YouSaid · the spoken record

Bill Rasmussen

lines on the record: 83
first: 2017-08-10
most recent: 2017-08-10
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“So he looked up and he smiled and he said, game on. And so we had a $2 bet for the game. And I had to put this long on the 18th and obviously since he didn't get the first one, he was about to get, and I missed it. And he made his putt and won the hole and won the $2 and took the ball out and said, I want you to have this in honor of losing $2 to me. But I don't know why I said that to him. It was probably inappropriate, but he cracked up.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Well, yeah, maybe I was a little irreverent, but I was invited to play with President Bush in Naples, Florida, and just a great guy. We went out and... The only appropriate people went to the driving range, did all that had pictures, you know, a thousand pictures taken and so on. And then we started playing and we all hit on the green first green. And he was maybe, I don't know, three or four feet from the hole. And he was a golfer who used the long putter where he put it up under his chin and gave the putting like this. He kept swinging back and forth. And like, okay, who's going to give me the putt, you know, because I guess you're supposed to. So after about the fourth time he stepped back again, they looked over at us. And I don't know why I said it. It's just one of those things I said, presidential privilege only goes so far, putt.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Let me put it in context. We had a drawer in the kitchen, a little counter and so on, and the checkbook was in there, you know, because then we wrote check. We didn't have all this internet stuff. We couldn't pay no bill payer. And I was writing a check on my youngest son walked by me and he said. Is everything all right? He was kind of concerned. And because I had the checkbook laying there. And we opened the checkbook. It was just before payday. And he said, that can't be right. And there were 17 cents in the bank account, not in the bank, but in the checkbook. Right. 17 cents. He said, Are you worried? I said, Why? Well, that's not going to, we're not going far on that. He was maybe a junior in college at that point. But I never headed out because payday came and I knew something else would happen and obviously did.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“But to me, to speak to a group like that, They all, and I hope I'm not insulting anyone in the audience, watching or sitting here today There is a certain Confidence, a certain bearing and feeling that bank people have because they help others down below them. And as I walked into the room, I was the oldest guy in the room. They were all like some of my kids' age. So they weren't intimidating to me at all. We started talking. Before the meeting was over, they were loosening their ties and we had just a great, great session with them, which I think reaching people is part of what you have to do too when you're waking business”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“But the real thing that got me through to that group was there were a couple of Hartford New England Whaler fans in the audience that solved it.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Not I have to tell you a brief story about that. I spoke to a group of Merrill Lynch and I think it was Bank of America, all senior executives in Greenwich, Connecticut some a couple years ago And one of the topics that came up in the discussion because these banks like to lend money. You should have bank loans to start your business, and we will work with you. I'm not 100% subscriber to that. So when it was my turn to speak, I got up and I said, well, first of all, you'll all be happy to know. I started ESPN with bank financing. And they were all sitting, every single one of them tie in pinstripe suits and so on. I said, well, it depends on how you define financing. It was a $9,000 credit card cash advance. Well, that was, talk about an icebreaker that got me through to them.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Detail work and the wiring for the wiring then for radio and for all of those things was a lot different than today. Well today they wouldn't wire all you had a chip someplace. We never hear about that And it was an all-out effort, believe me.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, but just think about that. Lake Michigan is right outside Chicago. Glenview Naval Air Stations right outside Chicago. The Navy is training in the middle of the country for two oceans Why aren't they in the San Diego area or Los Angeles or Philadelphia Naval Yards? But you can really learn a lot about the operation of life One thing that I, and every time I've mentioned this, somebody is surprised. We always hear about women at work. During World War II, especially in the aircraft industry and making those submarines in Manitowa, Wisconsin, the majority of the labor force were women because they were more able to do the delicate.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Well, you know, when you say that, just They think of America, we're just here. We won the war. All the planes were built in the interior of the country because they were worried about Japan coming to the Pacific and Germany the other. Submarines were made in Manitowaqua, Wisconsin. You think of a submarine. Why would you do a submarine in Manitowaqua for safety? Because they had German U-boats on the east coast and Japanese maybe, they don't know on the west coast. Lake Michigan, the naval air station in Glenview had an aircraft carrier in Lake Michigan. That was where they learned to fly. That's where they got their wings.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“But those red jackets counted a lot. I was in the fourth grade that morning that we had Pearl Harbor, the Day of Infamy, and I've read the Midway and Pearl Harbor and all of the books around that. And I have a library of about... It's probably 100 to 150 books from the early 30s all the way through up to the Vietnam War, the Korean War, the coldest winter is one that I would recommend David Halberstam wrote that one. And there are just, I don't know what it is. I really just enjoy reading it. It's not that I'm lucky. Obviously I'm lucky that I'm here and able to do this. But the things that people have done for us in this country are amazing.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Cannot do that, Scotty said okay, fine. Where's CBS playing next week? Did the same thing, and after the second week they called and said, All right, we surrender. And so he didn't change very much, but he cut it down, I guess, from five to three on their side. That's about all he did. Mother advertising in that case was the necessity was the mother of invention in that one.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Right in the middle. Nationwide. Right in the middle. Monday morning, the phone rang. We're going to sue you guys. You can't do that”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“25 yard line and two more stay with the line of scrimmage backfield and offense now if you're familiar with the way a football game is covered cameras around the 25 or 30 yard line they shoot down field and there's one high in the middle and then there's usually some down in field near the backfield or the line of scrimmage and so on so every shot that CBS did that first week had an ESPN lower”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Had these red jackets, little logo on the front, it wasn't ESP network, it was the ESPN with the ellipse around it. And we had bright red jackets and in white on the back it had ESPN and the logo. And Scotty Connell said we were credentialed, we could go to college football games. He hired kids and gave them a notebook and a red jacket, sent them to any game CBS was doing, and said, I want one of you on the 25-yard line, one of you on the 50-yard line, and one of you on the...”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“We did have those, by the way, at one time. Did you ever see those early red jackets that had ESBN in the circle around it?”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“I was invited to do an interview in Dublin. We did by Skype, and I agreed to do it only if the host would explain to me Irish hurling, which he did. And I used to describe it as two guys with baseball bats and the right hand and left-hand batter's boxes, the ball on a tee in the middle, and somebody reaches in, throws it in the air, and they both take mighty swipes at it and hope they miss each other. I'm not so sure sometimes they hope they miss each other. Oh, no, they go.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“But that boxing series, to answer the question, that was a really interesting, a lot of boxers, no name boxers at that time and a couple of my guests did rise through the ranks. That was kind of fun.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“And before he ever got back in the discussion, we signed an agreement with Bob Aram. Some of those crazy things, and that happened on a train, the randomness of walking down stairs to get on a tram to go to another flight. The guy comes down, the door closes, he lost his program chance. Crazy stuff. I mean, that's just the way it was.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“You know, we had an amateur boxing series, and I've forgotten what the name of it was, but what I remember about it as I was in the Dallas airport when they had the trains underground, not the way they are now elevated. And I was getting on a train and I heard somebody, I was just stepping through the door. You know, you stepped through the door, it closes right behind it. I heard somebody calling me, and we were Bob Aram and Don King. I'm getting on and somebody said, call me my name and I look back and here he is. And he's pounding on the windows and he wanted to talk to me. But the train pulled out.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“There's so many. I mean, I like college football and I like college basketball and Major League Baseball. And I don't know how much more they can put on. They just put together a new 190,000 square foot digital center, new digital center. And in there, they have one studio devoted to the NFL only. It's a half a football field. They have rising whatever, and they have things that flow down in balconies and stair steps that you can walk up and all over. And that's pretty impressive. And I don't know what else they could do for the NFL besides that. I mean, they're doing everything except having Roger Goodella for breakfast, I guess, on what was your favorite.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“We used to have to pin little ESPNs on those jackets. We didn't have them embroidery because we didn't have the budget, I guess. I don't know why.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“You talked about the Getty Red, the orange, and as soon as possible and practicable we got rid of those. Shortly after the check arrived.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, it just found its way back there. And on occasion, it will show. There are layers of ESPN, ESPN, the mothership. That's what they call it. It's like Star Wars only it's ESPN sport, the mothership. But then it's two and news and you and XYZ and around the world. But then they have Australia and so on. And as a matter of fact, it's intriguing. They show Australia, the cricket championship. They sent a crew to Australia to do a lot of pre-production tape, brought it back, and actually produced the cricket championship from Bristol, Connecticut while they were playing in Australia, and how that works with satellites. I don't have any idea. But Australian rules football is, I'll never forget those guys in the white hats. And that was pretty cool. Never understood it, but it was pretty good looking.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Not really, but I mean, it was we're going to do 24 hour sports, we're going to do college, et cetera, et cetera, and we're going to be financed by financed. We didn't say by Getty. We expect to be the largest cable provider. Ted Turner only had a million. And he was, in fact, the third customer. He didn't make it fast enough to be the first customer. So a lot of those things just happen on the spot. They have to kind of know all of the general areas you want to go and stay with it and it worked. And it still works to this day.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“I don't know. I think maybe ATT bought them at one point. But anyway, I went in to meet with this fellow and I hit my 11. Literally, when you asked earlier, one piece of paper typewritten 11 lines. That was my whole pitch.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“I'm calling from Hartford, Connecticut, and Plainville, Connecticut at the time. Denver, Colorado is a long way off. Houston, Texas. By the way, on that swing of 10... got two customers”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Don't answer. Does anybody answer? Not me. I had two of those today. Up. So now here we are calling, she used to have to do it this way put the dial. A long way back And I just think If your intentions are not honorable and you're not trying to do a good thing for yourself and the customer, you shouldn't make the call. But if we're trying to”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“All 10 of them, so five of them were in Denver, and I just went right down the street and met with them all and kept those kinds of things. Don't be afraid to try crazy things. I mean, who would have thought something like that would work? I'd probably be saying, what? What happens today if your cell phone rings and phone number says unknown”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“We would look up sports directors or radio or presidents of cable system. We decided we were just gonna go pitch the top 20 cable systems. Two of us split. I took the top first 10. The next Eddiegan took the next 10. We had a young lady sitting in our hallway in our office, that was her office, was in the hallway outside two offices. We only had two. and we had her call each of those cable operators and say here in Los Angeles if there was one we'd say, you know, Bill's going to be in Los Angeles on Thursday and would like to meet with Tim at 2 o'clock. I don't know who Tim is. I don't even know where your office is. I'm going to have to get out there and find a map and find you. We did that. She called 10 cable systems, the 10 biggest cable system of the time. All 10 of them took a meeting.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“What I would do is every day if I had to meet you someplace, you were on the schedule tomorrow. You were the next thing that I was going to do, but seven other things might come in between and I'd have to figure out how to do them and some of them might put back after you. And I really, it sounds funny. It sounds like maybe I'm at that pinball machine. I'm going from here to here. But each one of those stops had meaning of some sort. Back in the soliciting cable operators time, there was a book back then called Standard Rate and Data Service. There was no way. You remember that?”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“I'm just gonna, I'm a positive, I approach life from a positive side. And when you say it's a loss and how do you cut your losses, sure you would rather not do that It's not the end of the world.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“I can't tell you how many things and how many times. How many cars do you buy in the course of life? When you go in the day you buy the car. Oh, this is perfect and so on. And what, two years later? You're slapping things around the car, you throw things in the trunk or something on the front seat. You don't pay much sense to it. And then pretty soon you don't want that car anymore. You have to get another new car. So that was gone. So you cut your losses and you get rid of that one, you get a new one. Isn't that what life is all about, really? What's your choice? What are we going to do in the next hour? What are we going to do in the next day or the week or the month that follows?”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“I think that you have to set a threshold, if you will. It's both upper and lower. I always think the sky's the limit, but you have to think at the bottom. And if it's not going to work Take your medicine and check out. That's all.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“But this has to do with streaming. What do I know about streaming? I didn't know anything about satellites, but I'll find out. But I don't have to know about streaming. You dream it with stream it. How's that? Six words. Work six words good statement. Good mission statement. But really, isn't everything that we all undertake if you decide you're going to go to the movie, you have to pick a good movie that you want to go see? Pick the wrong one, what do you do? Well, try again. Or do you go home and say, I'm never going to the movies again because that didn't work.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Well, what I think about is, obviously we all think about the success side, but I might think about success a little bit differently. You put together a business plan, right? What's your mission statement? Have you ever seen mission statements Page long three. Oh, I know you have, but I mean, some of them are page long, some are three paragraphs. Get beyond 10 or 12 words, I think we've lost focus. ESPN to this day, you know what their mission statement is six words. Six words drive ESPN to serve sports fans anytime, anywhere. That's it. Does that say it for ESPN or does that say it for ESPN? So if I can't reduce it to some simple that I can see it, let's make it work this way. We're involved in a new business now. Sounds funny at my age, right? But I'm not that old. I'm not too old. I want to do things.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Oh yeah, entrepreneurs start lots of businesses. You're convinced that everything's going to work fine. I did the... Radio networks for Massachusetts, University of Massachusetts, and then expanded. They're doing basketball networks and hockey networks. Every time I thought they were really good, somebody would say, Well, we're not going to do that anymore. And I said, okay, and that's the way it is. Obviously you're disappointed. But you can't stop living. It's not the end of the world. I mean, you keep eating. That's all there is to it. I don't know if it's luck, if it's coincidence, if it's, I don't know what, whenever I've had a moment come, we had a home automation company that we bought into long before all of the technology could make it really happen. Not a good idea. Sounded like a great idea at the time.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“I probably would have hoped that we were a little farther along going on the air. I always want to be the next step. And it didn't turn out that the next step would have been a whole lot better because everything turned out pretty well.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Statistics. I was into, we had a little board game where you spun an arrow and they sent out. I think maybe it was one of the bubblegum companies that made this little game and whoever they had on their cards, they'd make the All-Star team for the National League, the American League, and they'd spin and you'd make up games and percentages and you do all that. I was forever drawing little things. I remember my father worked at the Ford Aircraft Engine Division during the war, and he brought me home. What do they call a mimeographed scorecards? And I would use those scorecards and play a game in eight or nine or ten minutes and fill in a scorecard and throw that one in and start all over again. I was just, I guess now that I think about it, I had a pretty long obsession with statistics.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“This was absolutely the most expensive thing I had ever had in my life to do with baseball at that point in 1947. And I look at the gloves today, softball gloves are so much better than this. I don't know how we ever have about a 500 fielding average because how we caught things, I don't know. It's pretty amazing though. And I'm really pleased with that because it does bring back lots of memories.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“All through the first half century. When the infielders came off the field or the outfielders, they never brought their glove in with them into the dugout. They left them the third baseman dropped his along the foul line, short stop to throw his in the short left field, second baseman in short right field. Why? Nobody, I mean, today there's so, if there's a, I don't know, a clean exploses across the field, time out and you have to get out and clean, and here they were just littering the field with their own gloves. What amazes me, I found this in some stories, obviously.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Now you know, here's another baseball fans of the day. This was what you had to do when the inning was over. You turned around and you threw your glove back. under the outfield grass. Major leagues did it, we did it.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“This is the latest and greatest glove of at the time a third baseman in 1947. This is my original baseball glove in high school when I was a high school sophomore. And if you can see it, I don't. Try and put your hand in there, Tim, as if you were playing third base.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Yeah. Well, what we're going to do is on ESPN, we'll pause and you can put in a local sponsor, Joe's Pizza, somebody's Sam's Toyota or whatever. In your market, in your telecast, and you can sell him advertising. What the answer was? Why would I want to do that? And I kind of did just what you said like this. What? He said, I'd have to hire somebody to go sell. I said, I was probably rude. I shouldn't have done this, but I did because it's a knee-jerk reaction to me. I said, here's an idea. He sells 100. He keeps 10 and you get 90. Oh Well, maybe we can talk again. Well, now today back then the cable systems didn't make much money advertising today. It's a multi-billion dollar business. As you know, they just... Make all kinds of money.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Got turned down, got laughed out. As a matter of fact, I digress for a moment. One of those people that I said you can make money doing this, I said, not only that, we're going to give you local availabilities. I got this funny look, like, what's a local availability”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“It's an amazing, their subscriber fees. This is a staggering number to me. We started off asking for a penny a day, one penny a day. Would you pay me, Tim? If I came to you and I said, Tim, give me a penny a day, 30 cents a month, and you can watch sports 24 hours a day. I'll give you a penny a day. Does that sound good?”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Of course, they've changed that around a little bit now with streaming and everything else and cell phones today, of course, a little different than they were 10 years ago. Did we even have cell phones 10 years ago? I don't even remember.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“The mantra right there. Well, but think about that. How discouraging it would be to your employees to say, I don't want you coming and telling me anything. I don't want to hear your great idea after you've given them an opportunity to work for you. Now you don't want to hear from them. Encourage everybody, and let's do it all. And if you met, so what if you mess up? Nobody's going to shoot you. There's no debtor's jail. There's no guillotine. This isn't whatever. I thought that was interesting from them. They've tried a number of things. We did a thing with, not when I was there, but with cell phones when they first came in. There was some gigantic program when they were testing it with kids of all the employees and everything else. And it didn't work. So they just moved on.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“At ABC always sent out directives to us saying don't rock the boat. We're doing well in this market, we're doing well here, we're doing all these things, don't rock the boat. ESBN, on the other hand, says try everything that pops into your mind. If it works, great, if it doesn't forget it, move on. Two totally different approaches.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, yeah. Well, we did Canadian football. We tried to do some different things with different, we always tried to overreach. And even to this day, just a couple years ago, I was in Dallas talking to ESBN Radio, which, by the way, is now the biggest radio network. That's just crazy. And I ask that very same question about. what happens and what are the mistakes Fellow had worked for ABC, and so I said, What's the difference between the two? Same market. He worked for ABC, now he's working for ESPN because obviously they were all bought by Disney and they're all in the same house, so to speak.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT
“He called a couple days later and he said, I'll tell you what, nobody's ever done this in cable television. We'll give you a million $380,000 and let's go. And that's the way it was. So we had a million 380 committed before we had the programming committee and then before we had the financing committee, which is kind of... You know, when all the eggs are running, it doesn't make any difference which order they come in. Just get them all in.”
2017-08-10 · The Tim Ferriss Show · #258: From Long-Shot to $50 Billion Empire - Bill Rasmussen · IDENTIFIED FROM THE TRANSCRIPT