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Jeff Weinstein

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2024-07-11
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2024-07-11
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  1. I appreciate the time money. It was fun. And I don't do too many of these, so I'm curious people's feedback and really appreciate the questions.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  2. That hurt. I was like, oh shoot, I am. I'm productive on the non-hardest problems. And I was trying to. Mask, not on purpose mask, but just who wants to be stuck on something so hard when there's so much else to do. And from then on, I would show up to him with problems one and two and not talk about problems three through 100, even if we're working on them. We would just not talk about them and we would get stuck on problems one and two. And that was phenomenal advice, which I was like, oh, shoot, I'm going to be fired. But just like, but I was like, it was really deeply impactful sentence.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  3. I've tried to make things sound like me since. John's is more of a gut punch, I'll say. So I referred to John, the co-founder. He maybe nine months into reporting to him I would run around with a clipboard. I was a little bit manic of getting a lot done, a lot going on at Stripe at the time. And we'd have a one hour, a one-on-one, I'd be listing all of the things that we had accomplished and the problems we have and where we need escalation help and where we're stuck and all this, that and the other. Just lots of stuff. I had checklists and physical paper flipping it over a little bit frantically. And he said, you are one of the best people I've ever worked with at solving problems three through a hundred. But I need you stuck on problems one and two. Oh man

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  4. Catalyst to understand the whole business and like with the permission because I was going to have to write this doc about how we're doing. A company had been in existence for like seven years before I got here already at some reasonable scale. I didn't. It was just an intense operation. And I remember writing the first draft and sending it to him because it was, I didn't want to send it. He kind of pushed me to do it a bit. Figured I'd give him an early draft and he wrote back this doesn't sound like you yet. The willingness to entrust a new person to provide their own perspective and bring it into a very formalized document like that. was an impressive and like that really spoke to me and I rewrote it completely and I made it sound like me and

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  5. On my first month working here, which I guess is six, some years ago now, I was, they put me in charge of our payments infrastructure services. All the backend systems that communicate with the financial system and all the internal APIs where we build the external APIs and products on top of quite a lot of stuff. I knew nothing about finance. I knew nothing about the scale that we're talking about. They entrusted me somewhat insanely with that. And so on the first month, we had our quarterly business review where just the normal quarterly process and they, I was like, okay, cool. I'll do the next one. I'll write the next one. I've been here one month. Like, no, you write it. Be even better that you write it like, oh my God, it's just like forcing me to have to, in the fourth week, have that.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  6. You have to use it in certain circumstances and not for the five nines of reliability on our API. But. It does have its place.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  7. I don't even realize I say go, go, go, go, go, go, go, go, go a lot, but I do. I actually say it and write it so people. I hear that the later say go back to me and like, huh, don't I say that sometimes? Like, yes, you say it a lot. So apparently GoGo Go is one of them. I also. Say, like, let's make some mistakes. Just when we're brainstorming something or saying a sushi restaurant and talk sushi guy or gal, just to showcase, hey, let's be creative, do whatever we want. I'm no pretense. I'm not evaluating anything. Like, let's make some mistakes. It's just like a weird thing.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  8. I love my computer. I'm fast at my computer being fast at my computer helps me just go from intention to just out in the world. I've fallen back in love with Raycast, which is an automation tool for those who have watched the journey of spotlight in Quicksilver and Alfred and all these automator services. Raycast seems to have cracked the nut on automation, nerd complexity, but also UIs and some nice touches and just like loads quickly, does the basics is fully programmable, extensible, just like a huge fan of Raycast. And then I think for product people, if you don't have clean shot installed for screenshots, you're just behind the curve. Being able to take a screenshot and blur particular things or point at stuff or have arrows and lines and just like have that be second nature fast instantaneous is so useful to be able to communicate what you're seeing.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  9. It just showcases again how fragile. Things are. It's a very intense film, but I just there's something beautiful in how. Much opportunity was in front of this young girl. So it's a tear jerker, but a great one.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  10. And then has put together this narrative afterwards about certain topics like how to make Risotto or how to take out the trash or how to, and it's a way of seeing life through the eyes of these vignettes, like diving down and really understanding people. And he does it through this incredibly dry humor of stitching together this video footage to tell a different narrative. And I think some of this that we used to live in New York and I love living in California, but I miss that frequency of strangeness. And you can see that through that TV show fantastic movie, I recently watched The Quiet Girl, which is a film about a young Irish girl who sort of from a dysfunctional home and has this opportunity to live with a family friend. and who is families more have more opportunity for her, more empathetic to her.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  11. How to with John Wilson, that's on HBO. It's, okay, so for those who haven't seen it, I'm not really giving away anything because it's just wild when you watch it. You can't give it away. This videographer has found footage where he's just like walking through Manhattan and other parts of the country, but mostly New York with just a camera for 10 years just filming intensely weird things. And if you've spent any time in New York, you know there's plenty to film.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  12. That's even better because then if your competition thinks they have it, yeah, exactly. They won't invest in the other one. So I like it even more for that reason.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  13. I like counter positioning also and Atlas with going cheap in that audience is counter positioning. But I really enjoy process Process power because it's just like I think It is very difficult to as an organization get good at anything. And if you could do that over a long period of time in a sustainable way, you have the power.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  14. Trying to showcase I like books a little bit, though not at any level of him. And I just had mentioned, like I just finished reading Seven Powers and I kind of recommended it to him. But jokes on me because he's quoted in the foreword that I had skipped. So he was very kind to let me know that he had read it and he is quoted in it. So I was like, oh, shoot, maybe I won't get the job. But I got through that part at least. So those books have spoken to me.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  15. Very cool name alliterative at the box lunchroom one time where I worked at Box, they acquired one of our companies. And I was like, hey, any luck finding the eighth power? He's like, I'm looking, I'm looking. And he like ran off with his sandwich. One other funny, somewhat embarrassing moment about that book is when I was applying to work at Stripe, I was in some email conversation with our CEO, Patrick Carlson, who's quite well read, enjoy his books. And I was

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  16. A little goofy and take the advantage and gravity of the hairball, but not be like succumbed by it and be able to orbit it. Those two are really fun. I will say one other one I like just because we haven't talked about strategy here. There's been more getting stuff done and some other tactical things. But seven powers, and I know you had the author recently on, which was awesome. So I won't explain the book, just go you just watch the podcast of it, but just walks it walks through many of the business powers and sort of moats a company can have. I ran into the author.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  17. Like a moose bouche afterwards is orbiting the giant hairball, a corporate fool's guide to surviving with grace, I think is the full exact title by Gordon McKenzie, which is the story of an illustrator at Hallmark, the greeting card company, and it turns out to be Again, bureaucratic, slow moving. That over time just added rules and policies and rules and policies and kind of quelled creativity and innovation, which is surprising at a greeting card company, but it existed. And so this is his incredibly well-drawn book, as you'd imagine, with beautiful illustrations about how he orbited. of the organization to Inspire others, keep himself engaged and to bring creative.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  18. I know a lot of people on this podcast recommend high output management, but it should be swap the Bible out for it at all the hotels in the world and in the little drawer, just like put it everywhere. You just can't go wrong, though it is just an incredible... Clarity of how to spend your time as a leader, manager, of other people, just like a very high bar for how evaluating your work as the sum of everyone around you. That was very clarifying to me that it's just like not an individual effort. It is the sum of everything I'm involved in is how to measure it. So that's definitely up there. A nice pair to that book as a

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  19. If finding my email address is your issue. I can't possibly be, but it is my first initial and last name at basically everything in the world, though my handle on Twitter is Jeff underscore Weinstein, but gosh, if you can't find my email address, then you got a bigger problem.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  20. Really excited about whatever you're building out there or thinking of building, my email address is incredibly easy to find. My Twitter handle is incredibly easy to find. Do not hesitate to send me cold emails. My love language is loom videos of bugs, but feel free to send anything you have off the top of your head. I respond to good cold emails. Don't hesitate.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  21. So natural to think internal if you begin this ends physically with the customer and then start your sentence, you just have a much better shot at it.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  22. That's true. Yeah, my dad runs An IT business in Baltimore to help other businesses with their computer systems. And growing up, I would literally physically clean the keyboards of his employees and dust the mice. But yeah, he's very, very customer oriented where I get a lot of it from. And my mom's a painter. So I think there's some combination of talents or interests there. But yeah, he would take it one step further and he sometimes physically bring a chair over in a meeting and say the customer is sitting here and you'd have to like pretend. And then he would kind of fake talk to the invisible customer at the meeting. I saw him do this one time. Like based on what you've seen today at the meeting, are you more likely to pay your bill or less likely to pay your bill based on what you witnessed? It's a little intense on the pantomime, but I think the point gets across that you just, if you begin, again, because it's

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  23. True, but I will really push because you don't need a hundred of them and you'll find somebody somewhere who... You just got to sit in a little more silence. They'll raise their hand.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  24. What would you hope this dashboard would have? They'd grab a thing and they start typing and they start drawing what they want their dashboard to be? Why are we guessing beforehand? I kind of now scratch my head. I'm several years into decade plus building things and I was like, I was doing this by myself. Why didn't I just assign it to the people who are going to use it in the first place? Now, look, that doesn't always work because not all of your customers are going to be product designers at heart, but more of them than you think. And I think it's giving your customers right access and not just read access to your company is incredibly powerful. And I think I had not quite seen it so directly where you just actually designed what they want. But I saw a diagram of something we're working on right now. It's like, wow, we haven't even had design look at it. They're like, no, actually the customer drew it.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  25. Engagement with a customer creates the momentum where it doesn't need to be the product person or some other leader saying we need to do this, follow me. It's, oh my gosh, the world needs this. Let's figure out how to do it even faster. And a tip that the team has tried, and this is well since I've been involved day to day, is literally inviting customers in to design the product, which I had actually never heard of. Hey, we're thinking about what happens after incorporation now and what can we do to help founders after they've set up their company, what would be magical there. We just invite founders in into a whimsical, which is one of a piece of software I love, edge is a really easy learning curve to create visual diagrams. And rather than sort of doing an AUXR about it, we just say, hey.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  26. Bringing the earliest customers into the room with your team as soon as humanly possible, we would just invite a founder to the team meeting. We would Pipe all their feedback into a Slack channel automatically. We have all the NPS scores going to a channel and anytime it's not a 10 for 10, we follow up directly. Just like constant.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  27. I couldn't really draw it up any better. And I just think the world is better off with more specialization and it's a pain in the butt. It's a pain in the butt to these incorporations. I think we can get, yeah, I think you want more specialization and more partnership. And I think a lot of companies are starting to do that now

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  28. Everybody was excited and happy and customers are happy and it's been an incredible relationship since in which you can start on Angelist, go through Atlas, and then all of your information is automatically populated into Angelus automatically. And we've since rolled that out with several other partners, Mercury, Carta, others. But Angela's really led the way there and we just maintain a great relationship with the team. But it's just like such a, it was, it took a while, but it really reproved to me that they're not competitors. It's alternatives. And if you care about your customer, you care about their alternatives. And if you care about the mission, you need to all work together. And look, there's some friendly competition. Of course, we all want to win. In the long term, I think all parties are like significantly better off.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  29. Are we really all better off from treating each other at arm's distance? We had a shared slack channel. We discussed when the Delaware was slow on incorporation. One time is because they were playing softball and they had afternoon off. That's a real story. And we discussed it. And so Angelis was incredible in how they evaluated it. We're like evaluating different partners, but because of our working relationship and the quality of your product and they saw we were going with the 83B election and the intensity of that, they just put up a webpage that said to get started with Angelus if you need a company, go right over to Atlas. And that was a really amazing moment because I respected them so much and I looked up to them so much that they would mutually beneficially choose to do that.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  30. Like a year and a half after they had really gone out or two years after they'd gone out or something like this, I was like, wow. And we had kept such an open relationship with them. We had paired with them on legal constructs. We had discussed 83B election openly. And a lot of people are like, oh, I can't believe you're talking to the competitor. Look, we all share the same mission here. Yes, we're competing, but it's.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  31. We just kept building, kept building, kept building, and I got a phone call one night on my wife's birthday before we sat down for dinner. And it was Dan at Angelist. I hope you'd be comfortable telling a story, who I love, incredible product mind and he led product over Angelus for startups. And he said, hey, we're going to get out of incorporation. This is not going to be our focus going forward. Do you want the business?

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  32. In the very long term, this company starting process is going to become a efficiency cost problem, and there's so much long tail complexity with dealing with multiple financial institutions, multiple government processes, all of this legal complexity, that it will be, and it's difficult to charge a lot of money for it because it's hard to charge people money when they haven't even started the business yet. Looked at it and said, Look, we're going to keep this long-term compounding approach because we think that this is where it's going to go. And it was a zero interest rate environment at the time. Angelus built a phenomenal product. I looked at it with. Nothing but admiration and happiness, but it also kind of smarted and hurt.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  33. So I had worked on stripe payments for a while and I had just started on Atlas and I think that same month, Angelus announced that they were doing incorporation and banking and captable altogether, which was exactly what I wanted to do. And I was like, oh, shoot, did I sign up for the wrong thing? Angel is such a smart group of people, so customer oriented, great brand. I love many of the people who work there. I work with some of the best legal minds and to have the RUV set up. It's like so much awesomeness here. I was like, should we just? Should we really compete? What should we do here? And we thought about it more and more. We're like, look.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  34. Alternatives can come and go. And we super encourage there to be more Atlas alternatives. That'd be great for founders. But I think over the long term it'll be difficult to do so just because of the business model.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  35. So, but it was really important for us to communicate why we're going to run this in an economically viable way. And I think that applies to all products and all businesses. It's just like, look, if you're a customer acquisition style product, well, showcase why this is the best customer acquisition for the dollar for the company. If you are a margin generating, moat creating ecosystem growing portion of the business, well, well, then your metrics have to show it. And so just you can't just have half the story of just the product quality and the tweets. You have to have the economics. Who else is going to put this much energy into this style of product? And that gives us confidence that we should invest in the long term because

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  36. We owe ourselves a dinner. We owe ourselves quite a group. And now we have a new person who's, so I technically no longer lead Atlas. So we've hired up a whole team, which is really exciting. And Haley Halverson, who's joined us about a year or two ago, she leads Atlas now, and you can find her on Twitter. She's fantastic. And we swapped jobs over the course of a year, just one month at a time, the roles. And so she worked for me. And then I worked for her. And then she's gone off to hire some amazing people to run Atlas. So it's really quite a privilege to have these people leaded over time

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  37. Companies when they don't have money. We're a big payments business. How do you even compare these things to wow? Look at the progress that they are making against the mission and look at its impact on the curves. You start to root for it more. I think that's. How we got it there. I will say one other thing, which is that making something economically viable is extremely important. And so I'm probably the fourth person to run Atlas and it's quite a pantheon of people prior to me, including the founder of Mosey, which is a compliance startup, watershed, which is this amazing climate reporting tool also led Atlas Patrick McKenzie, Patio 11 for many folks who.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  38. Momentum and making each step not such a big deal and asking for less permission. And then of course once you have a little bit of that under your belt, you're going to naturally be trusted with Taking more of those kinds of bets. With the sum of the things we talked about earlier of Everyone's looking at the same place about the metrics. Everyone can watch the success. We don't need to do big internal updates with long-winded PowerPoint presentations and scrambles the night before. You can just go to the metrics page and see how we're doing. That brings so much trust to the group that people start going from, hey, why do we have this? Atlas thing that doesn't really produce so much money.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  39. With a burning use case, why customers are going to need it? Why we can do it cheaply, effectively, safely over a long period of time. And here's the way to get tangible forward progress quickly against the stick figure vision, but with something. In the browser or want one version of it, let's just get one thing working one time. I find proof of existence to be incredibly powerful proof rather than proof by theory or proof by theory. Debate. It's just like, look, we did it one time. Hey, I'm holding the piece of paper pretty motivating. If we just printed out the information, we'd be done. Okay, actually, there's a lot to do other than just that, but it really pushed us forward. So I think cutting through A little bit of the red tape is about

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  40. Perfect solution to this burning problem. And that's, you know, Pixar style storyboard. You don't need to be a designer. You can just draw like stick figures on a piece of paper or whimsical or whatever you want to do. And with those things. If you're not asking for the sun and the moon on headcount and team size to make some forward progress, who could stop you? You know, let's get some first version working. It was very motivating to get that single piece of paper in the mail with which was blank to kick us off on the 83b election. And again, by the time this podcast airs, we will have crossed 10,000 83B elections filed and we will have done them all 100.000% on time.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  41. Not having things be your idea I think is really powerful I just talk to fifty customers who all yell the same thing here they are in varieties of quotes and forms and the rest of it and you put some three bullet points of strategy around why it's important it's going to help you win more market share and the rest of it and how you can do it well I mean, what else could we want to do? Maybe somebody has something worth 51 people have the same burning thing, but the majority failure mode is we do nothing. That's the majority failure mode. And so One aligning people with deep customer stories. Storyboarding some solution visually With a sharpie and not a pencil not figma initially, not higher low fidelity. I can never remember which one is the detailed one, but just like Sharpie. What is the unconstrained

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  42. Yeah, we ran a survey a little bit ago. We need to rerun this where we just ask people what they have started their business about without Atlas. And about 20% of people said they wouldn't have or went to them that had then. And again, these things are fragile. And it's not all. It's not all Google employees leaving their job to build something. It's people from every possible background, every possible role, every possible job, every possible age group who see problems and can solve it. So it's dramatically more fragile than people think.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  43. It's kind of funny. We've all put this. badge of honor of giving away a lot of your company. People really love owning a lot of their company and being successful. So you just got to pick the right capital structure for your business.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  44. Any little hiccup go unnoticed. And I think Atlas is really a manifestation of that, which is let's actually look at every single thing you went from hobby to economically successful operation and which of the any moment along the way you shouldn't have had to do. And we think those things are a fair game to play with in any topic. I think that there are many more gigantic businesses important things to be solved sitting in plain sight. I can't see them always. But when you hear, if you sit enough silence and you hear the same people complain about the problems, you too might find something as big as online payments are hard, which was sitting right in front of all of us.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  45. Funny because I go back to again, I also hear from founders, entrepreneurs like, oh, I can't think of an idea, I need a startup idea. And yet everything in the world is broken And I also recall my first startup early 2010, 2012-ish, I joined a friend's company, that was started at the same time that the Stripe founders started Stripe. And that is... I think about that a lot because with the same information Knowing how hard it was to accept online payments, I chose to work on something else, where they didn't. They worked on making it easy in seven lines of code to accept payments online, which turned out to be really useful. So I really encourage people to be very sensitive to the problems that they see and just not let anyone

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  46. Get it to them, charge for it, become economically viable, and build a great business that provides great services. We are not counting on you to become experts at this silliness of administratively running your company. Imagine life without Google Docs and where you'd have to hire an IT person to run your IT backend on employee three. You'd have an IT person or imagine the world without AWS for EC2 or S3 or any of these cloud services and you're racking computers yourself. You're just absolutely not going to try as many things. We just see the company structure, the structure bringing people together to be like that. And we want to automate more and more and more of it and turn it into software. So we're looking for the next things to work on. We have a couple ideas, but we expect to turn more of groups of people working together that administration.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  47. We just want to hear about what's hard for you. If you look back in your emails and if you started a company recently or starting a company right now. The whole world is counting on you to pick a customer, solve your problem ten times better than their alternative.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  48. And I think that is one of the reasons why that 10 person group is so effective is it has just a lot of diversity and perspective.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  49. We had the opportunity to build this team that way. And it was really important to me that it represented a world we wanted things to look like and to represent. And, you know, it just had to be very intentional about it because I've made mistakes in my career previously where my startup was all men when we sold to box one of them. And on each hire was harder and harder and harder to hire someone of a different background that just naturally focused didn't want to join that type of team. And that was the last time I've ever ever got to make that mistake, which is that early pool must match where you want the team to go. It's not a down funnel problem. It is an up funnel problem. And where you have to just make sure that for each role, you're comfortable with the distribution of people on backgrounds in your candidate pool and go from there.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source

  50. More perspectives, more solutions will be local and global, just all perspectives are great. And again, I think the Alice team itself represents this. We were very intentional of how we built the Atlas team. It's majority women and we have more diversity to hire, but we were just very intentional to make it a team that had diverse perspectives. You've been on teams that don't have diverse perspectives of any type, they are so much worse. There's no real science necessary here. We just enforce that.

    2024-07-11 · Lenny's Podcast · Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead) · IDENTIFIED FROM THE TRANSCRIPT · source