YouSaid · the spoken record

Rania Succar

lines on the record
86
first
2024-04-01
most recent
2024-04-01
sittings or episodes
1
sources
podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

  1. “International. MailChimp has 50% of its revenue coming from international markets. That was true before the acquisition. It's the outcome of this incredible brand and product. We can do so much more in international markets. And so our investments represent that and that we're leaning into that. And you can see that in the way we've grown the team and the areas we've grown it. And the secondly in mid-market, we invested significantly so that we could not only be the place where small businesses start, but the place they grow with us. And we've invested quite a bit in those human assisted areas. And then, of course, in all the technology around AI and the investments we've made there.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  2. “We made a lot of changes and we made a lot of changes really rapidly because we needed to set up this team that could drive the next chapter of growth for Mailchimp. The first 20 years were extraordinary and we need the next 20 years to be as extraordinary. We think about that again in the context of our small business ecosystem, not just MailChimp. So we need a combination of people who are deeply connected into Intuit, who can create those connections. We need people with deep industry expertise in the areas we're looking to shift Mailchimp, whether that's mid-market or international or leading the way on growth capabilities and technology. And then we need people who can speak to MailChimp's history and continue to build on that and the strengths and the culture and all of that. So I've assembled a leadership team that represents all three dimensions of that. It's an incredible team. But as I mentioned before, some of the key leaders on that team have deep roots and intuit history, including me, our head of technology, our head of HR. We've leaned into something new areas we want to go into.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  3. “It wasn't about it's a little messy. We have constants you can I love it. I love we need to solve the needs of big market businesses, and you've got it. They're going to make a sports movie about that someday. I promise you. Two more Dakota questions, and then I have an entire section here labeled existential questions about email. How is MailChimp structured today? How have you built that team?”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  4. “Yep, that was the conversation. It wasn't about it's a little messy. We have confidence that we can go in there and do everything we want to have happen. There was a lot of ambition there. You know, we need to solve this massive customer problem. We want to grow internationally. We want to transform MailChimp to also serve the needs of mid-market businesses. And we know you've got this. So it was a conversation like that.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  5. “You know, as a joint conversation, so a year before that, I talked to my boss about being ready to take on the next big thing, and that's how we handle it and intuit. We have open conversations, and then we constantly discuss at every level of leadership who's ready for the next role. And so it's a conversation that's happening always in advance so that as new roles open up, we've got clarity on who's ready for the next role, what are people looking to do so we can continue to grow them. And so it was a conversation that started a year in advance that led into this.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  6. “I've had that opportunity multiple times because of our growth profile as a business and our philosophy around mobility and growing our leaders. I came in to run QuickBooks Capital. It was a $6 million business when I started it. We grew it into quite a big business that I'm incredibly proud of. I then went on to lead our payments business. That grew into multiple additional businesses that we built over time. And then I had this opportunity. So it was a continued set of new opportunities. In each case, what I look for is how much potential do we have to innovate and disrupt for our customers in all these cases, it's such a big opportunity that it is, you know, you jump into it and you don't always have the answer right away, but you jump in with confidence based on the experiences you've had over time. But I would put it in the context of these other growth opportunities I've had since I joined.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  7. “One of the amazing things about Intuit is it is really a leadership lab. I've been here eight years, longer than any company I've ever been a part of. I'd been at Google for five and McKinsey for five before this. And I've stayed because I've grown so much as a leader. Whenever I get comfortable, I get a call and I get grown into the next thing and it's always intense. And it's intense because we've got really big ambitions about the innovation we want to bring to customers. So this.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  8. “I watched a lot of music documentaries. You always see the band in the garage, and then you see the band at Wembley Stadium, and you never see that middle part. I feel like I want to ask you about the middle part here. There was a big acquisition. You were at another part of MailChimp. You were obviously proud. This acquisition is going kind of sideways. There's an opportunity to become the CEO, right? Because Ben, the previous CEO, is leaving. What was that moment like for you? Did you pick up the phone and say, I want to do this? Did the board call you and say, you got to get in there? What was that exact moment like?”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  9. “Know whether it's MailChimp or Intuit, you know, the focus on diversity, equity, and inclusion is so true and so strong to our values and what we focus on into it. It's so central. And so we were just very clear at that time and we continue to be very clear. We create an environment where every employee feels comfortable bringing their whole selves to work. And that's the environment we create. That is just the approach and the policy and we were very clear about that. And so that's something we constantly reinforce every day with our actions and our employees see that and they feel that we've got a very active ERG community across our Atlanta offices and chapters where a lot of the MailChimp team resides. We have that across Intuit more generally. We focus a lot on that in our hiring decisions. I would say it's about how we operate every day and the values we demonstrate to our teams.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  10. “Put that in at practice. I'll give you the example just so the listener knows, Ranya alluded to this before we even started speaking. The previous CEO of MailChimp sent an email that was pretty controversial saying, I don't want to use pronouns in meetings. They do more harm than good. You've obviously reversed that decision. Ronnie told me her pronouns before we started speaking. There's she, her. How do you get people off of that onto focus on your customer? Because it seems like my company does not recognize a gender as a spectrum or might not recognize me is a pretty big deal compared to I need to help people turn email into revenue.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  11. “Very rapidly on new priorities that were very customer backed that had a sense of urgency in terms of delivering against them. And I focus the entire organization on delivering. And what that did is it crowded out a lot of the noise, all this conversation, and it got people focused on doing great work that they loved. And it helped them see the connected nature between some of the values of Intuit and the values of MailChimp, which turn out to be aligned in many ways. And it pivoted us. It got us back to a conversation on growth and energy and innovation as opposed to worrying about what the acquisition would mean for them. And they started to see the positives associated with that.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  12. “Absolutely right, the initial part of the acquisition was a little bumpier. And I certainly understand that. This had been a team that had been independent for 20 years and incredibly proud of that independence. And they were acquired by a larger company. And for some employees, that was challenging. You know, there's a lot in the MailChimp culture. There's so much that is just so powerful. And I'm so proud of. It's this deep customer obsession. It's this connection to the community. It's really focusing on powering the small business underdog. It's insane creativity. So here's how I approached it as I came into the role. First, I spent a lot of time with our teams and our employees. What I understood in those meetings is that they were frustrated by a lot of things. And it was the main focus of their conversation. It was taking up a lot of the airspace, the conversation around this. But I also recognized that they cared deeply about our customers. And so I refocused the organization in my first 30 or 60 days.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  13. “We're back with Intuit Mailchimp CEO Ronnie Sukar getting into the big decoder themes. How does she make decisions, including the decision to take over Mailchimp? Were some difficult things that came along for that ride, there were allegations of discrimination, there's pay disparity, there's gender bias. That's all stuff that you were brought in to, I assume, to fix, to correct, to improve. How is that gone”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  14. “A lot of emails, so that's the technical side, like the nitty gritty structural be school side of how you run this thing and integrate MailChimp inside of into it. Let's talk about the culture side, because that's where a lot of the, I think, bumps in the road came. Again, the company was 20 years old. It had some loud CEOs. It was a pretty brash startup culture, I would just say into it is a much more buttoned up company. Need to take a quick break, we'll be back in a minute”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  15. “Several things. One is accountability. We have this very much across intuit. It's one of the things I've loved in my eight years of joining the organization. There's a big focus on accountability and ownership, and you certainly see that here. I felt that in my other roles as well. So that hasn't changed in that sense. But frankly, we have a lot of debate on how we think about MailChimp. And the way we think about MailChimp is actually broader than just MailChimp itself. We think about it as solving the customer growth need across our small business ecosystem. So I'm accountable not only for the results of the Mailchimp business, but I'm accountable for driving growth outcomes for all the S&Bs in our small business ecosystem. And we very much think about MailChimp's role that way. So that's another way we think about it.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  16. “So, the MailChimp technology leader is a longstanding intuitor, an incredible technologist, but also deeply connected into what Intuit can do so that we can move with speed on some of those choices that we made along the way.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  17. “Similarly, we integrated MailChimp onto its virtual expert platform. That's another very big investment we made at the Intuit level as part of our strategy, our strategy is to be an AI-powered expert platform. So not only do we have AI, but we constantly can connect you to an expert in any of these use cases to ensure there are no dead ends in the experience. And you always have an expert that can help you. So that was another capability that MailChimp integrated into that allowed us to create human assistance experiences really rapidly, but also deliver on real differentiation that intuit is built and extended into MailChimp. So those are some examples of what we've done. I'll just say one more thing here. We made choices on who we brought into the management team at Intuit. I think having me lead the business was an important part of how we create this connected strategy because I had seven years of context across Intuit and connections. And then we also did that for leader on technology.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  18. “I'm really proud of the technology integration decisions we've made that are more business outcome oriented and choices that we made along the way. So again, the choices we're making are all deserve our customers with an end-to-end platform and to serve them in a unified way across QuickBooks and MailChimps so we solve all those needs. And the other thing I'd highlight is we made a declaration several years ago at Intuit that we were a platform company building services at the center that were powering the various end customer use cases so we could move with speed in delivering those outcomes, but also create consistent experiences for those customers. So I'll give you some examples now based on your question. Everything we're doing with AI and we're doing a ton with AI is integrated and connected into the GenoS that Intuit is built. That's our Gen AI operating system. So that was something we built at the center and all teams are using that. And that's allowing us to move with speed and efficiency. So not only does that allow MailChimp to move with speed,”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  19. “There are pieces there that are sort of the technical pieces, and then there's the culture piece. Let's start with the technical side, the really nitty gritty decoder stuff. There's stuff that every company integrates at scale, right? I'm assuming as CEO, you're not running a totally independent division with like your own legal and HR and stuff. That's just my guess. That's usually the stuff that gets integrated first. Then there's things particularly on the software side where when you tell me you're the CEO of QuickBooks, it feels like you have more, probably more freedom to make software decisions or planning decisions or go to market decisions. Is that different? Has that been integrated? How does that work?”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  20. “Differentiation in the market. Now we also kept it independent, so it's connected, but the team stayed separate, generally speaking. There were certain functions that we integrated because it was important to integrate to create a sense of belonging and consistency across the organization. But we also very much wanted to accelerate MailChimp to allow it to be successful and to continue without all of the work that comes with an integration. So we've been very choiceful over time about how we do that, what technology we integrate, what we do, how we serve our customers across our small business ecosystem with one solution. So that gives you a little context into how we thought about it.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  21. “Yeah, it's a great question. And I think one that all companies think about because acquisitions are hard and they're not always successful. And you have to think hard about how to get it right and set it up in the right way. You know, one of the things that was important as we thought about the structure for MailChimp was the reason that we acquired it and making sure that the structure in terms of how we organized it was set us up for that. And the reason to acquire MailChimp was to continue to build this operating system for small businesses and to solve the number one problem that small businesses had, which was growth in addition to the other problems we were solving on QuickBooks. So we wanted to create this end-to-end platform to grow and run your business. So we needed MailChimp and QuickBooks to work together. And so I report into the small business organization. So the small businesses organization includes QuickBooks and MailChimp, and it's our entire 10 million small businesses and how we serve them. And that decision was incredibly important because it allowed us to stay close and to stay true to the purpose of the acquisition and to create true difference.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  22. “Yeah, this brings me right into the decoder questions. Well done. The relationship between mail chimp and into it and QuickBooks and the rest of the Intuit software suite is utterly fascinating, especially because MailChimp was an acquisition, right? This company has been around since 2001, Intuit acquired it 20 years into its existence in 2021. The acquisition integration, I would not say, were totally smooth. You're the new CEO. You came from the acquiring company. Let me just ask the basic question. Why is it a separate division of Intuit with its own CEO at this point?”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  23. “Market. I was with on the QuickBooks side before I joined MailChimp a year and a half ago to lead that team. And the number of innovations we were able to bring to market that we could uniquely do as a result of that longstanding relationship in the data is extraordinary. And that's how you begin to build that operating system. One example of that was the work I had the chance to do on QuickBooks Capital, where we were able to build lending products for small businesses and increase the approval rates and odds in a way that others wouldn't be able to do.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  24. “Yes, we think about the customers we serve today as the Intuit small business customers, which are 10 million small business customers across QuickBooks and MailChimp. And we have the majority of those verticals already present with a lot of, we have a longstanding relationship with them. We're one of their cornerstone software solutions in terms of the work that they're doing with us. They entrust us with a lot of their data. So we've already got an edge in working across all these businesses. And so that's one of the extraordinary things about Mailchimp, the historical vertical distribution. You know, you look across all verticals, whether it's service-based or product-based, and then e-commerce versus digital brick and mortar, they're all represented really well on MailChimp. And then that also translates into what you see across QuickBooks too. So we think about serving all these businesses and that we have a unique opportunity to do that because of the historical relationships we have with these businesses and the depth of data they entrust and with intuitive.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  25. “You're starting from the we're going to help you email your customers a much more digital focused approach. Would you extend to that other stuff that is more brick and mortar, that is more like scheduling all the stuff that a physical retailer would have to do?”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  26. “That's right. We are really proud across Intuit. We have a longstanding history, as it does MailChimp, for being the one of the first software solutions small businesses choose as they go to solve their problems. So we want them to continue to choose us. The majority of small business customers today across the Intuit ecosystem have fewer than 10 employees. So we really are solving for the early stage business. In the last several years, we've increasingly focused on that mid-market business. So being able to serve them not only when they start, but as they grow. And across their enterprise, so not only in marketing or accounting, but also in getting paid, accessing capital, managing their employees, accessing expertise, all the gamut of things they need to grow and run their business.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  27. “And just think about how hard that is. One of the things we find is the small business owner, they're a one-man shop. And so they are trying to do everything. They're trying to deliver the product or the service and do all these things. And so even just the intelligence of how to set up a marketing campaign is not some expertise that they have. And the mid-market marketer has the expertise and the know-how, but their data is fragmented and sitting everywhere. And so they rarely have access to those insights and those analytics to be able to build sophisticated campaigns like that. So you described it well, it's going to be very exciting as it all comes to market and it's been increasingly exciting as we've brought solutions like that to market.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  28. “You're going to have AI send me a deal on blue widgets. Like, that's kind of what that sounds like at the top level, right? You know the customer well, so you're going to send a very targeted email to the customer saying, hey, do we have a deal for you?”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  29. “Revenue and have a fully built out growth plan to go after that, omnichannel, et cetera. But the foundation of that is the depth of insight about their customers and the intelligence we have about what it takes to drive conversion for those customers. So I run an online store.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  30. “Process That turns Starts with email, and over time it'll increasingly be more and more channels. But it starts with the depth of understanding about our customers' customers. So we want them to come in and connect all their customer data into Mailchimp. And then we use our predictive analytics to be able to deeply understand their customers in a way that they can't get from other platforms. And then based on that, especially with the possibilities of AI, we help them craft a message that's personalized for that customer that we know will drive outsized performance. And then we provide those recommendations for the business to just turn it on. So especially as AI continues to evolve, there's a world where a small business can come into any of it small business properties, whether it's QuickBooks or MailChimp, and these will operate as one operating system. And they can come in and be served up a growth plan that says, we found an opportunity to double your”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  31. “A purchase, or It's more growth oriented. You know, the problem that small businesses face is a lot more complicated than that. We know that 50% of small businesses fail in the first five years. And again, the number one reason they fail is they can't get enough customers or grow their existing customers. Marketing is hard for an enterprise. It's especially hard for a small business. And it's only gotten harder. It's gotten harder because consumers are across multiple platforms these days. So you have to catch them in various different places and that's changing all the time. It's challenging because businesses are increasingly using multiple apps to run their business. So their own customer data is dispersed and fragmented. So I love the space we're working in across MailChimp because it's a really important customer problem to solve and it's a complicated customer problem to solve. It's not just about getting the right emails out. It's about deeply understanding their prospects and their existing customers and helping them get the right message at the right time to the right audience.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  32. “Is it just email marketing? Of I love that you talk about how MailChimp has been around for a while and has this incredible storied history. It's been a company that's been around for 20 years, one of the earliest players in small business SaaS, started off very much as an email player. You know, when we acquired MailChimp into it overall, we think about it having a much more expansive role to play for small businesses. And we think about it as playing a role to solve their growth problem. We're in the business of solving challenges for small businesses. The top challenge they have is getting new customers and growing existing customers. And so for us, it's all about how do you power growth? Email is a very important part of that, but there's much more to that equation than just email. Boom time”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  33. “Forever project of the internet. How we use it, where it goes, who controls it. Quite a lot there to unpack, and then there's just Basically, the state of our networks in the age of AI Manage Making things with AI and distributing things with AI.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  34. “Bombarding everyone with emails. But there's a dark side to that, of course. Having AI send everybody perfectly targeted emails all the time might just lead to a lot of email spam. And it might lead to people responding to AI emails with AI emails of their own. So I asked Rania about that loop, and if there's any way we can break it, make all this a little more human. This was a really fun conversation with some honestly kind of scary ideas in it. And it's all about email. Okay, Rani Sukar, CEO of Intuit MailChip. Here we go. You are the CEO of Intuit MailChimp. To”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  35. “Hear us talk about that transition a lot. Ronnie and I also really got into the weeds of making decisions, which is very decoder. She has a lot of thoughts on how decisions are made and why sometimes the things that seem easy are challenging that other things that seem difficult aren't. That includes shutting down cult favorite newsletter service tiny letter, which you'll hear Ranya say was one of the easiest decisions she's ever made. We also got really into the core business of email. Email was hot, and it wasn't, and now email's hot again. As part of Intuit, MailChimp is just one part of a platform that lets small businesses operate. Mailchimp is there to do marketing and customer management, and the platform sells itself as something that quote turns emails into revenue. You'll hear Ronnie explain how that's all supposed to work. Of course, we had to talk about generative AI, which is a big part of the MailChimp roadmap. You'll hear Ronnie explain that AI right now is more useful for segmentation and targeting, sending the right message to the right customer at the right time, instead of constantly.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT

  36. “Welcome to Decoder. I'm Neil Li Patel, editor in chief of the Verge, and Decoder is my show about big ideas and other problems. Today I'm talking to Intuit MailChimp CEO Ranya Sukar, who took over as CEO in 2022 after a pretty rough patch in the company's history. See, Mailchimp was founded in 2001 and was a startup that learned a lot of lessons from that first dot-com boom and bust. It managed to stay both successful and fully independent for 20 years. But in 2021, it sold to Intuit, the company best known for finance products like QuickBooks and TurboTax. And the very next year, CEO Ben Chesnut, who was one of the original co-founders, stepped down after telling employees that he thought introducing themselves with pronouns in meetings did more harm than good. After that, Ronnie took over. This is a pretty huge culture change for the company, especially as it became more integrated with Intuit, and it was a big challenge for a new leader who came in from the outside. Well, the inside. The outside of Mailchimp, the inside of into it. You get it.”

    2024-04-01 · Decoder with Nilay Patel · Mailchimp CEO Rania Succar on culture, acquisitions, and how big 'small business' really is · IDENTIFIED FROM THE TRANSCRIPT