YouSaid · the spoken record
Lindsey Boyd
- lines on the record
- 82
- first
- 2020-07-27
- most recent
- 2020-07-27
- sittings or episodes
- 1
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- podcast
Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections
“All the textbooks, and Gwen and I split them up and we had highlighters and we highlighted all of the pertinent information.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“We were questioning because we didn't know what the ingredient said. We just didn't know what that meant. And she had on her table in her office books stacked so high and sticky notes coming out of the books. And she said, where do you want to begin? And Gwen and I looked at each other like, oh my goodness, this is, did we really sign up for this?”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Well, we sent her an email and asked her, told her we had an idea, and we wanted to talk to her about creating detergents. We called it fabricare. And she was over the moon, wrote us back immediately, and said, absolutely, let me know when you want to meet. And so we quickly scheduled our time. We spent a weekend up in Ithaca. When we arrived into her office, well, we arrived with two huge bags of detergents, again back to that collection of detergents that we had been buying over many years during our travels. So from bleach and detergent, from Argentina, from France, from Greece, and some American brands and things that we had collected and we liked or things that”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Cornell, and but our first before we actually physically went there, we contacted a professor. She was an associate dean at the time and one of our, she was never our professor, but she was a professor in detergency. And again, we knew these resources that Cornell had, right? That they had these.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Well, we went away from the service quickly when we realized that we didn't have the infrastructure. We visited a local dry cleaner, a green cleaner's, where we took a tour of their facilities and we were trying to partner with them. And it just was way over our heads. And at the time, we were both of us were traveling a lot for our jobs. And my first stop would be the local pharmacies, the local grocery stores to find out what products and scents that they had that we didn't have. And Gwen had that same passion. We would buy detergents, not just detergents, but deodorants and baby cologne and fragrances and products from all over the world when we would travel. And we were noticing these different trends and things and found products that were ferlicates that we didn't have.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Way too expensive. So we kind of ask the hard questions of like, what are we doing? We don't have any money. And leaving our jobs was not an option. We had to moonlight for two years. We weren't independently wealthy kids. Like we were, our parents were like, keep your, you know, are you when we ultimately left our jobs? They thought we were, you know, we're crazy.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, and Gwen had had this incredible experience in London washing a cashmere sweater or someone had washed a cashmere service, a cashmere washing service. And so that was sort of like the tipping point of, oh, well, a service is a great idea, but we don't, what do we know about service? We know nothing about service. We know product. We know how to sell product. And we know about how to create a brand. And so that was when we, the wheels started going, you know, we were kind of, okay, let's, we need a product. We need like a product that works like a baby shampoo, something that's gentle.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“A lot of really nice stuff. Actually, we were spending more to clean the items than on the actual item. So it sounds crazy, but it was in fact at the time their sample sales were insane. They were incredible. And then really just and hand washing, even in college, I was hand washing, but washing with baby shampoo and anything super gentle. I didn't like anything that was in the market. And I knew because of my textile experience that I didn't have to, you know, I didn't have to dry clean. Silk is washable. Cashmere is washable.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, the first idea was a service brick and mortar store. At the time, I was spending a ton of money on my dry cleaning. And Gwen was taking the train to New Jersey to do her laundry at her mom's house because we didn't trust anyone to do the laundry. We had to do it ourselves. I was hand washing in my sink.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, we were both very creative and both working at very strong brands, which obviously had an impact on our brand. And we ultimately came up with a laundress out of a need and a void that we saw, like a need that we had, an avoid we saw in the market. The concept of doing laundry was nothing that I ever thought I would.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“She was in New York. We were actually at one point, we were squatting together and our friend's apartment and watching reruns of Seinfeld every night with like this horrible tacky poster, one piece of artwork. It was a poster on our wall. I remember we put sweaters in our oven. Like we were, you know, typical 20 something with not a lot of money in an apartment in New York City.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Cosmetics, cosmetics, lipstick and blush and things like that. And we had some samples made. We met with manufacturers. We came up with”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I mean, Gwen and I both wanted to start a business together. And so that's when we started getting, we started thinking together and coming up with ideas of what to do. We had a fashion brand idea. But then we kind of... Know fashion is tough because it's tough to chase the trends, it's tough to you need a lot of capital for production and We put that aside. We thought, you know what, we like fashion, but I don't think that this is not the idea. This is not the long-term thing for us. And then we looked into beauty and we had a beauty idea. We actually went to manufacturers.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Absolutely. I knew that no matter what I do, I'm going to do it 100%. So that definitely helped gain confidence. That definitely solidified that I needed to do something on my own, especially when my career in fashion was like this industry that I was in was so specific, high fashion, couture fashion, very few jobs available. I looked around and thought my bosses isn't going anywhere. My boss's boss isn't going anywhere. And these are coveted jobs. And there's no reason why they would go anywhere. And there was no place for me to go. Like I had hit the, I was managing my department and I had sort of like the highest role that I could possibly have there without taking someone else's job. I just wanted more. I wasn't satisfied”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“We were really loose about how we were doing the business at the time. It was a hobby and then it became before we knew it we had these sacks. It was almost like a challenge. I don't, you know, I think timing is really important and the timing just wasn't right.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“You know, it was one of those things where you need a lot of financing for fashion. And it wasn't something that we loved and knew. It wasn't ultimately something that we were able to take to the next step.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Well, it was something that I was very open about doing on my free time. And nothing that anyone ever questioned because we worked our butts off at Chanel. So it wasn't as if it was literally weekends. That was it. And that's something that obviously parlays really well into the laundress because we knew that you have to work in your free time whenever you can to make it happen.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“They price them around $80. Yeah, and we shifted our quality from Haines to American apparel. So we were buying them at wholesale in the garment district and downtown and just buying them by the bundles. And we didn't have any space for the boxes that came for our Sax order that was like 550 shirts or some insane amount.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Yes, in the basement of my friend's apartment, we were grommiting. My hand had like blisters on them from pressing the machine.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Absolutely. We think we were selling them. We were selling them for basically nothing. We were selling them for like $25 or something to friends and people that wanted them because it wasn't really about that for us. We were just, I mean, some petty cash, but not. We weren't quitting our day jobs. Let's put it that way. Saw this demand me being in sales and she was also in magazine working for magazines so we”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Yes, and we were making tie-dye t shirts. We were just tie-dyeing t-shirts and people want to know where the t-shirt came from. And we were like, we made them in our bathroom.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“So, a friend of mine, we were tie-down. It was t-shirt business called Jessica Lindsey. Her name was Jessica, obviously the other part is pretty obvious.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Business and So I always had businesses on the side. I like to paint. And my mom had bought these boxes. They were cardboard recyclable boxes and they were kind of, they were called hat boxes, but I use them as storage boxes. And I was painting them in Friends of Mine were saying they wanted them. And I thought, oh, I should sell them. And so I did my own. I created my own website. I learned HTML, like kind of website building for dummies. bought the website domain sassystorage.com and started selling them online out of my apartment and I did that for a little while and then I realized I didn't really know what I was doing so I moved on”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Well, not exactly. So we would show up with one size of the sample. It was a sample and a sample represented the size of the model war during the runway show or the show in which it was. Represented in France. So we would set up a rack of clothing and then we'd take orders. And that was. Big majority of what I did. So I had a lot of interaction with customers. I really enjoyed that. And we went to France. We got to go to all of the fashion shows. Yeah, it was a lot of fun.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“So, what we did was we did a ton of trunk shows, and what trunk shows are you basically schlep around a trunk of samples to different department stores and meet with customers that are coming to that store. And you sell the collection based on samples. You do pre-orders. So we did a ton of traveling. I think I was in a different place probably every two weeks doing that.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“I found an ad in Women's Wear Daily. I think it's like one of the few times they put an ad in. And I read that that was my paper. And I didn't know anyone there. I just sent in my resume and called them and called them and called them. And then I got the job.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“I was in product development in the high end men's division. I like being hands-on, so I got to meet with the seamstress and then talk about textiles and got to go to all of the fabric mills and then price the collection. So much fun. I had the best time”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, actually, the childhood friend I was speaking about before, she was friends with her, with Gwen. So that at that point we became friends and met and then, and that was it. I mean, there was no talk about doing a business in college or. Anything of that nature”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Both, yeah. We were learning about, we were in a lab burning different fibers and finding out what the reaction was and different chemicals and understanding the chemical makeup of what cellulose is and cotton fibers and really the techno, the scientific side of it, and then the other courses were around retail math and how to for more of a business side of it. I also did an independent study in color theory. And then art history and sort of fashion history too. So understanding trends and forecasting. So it was a mix of everything that you would need to know to set yourself up.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“But I realized that while I love science, it wasn't really the ultimate thing for me. I couldn't see myself doing that as a career. In the very beginning of my sophomore year, I said, this is not, I can't stay here. You know, this is not for me. I was taking extracurricular activities at night in fashion. And then my childhood friend was at Cornell University at the textile program. And she said, you should come here. You should look at this program. You would love it. So I went to visit her and that was it. I mean, I fell in love with the program. I fell in love with the school and I had the grades and I got in.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, classy. And he was trying to act like he wasn't sleeping, and we noticed right away. And we're like, really? We spent a lot of time presenting and we're very passionate about our ideas. And then someone's falling asleep. That didn't really bode well with us”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT
“We didn't find there wasn't a partner that we had met that really understood the business. And actually one of the meetings, the guys fell asleep on us. We were presenting to them.”
2020-07-27 · How I Built This with Guy Raz · The Laundress: Lindsey Boyd · IDENTIFIED FROM THE TRANSCRIPT