YouSaid · the spoken record
Stefan D. Thomas
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- 41
- first
- 2015-01-11
- most recent
- 2015-01-11
- sittings or episodes
- 1
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- podcast
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“So, you know, our paddleboard company is Tower Paddleboards. So you can just Google Paddleboards and you'll find us or go to towerpaddleboards.com. But really, the tower, like a lifeguard tower, is our sort of a beach lifestyle brand, and we're expanding greatly from just our paddleboard roots. We have a new online beast lifestyle magazine at tower.life that we're, you know, if you're interested, anything to do with the Beast lifestyle, we've hired a full-time filmmaker and full-time writers. And there's just a lot of great content and interesting stuff to anybody that's interested in sort of the beats lifestyle. And that includes sort of the beats lifestyle entrepreneurs too. And then we're coming out with wooden sunglasses. We're coming out with flip-flops. We're coming out with bikinis. Anything related to the beach lifestyle, you can just go to Tatler for that in the future.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Another book called Lean Analytics. So it's then how do you apply statistics to this? And it's basically the idea of just getting product market fit and figuring out exactly what people want to buy. SEO, like starting a paddleboard business, is sort of product market fit backwards. I figure out what people are buying and I don't make a product unless I know somebody's already buying it. Product market fit is used a lot in software companies where they start out with Instagram started out as a certain type of company and then they figure out well which piece are people using and then you sort of pivot the company towards that. So it's this constant learning and improving and building on that. So it's interesting stuff, I think.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“There's a book called The Lean Startup. I think it's by Eric Rees. And there's this whole lean, it's not lean manufacturing, but it's sort of similar principles, but applied to a startup or lean entrepreneurship.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“And a lot of that is I can't just fall back on, okay, is there a booming market like poker chips or paddle boards? And can I use SEO to go after this? I really have to get a little more advanced in my business thinking now. And I think that the lean learning strategy as you build a business is something vital there.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“And make it go with this thing. Well, you can get that in a few months with Facebook marketing and a good sort of viral strategy and great content. And I think the four-hour work week really sort of lays out a roadmap of what this new world is. And then for sort of like a business optimization and sort of an iteration guide, I think the lean startup is a great book. And there's several books in this lean stuff. And this is some stuff that I'm getting into now where we had a big run with our business initially. And now it's how do we take that base and how do we iterate that and go from, because it's one thing to grow to a $5 million company. It's a whole nother thing to take that to a $50 million company or a $100 million company. And that's the challenge in front of me.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Some propaganda, I think, within the industry, so you'll hire a consultant. It's very easy stuff. Roll up your sleeves and do it. For entrepreneurs, I would say like Tim Ferris' book, The Four Hour Work Week, I think is sort of a Bible for entrepreneurs. And it's just, it shines a light on that we are really living in a different world today. Like, I mean, you guys have this investors podcast. You guys can run this to several million viewers, two guys in two continents, you're not even working in the same office and you could create a major media channel. I mean, that's what we're doing with our Tower.life site, which is a beach lifestyle magazine. We really believe we can roll that to several million a following of that. And imagine, you know, 10 years, 15, 20 years ago, starting a magazine and trying to get, you know, just hope beyond, you know, hopes that you could get 10,000 subscribers.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“For SEO, there's a good book. It's called Search Engine Visibility by a lady named Sherry Thoreau. It was written like 10 or 12 years ago. It's very basic stuff. But the thing about SEO is it's actually very basic. Just roll your sleeves up type stuff. There's no sort of quick hacks. I mean, if you're looking at sort of long-term strategies, you have to provide value to people that are searching on the web, give them information, basically. That's a good book. And don't worry about any of the black hat hacks or the latest.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“I'm not really an investor. I'm still trying to figure out how to borrow money from people to... A business creator's money type of guy So, you guys are the investment experts. I don't, you know, I'm just trying to get money and invest in yourself. I guess that is probably the best investment, I would say, is sort of invest in yourself because you don't have to invest a lot of money.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“The interesting thing with that, the poker chip and the paddleboard business are exactly like when you sort of nailed it on the head. Chris Moneymaker came in. There was this huge rise in popularity, 50%, 100% growth a year. I saw that. And that is actually very friendly for SEO too because you're running a race that I know how to run much faster than anybody else. And then when paddle boards came, I saw that. I was like, I already know the finish line of this. There was no risk in this business for me. I was like, this is just very obvious. I was actually six months into a different business, a green energy, a portal of the green energy industry. And then I saw this, which had, and the green energy thing needed to raise money. It was a much bigger opportunity. But I was like, had a board, this is exactly like poker chips. I can actually see around corners in this business. So it was much less risk.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“It's this long path, and a lot of people think, oh, you just, I'm going to have a business idea and I'm going to work at this for six months and it's going to pop. No, it's 10 to 15 year. And everybody will tell you this that's been had a good deal of success. It's like that sort of grind for a long time and then something will pop.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“That's a good point there. You put that sort of that some book talks about a 20-mile march every day. Every day you need to do that, that minimum over a long period of time. And that's really the basis of success. Like when people hear that I was on Shark Tank, they're like, oh, you got so lucky to be on Shark Tank and do this. But if you look at that, I've been working for basically 15 years to get to this point. Like I had learned all the stuff that I know how to do now. Starting in 1999, early on, working for another company. And then I started the poker chip business with SEO. The Poker Chip business was on TV as well because I knew like in SEO, you want something that's pop cultural interesting because then you get free media. It's easier to get links and stuff like that. So I had no, you know,”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“So that's the second thing just, you know how I picked a business based on would SEO work for this business or not? And you also have to pick a business. Does this business work for having no money at all? And then focus all of your effort there because I spent probably 10 years looking at businesses that were these grand business plans, but it required 3 million in capital or 500,000 in capital. And it's a waste of my time because I'm not the ability to raise money. And so, if I would have just said, I can't do any of that, what can I do for free? Even if that means starting as a consultant or whatever, just put a shingle up and get started because you need to get off on your own and then sort of go from there and you can sort of iterate.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Got our first line of credit or anything, even a credit card about three months ago. And we're talking about the fastest growing company. We made a million dollars last year. We couldn't get a $5,000 credit card from a bank. So you have to assume there's no money out there. But if you're looking at businesses and you say, okay, this business requires money to start. This business does not require money to start. And you put them in two columns and then you take every business that requires money and you throw it. It's off the table. Unless you actually have money yourself or you have a rich uncle or something like that.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“So, yeah, that's one point you got to keep your burn rate low. And then the second point is, and this is something that I struggled through. I mean, when I went off into being an entrepreneur, I was 31 and I wanted to be an entrepreneur in college, but I didn't have the right opportunity or whatever. But in college, I was taught, you know, here's how you value the business. And then once you got the value on the business, then you're going to go out this and shop this to investors and then get your investment and then start your company. Okay, well, the problem there is that getting an investor is really hard. I mean, I got an investor. It was a fluke thing on TV, right? But the idea of just having a business idea and finding an investor is enormously rare proposition. I mean, it happens in small pockets in Silicon Valley, and it happens if you have, you know, a rich uncle or something like that. Aside from that, there's no money out there. And forget the banks are not going to lend you money. I mean, we just.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Or leveraging social media, any way you can figure out to spend no money and get free marketing. And then you're going to refine that hack. And then when you get three or four years ahead of the road, you're going to have this natural built-in advantage that you've learned because you were forced to.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Not making any revenues, the best way there is just have zero expenses. I mean, don't have an office, don't have anything. Don't spend any money on marketing. Just refuse everything and say, I'm only going to do stuff that is basically free. And that will get you, it does a couple things for you. It gives you a longer runway to start. And then it also forces you to find hacks. Like if I started a paddleboard company and I had $500,000 to go out and do this paddleboard company, which a lot of people do in this industry, they go out, they buy a magazine ads, they go to trade shows. They do this. They have this big plan of how to get from A to B, which is the same plan that everybody else has. But if I say, I want to build $100 million paddleboard company and I have no money to do it, you have to find a hack. And a hack is a growth hack is like SEO. It's like, I can go for three years and spend $0 on marketing.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“I mean, the first thing is your burn rate. I mean, I think you got to keep your cost super low. I've spoken to a lot of universities and the kids are always, when should I start a business or what should I go into? And I said, actually, the perfect time to start a business is when you're in school. Because basically you've got student loans. You can probably finance the business out of some of that. You can live on nothing and you don't have any expectations. You don't have kids. You don't have a family. You don't have car payments, mortgages and stuff like that. As you get older and older, it gets harder and harder to jump from that secure job and start a business. But when you don't make any money, it's very easy. But as you start this business, you're going to sort of, you know, go through cash. And a lot of people say, well, I'm going to give myself a year to start this business. And if I run out of money, then I'll go back to doing something else. But you want to get to sort of cash flow positive as quick as possible.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“When people say it's a lifestyle business, they think, okay, well, they're checking out on growth and they're just trying to pay their bills and work as little as possible. This is a lifestyle business, but I believe this has a potential to $100 million to a billion dollar brand.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“And that's actually what I did about two years prior to starting this. I'm like, what would be the perfect job? And I was like, can I live in San Diego here by the beach? And I was like, it would be sweet to be like the CEO of a surf company. Like that would be doing bikini shoes, we're traveling to exotic locations. And then my buddy took me paddleboarding. And I was like, holy cow, this all sort of fits together. Like this is exactly what I was looking for.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“It's funny you say that. So I was in the poker chip business before, and when you've got a business that sort of supports you and you're working 10 to 12 hours a day, a week, you've got a lot of time to think about what business do you really want to be in?”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Million dollars. And then what else can we do? So we're going to use that money to grow this big beast lifestyle audience and then bring in other products. The initial products we're bringing in is like a wood sunglasses. We're going to bring in bikinis. We're actually doing a podcast as well. We have this sort of sideshoot of our business called the Tower Girls, which is just beach models, basically, bikini models and stuff like that. And so we're going to have two tower girls doing podcasts of successful people in the beach lifestyle industry athletes and stuff like that.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Well, I've really now focused in on, and the Paddleboard company has really evolved into more of what we're calling a beach lifestyle company. So we have paddleboards now, but our initiatives over the next year is we're starting this new, basically beach lifestyle magazine. It's a digital magazine initially, but it will be in a glossy magazine. We're going to try and leverage the reach of social media to grow just this massive audience of beach lifestyle enthusiasts by giving them content. Similar to your guys' business model, right? You're just bringing in this whole audience interested in investing. And then you've got the audience. And then you make products for that audience, as opposed to the traditional business strategy, which is, oh, I've got this great idea for a product. You build a product, and then, okay, how the hell am I going to market this now? So we're sort of flipping the script there. We've got this nice base, you know, a $5 million business that's really, really profitable. And that's probably going to just sort of organically grow to 10 or $50.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“That's funny that the way we put that because the one negotiation after the shark tank when we went to do all the due diligence stuff, the one thing that I asked that wasn't included in the show offer was I wanted to put Cubans face on my homepage. And Cubans ask, he's like, okay, you can do that, but I want you to basically free consult for my other 80 companies on SEO. And I'm like, okay.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Involved with. And I said, Look, you guys have all of these companies of dollars behind you. Let me use your sort of war chest. And it's hard to actually start a company from zero and grow it to five minute sales, what we've done. That's a very difficult. An easy task is you buy a company for $10 million that doesn't have this stuff, you inject that, and we flip it for $30 million in two years. And that is actually where Kevin O'Leary's eyes popped because he's sort of an M&A guy. And then these guys saw the bigger picture. Like this kid, okay, who cares about the paddle board company? He could potentially help us in our other businesses. He can do what he's done in the paddle board business for any other opportunity that comes.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“And I was going up against huge brands that have been around for 30 years. And these guys are like, how is this kid going to compete? This is ridiculous. And I said, no, this is no brainer. I mean, I've got free marketing for three years. We're going to be the biggest company in this industry. Just give me five years. And these guys just thought I was on crack. They said, you're crazy. So I had to, and they didn't like the paddleboard business. They didn't realize how big of a market that was. It's kind of a tricky big market. And so I had to go back and tell them like, okay, I've done this poker chip business. You know, my brother did this like tree trimming equipment company that he took from, you know, basically about a quarter million in sales to eight million in sales over a period of seven years. And this was a 20-year-old company that he basically injected search engine optimization strategy into. And you just basically eat the lunch of everybody else. So you're just eating market share. Even in an industry that isn't growing. So I went through several of these examples that I've met.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“I'm a big fan of focus, so I'm trying to, I figure I've got a bigger opportunity in front of me. I want to knock this one out first. And then I have some other businesses that I would look at doing. But the reason that whole thing came up, and it was probably hard to read that from the show because in one part you guys didn't mention, so when I started my pitch, I like forgot my lines or my pitch, my prepared two minute pitch, stumbled and I was silent for what was like three or four minutes on real time with these charts like Terry. They actually edited it down in but it was still like hard to watch from friends and family. And then I had to come back from there. And part of that was I looked like an idiot on TV because I, you know, couldn't communicate my pitch. But the other part was I was pitching this paddleboard company that had no proprietary IP. I didn't have a really competitive advantage. I had no money behind me. I had no traction even.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Oh, it's a follow up to Shark Tanks, a spinoff. And I assume it's going to err in the hour after Shark Tank. And they're going to do like 15 minute or hour-long segment follow-ups on successful companies from the show or maybe successful and maybe unsuccessful companies. And so then we're already filming for this, starting early in quarter one of this year. And so then we're going to get even more exposure.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“That, yeah, there used to be an option was 2% royalty at the time I did it. So 2% royalty an option for 2% royalty on profits, I guess, and then, or 5% equity in the company. And then if you had an exit or something like that, they could exercise this. Now, they didn't exercise that in very many companies, but a lot of people that I talk to, other investors in the show were really other entrepreneurs.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Little side bet, bet on this horse, and let them run with it. So that shows a little different than regular investing. And I get a lot of calls from people who haven't been approached to be on the show or have applied to the show and they're really close and they're like, you know, I don't know if I want to go on there and, you know, give away some of my company because I think I can raise more elsewhere. And I say, I tell them, I mean, you're looking at this wrong. You need to go on there. You're just giving away a chunk of your company, maybe for zero dollars. Don't even look at the dollar amount. And then how are you going to leverage that and how can you make that this much bigger pie, which you were talking about, Steve?”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“And never seeing the show, I just figured, well, how am I going to pitch investors? I said, well, okay, first they're going to want control of the company. No investors are going to put in a bunch of money and not have control of this company. I said, number two, they're not going to make a small investment, right? So I asked for $5 million for 60% of my company in this pitch tape. And the producers got this. And they came back to me and they said, what the hell is this? Like nobody's ever asked for that bunch of money. Are you crazy? And I'm like, well, aren't these guys investors? Aren't they billionaires? Like how else would they do it? So then I went back and watched a few episodes of the show and I saw, okay, all of these guys are investing in basically no man's land, you know, $150,000 to $250,000 to $5 million where no regular investor would come in. And because who wants to have 20 investments, little tiny investments? And then they didn't want control of the company. They just want to make a”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I mean, that's a good point. And as Mark Cuban is one aspect here, and the other aspect is Shark Tech, that show errors to maybe seven or eight million people every Friday. And you would get reruns on there. So we've aired like seven times. So every time that happens, we'll get 40,000 or 50,000 in sales, but it's like hitting them with another advertisement for our brand. So those two things are hugely valuable and way more valuable than the money. And Steve, you mentioned when you let in there, you sort of, it was a slip of the tongue, but you said you gave away 30% of your company for this amount. But that's exactly how I look at it. Like, there's no way I would have taken $150,000 for 30% of my company. My business plan maps this company out over the first three years to evaluation of about $11 million. So when I actually, when Shark Tank called us to be on the show or called me to be on the show, there was just me and one other person at that time, they made me do a pitch tape, right?”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“So, yeah, and that really goes into why I value his money more. The investment was only $150,000, so it wasn't a large amount of money. I probably could have got that money somewhere else. I mean, I'm not an expert at raising money, but I probably could have friends and family. You know, if the business was taking off. But the deal was actually his offer was $150,000 for 30% of my company. Plus, he negotiated for first right of refusal to invest in any business I do in the future. So that was another thing I was thinking, well, I'll make a little money on this company, but if I do well here, I potentially set my And we've seen our conversion go up to almost one and a half percent through Mark and to some other stuff that we've done. And we've sort of organically grown our brand over the past three or four years.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“The numbers are a little different there. So you got the revenue the year we aired. So when I pitched the sharks, we had $100,000 in revenue lifetime for the company. And it was maybe nine months into the business. And then in this last year, 2014, we did $5 million in revenue. We recently got an award for the fastest growing company in San Diego. Now, that's any company, tech companies, BC funded companies. And they had this award show where they're counting down the hundred. And they get to number one. And we go up there and spive people in the company. And it's a surf company. Everybody's like, how does this happen?”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“And so I sort of look at every business through that lens. And I looked at a bunch of different opportunities. And when a buddy took me paddleboarding, I was like, well, this is fun. Seems like a wide audience could use this product. And then I looked at the search statistics on it and they were off the charts. The industry's growing 100% a year for like five years straight. And nobody was doing it in a very tech savvy way. It was a bunch of surf companies and old brands, but I figured I could go in there in a very short period of time and sort of dominate that industry. So your question is, did I start a business and then apply SEO tactics? No, I looked at a, I wouldn't start any business unless I knew SEO would work for it.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, no. So I had a previous business that was a high end poker chip business. So the same chips you can buy in casinos. I sell those to consumers for their home game. So really expensive, $500 to $1,500. That's a business I started in 2003. It's a business that was doing maybe half a million a year but took 10 to 12 hours of my time. So I had a lot of free time. So I was looking for other businesses. And because I was starting businesses with no money, I mean, you got to figure out how are people going to find out about this. SEO is basically just sort of a cheap marketing strategy. And then so when I look at other businesses, I would analyze them from an SEO perspective. Can I go into this business, spend no money on marketing, and can I get sales? Because if you're starting with no money, that's what you have to do, basically.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Yes, I will be on this show. So then I started looking at the show and you couldn't find much online at that time. And I found a couple episodes. And I didn't really know any of these people. Cuban was not on the show at the time. He was a guest shark. And then so then when I went to film it, you go up to LA for like four days. You're kind of sequestered in a hotel. I didn't even know Cuban was going to be on the show until two days into that. So then as soon as I knew him knew his name and I thought, well, his money's worth a lot more than everybody else's because there's a celebrity endorsement with him. So he was my obvious target. But I went in there just thinking, you know, any of these guys will work fine.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“Well, I had never seen the show when they called us to be on it because they wanted a paddleboard company on there because it was sort of a hot hip sport. And then so they said, hey, would you like to be on this show? And I wasn't even really raising money at the time. But they're like, the show's on ABC on Friday nights. I'm like, yes, I'll be on that show.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“On the show, which you're seeing, you're seeing a highlight reel of a sporting event. So there's big, some people are in there for two hours. And then they edit that down to about 10 to 12 minutes of what you see on TV.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“You're in and out, and it's even odd. So when you go in there, the first time you see these people, they tell you you got to walk in and you can't talk for a minute. So you have to go up and stand on your spot and you can't smile and you can't talk for a minute. So you're just standing there. It's this really uncomfortable period. There's these celebrities in front of you. You can't smile at them when you can't say anything. So they're looking at you.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“You're at the Sony Studios and they have this little trailer where there's all these rooms, and there's probably when I was there maybe 15, 20 people that were in each individual room, and you're just sort of waiting there. Like, we were there for six hours, you know, waiting to pitch. So you can talk to these people. There's lunch and stuff like that. Yeah, so you do get time to meet some people. And the interesting thing is because then when you watch the show, like you know a lot of these people just from you were there right when they were pitching. So that was interesting.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT
“You don't get to meet them before the show, so it's not like you're having coffee, and then they say, okay, let's go shoot this. You're sort of staged with a bunch of other entrepreneurs. They probably see 13 to 15 in a day. And it's just one after the other, and they have a short break there. So you're sort of in this back holding room. You come in. First time you see them is when you walk up there.”
2015-01-11 · We Study Billionaires · TIP 017 : My Business Deal with Billionaire Mark Cuban (Investing Podcast) · IDENTIFIED FROM THE TRANSCRIPT