, the cash can go. One is it can go back to the developers or the other is, quote, we can make profit. And time and time again, I think we've leaned a bit on the direction of let's move back more to the creator community rather than being a ridiculously profitable company. We do generate cash and we put some cash in the bank, but generally we're trying to create that creator.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Think one of the best decisions we've made is trying to optimize creator revenue. Over profits, actually. So when I'm running Roblox and we have our CFO on our board and we have a lot of options and we're making billions and billions of things flow.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Word garden in it that have 10 people playing. And so we can be pretty intelligent in really showing like this is grow a garden even if you type garden. And here's a few small other ones. We would not block Dave's try to create a garden game even if Gro a garden were there.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Water your plants a lot and create an amazing garden, and it kind of works like grow a garden. That's a little hard to protect. What we do find, and we work a lot on it, is people who make similar type experiences do try to draft on the main experience, they get very creative. We have the ability because when people search for grow a garden or when they look for it and they type that in, We can see a lot about all of the games, the game that matches exactly like grow a garden or even if someone types in the word garden, we know pretty well that there's one game on Roblox with the name Garden in it that has 25 million people playing at the same time. And there's a bunch of other games with the, you know.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Would say first more and more from a IP copyright standpoint, things that are typically IP and copyrighted, like the name grow a garden and things like that or avatars or things like that, the same protections exist on our platform that would exist in any other platform. What is trickier is barring a name or a trademark or a copyright a form of gameplay has traditionally not been protected. And so I'm not a lawyer, so I might not be giving the exact right thing, but if I made an experience on Roblox called”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“I feel this one we got conviction. I think what actually happened is in the back of our minds, we all really knew this was the right big way to go. It was just so much work that we constantly kicked the can down the road, tried to fix things, tried to do the small things. Then finally, when we just accepted reality, like we got to do the right big picture thing, all of a sudden it's like, okay, we accept the reality. We got to do the strategic thing that then it was all good. And then I think we started believing this is going to work.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Oh my gosh, a bunch of users have already bought Robux like in the first four hours. Oh my gosh, people are spending Robux in these places. Oh my gosh. It was a little example of what we would call doing the hard thing and taking the long view. It's a little bit like when the strategic thing is right, everything else follows. And metaphorically, it's a little bit like First and foremost if you're having a mental health crisis, work on your body and your machinery maybe before you work on the talk therapy. Like get the strategic things right first.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Forward, and we got to within a day of shipping, and we're like, okay, it's like we're kind of open this works. Like, I hope this works. Now the dev community had heard about it. Everyone's really excited about it. And the day we shipped it, I would say. Within four hours, we knew it's going to work. Just like, boom.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Turn them into cash to support your living as a creator. We needed a discovery component to see what are the interesting games that you can spend robux in. We needed developers to do all of this stuff. So we had to build all of this in parallel. But what was interesting is we had kind of some secret rocket engine behind it. And that for the first time ever as a complement to this feature, you or I could imagine making a living on Roblox because before we were hobbyists and all of a sudden, whoa, if I could make five grand a month with my Roblox game, I might just work on that full time rather than an hour a day. So we felt there would be a secret afterburner here that people would work harder on their Roblox games. So fast.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“Revenue equals some multiple times ours. So then psychologically, what was exciting is a few days into this, it's like pretty relaxed. We're obviously risking wasting three months on this and we're risking that this won't work. But the opposite side of it is, oh my gosh, we really can imagine this thing working. And if this thing works, It's really going to work. And this one thing is going to work really, really well. And it's a pretty complex feature. We need a digital currency. We needed users to be able to buy digital currency. We need anyone's game. And in your hide and go seek game, you needed a facility to be able to sell a flashlight for five Robux. We needed the facility for you to take all of your robux and”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT
“You know, I think we were smaller. We had 20 people. We had spent three months trying to find what we broke. We'd spent three months trying the top 10 of the 50 stack rank things. And we're like, okay, but I think we had hope and conviction that if we built this right, we would build essentially a system that if Roblox grows, our economy will grow. And we're not going to like be day in, day out trying to fix the economy. If we build this system, we can get back to making Roblox fun. We are always working on safety. We continue to focus on that, focus on those things because we're going to build a system that's going to scale with the system. And by the way, that did turn out to be true. If we typically double the number of users or the number of hours, we'll generally double the revenue.”
2025-11-05 · The Tim Ferriss Show · #834: David Baszucki, Co-Founder of Roblox — The Path to 150M+ Daily Users, Critical Business Decisions, Ketogenic Therapy for Brain Health, Daily Routines, The Roblox Economy, and More · IDENTIFIED FROM THE TRANSCRIPT