YouSaid · the spoken record

Steve Holmes

lines on the record: 73
first: 2025-05-29
most recent: 2025-05-29
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“Those fans go crazy. We've even done like anytime we'll do a pop up in Buffalo and we'll say the tie is going to be there. Just him being there will bring out wide crowds of people. And then some of his teammates are like, hey, I'm chilling right now. Let me come through as well. And that'll just bring even more people. So we're really going to leverage that with more planning this offseason going into the season to make sure that we can maximize that audience's love and infection for the brand.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“It was close last year. Close last year. And by the way, you're talking about a real tribe. I mean, those fans are unlike, it's not like LA Rams fans. You know, it's like these, and not to disparage them, but I mean, let's be honest. If you're a Buffalo Bills fan, you are die of hard. You're like, right? You're like Green Bay Packers fans. It's all or nothing. And I feel like there's a real opportunity to lean into that committed group of people who are going to support.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“And so you're trying to figure out how to kind of thread that needle. And I think to me, the answer there is to really focus on values, right? I'm looking at your website and there's images of guys clearly just really into fitness doing CrossFit. These are guys who are strong but not like crazy jack, just healthy, lean. And I feel like the values that it speaks to are resilience, strength, excellence, right, empowerment. And so you're already using imagery well, right? But I think that you have an opportunity to use it even more effectively. Excellence and empowerment and strength. Like that transcends class, race, gender. It's just excellence, right? And I feel like If you can start to think about those values, it'll start to inform how you present the product, right? How you present it out into the world.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“I'm wondering about, I'm looking at the cargo joggers, which are a great product. It looks very different from anything else out there on the market. And obviously, look, Athletic wearil is a competitive space, right? I don't believe in saturated markets. I believe in really good branding. And so, you know, you're asking, how do you make sure that you're still authentic to black men and women, but also not sort of alienating other consumers? Like if you were to guess a competing brand or product that, let's just say black men at gyms might prefer to use, what would it be? I mean, I'm assuming like any consumer, they're still buying viori. They're still buying underarm or Nike Adidas.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“All right, tell us a little bit about your pain point, your challenges, and then we'll probably have more questions for you. What's your question for us?”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“I'm looking at your website and I notice a very prominent lion logo, like a lion main lion's head with a crown. Tell me about that logo.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“All right, so you started this in 2019. It's performance apparel. And it's like, what? Like shorts shirts and made from like... Wick, sweat wicking material?”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“And probably similar to you, like you knew that, but the great advantage is you have all these guys that you're connected with, some of whom will go pro, and you might be able to get your product in their hands”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“Got it. It's interesting because Kevin Plank, like you, was a very good athlete because he was good enough to make a Division I football team, but probably already knew in his first year he was never going to go pro.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“Now actually is a great time for competitors to come together. It's a great advice. Okay. Steve, let's go ahead and take our first caller, bring in our first caller. Hello. Welcome to the advice line. You are on with Steve Holmes from Springfree Trampling. Please tell us your name, where you're calling from, and just a little bit about your business.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“One last comment on the tariff. What I would say to the founders like me get yourself connected to a group of like-minded people, whether they're in the same industry opposite industry and continue to have a dialogue and sound it out. It's absolutely essential. Yes. You cannot solve this alone.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“Resolution, resolution And simultaneously, you can't just put your head under a pillow and think that this is going to go away. Now, those people who don't have cash and are unable to preserve cash, we will see them as casualties in this marketplace. And that's a sad, sad statement. But it is one of the things that's so hard. I mean, you and I both know Guy that one of the greatest gifts to America is their entrepreneurs. And I just hate it when I see young entrepreneurs who are so committed facing some of these dilemmas that are preventing them from employing people and driving value.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“But in the meantime, I mean, you can't overnight create a trampoline factory in North Carolina or in Germany or New Zealand.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“So you go back to my phrase that I, and I don't own the phrase, but I keep using it, which is nothing outside of my control get in my way. So the first thing is when the election was taking place in the US and there was talk of tariffs, we go back to some of the things that I've even shared with you in the past during COVID, generate cash, preserve cash to invest cash. We had enough cash that we loaded the US market with product. So much so we were bursting at the seams and everybody was saying to me, are you nuts? Do you know how much inventory we have? I said, we don't have enough. Keep shoving it in. And so we got a lot of product in the United States, pre-tariff. We still had a tariff, but it wasn't onerous. It was 12% or something like that. But we got it in, and that was good. So now what we're doing interestingly enough is we're looking at all of our global...”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“All right, Steve, I know that you are manufacturing this rebar in North Carolina, but of course some of your products spring free manufactured overseas. Let's talk about tariffs now because tariffs are posing an enormous challenge for toy manufacturers, apparel companies, anybody particularly who's working and making products in China tell me a little bit about what's going on right now for you guys.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, amazingly, and we're having a ton of fun. We've built a very, very large facility in North Carolina and focused on Build America and Buy America. And we make rebar out of glass. You make a rebar for buildings. Yeah, rebar for buildings, for driveways. And it never rusts.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“That allows it to really bend and bounce like springs, you've actually repurposed this technology, you're working on repurposing it for a completely different use case.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“And I know a lot of people know these trampolines. Trampolines that doesn't have a brand often attached to it, but spring-free really was one of the first where there was a brand name attached to a trampoline. They're different because they're spring free. You're not bouncing on springs that you can fall through. And I think your research shows dramatically fewer injuries. The technology is so remarkable because it's made out of material, basically a glass material.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, and we're still having fun. Our Goba sports group, we exist to inspire joyful moments. And we have had so much fun over the years watching kids and families have joy in their backyard. So it's been a lot of fun.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“So we first met, you came to San Francisco. We did an interview in person back in 2019, you and Keith Alexander, who was the inventor of the Spring Free Trampline. And if you guys haven't heard that story, we'll put a link in the episode description. It's a great episode about invention, about partnership, about building something of real value. You realize it was such an amazing invention when you came across it. And long story short, you ended up buying the patent from him. You went on to launch spring free tramplings around the world. And here we are today.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
“Let's get to it. Joining me this week is Steve Holmes. He's the founder and chief activity officer of Spring Free Trampoline. Steve, it's great to have you back on the show.”
2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
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2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT
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2025-05-29 · How I Built This with Guy Raz · Advice Line with Steve Holmes of goba Sports Group · IDENTIFIED FROM THE TRANSCRIPT