YouSaid · the spoken record

Rick Steves

lines on the record: 113
first: 2021-03-08
most recent: 2021-03-08
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“I love marijuana, but I don't talk more than I smoke, let's put it that way. It takes time to smoke marijuana. And many years, my New Year's resolution is to smoke more pot. As resolutions go, you fail. But I've spent a lot of time and a lot of money.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I'm so thankful. And she's been able to introduce me to things that I would have never, ever taken seriously before COVID. I've got an apron now. I cook. I know how to use the stove. I'm walking dogs. Shelly's got a couple of dogs. I would have thought that'd be a deal breaker for anybody who's going to be my girlfriend. But no, these dogs are very important part of our life. It's totally new to me and it reminds me there's more to life than travel. And I'm really thankful for that.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“I think a lot of it is how hard I work. I just basically complaining about it, but I've given my life to this business. I always work on Saturday. I work every night till 10 o'clock, so I'm loving my work, but not everybody can love the work the way I'm blessed to love the work. I believe in what we're doing. I got my name on the cover. And I like to be America's. traveling guinea pig, I like to make mistakes, take careful notes, and come home and help people learn from my mistakes rather than their own so they can have a better trip.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Yeah. I've wanted to get to the point where the business could survive without me. And I think we're at the point now. And I'm really happy about that, that we've got a team where the company is viable without me. On the other hand, it's a shame when a company is named after a person, because then you have other people that should have the... The potential to be the public face of that company, but it's kind of awkward to say, you know, here's John Doe, who is speaking for Rick Steves. It would be nicer if the company was just called Europe through the back door and then John Doe would not be not Rick Steves. But that's not a problem right now because Rick Steves is still having fun being Rick Steves.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And if it's well designed, and if it's affordable. The format can be devised after the fact to fit the consuming habits of this generation or that generation. So is it an electronic book or a book in print? Is it an app or all that kind of stuff? I don't know. I just want to produce the content. You know, I've been, you know, our guidebooks are the best before COVID hit, my publisher was so excited. He showed me the sales chart and 25 of the top 30 guidebooks published in the United States for Europe had Rick Steves on the cover.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, my staff is tuned in to generational changes and so on. I find it kind of boring. Maybe it's because I'm the old generation, but I want to produce content. I think if content is fundamentally helpful,”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“I take it personally because you've got to earn your way into a Rick Steves book. You can't get in there because you gave Rick a nice bottle of wine or that your cousin's already in there. You got to earn it. I owe that to my readers. So it is a constant battle. And I... I get free rooms when I travel. Nobody would charge me for a room when I go to their hotel because I send them a quarter of their business all year long. But I am very tuned in to the fact that I cannot let that Corrupt me. If things go south, that hotel, even if it's run by friends of mine, is out of the book. And it breaks my heart. But I have had to drop hotels run by friends of mine because it's no longer what it used to be when it earned a spot in the book.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“I just sit there like a Norwegian Bernie Sanders with my noise reduction headphones on looking at my laptop for eight hours.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“No, I don't do miles. I've never collected miles or anything like that. I just have a, I don't want to try to defend it because I don't know for sure why I don't like it, but I don't bother with miles. I don't like miles.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“In Edmonds, yeah, north of Seattle. And I thought a lot of well Problems with hard drug addiction, and they were not able to be with their kids, and now they can be with their kids.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“I like to pay the rent for my local symphony. So my symphony has a tough time financially like most symphonies. And I just thought, how about if one of your fans just paid the concert hall rental fee all year long, every year? So I've committed myself to doing that. I care about homelessness. I try to make sure people can find an affordable who don't when they're traveling in Europe. And I know a lot of people will never see their name on a plane ticket because life is just tough for them. And if we've got money for traveling, we should have money to house people here in our country. So I bought a 25-unit apartment building.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“No, when I was a kid, I wanted to get A's as a businessman. You get A's by making money. I pride myself in paying my staff well and taking care of my staff and providing a working environment that Helps people feel good about what they're doing and not just earning a paycheck, but contributing in a positive way. And I like to make money. When I make money, I can do things that Give me power to do stuff that I think is worthwhile.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“I'm so aware of the gap between rich and poor. I'm so aware that my daily latte costs a day's wages for the less privileged 50% of humanity. Half of our planet is trying to live on $5 a day. I think it's so interesting how you learn about your country a lot of times by leaving at it and leaving it and looking at it from a distance. So this is all, to me, my travel teaching has morphed. We talked about it in the very beginning. I said European travel cheap. It was just budget tricks. And since then, it has morphed gradually, gradually, gradually over the years. And now it is getting out of your comfort zone and gaining an empathy for people who live differently and see things differently than we do.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“I love how travel. Opens you up to the world, and I think it does make you more progressive. I've always been aware that culture shock is a challenge for travelers. And just this last few months, I've been thinking about how culture shock is a positive thing. It's the growing pains of a broadening perspective.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“It'll be incremental, but I think we are on a glide path to normalcy. I also am concerned that the little moms and pops that make travel so fun can survive this because the big businesses will survive it. But I do not want a future where everything comes to me in a cardboard box on my doorstep and where every strip mall is just filled with chain restaurants. I don't want that. I don't want that in my regular life and I don't want that in my travel life. And the challenge will be, can the small mom and pops, the little entrepreneurial ventures, the little passionate work, you know, life work of people about their small museums that they run, will this still be standing after COVID? And I hope that it will be.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“I'm pretty convinced that the essence of travel will come back. You know, Rick Steve's travel is the opposite of social distancing. I go to Paris to be kissed on the cheeks, and I go to Rome to pack into those piazzas and do the Pasagata strolling in the pedestrian boulevards, licking an ice cream cone and checking out the crowd. I go to the pubs in Ireland to clink glasses with people who really believe that strangers are just friends who've yet to meet. And I think that will come back. I think it'll be...”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“As a ethical employer, would be sorry, I'm not making any money. You guys are all unemployed now. And just from a smart businessman's point of view, I want to have my team together. There's something really, and I've been thinking about this lately, there's an intangible value of having the team together. It's like a baseball team or something. You need that shortstop. You need that picture. You need that cleanup hitter.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And it's okay, I got two years that are terrible. Well, if you've got 30 good years and then two terrible years, I can take those lumps. And I owe it to my staff. I mean, they've been with me through all these successful years. I'm not going to just say, oh, now I'm not making money. You guys are all gone. I need to spend whatever it takes to keep my team together because we will throttle up. Will it be late 2021 or will it be 2022? I don't know, but we're going to be here. We're going to be ready. We've weathered many storms over the last 40 years as a travel company and Rick Steve's Europe will be here after the pandemic. And I know that the demand for travel doesn't dissipate. It backs up. And, you know, the economy may be tough. And there may be some changes in how we travel. But there will be travel and Rick Steve Schurope will be here with guidebooks and with tours when it breaks open. And the worst thing for me to do.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“For 30 years, I've had revenue, and I'm privately held, so I am the only stockholder. And, you know, if you're publicly held, when you make money one year, if I understand it correctly, that money is gone. You disperse it through your stockholders. I've just been the only stockholder, so I've collected a lot of money over 30 successful years in a row. I mean, not that we're any giant mega corporation because I'm not interested in going public and just becoming bigger than we are. I mean, when we peaked in 2019, I think our gross revenue was $100 million with 100 employees. Unbelievable.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Something like that. Yeah, we're between 60 and 70 percent. Everybody still gets their health care, but we're having to trim our sails.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Appreciation to do. So that's a different world, and those people are scrambling to make it in that world, and that's fine. With me, but it has nothing to do with my work as a travel writer.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Yeah. I mean, just last year I was traveling around Europe, and it occurred to me, I went to like four places in a row where there was this Instagram phenom, this is whatever it is. And I was in Murin, in Switzerland, and people were lining up to stand on a stump in Murin to get a photograph with a famous mountain behind them. And they're literally lining up to get this photograph. And then I go to the Cinquitera in the Italian Riviera. And there's five towns. Nobody goes to Monerola. And all of a sudden, everybody's going to Monerola and they're on the spit out in the waterfront and Monerola. And there's a big crowd on the spit in Monerola. And I ask my local friend, what is that? And he goes, that's the Instagram spot. Everybody goes there to get their picture. And they don't even know the name of the town. When I go to the Louvre, I'm not putting on my shoulder beds and getting a selfie in front of the Mona Lisa. I've got some serious art.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And I thought, Arthur, that's not what we're supposed to do as travel writers. We work really hard to find these great places in the very, very favorite places need to be more important than anything else shared with the public, as long as that place can handle the public. You know, some places don't want the public or they can't handle the public, and you would be wrong to promote it in a way that overwhelmed it and made everybody miserable. The locals and the tourists. But, you know, I'm not I used to genuinely look for places off the beaten path, but I've been sort of morphed into finding Unique, authentic places that are accessible to the beaten pat. That's what people want. And, you know, Paris is by no means undiscovered, but you can go to Paris in a way that you can enjoy it without it being a tourist trap.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Whatever it might be Yeah, I remember there's a cartoon when it was these whalers and somebody goes, quick, harpoon it before it's extinct. And I thought maybe that's a little bit like me. My job is to find these undiscovered places and tell everybody about them. And, you know, I've thought long and hard about this. I'm the hired hand of my readers. I'm not in business to protect places that I discover. I remember once I went to a lecture with Arthur Fromer, you know, my mentor, my inspiration in so many ways. And somebody said, you know, what's your favorite place in Rome? And he said, I've got a favorite place in Rome. I just go there for myself. It's just, and he described it so beautifully. He says, I don't tell anybody about it because I just want it to be for me.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And we're not as typical, we're privately held. I always say if we were publicly held, we'd have no choice. We'd have to profit maximized. But we have ideals and it's not just making money and we didn't want to sell our soul. We wanted to maintain who we were. And that's, I mean, I remember the remember when I used to take the checks to the bank myself. It was not a sliver of that. So now we've got the power to do things. We've got the power to, you know, when I want to make a show, a TV show about hunger, I dedicate a lot of time and a lot of money to going to Ethiopia and Guatemala and we finish it with, we don't have to worry about what does every dissolve cost. We make that show first class at whatever it costs and then it has an impact. So we're just really enjoying the success we've had because of the way it lets us do a good job in the tools we use to teach the public.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Oh, yeah. In fact, for years in my office, the big issue, and we had our annual meetings and stuff, was how do we not let growth brutalize us Because we're a gang of collaborators, of friends, like a big family in my business.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“No strategy at all. I always think, I kind of like this idea of in Mexico there's a volcano that just appears, just a little mountain grows out of the desert, and then it grows bigger and bigger. And all of a sudden it's a mountain. There was not any plan there. And that's kind of the way we grew. We become Bigger and bigger and bigger. And for me, I never really wanted, I got a business degree, but I never really wanted to look in the book and say, oh, now you have a COO. Now you have a CFO. Now you have a CEO. I don't even know what that stuff is until it becomes apparent, oh, we need a guy to do this. And then they go, yeah, that's called a CFO. We're just kind of going.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Honestly, I measure my profit by how many trips do I impact. Like right now, during COVID, I'm producing, I'm profitable, I'm not making any money, but I'm plenty profitable because we've created a program called Classroom Europe that lets teachers put together little clips from our TV shows into their own playlists to teach on a certain theme. This is free. I could charge for it, but that would complicate things and it would diminish the amount of people who could use it and it wouldn't no longer be a celebration. So we spent a lot of money making this program. We spent a lot of money making the TV show. We've got every right to charge for this. But I would much rather have people run it and then say, how can he afford to do this? And then it becomes a part of their teaching arsenal. And then people like us more. And, you know, without even being aggressive and calculated.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Because it was free and they had a budget reality and they said, well, we can do this and it'll cost us X or we can do this and it'll cost us nothing. And everybody likes that and it's free. So let's do it. So as long as my shows are good and popular and free, we can do no wrong. That's why our show, it just has wheels. And, you know, we work very hard. It's got legs. I mean, we work really hard to make the shows so they are evergreen. And, you know, and they get run a lot. We try to pack as much content in there so people can watch them several times and still get stuff out of it. And it works quite well.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And they have to choose. I mean, my show ran every night in Los Angeles for years. Every night in prime time. Because Los Angeles public television broke away from PBS because they couldn't afford the dues.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“I think the worst thing I could do is charge for the TV show because then nobody would watch it. People couldn't afford to run it. I mean, public television doesn't have much money.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And you're gonna grow old because of it prematurely. I mean, it's hard work to be making TV in the field. And if you're not having fun doing it, I wouldn't do it. So I wanted to have fun in the field. And I wanted to be totally honest. I just wanted to be in complete control. I knew what I wanted to make. Life is short. I'm spending a third of my time in Europe making TV. You see, my time in Europe is divided. It's basically a third involved with the tour program, a third involved in researching the books. and a third involved in producing the TV shows. And that's a big commitment.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“I suppose creative people have had that where they're in a band and they want to be the composer and the manager and create the vision and say what album they're going to do next And I got to the point with small world where we had different visions and we weren't enjoying the collaboration. And especially when you're making TV, if you're not having fun in the field, the product is going to suffer.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“The joys, the little magic moments, you know, you can't, I'm pretty practical about the reality that you can't do it all. And those years are fleeting years, and you can't really make up for it when your kids are in their 30s, when you finally slow down and you realize that cats in the cradle kind of business. You either do it or you don't do it when the kids are little. And I tell a lot of my, I remind a lot of my friends that I had to make some hard choices and be real careful about that.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“As adults now, they're in their early 30s. We have beautiful relationship and they know I feel sad that there wasn't two of me and much of those years were the formative years in my business. And we missed a lot of opportunities. On the other hand, we did a lot of great things too. And I wasn't, I just don't want somebody else to dictate what it takes to be a good dad. I had a little chip on my shoulder about that because I didn't feel like I needed to help the kids moved into the dorm. Moving into the dorm yourself, you know, I'm busy. And if that's wrong, well, that's not wrong. It's just one person's assessment of what it takes to be a good parent. But I just miss the...”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And I'm sure that gets really old because she's stuck with the kids and she's doing all the responsible things a parent should do. I went to the soccer games and the football games and I was very frustrated because I wanted to be working and I didn't want to be sitting there with the other parents watching the kids kick the ball. It was a difficult thing. Now,”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“She just was realizing, and I think her friends were helping her figure this out, that you got to stop being in Rick's shadow. She'd go to the grocery store and she'd buy the groceries and she'd sign the check and they go, oh, are you that, Rick Steves?”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Everywhere Nicks. Yeah. I mean, I feel like you owe it to your public to take time and talk to them and to, you know, to visit them in person. And so it's a choice you make.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And that was a big deal. In fact, my relationship with my son was difficult for several years because he really recognized that my public had hijacked his dad. And his other friends had dads that didn't have a public. And I've had this attitude that if you've got, and I was going to say an adoring public, but you got fans who love your work. Ricknicks.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, it was when I think back on it, it was tough. I mean, I was, I needed two lives. And I worked, a lot of people work hard and it takes a toll on their families. I worked hard and it was sort of addictive to be writing a business that was rising up and it was my dream. And it was also so enjoyable. I loved parenting. I was married to my work as well as to my family. And in that case, it didn't work well.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And that's one of my slogans in my guidebook. If it's not your liking, change your liking. So they were true blue and doing, you know, honoring my little slogans without me even knowing it. And that was pretty fun when you work really hard to realize you're having an impact that way.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Do you remember that feeling of when that happened? Yeah, it was very, it was, I remember the first time I ever saw somebody with my book in Europe. I remember the first time people started recognizing me from the TV show. And then the first time people from the other hemisphere would know me from seeing the TV show in YouTube and other streaming ways. But yeah, over time that became more and more of a deal. I remember coming into a youth hostel high in the Alps and I just checking for the guidebook information and dropping in and there was the guy who ran the hotel said, oh, there's a Girl Scout group in the dining room and they'd love to see you because they're here with your book. And I came in to the, I just interrupted their dinner and they just go, oh, there's the guy we saw on TV. We saw his shows before we took our trip. And the Girl Scout leader says to the girls, girls, if it's not to your liking, and they all go, change your liking.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“I was spending twenty days a year, twenty days on the road doing pledge, and to this day, I mean, I just was talking to the people at public television a week or two ago, and they said nearly 20% of all the money that they raised in pledge this last quarter was from my show for the whole system.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“You know, one thing I've had as a business sort of value is be other people's cash cow. Everybody is struggling. Everybody is desperate to be viable from a business point of view. And if all you are is your own cash cow, nobody's going to want to talk to you. But if you honestly are other people's cash cow, then you become a key player for all these organizations because you're making them money. And I'm a cash cow for my publisher. I do a lot of things for my publisher that while other writers just complain that their publishers don't promote them properly, I realize, no, I got to do my own song and dance. And my publisher appreciates that. And I pay for it. I benefit from it. And from a television point of view, I was Mr. Pledge Drive as soon as I could.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And we all were true blue for public television, it was tough to be viable back then. I mean, the gear was expensive, the post-production was expensive. It was hard to get underwriting. And it's just hard to have it. I've got a lot of friends now that are travel teachers that are trying to break through with a TV show on public television. I don't know how you do it. I mean, I'm very lucky that I had the breaks that I had way back then.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“Phase of travel. Well, if there wasn't public television, I don't think anybody else would have taken a look at me, but public television was the domain of the Bob Rosses and the Mr. Rogers and the Rick Steves, I think. And we were all getting started back. We were doing it back then. We were part of the time. I look at it and I think, boy, that was Dorky. But it's me, it's honest, it's authentic, and it's driven by a passion for travel.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“They wanted me to be an obedient host that would learn his lines and stay out of the way. And I had a teaching agenda. They had a let's stay in business agenda, and I had a teaching agenda. So they wanted to produce shows that would be pleasant to watch and popular. And I wanted it to produce shows that would teach the Rick Steves style of travel.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“This I had no option. I mean, they knew how to do it. I didn't. I didn't have any capital. And it was, for me, it was an adventure. It was one of those things that if an opportunity comes along, say yes, you know, I had the energy and it turned out to be frustrating because I wanted to be more than what they wanted me to be.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“The only pay I was getting was the exposure I suppose to the public and the chance to say, and he writes a guidebook, so at the end of the show, he writes a cool book, and if you like the show, you like the book, you buy that, and then small world would make a little money.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT
“And a camera was hugely expensive. Now anybody can afford a camera, but back then you took out a bank loan to have a camera.”
2021-03-08 · How I Built This with Guy Raz · Rick Steves' Europe: Rick Steves · IDENTIFIED FROM THE TRANSCRIPT