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Matthew Syed

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2021-06-14
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2021-06-14
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  1. You're right, right, right. So the other thing that intrigued me on the way here today was listening to the podcast where you say this is my podcast. I'm slightly embarrassed about don't tell anyone about it, whatever you do.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  2. Has it his great guy, but he was like all these two sort of iconic young entrepreneurs. But this thing about Instagram is really, really interesting.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  3. By the way, that's the other. Young people are all so muscular and asked about no one was interested in kind of having, if you met Ben Francis.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  4. I think the political consequences of the social media are among the most important of my lifetime. I obviously am not a native, and I have a particular analysis. What's your take on that?

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  5. Interesting. So somebody in my office handles the LinkedIn. Yeah. And Instagram, but I've not really been on them enough and learned. So this is really, really, really helpful. Do you think that social media... Been a force for good in the world because It's difficult. I mean, I don't know if you've been following the news on that the last week, you probably have the last full eight hours, but I see, you know, we talked a bit earlier about how we can converge with people who think the same as us. And we've obviously seen that on certain types of social media where you get these echo chambers, Trump, the filter bubble, other things of that kind. But at the same time, Have access if you want it to lots of different voices and people in certain types of societies can blow whistles on things that are going wrong.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  6. Well, that's one of the reasons. Well, as it happens, I have tried to do that and I've had a number of proposals in and I'll check with you.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  7. In terms of coming up with a new book, do you think it's outsourced? I mean, obviously, You could outsource it to a brilliant person to do.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  8. And the more granular the feedback, I mean, if you know that people are switching off the video after five seconds or 10 seconds. Better than just knowing. 50% dropped off over the total time. So it's the granularity and speed and objectivity of that feedback. So playing with, do you think that, so you may think this is a cop-out, but say you're, you know, here's me now trying to get, if you're a writer, You obviously got a lot going on

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  9. And that, I mean, it's great to hear you say that because I think that's a pattern of learning in pretty much all fields.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  10. Still there, but I don't do it very much. Actually, I say that. I've probably done a few thousand tweets, but I came to it late and I still feel that... Let me ask you this if you had to summarize what you know. About the social media and how one engages with it, how one, you know, one wants one's articles to be read.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  11. One of the things I'm most interested in is I mentioned I'm 50. I'm totally bewildered by social media. And you obviously, you inhabit, right? That world. You know it. You've got a nuanced. Granular understanding of the whole thing. Imagine you'll meet. Right. So now, I don't know. I don't have the faintest idea of how to. Youthfully engage with the social media. I came to Twitter late. My tweets are rubbish. I mean, look, if anyone's following me, thank you. But I know I'm not very good at it. But it's an alien world for me. And I've never been on Facebook.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  12. Unbelievable commitment. We talked about the meetings, you know, dissent and then commit. Almost all of the, I mean, the way Amazon conduct meetings, they will, as you know, they'll read the agenda item in silence so that every single person is bringing an independent perspective to bear on what are the risks of this, what might make it, how could it be improved, what might make it fail. And then when they start talking, the most senior person always speaks last. You'll get an unvarnished access to the insights of your brilliant team rather than speaking first in everyone basically converging on what you as a leader has just said. So they have a range of ways of trying to ensure they sustain. But, you know, Amazon will probably struggle, but they've done well so far. And I think it's a good case study of how to sustain it. But it's not, I mean, but I've got to say, honestly.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  13. Right. But I think So, I think leadership counts sometimes when it comes to innovation. I mean, he's obviously no longer CEO, but I think if you read Jeff Bezos' letters to shareholders, they're all about the stuff that we've been talking about.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  14. Competitor to innovate, and you're out of the game. So I think that is a good way to focus minds on sparing some bandwidth to that question of innovation. So it doesn't just get dropped.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  15. So I think that's all right. And I think it's a bandwidth issue. I mean, you talked about a team that's been successful thus far. I mean, take the legal profession, which have used the billable hour for a very long time, have done a particular, and they're busy and they're making money. But I hope that it's not a particularly unique insight to say that many of these legal firms will be out of business in a decade if they don't leverage machine learning, right? And AI in all sorts of different ways and start to disrupt their own. So you can carry on being busy whilst your explatory value is about to disappear, right? So unless one is able to say not just we need to be doing things well for our clients and doing what we've always done effectively, but we need to also be thinking about how we do things differently and better. You may well be busy, you may well have satisfied customers, but it just takes one.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  16. Highly accurate individual forecasters whose models generate diverse predictions because when you average them you get an incredibly, this is called the wisdom of the crowds. So there are ways to do it. I mean there are tools that we use with our clients to make this work. And for what it's worth, the really obviously slightly self-serving thing to say, but I think most of the innovative organizations are thinking exactly what you've just said. We need to figure out what it is that we don't know quickly, have some tenuous sense so we can start plugging these blind spots.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  17. The CIA demographic diversity is critical. You need to have people from different backgrounds who have had different experiences in order to understand emerging threats. For an advertising team, it would be different. For a team of economic forecasters, I can tell you what it would look like mathematically.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  18. Of a conglomeration of different nations falling apart if you've been brought up in a stable middle class family in America. How are you going to understand tribal? And the risks of radicalization in the Middle East when you come from that background. You know, when we invaded, when the UK joined a coalition to invade Iraq, there was a genuine view that you imposed democratic institutions and it will work effectively. There was no real understanding of the history of Iraq and how those institutions would be hijacked by sectarian interests because these guys had gone to university. They'd learned all sorts of interesting things, but they had no deep understanding of the dynamics in that country. So if I was talking to the, for example, the director general of the CIA, I would be explaining, you know what you know. But in the complex world, there's stuff that you don't know. There's stuff that people who think like you don't know. Be creative about how you optimize the diverse insights that can help you do the job you want to do. Now, if it was...

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  19. If they only want to sell to white men, then there may be no advantage in hiring somebody with a different perspective. If they're seeking to broaden their capacity to sell to people from different demographics, they won't have the tacit knowledge that they need in order to do. If you think of the CIA, they hired brilliant analysts in the post-war period and they thought they were the best intelligence agency in the world. But a lot of the information was obviously confidential. It's only now we can see how awful they were because almost everyone, almost 100% of their analytical team were white, middle class, West Coast, Anglo-Saxon, Protestant liberal arts graduates. Nothing wrong with that background, right? But if you're trying to assess threats emerging from around the world, the Soviet Union, how would you possibly understand the probability

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  20. Well, it depends. So, again, you're absolutely right to ask the question. It depends on the context. Say, for example, the organization is an advertising company. They've traditionally been selling to white middle aged men who think rather as they do.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  21. All you need is two different ideas, and suddenly you've tripled 300% increase in the creativity of that group. That's where cognitive diversity matters. And if your mission is to solve complex problems, diversity is the cornerstone of how well you do it. And once you land that argument, people start to, at the moment, people say too many people think diversity is a politically correct box ticking exercise. And when diverse voices come in, they're condescended to, they're not properly included. Once you realize it's a strength, organizations start to harness it to do the great things that they want to do.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  22. If you said you need to diversify your team, that would mean hiring slower runners. I don't want to do that as an Olympic coach. And it was like the air in the room. It's like it had been punctured. Everyone was like, that's an awful thing to do. But he was right. That question was in simple activities. Diversity of opinion, cognitive diversity doesn't help you. If it's obvious what to do, why would you want diversity? If you've already got a solution, a canned solution, you just need to scale it. You don't need diversity. But when there's a complex environment, that logic turns on its head. So if you imagine, for example, you've got five people, each one of whom has one brilliant idea, you might think you have five brilliant ideas. But if they all have the same idea, you've only got one.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  23. Yeah, so for me, the most important thing by far is landing the argument as to why it matters. A lot of people don't think it matters. I mean, I remember going to an HR conference and the speaker. Was talking about diversity is a wonderful thing. You've all need more of it and it will always help you do better as an organization. And this really awkward customer at the back said, can I ask a question? Imagine I am the coach of an Olympic sprint relay And suppose I've got who is the fastest person in the world at the time, was Eusane Bolt. Suppose I've got Usane Bolt in my team. And suppose hypothetically I had cloning technology so I could clone UCAMBOLT to have four eucane bolts in my four by 100 relay team. There's no diversity in that team, but they're all very fast.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  24. Whereas startups, sometimes a startup might be an idea that's completely off the beaten track and then suddenly you've got this opportunity to scale. But even with startups, you know, often when they go public, they start to lose their capacity to innovate. And I think that's why I've written a book on this. You need a culture of diversity so that you begin to protect and value the diverse ideas that enable an organization to anticipate future disruptions and come up with new innovations.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  25. And they may look a bit different, but they're all absolutely thinking exactly the same way. They've been there so long. That's a big danger for companies. See, with cities, you increase the size of cities, they become more innovative. Companies get less innovative because they get so much convergence. They have a lot of people, but they think in the same, it's an echo chamber, basically, right?

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  26. Yeah, yeah, that's an interesting point you make there. So you're right. So, well, let's think about that. What would generate good ideas? It's the number of ideas, not the number of people. If you have an organization with a very homogenous culture, Very command in control, a lot of sociological convergence. You might have 10,000 people all think in the same way. I mean, you've seen professional services companies where you see the senior leadership team.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  27. People are not sharing information. They're basically playing a political game to curry favor with the boss. So the short answer is you need what's called psychological safety. It's a hate the jargon. All that means is an environment where everyone feels they can be candid and they can say what they really think. And hypotheses are tested. When Google did a big data analysis of its most successful software development teams, psychological safety was the biggest predictor of success because it means you're getting that interplay of ideas that's so important.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  28. And from the voice recorder from the black box, we know that the engineer said instead of we need to land because we're running out of fuel, critical information for the pilot to make the right strategic decision. He said, oh, we're kind of getting low on fuel here. And the pilot, because of the insinuation, he knows everything, wasn't even listening. So the plane crashes, but not just that plane. A number of incidents in the 1970s of exactly the same kind happened because communication was so skewed by this very steep hierarchy. It happens in surgical operating theatres famously where nurses can't speak up because they're worried. If I say something, this is a surgeon. The big cheese. And we know from, you know, from what it's worth, from randomized control trial evidence, Lee Thompson at Northwestern University, meetings are a catastrophe. The vast majority of them. Absolute disaster.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  29. Controller and the other two were supposed to basically carry out that controller's instructions. And they called the pilot sir. It was almost always a man. And so imagine if the engineer says to the pilot, now, why do we have a team? We have a team because no one person has all of the information. They're narrow in their perceptual bandwidth. Other things are happening at the same time. But if the engineer says to the pilot, you know what, we're running out of fuel, the implication is the pilot didn't know that already. The pilot might get offended. Isn't he supposed to know everything? And we know from this and many other incidents that in that situation...

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  30. Like, I wonder if the reason that the light didn't go on in the dashboard is because of faulty wiring. So he starts playing around with the in the plane still in the holding pad. They're doing all of these different checks. But at this point another safety critical issue has come into play. The plane's running out of fuel, right? That the engineer knows that the plane is running out of fuel because he can see it going down to zero on the dials. He has a big incentive. Tell the pilot that the plane is running out of fuel because otherwise he will die. So you have this juxtaposition of objective information and maximum incentive. But in the 1970s, it was a commanding control culture. The pilot was, do you know what I mean? The pilot was deemed to be the boss, the omniscient

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  31. Gear. And you know, when you're in the cabin, you hear it go down and clicks into place. But on this occasion, there's this really loud bang, the plane kind of deviates, and the light that should illuminate on the dashboard to show that the wheels are down, it hasn't gone on. So the pilot doesn't know if the wheels are down. It's pitch black, so they can't ask air traffic control to look up. So he puts the plane into a holding pattern above suburban Portland, and they try and troubleshoot the issue. So the first thing is the engineer. So in these days, the cockpit had a captain, a co-pilot, and an engineer. The engineer goes into the cabin. And on this particular model of aircraft, when the wheels are down, two bolts shoed up above the wings. The bolts are up. But they're still not 100% sure, right? And you want to know if the wheels are down before you come in. So the pilot, they radio to the manufacturer and they're kind of explaining what's happened. The manufacturer is like, yeah, we think the wheels are down, but we're not sure.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  32. That people don't say what they think. They say what they think the leader wants to hear. That's fine if the leader knows everything there is to know, because you're just basically ventriloquizing. So in a simple environment, you don't need to have a team, right? You just have the leader make a decision and everyone. But when it's a difficult, complex decision, in other words, the ones that confer a competitive advantage on a business, the leader needs to hear the different perspectives to make a better judgment. But the extent to which this happens, a good example is in aviation. So I'll describe a classic case in the aviation's a great area to study, by the way, when it comes to team dynamics. So this is United Airlines 173. And it's a flight that took off out of Denver, Colorado in December 1978, and it's flying to Portland and Oregon. And as a plane's coming in on the final approach, the pilot pulls the lever to lower the land.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  33. So, this is really well studied. I think the thing to try and really convey is how dangerous the dynamics you've described can be. What tends to happen in a very hierarchical organization where the CEO or the team leader has discretion over pay and promotion?

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  34. To making the changes you need to change in order to get the business to where you want to go or where you want the economic model to get to and so on. So I think it's the same in meetings. You know, as you know, I'm very interested in how businesses succeed. And the forum in which we take most key decisions are meetings, because no one person has a monopoly on truth. So you want to talk to other people. But these can be really ineffective if people think that when someone challenges you, they're insulting you. They're not. They're testing your hypothesis. We should think of meetings as mutual hypothesis testing so that we can collectively get to the best strategy or idea. And I think when you frame it in that way, you take the stigma out of challenge and dissent.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  35. What is an error of ego? An error of prediction is an opportunity to adapt the model in order to make it more predictive in the long run. But if you've been on the TV and you're supposed to be the god of forecasting, you start defending your prior assumptions. And so people who have an ego that gets in the way of hypothesis testing, they are brilliant at creative self-justification that I think the people who are most dangerous to companies and innovation are intelligent, highly talented people in a fixed mindset. They're just inveterate obstacles.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  36. I think that's really, really significant. And I think it's a great way of framing it. Look, by the way, some scientists fall in love with their theories. Yeah. And they can't adapt it. I mean, there's been a few examples during the pandemic. And by the way, I don't know if listeners are interested in this, but there's a brilliant study by Philip Tetlock, who's an American psychologist. And he looked at forecasters. So people trying to predict next year's GDP or oil price or other things of this kind. And he found a really interesting pattern that the highest reputation forecasters who are on television the most Average make the worst predictions. And can you see

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  37. Think of the history of science. Science is the most successful human institution because scientists, by and large, are willing to test their hypotheses. They test it, they look at the empirical evidence, and they change it in the light of what the evidence is telling them. That is the basic pattern of science. And I think the problem is, as you alluded to, is that if young people are like, goodness me, I don't want to look anything other than perfect. Destroys their capacity to grow and to have A life of fulfillment because JK Rowling put it brilliantly. She said, the only way never to fail is never to try. But then your life is a failure because you've just stayed in your comfort zone the whole time.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  38. Instant gratification, overnight elevation into the heavens. And if particularly young people think that success is like that, they don't realize the incremental steps you need to take to fulfill your potential. Because as you know, most businesses succeed because, you know, I don't know whether you're familiar with the American jargon, but you get a minimum viable product, you test the value proposition early. You find out the inevitable deficiencies in the prototype or the piece of software. And then you make adaptations. In Silicon Valley, they call it failing fast. In other words, they're failing fast in order to get to a better answer. If you stop the first time you fail, or if you don't try at all, you're never going to get to an answer.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  39. You want to try anything new which is inherently a risk? Because if you're doing something the first time, you're obviously not going to be perfect. And if you do mess up, you draw the conclusion. It goes back to the fixed mindset. You draw the conclusion, well, I'm obviously not talented enough because I haven't nailed it the first time around. I think this was also bolstered by, in your own reality television, I think reality television, the idea of instant success.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  40. I think that's true. My own sense is that this has been exacerbated by the social media. So you tell me how the social media, it may have changed a lot since I wrote my first book for young people. But at the time, psychologists had come up with this concept of the curse of perfectionism in their thesis was that young people are obviously now on the social media a lot. And a lot of people, when they're putting together their social media posts, they do it in such a way as to make their lives look really good. This is the holiday I just had on this wonderfully sunny beach. And, you know, there might even airbrush photos to make themselves look better. And this is my wonderful performance on the piano. And the problem is people then start to think that success is about looking and acting in a perfect way. That's massively problematic because why would

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  41. Yeah, no, I totally get that. I'm trying to think. I think, look, just one of the things that I've noticed for my own personal life is the more busy I've got. Sometimes you don't take enough time to take a step back To say, you know, this was a great thing that happened, or to be in the moment when something is happening with one. Do you have kids? No, with one's children or wife or partner or whatever. And I think I'm slowly, you know, I write books on this stuff, but I'm learning all the time. And that's one of the reasons I want to do the podcast. I read about you. I thought you've had such a different set of experiences to me. I'll learn a lot from you too.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  42. These marriages can end who end up in often depression. I mean, that's not a cliche. This is well established. And I think it's because you get something and then it's like, what is left to pursue in life? Do some interviews for the time, sports stars, and I mentioned Victoria Pendleton, Billy Jinking. David Beckham. Ryan Giggs. I mean, I've interviewed most of the Ronaldo, most of the leading, many of the leading sports people, and it's the same story. And I think what I've noticed is that as you did, that capacity to take a step back. And to say, you know what, I'm feeling low. Empty. I need to find something else that's going to galvanize me. And that's what gets people back on.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  43. Because the cyclists, the Olympian, you live with this ambition, it's what gets you out of bed in the morning, right? I want to win the Olympic gold. It's what when you're on the tracks, she was explaining, you know, it's what makes you push harder. You've got this goal, this destination that's pulling you, this magnet pulling you towards it. When you get it, you wake up the next day. And what on earth is getting you out of bed? Causing you to push yourself? That's one of the reasons I think people who make money very quickly face massive many, not all, and this is well documented cycle. I mean, you'll know about the... People who win lotteries.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  44. I think one of the deep paradoxes of the human mind. I mean, the The sense of anticlimax When one achieves a long cherished ambition, I want to be a millionaire, I want to buy an Aston Martin. I want to win the Olympic gold medal. I remember talking to Victoria Pendle

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  45. I think that point you make about the journey is really, really important. What was it? I think it was Robert Louis Stevenson said to travel is a better thing than to arrive. And a weird kind of work, and say, I talked about trying to win the Nationals. First of all, on the Nationals. I remember winning going home. I was living on my own in Richmond. I got home and I thought, is that it? You know what I mean? The fun was actually the training and the camaraderie with my practice partners and seeing those small improvements through time.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  46. Not a bad definition. Now I think about it, you know, to try and be the best that we can be in our own lives doesn't mean we're going to be the best who ever lived. Not everyone can be Muhammad Ali or Serena Williams or Albert Einstein. But to be the best we can be, I think there's something wonderful. And just from my own perspective, I think... Trying to fill one's own potential, going on a journey that has some meaning, there's something wonderfully uplifting, something satisfying about that too.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  47. You see what I mean Yeah, so you've got the I'm super talent is everything and I've got it, so therefore I don't need to try. Talent is everything. I don't have it. Therefore, I should give up. They're both terribly damaging, I think. A growth mindset It doesn't mean that we think we're all going to be the best speaker in the world. I wasn't the best table tennis player in the world. I never got into the top 20 of the world rankings. But with that attitude, I maximized my own potential. Going back to your thing about success.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  48. So think of a young person who's just been invited to join the Manchester United Academy and they're suddenly getting money into their bank account. They're able to buy the fast car. And they think, I'm God's gift. And the amount of academy coaches who have come to me and said, we don't understand it. We had this hardworking youngster. We invited them into the academy and then they just went off the rails. It's a fixed mindset. They think their success is assured. So they stop putting in the hardy arts and don't transition into the first team. So that's one danger. The other danger is people who don't think they're God's gift, but like me at Goldman Sachs, you make one failure and you interpret that as meaning I obviously don't have talent. Therefore, I'm just going to give up.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  49. So I think for what it's worth, I think this contrast is so important. I mean, I can talk about it through my own life. But, you know, in a fixed mindset, people think that success, however defined, is all about talent, having the gift, having the genetic inheritance and having the personality trait in order to excel. Growth mindset is saying, okay, talent obviously matters, it's a factor, but it's not enough, it's what we do with our talents. So people in a fixed mindset have two massive risks. One, they think they're so talented they don't even need to try.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT

  50. Publicly, it took me three or four years. And I'm not saying I'm brilliant at it now by any means, but my goodness, how much better when you have a can-do? Attitude towards it.

    2021-06-14 · The Diary of a CEO · World Leading Mindset Expert: How To Reach Your Full Potential - Matthew Syed · IDENTIFIED FROM THE TRANSCRIPT