YouSaid · the spoken record

Christian Meunier

lines on the record: 78
first: 2021-10-19
most recent: 2021-10-19
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“Yeah, technologies and refinement. And I would say that if you look at the JIPs today and the JIP five, ten years ago, it's almost day and night, right? They've maintained their capabilities. They're still very, very, very strong in the best off-road players. But at the same time, the refinement, the technology you get in the car is at part or better in many cases. Look at the Grand Cherokee Grand Wagonier. I don't think we have any kind of issue comparing to the best of the best of the premium brands. I think we bring the best of two worlds with Jeep. And I think with that 75% that really pay attention to technology, we have, I would say, the sky is the limit. I think when they discover the new Jeep, they fall in love with it. And I think with 4BE, that's what's going to happen.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“Really cool, and that's also the purpose of it. Technology is driving a lot of conquest. I was looking at statistics a few days ago. In 2012 for Jeep and other brands within the XFCA portfolio, 30% of the conquest owners say technology influenced their decision. So technology was not a big deal, right? It was still 30%. And I think it helped us grow the JIP brand significantly when on a product like the new Grand Cherokee at the time that we brought beginning of 2012 had quite a lot of technology for the time. And we attracted new people. We had a lot of conquest. Now on 2022, it's 75% of the conquest buyer. So if you have great technologies that respond to the customer, you have a lot more chance to get conquest. So technology is now really important.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“It's both. I think a lot of customers that would have bought an ICE, a regular engine are buying this one because they think it's really cool. I think it gives them more capability off road. It's fun to drive, actually. I don't know if you've driven it, but it's really fun. Either in hybrid mode or in pure electric. In pure electric is really a blast. No sound, once again. And it's fun, has a lot of torque. I would say that in states where sometimes we had some image issue with gas guzzler kind of image in California notably. I think we're doing extremely well with the 4xE with a plugin because people can do both and they can commute and drive their 10, 15, 20 miles commute a day to feel good about it, rightfully so. And then when they have a longer distance, they use the hybrid system to get better fuel efficiency. And I think it's the best of two worlds. We're attracting new people into the brand with this, which is...”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“Smaller cars or more premium in Europe than they are in the US. I would say that the smaller cars in the US are more about transportation and they need to stay within certain price bands. Otherwise, people tend to buy bigger SUVs. So we are focusing on larger segment right now and obviously very quickly we'll block cascade all these technologies down to smaller models.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“So we had a lot of studies about that. Obviously, the renegade and compass segment in the US are a lot lower price points. It's a lot more challenging to bring product with that kind of technology in these entry segments. It will change in the next two, two to three years when I would say there will be lower cost solutions, more efficient solution. The cost of the battery is going down, the cost of the sales are going down. And we will bring some smaller vehicles with full electrification in the North American market. But for now, we've decided not to bring them for the US market, for running in Compass.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“We're really ahead of the game, and we want to keep that image because we think it's a perfect match with G. Big change compared to the Jeep of five, 10 years ago. But so far, it's really getting a lot of traction.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“For many years, which I'm not going to mention. So we're doing extremely well with it. And we're launching the Grand Shier key two row with 4BE at the beginning of next year in the US and then across the globe. So, we believe we have something really big because electrification is not for Jeep, just a must because we need to comply and we need to sustain. It's much bigger than that. We believe that with the torque you can get plus the silence that will have something really huge ahead of us. And obviously the plugin hybrid technology might be a bridge to the pure electrification. We've announced that in 2025 we'll have a bev, so a pure electric battery electric jeep in every SUV segment. That means we need to really work.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“You know, we launched the plugin hybrid in Europe a little bit more than a year ago with the renegade and the compass and it's been a really, really strong success. Now we're number one in Italy, which is our largest market with what we call 4xE. We don't call it plug-in hybrid because we build the most capable Jeep with electrification, right? It's not only about electrifying for compliance and better fuel economy and sustainability. It's also because we bring to market the best cheap, the most capable jeep, the most fun to drive jeep. And we can drive off fraud in silence, which we believe is the ultimate fun stuff to do. The Wrangler we launched at the beginning of this year and we're now number one in the US. So we're number one plugin with Wrangler and we're sold out for the rest of the year ahead of some brands which have been with hybrid system.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“Europe, the war against the Nazi, the American basically freeing France and Europe. So it has a big, you know, it has a big weight to carry. And I think there is a lot of pride in the company to keep that going the right way. So I think the American heritage is going to be there. But think about Jeep Today versus what Jeep was only in 2000, you know, let's say just before 2010. We're selling 300,000 cars at the time, 300,000 Jeeps a year. And it was represented in the US. It was only the Jeeps were only built in US with four plants. Now we have six countries in 10 plants. And we sell all over the world. We sell in more than 110 countries. And we sell five times, roughly, five times more volume than we used to sell in 10 years, right? So I think the...”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“I think the roots of our brand is a very important piece because it goes back to 80 years, right? When the release was made related to the D-Day, being originally French, I know what it represents, the freedom.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“At the same time, we believe that for the market, it's not the most important thing. Even though it's very American, people recognize in Europe that Jeep is American, but we're not going to put the flag. We don't need to. And we don't want to alienate anybody, right? We sell everywhere in the world. We don't want to enter any kind of political games. We're an American brand. We're very proud of it. I'm not American myself, but my three kids are American. I might become American in a few months. I've been living in the U.S. for so many years, and I think we're very proud of the heritage, but it's not about just making a big claim about it. But we love our American flag on the Grand Cherokee and the Grand Wagoner. We think it's awesome. Very proud of it.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“American flag is going to stay only for the US market because we thought it was a very nice wing to the Americans and they love it. They like the Americana.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“Himself said, you know, I'm a Portuguese from a small country that nobody knows where it is. And it doesn't matter, right? I think culturally we're building something very, very exciting. We're building a house of brand, but we're also building a culture of diversity, which is going to give us really a strong advantage compared to some of the big players in the world, which are either German, Japanese, or whatever, but very, very centric. to one type of culture and one continent. I think we have the opportunity with this to, through its diversity, diversity of, let's say, race, diversity of sex, diversity of background and regions and everything to really target with our old 12 different brands, a lot of different customers, without, once again, stepping on each other's toes, which was a little bit. The fear when we merged.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“I don't think there is any disconnect. I don't think it's an American company or a European company. I think it's a global company that will make sure that the power of each brand and their heritage becomes intact and is reinforced in the future. You might have seen that a new CEO of a Chrysler has just been appointed because we want Chrysler to not only survive, we want Chrysler to become strong, has a great heritage and we want Chrysler to take off again maybe in a different way, but it's very clear that we have strong ambition for each of these brands. I would say the CEO has said something really interesting lately. It was that the center of gravity is not in Paris. It's not in Turin. It's not in Auburn Hills in Detroit or in Brazil or in China, the center of gravity is somewhere in the middle of the Atlantic Ocean.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“Large end frame, and these four platforms are basically going to be covering the entire world of our 12 brands. Obviously, that's going to be up to each brand to define, okay, these are the 10% that I need to change. These are the core of my brand DNA. We'll get even more differentiation than in the past between brands because we'll put the money where the customer really wants and not in the core, I would say in the base of the technology, the connectivity, autonomous drive, or the electrification, which is in many cases 80-90% common between, I would say, a JP and a RAM, for example, right? But the 10% will make the big difference in drivability off-road capability.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“And make that emphasis on that. So we're going to have that 90% commonality on ADAS, right? Autonomous drive. We're going to have that 90% similar kind of approach to software. But we're going to have that 10% difference, which is going to be about personalization. Personalization for Jeep is very important because when you drive off road, there are certain things you need to bring up to your screen. You don't need certain functions. So it's very important that you have that ability to personalize. So I would say each bun has their own customer target, but we find ways to commalize 90% and get the synergies through six to seven to eight million vehicles that we're going to build on four platforms only. So as you might know, or maybe you don't, but we have four platforms within the Stellantis, which have been announced during the EV day that we had a few months ago. The Stella Medium.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“On the jeep side, I don't know if you've ever seen that slogan, but we don't make Jeep. You do when we talk to the customers. And that's always what we're trying to do within the Jeep family and the community of Jeep. And I think everything we do is going to be to answer either a request from the customer or something that we know is going to be very valuable for our community and our customers. So that's really the number one thing we think we're always have in mind. In terms of the students' way, obviously I wouldn't say that by any means the stellantis way is completely finalized. There are a lot of things still in motion. The fact that the brands have a lot of power is very strong because it basically forces us to find smart solutions to deliver on what the customers need for each brand.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“Very difficult to give you an answer because everybody's a lot of people work on Jeep, for example, in the engineering team. Obviously, you have platform program director. So you have people who are responsible for a platform. And in that platform, they're going to be responsible to deliver the profitability across the platform. And then you have a vehicle line engineer who's going to be specifically focused on, for example, Jeep. Another one was going to be focused on a Dodge or a RAM product. So they all have different objectives. And there are obviously synergies between those. Talking about thousands of people, I think we have more than 35,000 engineers in the world of Stellantis. And I'm not going to give you a number, but it's thousands of people dedicated to Jeep today in that area. It would be pretty much the same on the industrial side, on purchasing side. Obviously, we purchased for all the brands. But we're talking”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“The Jeep. A Jeep is really about balancing the two when you will have an alpha going full speed ahead on the performance, the pure performance, right? We highlight the thing that matters to us. So the design, design for Jeep is very, very critical, the capability on an off-road. And more and more, I would say that's the simplicity of the technology, the usability of the technology in the car, that all our customers are really requesting from us, like the maps available on the screen. You don't want to have 10 menus to go down the menus to find it. It has to be on the fingertips. When this kind of feature doesn't exist for the others. So these are the things we need to really figure out so that we deliver on the customer expectation for Jeep.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“I think a lot of things that first they don't see. Second, the underpinning. Then the tuning of obviously everything related to electronics to make the product appropriate for enrolled performance for a masoretti or an alfar romeo and off-road oriented for a jeep wrangler. At the same time, the jeeps that you used to know a few years, 10, 20 years ago have evolved around. And I think the challenge we have now, and I think we deliver extremely well with the Grand Cherokee, the Grand Wagonier, and the new Jeeps that are in market now is to find that perfect balance between on and off-road performance because we don't want to compromise it. And the new grand sherkey that was just launched is that wildly civilized product that were very proud to bring because we think we're the best in class in both world. That's really the thing that we try to do.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“the open air, you know, the big tires, as you mentioned. And these are the things on which we will never compromise. So this makes it really interesting because obviously there are some trade-offs to make. But at the end, I think it gives us a lot of horsepower in terms of creating the infrastructure, the architecture. And then we work from that architecture to develop the best product possible, which is fascinating opportunity for us.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“So I think one of the challenges is obviously to have as many synergies as possible, but keep the DNA of the brands intact. And that's why the power of the global CEO is very important. So Carlos Tavares has appointed a global CEO for each brand, and the role of these CEOs is to make sure that the integrity of the brand is there, that the DNA is there, and that we respect the product, and we make it even richer. And instead of spending money in architecture that are commons, in technologies that at the end, for 90% of the cases are common, we spend the money on the differentiation, which is a superb opportunity for each brand because we can really what needs to be common that doesn't really make a difference for the customer. We can commonize. And what is really different and needs to be different in terms of Jeep, obviously, there is a lot of components related to off-road, for adventure, for the freedom.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“And within the executive committee, obviously all the executive reporting to Mr. Tavares work it out and find the best solutions for the corporation with usually a very strong, I would say, support from each other to make things happen. And when there is an arbitration, obviously we have a CEO to make the final call. So pretty simple, pretty straightforward. And working very well so far.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“So it's an amazing company that has been created a few months ago only at the beginning of this year in January. Since then, a lot has been accomplished. This is a company that incorporates 14 brands, 12 car brands, automotive brands and two, we would say, mobile services and financial services and products of that nature. I would say a house of brand. A house of brand with many, many different opportunities around the globe. A lot of brands that have a very, very strong history, a lot of very strong heritage. And the good news is very few of them have any kind of commonality in terms of customer targets and geographical coverage. So very good complementary between the brands. The way it works within Stellontis is pretty simple. It's a matrix organization where you have basically the regions, the functions, and the brand.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“It's exciting. You've just announced a new plugin hybrid Grand Cherokee. You've announced that you'll offer hybrid options across the lineup by 2025. There are some prototypes of full electric vehicles, so there's quite a bit to talk about. I want to start with some very basic questions. I think of them as the decoder questions. Stellantis is a huge company. Jeep was part of Chrysler, which was then merged into fiat Chrysler, which was then merged with Peugeot to create Stellantis. Tell me how this company is structured. How does it work? Because it seems like just a gigantic company with some very famous brands. I always wonder. Inside of a structure like that, how does it work? What kind of decisions do you get to make and what kind of decisions does this larger organization take for itself?”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“Thank you for the invitation. It's an honor and a pleasure for me to talk about the brand that I'm leading right now. And I'm very excited to have this opportunity to share all the nice stuff and the technology that are in the pipeline for Jeep.”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“Wrangler plugin hybrid, which the company calls the Wrangler 4xE, is the best-selling plugin hybrid in the United States, and two smaller Jeep models are the best-selling plug-in hybrids in Italy. And just a couple weeks ago, Jeep launched that new Grand Cherokee 4xE, which uses the same hybrid engine setup as the Wrangler. The Grand Cherokee is the quintessential family SUV. My own family has one. Putting a battery in it is one of those big steps along the way to full electrification, but it is just a step, and it comes with some trade-offs. You'll hear Christian describe these hybrids as a bridge to the ultimate goal of having electric vehicles across the Jeep lineup. Enabling even wilder features Jeep has previewed, autonomous off-road driving, biometric locks, even a built-in drone. So I wanted to know, why start with hybrids instead of jumping straight to EVs? What does it mean to be the CEO of a brand like Jeep inside of a huge”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT
“Hello and welcome to Decoder. I'm Neil Patel, editor in chief of the Verge, and Decoder is my show about big ideas and other problems. This week I'm talking to Jeep CEO Christian Munier, and there's a lot to talk about. Jeep just announced its second hybrid electric vehicle in the United States, the Grand Cherokee 4xE. It also announced a plan for its first electric car in 2023 and you have EVs across its lineup by 2025, which I'll remind you is less than four years away. Jeep is also now part of a huge global car company called Stalantis, which, yeah, we're just going to have to start at the beginning. So Jeep is obviously a legendary car brand with Ruth stating back to World War II. But over time, it's been caught up in an endless series of corporate mergers and restructurings. Chrysler first bought Jeep in 1987. Then in 1998, Chrysler”
2021-10-19 · Decoder with Nilay Patel · How Jeep is going electric, with CEO Christian Meunier · IDENTIFIED FROM THE TRANSCRIPT