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Scott Galloway

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2026-05-04
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2026-05-04
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  1. Thank you, Steve. Good to see you. Congratulations on your burgeoning empire. Jesus Christ, man, this is out of control. You say this every time. Every time I come here, I'm like, where are the helicopters? It's like pretty soon I'm going to see like a nuclear tower power plant powering next to it. It's just amazing. And you're like everywhere at one point, at one point I was on. I was at the airport with my boys and I'm staring at this like 100 foot like testimonial deal. And I'm like, make it stop. Jesus.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  2. I don't want to. I think the receipts for love is grief. I hope my boys feel the same way about me. Hasn't gotten in the way of my life. Makes me be more bold with my emotions. Yeah, I don't. I used to see it as a problem. I went to grief counseling. Now I see it as not a bug, but as a feature. The receipts for love are grief and anxiety. And so what I would tell every young person is I hope they have a lot of joy in the life. I also hope they have a decent amount of grief because that means they have people they loved immensely

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  3. I miss my mom terribly. I'm a middle aged man who hasn't gotten over the death of his mother. To my life. Give me confidence.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  4. That's easy. My mother dying And you can never tell your parents how much you love them too much. Forgive them. My mom died slowly, which is bad for her, but it was good for me because nothing went outside.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  5. I hope my sons read my stuff in 30 or 40 years and feel like they understand me and the world a little bit better. That's it. And I tried, I use that as a means of trying to be fearless because there's so many comments and so many, there's such a narrative out there trying to shape your views around the orthodoxy that whatever your political leanings are, it's pretty easy to be intimidated into having a certain narrative. So I try to write as if no one's going to read it, but my son's in 20 or 30 years.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  6. So, I would recommend it to anybody, but I also want to be clear it's not one size fits all. Some people can be very happy not having kids.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  7. Is because my kid is interested in it. And what you realize as a dad is if you want to be a good dad, you have to lean into their interests. I'm not fascinated by Pokemon. That's not something I will do once my kid is out of the house. But what you realize is you have to engage in their interests and get into it. And it took me a while because I was very selfish to fully embrace that. I hated giving up my weekends. I liked having fabulous brunch with interesting people. I liked going to St. Bart's. All that went away and I resented it for a while. And then there's a certain ease and relaxation that overwhelms me. You're like, I'm not trying to be fabulous. I know what I'm doing this weekend. And I'm going to some lame birthday party for four-year-olds. And I know I'm taking my kid to the soccer game. And there's a certain ease about it that's relaxing and liberating, building something with somebody, seeing the way they evolve is just fascinating. Just fascinating the things they start asking you. And you find your purpose.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  8. Or whatever, there's something in the bad, or First Lady Obama, Michelle Obama, said something that really struck me. She said, they come to you. You know, I forget, I think you've had that guy on the child psychologist guy. We think we're engineers and that we get to make the sheep, we don't. We're shepherds. We get to point them in the right direction. We get to pick what food they have. But they come to you. Oh my God, I've seen that. And I like to think I always thought that my kids were going to be super into World War II movies and CrossFit.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  9. I can't get over the fact that I made that because he is so different than me. So I'm fascinated by him in just such a different way, right? My oldest is a pleaser, used to come into the bedroom on a Sunday and get in bed with us and then stand up and say, let's make a plan. And I'd be like, where are the cameras? This is like a hallmark. This is like a back at Hallmark film, right? My youngest is a terrorist assessing the household for vulnerabilities so he can strike more at our weakest. The only one recommendation I make to anyone who has a kid have two because it's fascinating. The only thing I can guarantee when I meet someone with one kid, I'm like, okay, the only thing I know about the second is it will be entirely different. If you want to believe in nature over nurture, have two kids because they just could not be more different. And it's fascinating. We just haven't treated our boys that differently. We just haven't birthed.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  10. Well, and there's some things that surprise me. One, I didn't fall in love with my kid. I didn't love my kids when they first came out into the world. You know, I felt a sense of responsibility and anxiety. I did not like having babies. I was able to be selfish up until that point. I didn't feel this immense level of love and support that you were supposed to. I fell in love with my voice. I was a sort of slow incremental thing. And I mean, for me, and I think everyone's a little bit different. The reason I'm just fascinated and obsessed with my older one is he's me. I look at him, you know, the bad skin he had in his junior year, his scrawny, six foot one, 130 pounds. The way he laughs, I'm like, when I hug him, I'm hugging me at seventeen or eighteen. It's like so rewarding. And that's why I love him so much. My second is a different species than me. I observe him with fascination because...

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  11. But I think if you're economically somewhat secure and you have a confident partner, for me, I'm not going to tell anyone what to do, having kids has given me my purpose, hands down the most rewarding thing I will ever do. That is the last thing I will think about when I die.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  12. Would I tell any man? There's never a good time to have kids. You want to be somewhat financially stable. That was my problem. The biggest source of stress in my life was when I had kids in 08 when I went broke. That was hugely stressful. And I think you want to make sure you have not only a partner you're committed to, but I didn't realize how important competence was in a partner. Because once you have kids, it's like operating a Panzer tank division. There's a lot of moving parts. And you have to have a competent partner.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  13. It's so rewarding. And when you don't build something with someone else, when you build it on your own, it's like getting upgraded without anyone there. It's like it didn't happen.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  14. Me purpose. I enjoy it, but that's my thing now. I realize that's my job is to overinvest, is not to measure it because I'm just not going to get that back. So for me, having kids has been my purpose. Also building something with a partner is really rewarding. It's like you travel a lot. Inevitably, I don't know if this happens to you. I always get upgraded to the presidential suite when I'm alone. And it's like it doesn't happen. If you don't have someone to share with, it doesn't happen. And the most rewarding businesses, the most rewarding things in my life have been when you build something with a co-founder or you build something with a partner. And when you have kids who go up and down in terms of their health and well-being and they end up being good kids, which my kids are, and you've built that with somebody, that's immensely rewarding. It's like the most rewarding businesses I've ever had have been with co-founders where we build something together and it pays off.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  15. So much money. I don't care how nice the senior home is that I'm putting them in. The amount of love, concern, and anxiety I feel over my boys, it would be almost impossible for them to return that. And that's the point. I finally have something where I feel like that sense of purpose. The most loyal, proud Americans are veterans, because there's no way American really pay them back for leaving their families and risking their person. That's an unparalleled investment. They'll never get that investment back. But what they get back is purpose. And I didn't realize that finding something you were so passionate about, whether it was a nonprofit or saving dogs from kill shelters or getting involved in a woman's right to have bodily autonomy where you give so much that there's just no way you'll ever really get the kind of tangible ROI. And what I realized is when you find that, that's your purpose. And I didn't realize that. So having kids from me has given.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  16. Well, look, I didn't want to have kids. And I think you can be happy without kids. I kind of got forced into it. I was with someone who much higher character, much more attractive than me, and she decided she wanted to have kids. And I said, oh, I'm never getting married again. And she called my bluff and said, we don't have to be married. So I go. Anyways, so I didn't want kids. But now, and this goes back to purpose. Everyone talks about finding a purpose. And the way I approached life, which was really screwed up, is I approached it from a capitalist standpoint. I want more out of this friendship than I'm getting. I want more out of this investment than I invested. I want to pay this employee less than the value they're creating. I saw everything as a transaction that I wanted to be on the right side of. And what I figured out is that finding your purpose is finding that thing that you can never get a real positive return on. What do I mean by that? I will never get a positive return for my children. They're never going to be up at 2 a.m. worried about me, right? They are costing me.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  17. And I liked having absolutely no obligations and no connection to anybody. I actually enjoyed it. And then I realized I started reading a lot of literature on happiness and longevity. And I realized if I do this, I'll be dead at 55. Because I don't have any connection to anybody. And so I started investing in relationships, started making an effort to reinvigorate friendships, really started to think about thoughtfully about, I want to be around people a lot more. I was becoming very much an introvert and isolated. I mean, I was like a poorer version of Howard Hughes at some point. But so I would say really focus on as much as you can relationships and investing in them in your 30s. I think it's super rewarding or it pays off. But more than anything, just forgive yourself.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  18. And to really try and embrace, and I didn't do this, embrace relationships. And that is I got on a hamster wheel. I just never had enough money. My whole identity was professional. And from like the age of 25 to 45, I don't think I established many healthy relationships. I just didn't invest in them. I was always good with friends. I always stayed in contact. But I kind of woke up in my early 40s. I just decided I wanted to move to New York and not have any obligations. I got divorced. I didn't say left my friends, but I had enough money. I was living like a caveman, just occasionally leaving for food or

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  19. So forgive yourself and realize this will pass because at the end of life, people wish they'd allowed themselves to be happier. They think, I wish I had not beaten myself up over that breakup, over that loss of job, over that loss of money. They're upset about how upset they were, not about what actually happened. So nothing's ever as good as bad as it seems.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  20. When you fail. And I failed a lot, realize a lot of that isn't your fault too, and forgive yourself and move on. So a lot of your success and a lot of your failure is in your fault. And when you look back on your life, when you look back on the biggest disappointments, in my sense is I don't know much about value, but my sense is you haven't had a lot of tragedy or a real disappointment, at least professionally. It feels like it's been upward for you. You look back on the most disappointing things that happened to you in this decade, you're not going to be disappointed about the thing that happened. You're going to be disappointed about how upset you were.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  21. Nothing's ever as good or as bad as it seems. You've raised a ton of money. You're on fire right now. Be humble. A lot of this is out of your control. If there's AI dumpening in the US or the Swar gets out of control and the market shuts down, This goes And it's not your fault, but nor is your success. So, when things are going really well, be really humble and invest a lot in other people and realize be careful not to believe your own press. In 1999, my company was going public. I was looking at jets. I just thought I was the man. I was very kind to my ex-wife. I really thought a lot of myself. And I credited my character and my grip for my success without crediting enough to how lucky I was that I was in the right place at the right time. So be humble when you're successful. At the same time,

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  22. They just get stuck. They can't get over it. They lose the confidence to go out and raise more money. And that's the key. The key to success is getting shot in the face and then just getting up again.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  23. And I knew at some point if you work hard enough, I mean, you can't guarantee success, but so much of it is out of your control, you just want to step up to the plate as many times as possible. You want to have a great swing. You want to be in shape. You want to be a good person. But a lot of it is resilience. I have a lot of really talented friends who came up through the Alternative Investments Community, masters of the universe making one, two, three million bucks a year working for hedge funds in the 90s and the odds. And then they went out on their own, raised a bunch of money, hits some bumps, and then closed their funds, or they had a business, I have friends who are entrepreneurs who left a good job and started a business, and they get stuck. These are people who've never known anything but success. They got into an Ivy League school. They got a great job. Everything has been this. And then they hit a failure and they just get, they lose their mojo.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  24. Of metaphorical mirror and go, I can add a lot of value to a company. I can raise money again and start a business if I need to. I can make someone really happy. That's been my superpower. So the seminal moment in my professional success was a willingness to say, okay, I just got shot in the face. The whole world says I'm a failure because my business, I raised a ton of money and I had to call my investors and say we're shutting down. That's humiliating. It's public failure. I mourn and then I go out and I raise more money and I try another company because only one in seven businesses succeed. So I started nine.

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  25. Well, my superpower is I've gotten shot in the face a couple times personally and professionally and I mourn and I get up and I go try and raise money again and start another company. I'm an e-commerce incubator. It was basically out of business six months from starting it. My e-commerce company that went public in 2002 went through restructuring, which is a fancy word for bankruptcy in 2008. I started a video delivery company that went out of business. I mean, you know, people talk about their successes. I think generously I'm sort of like three, four, and two. I've lost, I've had more losses than wins. Every time I've been rejected from a school, my affections weren't returned from a potential romantic partner. I got fired. I had a company go out of business. I had investment. I've always been able, and I think this is the key skill, I think you have to do whatever you need to do, whether it's be around people who care about you, exercise. You have to be able to stand in.

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  26. That's everything. And they took a chance, and it probably was they wanted a return, but what they wanted to do was help out a young man. Those people. Your opportunity to make those investments as a young person, whether it's helping someone get a job, being kind, a kind word, a kind text, telling them how impressive they are, whatever it might be, that stuff, it's like investing. It compounds and you wake up at 50 and you find those relationships are really powerful assets. So, look, I don't have a silver bullet here. Save money, diversify, compound interest, invest in relationships early, those compound too.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  27. So the moment you have some capital, just think about trying to, at a young age, show some discipline and put some money in that box because it just compound interest is just, it's staggering the power of it. But trying to predict where you should invest other than investing in yourself, additional skills certifications, investing in relationships, trying to be as do as many nice, kind things for other people. I think that compounds, especially when you're younger, people remember people who help them when they were younger and maybe not that powerful. Imagine you're very loyal. The person who gave you 5,000 bucks, do you resent the money they make?

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  28. It goes, but it happened in a blank. So take advantage of that. Because if I gave you a magic box and said, if you put, like you're making real money now, if you put $100,000 in a box, by the time you're my age, it's going to be worth a million bucks. And imagine that that box is like a second. 100,000 in? A second, it's a million dollars. This to this feels like a second. So how much money would you put in that box?

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  29. The next big thing. Oh, Christ, your guess is as good as mine. I just don't. And anyone who tells you they know doesn't know. So I know how to get you rich. That's the good news. The bad news is the answer is slowly and it requires some discipline. The people your age just find out a way to start saving when you're a teenager, 25 bucks a month and in your 20s, 100, then 500, then 1,000. And regardless of whether you have a platinum record or a best-selling book or a podcast empire, you're going to be fine. I can't look at a sector and say, oh, it's AI. Well, AI is overvalued right now. I don't know. Your job is to find something you're good at, to focus such that you can become great at something which commands margin, to show some discipline, save some money, to diversify like crazy, and then to let time take over. Because I look at you and I think, oh, I'm like Steven. I'm a young entrepreneur. And then I look at the mirror. I'm like, fuck. And I'm like, oh my God, I'm five years from death.

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  30. Money. If they get $100, they'll spend $105. So the key is to find every matching program or every vehicle or hack to make sure you never see the money. And from an early age, it goes into low-cost index funds. Take 30% of your capital and have fun with it, buy whatever you want. Do you think you're smarter than everyone else and then you're going to find out you're not and the market outperforms you? But how do you get rich? The only answer I have is slowly. And that is figure out a way to make sure that money every month is invested in low cost index funds. In terms of trying to

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  31. And I'm in diversifying out of the U.S. market and the Latin America and European markets because the reality is nobody knows. The only Kevlar against the unknown, which is everywhere, is diversification. Now a younger person can take more risks, right? I mean, where am I doing? I'm diversifying and I'm investing in Pokemon because I do it with my son and he loves it. And I think collectibles are actually the only place where there's value right now. Everything to me just looks crazy over value. I look at everything and think that's going to get cut in half. Oh, that's going to get cut in half. But you always want to be in the market. It's very hard to be a stock picker. So if you're your age, you're a talented entrepreneur. You're investing in yourself. There's no ROI like finding a business you're good at, trying to invest, and working your ass off. That's how you get wealthy. And this for young people in this generation. Or you find a company that's going fast. You do well there. You get stock options. But the key is to make sure that a certain amount of your income never comes into your hands. People your age can't say.

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  32. Well, I'll tell you what I'm doing. And it's different. I'm at a point where I'm not looking to get rich, I'm looking to not get poor. So I just diversify like crazy. I don't put more than I don't invest more than 3% of my net worth in any one thing.

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  33. To spirit airlines to bail them out. That's nothing but you transferring money to me. Because who owns shares in spirit people my age? Who's trying to buy shit for cheap people your age? Should be allowed to go out of business. It should decline in price. Asset value should go down. When we bailed out every baby boomer owner of a restaurant or a small business in COVID, that just robbed opportunity from the new graduate of a culinary academy who wanted her shot to go buy a restaurant for pennies on the dollar. Everyone in my generation has had those asset dips where if you were resilient and coming into prime income earning years, you could buy assets for a lower price. We've decided that the government is here to bail my generation out and smooth out our assets. Make sure that our assets never go down by too much.

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  34. I'm pretty comfortable saying Apple or NVIDIA aren't going to 20x from here. Where do you find value, real estate? What Brooklyn is $3,000 a square foot? So while you're in the investing part of your life and you can survive a bit of a shock, I don't know if, quite frankly, a good thing to happen for your generation wouldn't be a correction in asset prices because the economy has an unbelievable malleability and resilience to reform, reshape, and come back. Recessions usually don't last longer than 18, 24, 36 months. And I think a correction in asset values would be good. But what we decided, the leadership of my generation has decided we'd rather pull out your credit card and artificially prop up the markets through deficit spending or bailouts. They're talking, we mentioned Spirit Airlines, they're talking about a $500 million government loan.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  35. We don't let anything fail though. We bail out the markets. Where do you and your colleagues find value? What's cheap right now? Where do you find value? And here's the thing. There's two parts of your life from a financial standpoint. There's investing part of your life and there's harvesting. You're in the investing part of your life. There's a certain Advantage to getting to invest when asset prices are low. Nowhere for you to find value.

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  36. People don't realize, I mean, quite frankly, if I'm a 28 year old who's talented and doesn't have kids and dogs yet, I think a recession that takes down the asset prices might not be the worst thing in the world that happens to your generation. Because when 08 crashed, when there was the crash of 08, we let the banks fail. We bailed out the banks, but we didn't bail out the economy. And I was coming into my prime income earning years. I was in my early 40s. And I was still lucky enough and talented enough to make good money. So what did I get in 2009? Amazon, Apple, and Netflix are 8, 10, and 12 bucks a share. Those companies have 20x.

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  37. Here's the thing to a certain extent it's healthy. You start developing all these fatty deposits and the best time to start a business is coming out of a recession because people are cheaper, things are cheaper, people have a new way of looking at stuff and also for your generation.

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  38. That was a learning experience for me. Anyways, just about the time I started having kids. God, that was stressful. Anyway, they basically, within 60 days, lost 70% of their ad revenue. Find a Mexican billionaire to basically Carlos Sim to bail us out. Your generation really doesn't know what a recession looks like. Everything stops. Imagine 70% of your subscription and advertising revenue from one month to one month declines. What would that do to your business?

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  39. I think I joined the board. I joined the board at exactly the wrong time. I raised quickstore. I raised $600 million to become the largest shareholder in the New York Times. And overnight I turned it into 200 million.

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  40. Well, again, so Jamie Diamond was asked what is the definition of a recession? And he said something that happens every seven years. Your generation isn't used to a recession. I was on the board of the New York Times and within like 60 days, 70% of our revenues went away. In 2008, the credit crisis, advertisers, 70-80% of the New York Times revenue was advertising. In May, we're doing X million in revenue.

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  41. These multi million dollar site licenses with anthropic or open AI. They're using these inexpensive Chinese models. And the market realizes that there's no way they can justify these incredible valuations. I think the U.S. market crashes because 40% of the S&P now is directly or tangentially related to this giant bet America is making on AI. The majority of GDP growth over the last two years has come from AI CapEx. If that slows down, we're immediately in recession.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  42. Messing with us, treating us so poorly, these ridiculous tariffs, very difficult to understand what they're thinking or how we deal with them. I would do what I think they're doing. And that is I would engage in modern-day steel dumping. So back, I think it was in the 80s or the 90s, China wanted to ramp up, they wanted to consolidate the global steel market. So they began dumping cheap steel into the U.S. And U.S. steel manufacturers could not compete. And the idea was price of below market, consolidate the market, and then you get margin power. That's basically what Amazon and Netflix have done. They've sold you a dollar worth of goods for 80 cents until they wrapped up the market. Then they started raising prices. I think China is beginning to engage in what I'll call AI dumping, and that is they're going to have a series of open weight models. About a third of corporations now are supposedly using Chinese lightweight openweight models that are cheaper. If I were Shi, I would just dump cheap AI into the U.S. market. And the moment large corporations start announcing they're not engaging.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  43. Talk to somebody who's on GLP1 and uses AI every day and ask them which one they would give up. I think GLP1, if you look at what's really going to have an impact on people's lives and what will create more shareholder value, I think it's GLP1 than AI. And a lot of people much smarter than me say, you feel shit AI, AI is going to change everything. I think GLP1 is more important technology than AI. And my thesis is there's a one in three chance that AI ends up being more like vaccines than e-commerce or social, and that it's going to be impossible for a small number of companies to capture all the shareholder value, the raising money at. The other kind of what I'll put, fun to speculate or catastrophize, if someone were to say the U.S. economy crashed in the next 24 months or valuations came down not 30%, but the market dropped 40 or 50 percent, which has happened before, I wouldn't think it's because if it's misadventures in the Middle East, I think there's a decent chance if I were advising Xi in China and I saw America as a real adversary and said, we are sick of these guys.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  44. And that is, we have amazing vaccines, PCs, transportation, but a small number of companies haven't become worth trillions of dollars. And I wonder if the same thing might not happen with AI, with open weight models out of China, with basically great models that are for free. My prediction would be to go short the AI ecosystem from a shareholder standpoint or from a stakeholder standpoint, I think it's going to be great. Let me back up. I think a more important technology in terms of how it's going to change the world is not AI. Every year I say this is my technology of the year. In 24, I said it was AI. 25 and 26, I've had the same technology that said this is more important than AI. Any guesses? Talk about this a lot. You would not know this technology or use it. That's a hint.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  45. AI reverse engineers any feature and basically they're all kind of, they all started with this delta, they're all converging towards the same thing. So I wonder if the big winner or the stakeholder that wins in AI is us.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  46. We got sold for $600 million or maybe $760, which is what Alphabet will lose in about three trading seconds are gained today. No one's been able to capture a lot of money around PCs. People say Apple. No, it wasn't PCs. It was the iPhone. Vaccines. I think vaccines are the second greatest innovation in history, only bested by the American middle class. Millions of lives saved through vaccines. Modern is down 90%. There's no one company that's been able to capture sequester shareholder value. So my thesis is that there's a one in three chance that AI becomes as important as vaccines, as important as jet transportation, as important as PCs, but there's no one or small group of companies that are able to capture shareholder value. Why is that? AI puts AI out of business. And that is if you look at the convergence of the technologies, all the models are converging.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  47. You don't know what Gateway is? God, I feel so old It was his company Ted Waite, who was sort of the Michael Delvis generation, figured out a way to assemble computers in, I think, South Dakota. And it became this hugely valuable company. It was the second, when I was on the board, it was the second largest computer manufacturer by volume in the world. We were ahead of Apple.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  48. Okay, hands down. Jet transportation. I use AI every day. I invest in AI commitments. Jet transportation is much more important to me. I think that's skirting along the surface of the atmosphere at 8 tens of speed of sound has unlocked emotional and financial well-being across the world. It's an unbelievable innovation. If you added up all the shareholder value, the losses and the gains, the profits and the losses, right now, as we sit here now, the entire airline and jet manufacturing industry is a break-even. It still hasn't made money. If you look at all the airlines that have gone out of business, if you look at the government subsidies of all the jet plane manufacturers, it has been a shitty business. It's at zero. PCs. I was on the board of Gateway Computer. I realize that's the weakest flex in the world.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  49. Your generation in the majority of investors right now are under the impression that any breakthrough in technology results in a small number of companies over time that are able to use IP, distribution, ability to raise capital to sequester and capture trillions of dollars in market cap. E-commerce, that's Amazon, eBay, Shopify, social media, whether it's obviously meta or Snap or YouTube or AI. The problem is that what we forget is there have been seminal technologies that have not necessarily resulted in any small number of companies being able to capture shareholder value. Let me give you some examples. Someone said to you right now for the next 36 months, you either have to go without AI or jet transportation, what would you pick?

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT

  50. Now, having said that, that doesn't mean those companies don't come back at some point, but there's almost always a dip or a correction afterwards. I encourage or I absolutely was on the wrong end of that dip in 2000, again in 2008. But if you look at the most valuable companies in the world, they have in a single year all of them have had a 40 to 97% correction. Amazon went down 94% from 99 to 2001. Facebook was off 72% in 2022. The difference now is if those companies go down, they're such a big part of the market. If they sneeze, the global economy could catch a cold. So I think the technology Absolutely survive. I do think it's seminal, it's breakthrough, but that doesn't mean that we're not going to incur a pretty massive correction from a stock market perspective. Also, let me catastrophize for a moment.

    2026-05-04 · The Diary of a CEO · Scott Galloway: AI Wasn’t Built For You. The Rich Don’t Need You Anymore! · IDENTIFIED FROM THE TRANSCRIPT