YouSaid · the spoken record

Julia Collins

lines on the record: 56
first: 2025-03-27
most recent: 2025-03-27
sittings or episodes: 1
sources: podcast

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“I mean, I really am of the mind that your job as a parent is to emulate your children more than having them emulate you. I really believe that. I'm not sure if that was Khalil Jibron. There was some really great poet that said that. Be more like your children than you aspire for them to be like you. And I believe that. So I think my greatest aspiration is to just create the conditions for Mosi, my seven-year-old, to be fully Mosi and for Olu, my three-year-old to be fully Olu. I will say, though, that they're brothers and they're two of them. I think the greatest job that they have is to protect and care for one another.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Next for Planet Forward really is scaling across all categories of consumer products. We have a really good foothold in food and beverage, fashion and apparel, but we want to get into consumer electronics. We want to get into every single category. The other big push for us right now really is global expansion.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“I mean, my greatest hope really is young people. You know, I have a seven year old and a three-year-old. I was brushing my teeth and had the water on the other day. And he raced across the bathroom and turned it off. And I was so proud.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Here's an analogy. Do you remember the ozone layer problem that we had? We've kind of solved that. And it was because the world and governments, private sector, public sector, and people. There weren't a lot of people saying, oh, that's not true. There's no hole in the very few You would look like a flat earther if that were you. There were very few large companies or governments. I can't recall any who were saying this is not a problem. We don't have to fix this. But that's not where we are with climate change. We're in a space where people are still trying to disprove what's true. And so, my great worry is not so much about repositioning solutions so that we can continue to accelerate and do great work. My worry is about kind of the larger scale disinformation that's going to make it harder for everyday people.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Never lead by telling, and I think that's what you're saying. The thing that I do worry about in this moment really is misinformation around climate. This actually is my great worry. And I don't know that I have a solve for it.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Because what's beautiful for my business is that's actually true. Using less resources is a great way to save costs. Improving the health of your soil and the health of your farm system is a great way to build resilience. Ensuring that you still have coffee to grow and almonds and cashews will isn't that a good risk mitigation strategy if you're a coffee or a chocolate company. So that is what has changed. I actually feel lucky that I have the knowledge and the know-how to code switch a bit. I think it's something that you learn, you know, if you have the opportunity to be in diverse populations, as you learn to code switch. Think this is a code switching moment. And so one of the things I've learned about working within this consumer product space is you just always lead by listening.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“What's different in the current world is, I do think we have to be more careful about positioning and really being willing to use the words and phrases that create a big tent. You and I can sit here and say, we don't believe climate change is a political issue. And I really believe that. But for many, it does feel that way. And I have customers across the country. I have customers in many, many pockets of the world. And I am totally willing to adjust my language so that I'm speaking in a way that feels resonant for them. I don't have to talk about decarbonizing consumer products. I can talk about building healthy soil. I don't have to talk about fighting climate change bite by bite. I can talk about building more resilient supply chains. I don't have to talk about sustainability being the new ethos. I can talk about improving efficiency.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Did you return investors' value? And so I also will say, I think because of that failure, I have like a little chip on my shoulder, which is incredibly motivating because I still feel like I have so much to prove. And so if we were to kind of link where we are now with where I was with Zoom, I think kind of that bridge is some of the investors who came with me and some of the employees who came with me. And that's very grounding for me.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Yeah. I mean, one of the hardest things for me and the story of Zoom is that I left. And so much of what I would have loved to happen, I wasn't there to be able to really see it through. And that's hard. I think it's hard for any founder to put that much of yourself into a business and have to leave. But I will say a good lesson that I learned is you can't judge yourself or measure yourself based on the valuation of your company. 2.25 billion valuation company. That made me the first black woman to ever become a unicorn. That isn't going to be on my epitaph. That isn't the thing that I hope my boys remember about me. It is absolutely how many jobs did you create? How much good did you do? How did people feel about the work that they did for you? How did you help people grow their careers?”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Reinforced each other, but that had huge addressable markets, any one of them. And so I think investors thought there's seven bets on the table, even if one of these bets is true. It's going to be a massive business. But we like the odds of more than one. Know sometimes it felt like a well oiled machine, sometimes it felt like a Rube Goldberg device. And I think it just depends on, it depends on the day, frankly.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Well, I will say that one of the things that we did very well at Zoom was to understand that there were multiple technologies that we could build that would be reinforcing of each other, but across different commercial verticals. So we had an opportunity around a pizza business that we thought could scale to dominoes, pizza hut proportions. We had a technology around packaging using robots to create compostable packaging. That's a massive industry. We had a technology around logistics, kitchen management systems, kitchen display systems in real-time inventory management, which is a big problem to solve in any delivery company. That was a massive business. And so these were all the technologies that we built. In parallel”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Totally. So the robots were something that we co-created together. This idea for baking on the way I give total credit to my co-founder. But, you know, he was solving a real problem, which is anytime that you get delivery food, it's never as delicious as if you got it at the restaurant. What if we cook the food on the way to the customer? And pizza is a great place to start because it's flat.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Because we were able to get the robot styled in, it really improved our logistics. We could do much more predictive inventory management and creation of product because we could code that into the robots and we had much more consistency around the product, which made it easier for us to distribute.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“In a kitchen. And you know when you even cross the precipice of that kitchen, it is hot and it is dangerous And in a pizza kitchen, you have a gigantic 800 degree oven in the middle of a space where people are working. Now, that's a really hard place to be. And so what we were trying to solve with the robots was how can we reduce the tasks that aren't really good for humans so that those humans can be doing other things? It wasn't about automating the job of being a cook. It was about automating the tasks that were a drain on safety and that were frankly repetitive, like sticking pizza. In and out of an 800 degree oven for an eight hour shift.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Two great tastes, go great, go great together, go great together. And so, you know, have you ever worked in a kitchen? Have you ever had a kitchen job?”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Well, when you put the word robot is a sexy word. And pizza is a sexy word. And when you put robot and pizza together, people lose their minds. Even though there was so much more to the business, that part is, it's just indelible.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Was that we could rebuild the food system from the bottom up to make sure that we could create healthy, delicious, affordable food without ruining the planet?”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“And so we did, you know, I met my co founder on a Skype call. He wants a CEO to run it and he's scouting for CEOs. And there I was. And so I think we had a similar ambition and a similar point of view on what the food system could be. And it was, again, just right place, right time.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Yeah. So the problem that we were trying to solve at Zoom is similar to the problem that we're trying to solve at Planet Forward, which is essentially how do you feed the planet without ruining the planet? And the thing that we wanted to do was to use technology, all types of technology, hardware, software, everything in between to rebuild the food system from the bottom up. Mind you, this is also 2015, right? So this is when we're seeing the beginnings of DoorDash. Like this is when we're seeing Uber start to launch Uber Eats. Like, this is a really juicy, fruitful time to be building anything innovative in the food space.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Absolutely. And I wanted my Shake Shack. You know, I saw the early days of what it was and what it became. And I will tell you, I absolutely thought, I wonder if there's a Shake Shack in me. A Shake Shack-like thing. It might not be a physical restaurant, but a thing that could scale and have that much impact.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“So do you remember how you asked me before? Well, you know, you're working for Danny Meyer and that's kind of like the sine qua non of, you know, working in the food business. Why were you still not satisfied? And it was because I wanted to be an owner. And I wanted to do something that had a much bigger impact”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“I mean I think it is magic. It's like peanut butter and jelly, you know, if you have the data person alone, they're just dry. They're substantive, but they're dry. And if you have the storyteller alone, you know, it's just jelly sandwich. It's sweet, but it leaves you hollow. You have to put the two together.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“And that is my passion. I love the structure of the business. That is actually what gets me excited is like really building in margin. And like all of the financial tweaking that you can do to a business in the early stage so that when you're scaling, you're scaling a healthy business. People think that's crazy. They're like, wouldn't you rather be the one doing the creative things? But I think building businesses is incredibly creative. I actually consider myself to be a creative. It's just that my medium is business building.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Totally. And Tom and Dave were also just like intrinsically cool. And they needed somebody really to build some business discipline. And so I agreed to do a little side project for them. And you know how these things go? That side project turned into, you know, years of working together.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“I was set up on a friend date with these in two incredible guys, Thomas and Dave. They had built a food truck called Mexico. It was the most successful food truck. This was like when the food truck thing was really happening in New York City when you would like go on Twitter, not X, Twitter, and you would tweet where your food truck was and you'd pull up and you'd have a line around the block and then the cops would shut you down. And so it was like, it was the place. You know, I was working in restaurants, which was cool, but food trucks was like 10 times. I mean, this is the movie.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“I know. Okay, so this is a very simple calculation. So I'm working for Danny Meyer, which is just my dream. I wouldn't have cared what the job were as long as it were in his organization. I would have stacked books, wash dishes. It didn't matter. But when I look to my left and my right, there were a sea of other incredibly talented people who all had more experience. I just thought to myself, it's going to take a really long time to be an owner. It's going to take a really long time to be an owner, and there's a sea of people who are frankly more qualified than me to take that next spot. And I just didn't feel that I had the patience. And so I knew that I could work within Union Square Hospitality Group for a number of years and gain some really good core skills. And then I just had to go out on my own.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“His iconic book, which they teach at business school. You know, it's not just for the hospitality industry, it's for all businesses.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“First of all, Danny is everything that he appears to be. So, one of the things that I learned about Danny was to walk your talk. I really learned from Danny Meyer to walk your talk in all interactions. Like if you are going to be someone who believes that culture is the key to success, that has to flow through consistently the way you show up in every interaction. And I've known Danny for decades now, and it always does. And to a person, I don't think you'll find a person on the planet who doesn't say the same. So I really learned from Danny the power of walking your talk. I think I also learned from Danny, like now we sort of take for granted that culture is a key competency of an organization. But I learned that when I read setting the table. And then that was really...”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Then grandpa will pay for half So that is what we did. Ended up at Stanford, and then finally, you know, I was like, I got a job as an intern for the most luminary, the best of the best of the best in food. His name is Danny Meyer. I think I've made it, Grandpa. And he was like, okay, baby doll. Okay. But what I do think is when he passed away, he knew that I had found my thing. And he knew that my thing was about serving people. And I think that felt really good for both of us.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“okay What if I get another degree? He's like, Yes, if you get another degree, then I think you'll be fine. So, what are you going to get? Are you going to get an MBA? And I said, okay, I'll get an MBA. He said, if you go to Harvard or Stanford, only those two jobs.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“I think also, you know, for anybody who's got this story, if you're an immigrant, if you are somebody who came from humble background, if you are a person of color, the grown-ups who raise you really try to keep you safe. Of course, all parents try to keep their children safe, but I think it's doubly true if your parents have some of that intergenerational trauma or your grandparents have some of that intergenerational trauma around that lived experience. And so I think he also is like, please just be a doctor. If you can't be a doctor, be a lawyer. If you can't be a lawyer, can you please be an engineer? So I like went off to Harvard to study biomedical engineering because then maybe grandpa would be happy. But I just, it wasn't what I wanted. I really wanted to be in food. So I went back to him after I graduated from Harvard because, again, grandpa, I really, really want to be of food. And he said again, please don't. Whatever you do, don't go into food. And I was like,”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Always wanted to be in food I just have always felt most at home when I'm eating or with people. I'm like the person who will read a cookbook at the beach or like go to the grocery store just to watch people shop. I am obsessed with food and food culture. Anytime I had like two nickels to rub together, I'm like buying a plane ticket to go see the hot new chef. Oh, Just always loved it. But my grandpa, who, as you know, is really influential in my life, was like, you can do anything except for just don't go into food. He said to me one time, You want to go into food, you might as well just go pick cotton. Because coming up, when he came up, those were the jobs that you could have as a black person. And so he associated me being in food with his sort of roots in sharecropping. That was the association that he had.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, SaaS economics, triple, triple, triple, double, double unicorn. And we knew that we could get there with the software platform. But the hard thing was holding those two businesses together. I don't have a magic answer for how we got it done. I can only say that we were fortunate to have investors like Acre Ventures, like congruent ventures who co-led that round, who really believed in the larger opportunity and who trusted me that I would figure out the best value-creating way to spin the two businesses off. There was also a bit of luck.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“We still had moonshot, and moonshot was growing like a hockey stick. It was like that classic hockey stick growth, but it was growing as a CPG business. So it was growing the CPG margins and CPG operating complexity, which is, I think, a great super investable business. But the investors who wanted to look at Planet Ford as a software company are looking at a much different profile.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“So what the early investors were betting on, I think, when they bet on Planet Forward V1 with Moonhot as the first product is, Julia has a vision for something bigger, and she's impatiently optimistic and incredibly driven. And we think there's going to be a bigger opportunity here. That was sort of like the preced and seed thesis. I think it was a big bet on me and it was a big bet on, well, the magnitude of this problem is so large, climate change. Yep. And consumer products related climate change, that there's probably more business to build here than the snack brand. The tricky thing was really going from the seed to the A. And that was a hard pivot.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“You know, I don't know that there was one specific day when I smacked my palm to my head and said, oh my gosh, there's a big opportunity. But it was really just the culmination of so many times realizing that the tools that consumer brands needed to build climate positive companies just didn't exist or they existed if you had $100,000 to pay a consultant. And I have this like impatient optimism. Like, yes, we can get this done, but only if we work around the clock, and I felt so impatient that it seemed like somebody's got to solve this, you know, and it probably should be us.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“So we had to think about what was the right positioning for the product. We named it Moonshot so it would have this feeling of like uplift and you're fighting for something and you're taking a chance. They were delicious. They were beautifully packaged. But underneath the surface, we were shortening supply chains. We were sourcing from farmers who were practicing regenerative and organic agriculture. We were using renewable energy. We were lightweighting packaging. And we were measuring all of that. The measurement of it is what became the foundation of the Planet Forward platform.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Nothing is easy. Nothing is easy It was a cracker company called Moonshot, which we sold to Patagonia two years ago, which was a wonderful experience. And I still eat them under the Patagonia brand. What was different about them was we did everything that we could to minimize the greenhouse gas emissions related to making the product. That's not a very sexy consumer positioning.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“I didn't know that I was going to build a B2B software platform that worked with companies like Amazon on decarbonization. I didn't know quite that, but I knew that there was always a something else. Some kind of enabling technology. Initially, Jeff, I actually thought it would be a marketplace. A marketplace for procuring more sustainable goods and services to build your products. Only it's hard to build marketplace businesses.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Started Planet Forward in twenty nineteen, but it looked a lot different than it looks now. When we started planning it forward, we always had this vision for using the power of food and other consumer products to tackle climate change. Now that looks like a software company. But in the beginning, it actually was a snack company. The first product that we built was a brand. And the idea was before we go and build software solutions and put them in the hands of other food brands, maybe we should understand what it actually is to be a food brand. We knew that we could build a set of products that could really create a category around, let's call it climate-friendly consumer. And we knew that there would be some enabling technology that needed to exist to make that happen. How did we know that? Because we couldn't find what we needed.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Worked with so much humility despite the fact that he had incredible academic training, that he was really talented in his field. He just worked so hard for the people who came to his practice. Sometimes people didn't have money to pay him. And it didn't matter. He was about serving people. And so I think seeing someone who was absolutely the best in his field, but who never lost his humility and never lost that focus on taking care of others was hugely influential for me. This is also a man who could eat a whole apple pie in the city.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Let's take my grandpa. So, my grandpa used to wear a button. He would wear a little button that said, serve people, you know, and it was a homemade button. And when the button would wear down, he'd make another button. And it said the same thing, serve people. He was this incredible man, strapping man, six foot four, beautiful man. And he”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“And so they didn't have dentists or doctors that could serve all people, including black people. So my grandparents moved to the Bay Area to be a part of that class of people that built practices for everyone, everyone of every race. But the reason why my story about Planet Forward begins with them was they really moved to the Bay Area to be of service, right? They were trained as dentists, but they moved to San Francisco to be of service. And so I have always had this passion for serving people. So why is this related to your question? What better way to serve people right now than to create operationally sound, scalable solutions to address climate change? Like there are so many ways to have an impact, but for me, I cannot think of anything I would rather be doing with my life right now.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“The great migration, as you know, was this time when millions of black people moved from the south to the north to take advantage of new economic opportunities, many of them around wartime industries. But this was also a time when those northern cities were segregated.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Oh my gosh, you know, for me, I've always been really interested in food and food systems. It goes all the way back to my grandparents who had roots in the Deep South, you know, and were scientists while they were dentists who moved from the Deep South to San Francisco to start their dental practice.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Right, so cradle to grave is the system boundary of a life cycle assessment. It tells you from the very beginning of that product all the way to the end of its life what the impacts are. The big innovation at Planet Forward is we've now done tens of thousands of these life cycle assessments, but we've stored not just those lifecycle assessments, we've disaggregated all of the building blocks, labeled and trained those building blocks to be able to create new life cycle assessments using algorithms. Gotcha. And this is one of the big innovations at PlanetFord. We think it's a fantastic use of AI to help save the planet. There's no silver bullet. We have to work on other sectors. But decarbonizing the consumer products industry would really give us a fighting chance.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Imagine, for example, that we could get receipts from every single purchase that you've made over a given time period, what you bought, how much it weighed, where you bought it from, then we can do all of this inference around that data point. And we can even work with external partners to do some additional assurance around those data.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Upload your supply chain and will analyze it, right? So how does it actually work? How do you do it? There's so much information that lives in the financial transactions of a company.”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Showing them where their greenhouse gas emissions were coming from all the way from the field to the fork, how much is coming from the growing of the ingredient versus the processing versus the distribution, the consumer use, even the end of life. Is it composted? Is it landfilled? And as you could imagine, that kind of very detailed fine work is hard to do manually. It's hard to do for just salad. It's hard to do for Unilever. It's hard to do for every company with a large and complex supply chain. That's what makes it such a perfect problem for machine learning in particular. Yeah, it sounds like a...”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT
“Helping You're a software company. We're a software company. So I'll tell you about a company that I love to talk about, which is called Just Salad. They're a fantastic salad company. They've become a really big business operating across the country. Working with just salad, what we did was use artificial intelligence to analyze their supply chain. So not doing this in spreadsheets, but really using artificial intelligence to essentially create a digital twin. Of that company's supply chain”
2025-03-27 · Masters of Scale · Climate change ‘codeswitching’ for business, with Planet FWD’s Julia Collins · IDENTIFIED FROM THE TRANSCRIPT