YouSaid · the spoken record

Chip Wilson

lines on the record: 99
first: 2021-05-19
most recent: 2021-05-19
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“Well, the weakness is that people come out of it like they've seen Jesus. So, you know, this is where the cult part comes in. But I first took it when I was 35, and I really, really didn't get the life that I was living. And basically, I was always living in the angst of something I'd done wrong in the past or living in the future that wasn't here yet. And I was trying to figure out what to do to survive. I had lived my first 35 years of my life never really being in the present. And as my dad would said when I was 17 years old as I rolled my eyes that the meaning of life is living in the moment. And of course he was a burnt out hippie and I, you know, why should I listen to him type of thing? Anyway, he ended up being right. So this ability to freely choose as though I have amnesia to be in.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Know from Brian Tracy, it's fascinating how people will get around setting goals and being specific about it because they don't want to be responsible for actually fulfilling on them. So I found 80% of the time people would not put a buy-win date when they were going to do it or they would pit the condition of satisfaction so vague that nobody knew where they actually got done or not because people don't want to fail and people want to look good in front of other people. But once you kind of get that the whole world is walking around trying to look good, I found it really released our people from looking good and getting rid of all the shoulds and wishes and tries in life and actually becoming an authentic human being that has issues just like anybody else, then I think it just freed our people up to be open and undefended about their goals.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Yes, so Were reviewed, I think quarterly, and we encourage people to not get stuck in any goals. You know, if something worked last quarter but doesn't work anymore, dump it and get something that you're excited about. I think it's important to say that inside of this we had 18 goals. So first off, we started from something that would be at that time was a vision, your 10-year vision, and then you had your values, maybe three values, of which I can't, I've changed a lot of my thinking around this. And then we'd have goals for one year, five year, and ten years. So from your vision, then it's easy to set 10-year goals from your 10-year goals once those are done, it becomes easier to set five-year goals, and then it becomes quite easy to set one or two year goals. And everything has to be with conditions of satisfaction, with a buy-win date.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Like we wanted them to have goals that were superior or that moved on to somewhere in their future that we were training and developing these people and they were going to go on and do what they really wanted to do in life. And my theory was if we train people to be great and they left Lou Lemon and went and did something else they would talk so well about Lou Lemon in the future that that was the best branding and marketing we could possibly do.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“What we learn from the Brian Tracy is to set the goals and then to post them. So if you went into a Lou Lemon store, every store had maybe 15 to 40 goals set up in the back room. And so everyone could look at everyone else's goals. And the idea is to put it out there in the public. In other words, the landmark course really got rid of people's fears about what people think of them or what they call in the linguistic abstraction is looking good. So mostly people go around in the world looking good, trying to pretend there's something that they're not. So by putting up the goals then and recognizing that we're all human beings and we all have different things that we want to do and there's no right or wrong in our goals. And also a real underlying part of it was that we actually encourage people to quit Lula.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“No, the five books, the five landmark in the four courses were required. In other words, we set up our training and development program to talk about these almost, well, quarterly, but because we had goal settings set into place and the goal setting, like I said, creating your goals from the future and failing 50% of the time, we would have those done monthly. And really, we would bring a lot of the learnings from the other books into the practice of goal setting.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“I really like black box thinking, the amazing story there of the planes that were coming back and landing in World War II and that have a bunch of holes in the bottom and they'd looked at the patterns and go, yeah, we'll cover up where all the bullet holes are where really those are the ones that we're making it back. It's where the bullet holes weren't is where you need to put the extra protection in. It's really a way of looking at businesses, which I don't think, especially boards of directors and people who aren't really in the business and don't really understand the business are looking for the holes and the planes that are landing where probably the entrepreneur, founder, someone who's looking in the forecast can actually see what's occurring that doesn't look normal.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“From Japan, I think a lot of this came from Japan because things are in there that big public companies can't do. If you have a factory that's at 80% capacity and is making a profit and is fulfilling on what you want it to do, then if you can fulfill on the rest of the 20% in the factory, your profit margin on that is almost exponential. For instance, Lou Lemon went to move into Australia, so in order to win Australia, we could actually move our production up from 80% to the 100% and then take a lower margin. Because it really didn't cost us anything more to put on a few zeros on the production line. That's one of like 20 ideas that would be in the book.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Really, a fiction book, very fun to read about the constraint theory of production. So, you know, he has children and he's having a hard time getting to the factory, but he gets the factory. I can't believe that someone's taking something so boring and made it so interesting.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“So the 3DA landmark course, which in summary really taught me about integrity, responsibility, and choice, the Brian Tracy Psychology of Achievement, which really did a study of successful people and what successful people do and don't do, everything from raising children to religion to communication to philanthropy to goal setting, the whole gambit. The third would have been, and I Of course, you know, we both love this book, Good to Great. And just the context that good is the enemy of great. It's just an amazing context for me. The next one would have been the seven habits of highly effective people by Covey. All these things are so relevant today. I mean, maybe they're a little bit outdated. Anyway, so is Carnegie, I guess. And then the fourth one would have been the goal by Goldblatt.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“It is a true story. I really had run out of money almost three times starting Lou Lemon, and we had a store. There was starting to be a lot of break-ins in the area. I couldn't afford the insurance on break-in insurance, and I determined that break-ins only happened on Friday and Saturday night. And so I took my two sons, and that's where we spent Friday and Saturday night in a tent in the store.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Correct. It's not like other people weren't doing that. I mean, maybe the gap was doing it and maybe a few others, but I'd started it in 1980 with West Beach, but I was trying to run two different businesses, a wholesale and my own retail stores where I could design, manufacture, and sell right to my own store. So I was missing like the manufacturer's markup and the wholesale markup. It seemed like an easy business to me. And I didn't realize I'd actually invented something, I guess”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Have the best quality product in the world and then determine whether this new idea I had of vertical retailing, so missing the wholesale business. And of course the analogy now is people that go direct to e-commerce. But at that time, you know, I was on the forefront of that. So I wanted to see these three things work.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Quite honestly, after working for 20 years at West Beach and not paying myself thirty thousand a year and then being able to sell it for a million dollars, pay $200,000 in tax and buy a house and buy a car, put my kids in school, which they're appropriate for. I was sitting around and I didn't have anything. So it was in the quest of nothing. So I started Lou Lemon with the goal of being able to ride my beach cruiser to work and back every day have one store and make it the best in the world. And I was really, really, really tired of being around people who I didn't want to work with. And so to be with people I wanted to work with then, I knew that I had to set up a development program in order to develop people to have the opportunity to be people I wanted to be around. So my goal was ride my beach cruiser and work with great people and have”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Well, it was purely, I think I was just working on alliterations, and it was maybe for two or three years, it was just la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la la. And I just wrote it down one day amongst these other 20 names of which I got a hundred women to choose from the names and the logos. So they ended up picking the name Lou Lemon and then they liked the logo from Athletically Hip, which is just an A with a circle around it.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“American brand names that the Japanese trading companies were making, but real authentic American names had an L in it because a Japanese company wouldn't come up with a name with an L in it. So I went, oh, okay, so I know what I'm going to do. Next time I have a name, I'm going to come up with a name for a business. I'm going to put three L's in it and see if I can get three times as much.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Snowboard brand, and afterwards they go, Oh, Mr. Chipsen, we want to, where's homeless? And I said, I told you guys I'm not doing it, you know, and I gave them the reasons. Meanwhile, the Japanese yen was at its very highest. I mean, they were buying pebble beach, the empire state building. They were buying up America. A lot like the Chinese are doing now. And so they called me up and they went, Mr. Chipson, we want to buy name homeless from you. So I went, okay, well, I'm selling pure air here because I don't own it. I'm not making it. I gave him a price I thought was absolutely ridiculous. And they went, hmm, okay. And I went, oh, that's the easiest money I ever made in my life. And I went, why did they like that name so much? And I started to surmise that the young people who wanted to buy American brand names, they were being fed by the five big trading companies in Japan.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Combination of things. Yeah. So, well, it's a great story as I think all good brands have. And so when I had the skateboarding business, I bought another company called Homeless Skateboards. You know, I started selling it to the Japanese and to the Europeans, and it was all going well, but skateboarding, I said, was going down and snowboarding was going up. So I made that tough business decision to go, I'm stopping on skateboarding. I'm going to put all my efforts into snowboarding. You know, I had to know the Japanese at the time. Like they really put a lot of money and effort into the brand of homeless. They really liked the style. And I was cutting this brand off at the throat, so to speak. One of the things I tried to do, I tried to trademark it, but HOM is French for male, and there were too many names like that. So that wasn't possible. So I stopped producing the brand. I didn't own the name. And later that year, I'm showing the Japanese art.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“I wish I could remember more of the names now, but the only one I can remember is one of them was athletically hip. And it's because I was a tragically hip music fan, but also because in the book Catch twenty two, you know, there's a part in there where the write letters home and the censor would write on the bottom tragically yours. And so I was kind of like this.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“That said, you know, something about yoga, and then I was in a coffee shop, and I heard two women talk about yoga all in one week, and I went, man, this is, I got to like look at this. And so that's how that ended up happening. Where I did fail was actually moving into meditation for Lou Lemon. You know, I tried to move it there, but I mean, that's another story, or maybe we can talk about it later.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“And beach volleyball, that didn't work. So there's some failures for you. But I had an opportunity to sell West Beach, the snowboard company, to Morrill Snowboards at a Salem, Oregon in 97, when the Japanese yen was at its very highest because Japan was buying 30% of all snowboard gear around the world. And the trend was kind of moving over. So it was the right time to sell. And I sold and I had nothing to go to. And then it was just I did something which I'd seen in a lot of my life as I saw three things happen in one week. And I went, this is a trend I got to get on it. And it was yoga. So I had a bad back from skateboarding and snowboarding. I'd fallen so many times. And so I picked it up. And, well, no, at first off, I saw one of those rippleway tabs on a telephone post for yoga. And then I read an article in the paper.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“And so I could see now I had kind of like this winning formula. Okay, there's a time to get in and there's a time to get out of an industry. So it just so happened I'd moved from Calgary to Vancouver and because a whistler, it's got a glacier that's opened all summer long and all the best snowboarders from the world would congregate in the summertime and whistler to practice on the glacier. I saw that occur and then went, okay, so now I got it in my mind like every five years, the world of which I'm, let's call it, I'm an expert in now changes. And so the idea is I got to get in on a sport at its beginning and then understand a sport that is not just going to be technical, but is also people want to wear on the street to kind of show that they're part of that sport. And so I failed in mountain bike.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Three or four of the strongest companies end up buying all the rest of the brands or whatever brands are left. And then that's how it ends up being. Same in the U.S. auto industry, and then it went global and now it's happening on a global stage. So I saw that happening in Surf and just so happened that skateboard starting, and I decided to switch the company from surf into skateboard. And of course, I had the perfect shorts for them because I had these long shorts. So it was the first time long shorts that came out. The kids loved them for their knees because they kept falling on their knees and there was no knee pads at the time. So I guess that context of saying, oh, I saw what happened that surf industry. I bet you the same thing's going to happen in skateboarding. And sure enough, skateboarding went straight up, you know, from 1983 to 1987 and then started to decline. And at the same time, this thing called snowboarding happens.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“This probably isn't a secret to anybody that's watched businesses rise and fall, but the surf business started off with about three or four companies and then very quickly went to 500 companies when everyone discovered I could make clothing in the whole world and want to surf clothing. So let's say that's between 1978 and 1985. And so it gets to 500 companies and suddenly there's too much supply for two.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“When I was at Lu Lamin, my goal would have been to train and develop one hundred thousand people through this transformational development program that I'd set up, you know, including the landmark psychology of achievement, good to great, seven habits a highly effective people. It was a program that it had set up that way, which I probably got to 20,000. And then I kind of lost control of a company. I felt like I could have really changed the way corporate America changed how to make profit, how to develop people. I think just by coincidence, I just happened to end up in a business with a woman at exactly the right time when they were just so highly educated and nobody else was really training and developing them. So I think I got attached to developing women and board director.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“That's exactly what happened. I broke the Canadian record. So my context then for goals and things that I do, if I don't give 100%, I'm afraid I'm going to fail, which is the very opposite than how most people or how you phrased it about always saving a little bit. Again, even at that young age came from, I never wanted to be on my deathbed going if I didn't give it all when I was 10 years old in that race, would I be spending 90 years thinking about, oh, I wish. I never want to be in that position. So consequently I've failed a lot because I do exactly that. But the wins that I get are far exceed those failures so that I end up, it appears as though I've ended up living the life that I want to live.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Like to take it back into my dad, as you asked about earlier, because I don't want to let this story go to waste. And it's really a good one on goal setting. So I was 10 years old. I was a mediocre swimmer. I'm at the end of the pool, about to do the 100 meter backstroke. My dad comes up to me and said, instead of like going 80% and trying to save to the end and trying to look good at the end by kind of sprinting or having anything left at the end, why don't you just try once to go full out, like full out. And on a 25 meter pool, if you drown on the third length, I'll come and get you type of thing. And so I can sense in my mind like there was, okay, so there's a goal. Now the goal is the Canadian record. I'm eight seconds off the Canadian record. There's no way. But in fact, by going full out and giving 100%.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Set my goals so I'll fail 50% of the time. Now, I don't go out of my way to fail, but if I fail, now I get to reset my life, reset that goal, and go after it again. If it's exciting to me.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Which has been really fundamental to me is that I could see how constraining my life was, creating my future from the past, as opposed to It's really easy. If I woke up in the hospital with amnesia having been in a car accident and I got to set goals, well, I wouldn't be able to set them from my experiences in the past. So basically what I'm saying, I'd be unconstrained. And so I started to think about that weight one and going, well, if I was to wake up in the hospital with amnesia, I'd probably do a little bit of research and then find out that the optimum weight is 208. So I could start to see how constraining goals were from this past base part. I think putting those two ideas together change goal setting for me. In smart goals, the A is for achievable. I got to find out very young age how failure was, you know, because I pushed for failure a lot. That failure was actually a great thing to learn and to accept it as a kind of an exciting thing, like a learning experience. So I like to.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Definitely inside of the psychology of achievement by Brian Tracy has about maybe an hour, hour and a half on goal setting. So I learned the linguistic structure of goal setting. I think they were smart goals. But fundamentally, I didn't like them. I did like them. What I didn't like was I learned that I was setting my goals from my past. So in other words, I had lived a life with experiences and maybe the easiest one for me to say is just, you know, wait. You know, I was probably 242 pounds. So, you know, just thinking about being 242 pounds, I went, well, I want to be 220 or something. So I would set a goal a year in the future that I want to, you know, I will be 220 pounds by December 31st, 2015, something like that. But what I really got from the landmark course.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Only one more, and that was to be retired by forty. And when I mean retired, that means getting up in the morning and doing exactly what I wanted to do. And it took me until 42 to get there, so I failed. But, you know, it...”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“So, what really happened is I came back in when I was 25, I came back from California with a pair of these shorts for my girlfriend. They were kind of rap shorts, made like diapers, but made out of flowered fabric. She loved them all her friends loved them because I had context from my mother about how to make a pattern and how to sew, I just put those two things together. I said, well, if you like them so much and your friends like him, let's make a whole bunch. And then we kind of went through the process of pattern making, getting sewers, creating an industry out of that. And so that's how it got to be when I was 30 years old. I could afford to quit my corporate job and go into that full-time.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Triathlon clothing, and at the same time, you know, as I said, I was originally from California and my parents would ship me back every summertime and probably from 1960 on. So I got to see how apparel in California changed year by year. I mean, in snapshots. I think if you're living in the forest, you can't see the trees growing. If you're outside and you come there, you can once a year you can see it. And definitely there's this thing called surfing, which was, and surf clothing, which is really coming from Australia into California at the time. I kind of put that together with having traveled to, you know, Brazil. And like I said, Bermuda to learn about long shorts and then putting the technology together about what I wanted to wear as an athlete. And then what I wanted to wear when I wasn't being an athlete. So it was the advent in the, what was I say, 1963 or four of the hoodie, you know, on the beach, you know, which I think Silicon Valley is a”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“It was probably always there. I mean, my dad is a FIS ed teacher and my mom is a sower, and myself as an athlete, especially being an espeedo. When I started moving out of competitive swimming and I started to do triathlons when they first started in maybe 1980 or something like that, the clothing was terribly made. Actually, my first venture into apparel was making triathlon clothing. And of course, there was a global market of about 200 people for it. So that was a, I learned that I needed economy of scale production to make any money. And that was one of my learnings there. What happened is I brought that.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Well, I forced mistakes. I forced mistakes. Well, when I traveled a lot with the money, I would take courses in university that I thought were bizarre. I'd take public speaking and agriculture, you know, novels of American mid-50s type of thing. And I had time, so I had time to learn. But I think when I got into the business of making apparel, which was really when I was 25, as at the same time, I had this corporate job, my travel to Brazil or Bermuda to find out about long shorts because long shorts had never been seen before. But in Bermuda, all the men wore long shorts. To going to San Clemente, California to the Hoffman's fabrics there and learning about how much fabric I had to buy in order to get my own pattern and where to import it from and how to do financing for it. I mean, these are all things that I...”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“When I graduated out of university when I was 25, so I was on what I'd call the eight-year bachelor program But I mean, part and parcel of that, I have to go back and just say my dad remarried a stewardess with Air Canada, and I got five free trips anywhere in the world. And I had in that time, because, you know, in today's dollar, $700,000 from working the Alaska oil pipeline at the age of 19, I mean, my life is, it was on steroids. That's a huge amount of money.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Because I'd done so much goal setting with swimming, I didn't come to it out of reading. I think I just did it on my own and I set these goals that by 19 I was going to buy a house. By thirty I was going to be in my own business. So maybe it was a choice to set goals at that time, which really then started affecting the rest of my life. And I think to be sitting in, I was working for an oil company in Calgary at the age of 30 and to actually quit all that security and all that money to start a surf brand in the middle of the prairies in Alberta was a little bit crazy. As I said, one of my quotes is an entrepreneur is someone who's just too incompetent to work for anyone else. And many, many people told me.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Sure, it's definitely in my top 10 to be able to go Drop everything goes somewhere where I didn't know anything about being 17 years old, that's a big decision is more like connected to the word suicide. It's one or the other where I'd say it's more like a choice. I had many choices. I could have just quit university and gone travel and go to university, gone and worked in the city, been secured. A lot of what other people did. I think it looked weird to me. I felt like with what people had told me about the money there, but I didn't really believe it that I could trade my life in for money for a short period of time. And then I could leapfrog my life forward, which in fact it ended up doing, and change my context for the world, you know, because it's very easy to kind of get into a rut even when at 17.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Off, I wonder if by just setting a longer goal, first off, I wanted to live till AD, and then I went, oh, well, this may be self-defeating. Maybe if I think I'm going to live to 80 and all my goals are fulfilled, maybe I'll live to 80 and then die. But if I set my goal at 120, will my physiology in my brain and the way I make decisions and move around the world have me live to that age? And I am at one hundred fifty also. And I think everything's pointing through Peter Diamandis at the Singularity University and that type of thing if we can live 20 years longer, we can almost live forever. So technology's changing fast.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“And I think the kids, what happens at 43, I think the children are 13 years old, because I'd say most people get married at 30. And suddenly the children don't really want to be around the parents anymore and don't need the parents. And the parents don't really know what to do with themselves, especially if the couple is living vicariously through their children. Now, you're 43 and you might be having children right now. My assistant just had his 42 just had a child. Like things are changing drastically about how long people are waiting to have children so that age may change.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“And I started to look at what was going on, and I thought, I think you get glasses, and I think for the fruit. And I think they start thinking about what happens on my deathbed. And a lot of things that I think matter don't matter. And a lot of things I'm doing, if I do this for the rest of my life, I'm going to die a miserable death. And I think people really start looking at the person they're married to, the children they have, the city they live in, the job they have. And of course, this is what occurs in men's midlife crisis. But I think the same thing happens to women. Men probably go out and buy that red convertible or they did at one point. I think they've probably found something else now. But you get the idea. It's a come to Jesus moment about what life really is.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“And I just probably one of the best Red 18 year olds in the world. All right, we're going to absolutely come back to books. But before I get lost in my own train of thought or the train that careens off the tracks, the theory about 43, selfishly, I must ask this. Before we move on, I am going to come back after that to the 10 great decisions and some of your other great decisions. But what is your theory about 43? Well, what I noticed after watching thousands and thousands of people is that people get glasses at 43. Have you ever noticed that? They get glasses. Physical glasses. Physical glasses. And I was going, you know, and I think there was, I also noticed there's an incredible correlation of people getting divorced at 43.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Putting holes in the ground in order to put in vertical structural members to build a bridge and then put the pipe across. And then I work done. We sent this go-kart into the pipe with a couple of welders in it. My job was to put a fan on the end and make sure it didn't run out of gas. So that would have been like four or five hours with nothing to do. And I think maybe that's leading to the biggest change in my life and something that I know you love. My mother had sent me an article from a guy Art Bushwald. Is that the right pronunciation? It was a long time ago, maybe too old for you. Oh, good question. I don't know who that is. New York Times. Anyway, it was, you have to train your brain the same way you train your body. And then I was an athlete. I understood how to train my body and the results of that, but it never occurred to me training my brain that way. I decided to figure out what the top 100 books of all time was, and I was going to read them. And so there I was probably 18 years old.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“They said, Oh, God. He says, okay, I'm coming in as an American then. He says, okay, step across. I stepped across. He says, report to your draft board first thing tomorrow morning. You know, it was great fear because you'd heard so much about the Vietnam War. And I still didn't really understand, you know, what would the repercussions and would war start again? Would I be in that? But that was my entry into Alaska. And what were you doing as your job? I was, I would say the highest paid 18-year-old laborer in the whole world. It was a cost plus job. I was working getting paid 18 hours a day, probably working 10 travel time overtime, the whole work. And I think I made more in my first three days because it was a US holiday than I made in my whole summer working in Calgary, working in the parks. So I did everything from help build the largest pipeline suspension bridge in the world to”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“It was just a couple years after the Vietnam War. And I think I was like 17 years old or something like that. And so I went up there and I went, I got to customs and I went and said, what are you doing here? I said, oh, I'm just tourist and I'm coming in as a Canadian. And he looked through my bags. It was all construction, clothing, et cetera. He says, well, you're coming in here to take an American's job. I can't let you in.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Isn't it fascinating to kind of go back a bit and just say that at dinner parties I say I started off and I say you make 10 great decisions in your life and then I ask people for their top three and so there I was in the Edmonton airport small little thing and a woman comes up to me and says oh you know my son and I went oh yes I know your son Mrs. McCarthy and we'd start talking and she says well my husband is going up he's running one of the five sections of the Alaska oil pipeline which at the time was the largest free enterprise project in the world and massive so from Valdez to Prudo Bay and I said too bad you're not American you can come up and work with us and I went well it just so happens I'm American so she says great so you know so one thing leads to another and I know if I get up there I can get a job”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“But good enough, and I believe it added incredible structure to my life around getting up in the morning, early swim practice. I'd train with my dad, who I went to his school when I was in grade seven or something like that. And then train again at night weights the whole works and had Olympic coaches. And I think more than anything I learned about hard work equals results. And I think I learned that goal setting really works. So when I think about other influences of my life, I think just that middle class not having anything, being creative, learning how to go door to door and selling to raise money for the swim trips I had to go on. You know, just good prairie people. I can't say enough of that, especially as I built, you know, a global business, just hiring people from the prairies right through the US up to Canada's beautiful. People”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“Say it was near perfect. Yes, my parents got divorced, but they both remarried people that were perfect for them. I was raised in the suburbs of Calgary. My dad was a phys ed teacher and my mom was a home sower. She loved the house and, you know, anything to do with decorating with that, but the sewing machine was her love. I think I was eight years old and my dad was running the Kiwanis camp for underprivileged kids outside of Calgary. And this woman saw me swim and said, you know, she get this kid into competitive swimming. And so the speedo costs $7 and there was no such thing as goggles at the time. So it fit into our budget perfectly. And I started swimming. And I think I had the perfect, I don't even have near the perfect body of some of the people you've interviewed before on this program for so many.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT
“I moved from California when I was five to Calgary and then moved out of there when I was 16 to go to university in Edmonton and then left there to work in Alaska for two years on the oil pipeline, came back to Calgary, got a job, moved to Toronto for a year, and then I moved to Vancouver and went the World Expo was here in 1986.”
2021-05-19 · The Tim Ferriss Show · #514: Chip Wilson — Building Lululemon, The Art of Setting Goals, and The 10 Great Decisions of Your Life · IDENTIFIED FROM THE TRANSCRIPT