YouSaid · the spoken record

B. Jeffrey Madoff

lines on the record
113
first
2021-08-11
most recent
2021-08-11
sittings or episodes
1
sources
podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

  1. “You know, I was so tempted to snap at that one myself, but I figured I didn't want to interrupt the sound. Don't want to throw your neck off. That's right.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  2. “And, you know, I mean, I like the way that words relate, you know, like you can spend money, you spend time, you waste money, you waste time investing in your future. That's a really weird concept when you think about what does that mean. And so I decided.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  3. “I think 24, and I a failure if I close the business. What does this mean to me and who I am? I was the type that went out there and competed and did things. And now I would be closing down a business that I had started. Is that failure? What is that? And I decided, and I think part of this is an influence of my dad, which is I learned that Money comes and goes time only goes.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  4. “I wanted to move to New York and my financial backer was a very good guy, but he made it clear from the beginning that he was backing my company because we banked at his bank and that the employees, of which when I was 22 and I had like 110, 120 employees, I provided jobs for Wisconsinites and we banked at his bank And when I made a decision that I wanted to move to New York, he said, you know, I'm not going to continue to back you if you do. You know why I invested. And so I had to make a really big decision at that point in my life, which is.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  5. “And basically nagged their parent, usually their mother at that point, into buying it. And so there were all these things I'd never thought about strategic placement of product or anything like that. And then I started realizing, wow, there's a whole science to this in terms of trying to elicit preferences, trying to place things in the right eye line. And the fact that instead of being at five feet, which might be eye level for the mother, it's down at two feet where it's eye level to the kid. And so the kid will take it off the shelf. So Packard's book was like, wow, I had never thought of that before. And it was really cool.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  6. “Yeah, it is. Interesting you bring that up going back through the memory bank here. Because I think I was in seventh or eighth grade and I read this book and the hidden persuaders, what it related to is how products are placed and what creates desire. And this was long before behavioral economics was applied to consumerism and that sort of thing. So to give a simple example The colorful cereal boxes would be on the lower shelves so that the kids would pull it off the shelf.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  7. “So, you know, so what's that component that keeps somebody going in the face of all those rejections as opposed to giving up? You know, and I think that When I'm asked about entrepreneurship and business and that sort of thing, what's a key ingredient? And I'm curious if you agree with this. I think it's perseverance.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  8. “Well, you know, yes, it did, but I know how it informed it in retrospect. You know, I didn't realize that before. And that is my firm belief. Here's some of the practical information. I think that everything you do, if your eyes are open, informs everything else you do. And so I didn't know anything about clothing design. I was totally naive. I thought that when I saw fabric on the bolt, I thought that was wholesale because it hadn't been made into anything yet. So I was ignorant. Fortunately, not stupid. You know, and the difference is ignorant, you can learn stupids forever. So, you know, I did learn. And, you know, and I wanted to go back and refer to what you had mentioned in terms of your book, because I think this is a really important part. And that is you had at least 29 rejections. I believe it was like 34 before you.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  9. “We sold clothes at the old impulse buy, as they say, or at a restaurant it might be mints, or when you're checking out at the grocery store, it's candy bars and magazines. We had hash pipes and rolling papers.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  10. “Rooming house is somewhere between an apartment and a hotel. You know, you pay every week, you have a room upstairs, and let's say that the clientele aren't necessarily very upscale.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  11. “I went to work in this boutique and I'd actually been working there before graduation and it was this little clothing boutique in Madison, Wisconsin where I went to college. The wall behind the cash register is where we had the stereo system that puts it into a time frame of many, many years ago. And we were in the base of a rooming house. So when somebody OD and fell down the stairs, the arm would skip across the album and we go, oh, there goes a numbing house.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  12. “Consumer is because I am the consumer. And so I thought that was just a really brilliant insight, not unlike when you and I spoke, when I interviewed you, and you talked about your book, the four-hour work week. You know, it was the same kind of thing, you know.”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT

  13. “While I was talking to Ralph about how he got started, what motivated him to start a business? And Ralph's muse were the movies. He loved films and he would really lose himself in the fantasy of the movie house. And he'd look at people like Carrie Grant and Fred Astair and Gary Cooper. And he wanted to dress like that. And he wanted to find suits that were cut like that and ties that were wide like that. And they didn't exist. And he started designing first with ties, then moved into the rest of menswear, and he started designing that stuff because it was stuff that he liked and he figured, I'm not the only one that wants to dress like a movie star. And so I said to him, you know, you've kept your pulse on the consumer for so long. How have you done that for so many decades? I mean, that's quite a feat. And he said, which is a kind of scratch your own itch thing. He said, I know who my...”

    2021-08-11 · The Tim Ferriss Show · #526: B. Jeffrey Madoff — Dealmaking, The Hidden Persuaders, Working with Ralph Lauren, and Finding the Secret to Life in the Mojave Desert · IDENTIFIED FROM THE TRANSCRIPT