YouSaid · the spoken record

Dave Goetsch

lines on the record: 108
first: 2019-05-16
most recent: 2019-05-16
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“Way of making things still worked. So it's been fascinating to watch how it changes. We used to look at the ratings and then they started to do plus threes for three days and plus seven. To see how...”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“It was festive and joyous, but also really emotional. And the only thing I could compare it to is I got to go, one of the great things about this show is how scientists like it and people from JPL come. And so I got invited to go to JPL for when Cassini, end of the Cassini mission. And that was like a four o'clock in the morning. And hundreds of people were there, but I got to sit in the room with all these scientists who had worked on it over the last 25 years. And these guys who are quite reticent were just watching the satellite and their tears were coming down. Their face, not because they were sad. It was just this is the conclusion of a big part of your life.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Tweak the jokes and listen to the audience and have that interplay. And so that became as we. Went through season 12 and getting to the final episode. Filmings became so emotional because our audience was going through it too same thing. And so in the last episode that we shot, people started waiting out.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, and that is a difference from modern family or arrested development, which is like a movie. And because no audience, they'll do a table read if they're lucky, and then they board it and then they're shooting it in pieces all over town, some in soundstage and stuff, and that is, it's incredible how they make that look like a movie. What I love about the multi-cam is that you have these chances to watch it and watch it like a play.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, I have a picture I'll show you of 12 years of all the scripts because we have the way a multicam works is we do a table read on Wednesday and we rewrite all the jokes that don't work on Thursday we do a rehearsal. We see the actors perform it just like a play. We fix all the things that don't work on Friday, same thing. We appreciate some stuff on Monday, and then on Tuesday in front of an audience, we film the whole thing.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Exactly. But what we found is that families love to watch the show together and they would, people would, we have an audience that of 250 people that comes on Tuesday night to watch live studio audience and it's not laugh track. We have microphones in the audience and so those people would stand up and thank us or tell us that this is the only show I get to watch with my family. And that was really stuck with Chuck. And, you know, he had created two and a half men. And that's not necessarily a show that you can watch with your children, with your kids. And that wasn't intended to be that way. And so we heard how the audience was growing and moving. And then, and as I recall even, a lot of us have kids and started watching the show with our kids. And so it was more of just a gut check, which is, do I want to, that joke is funny, but do I want to sit next to my daughter and hear that?”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, and what happened is around, so when the show syndicated around season four, it's normal that when a show syndicates the audience grows, more people find it and they say, hey, I want to check out the new one.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, we had some really meaningful, wonderful connections where people have come to us and said, you know, my son identifies with Sheldon and every day we sit down, we watch an episode and we talk about it and we talk about what Sheldon's going through and we talk about my son's going through. And that we didn't intend to do that, but it's something that we're so proud of as a group. And I think that we, certainly, you know, among the ten writers, everybody is protective of the characters. And I think that Showrunner, Steve Molaro, in a way is the most protective in a really wonderful way and was going to make sure that Sheldon never did anything that would cross a line or be a Objectionable. And so we really care about these characters and they are alive to us.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, and that is a part of the show, and that's so fun and what became even more fun was just to be able to tell more stories.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Melissa Rouse, who plays Bernadette and Miami Bialik, who play Amy, deserve enormous credit for what they brought to the show and what they the stories they allowed us to tell. So it didn't just still be about four nerds who were trying to go to the comic book store as much as they can.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Exactly Exactly Here she comes. She was great to work with, and then we brought her back for another episode and then another episode. And I don't think the plan was ever Sheldon's in the, we're 10 years from now, Sheldon's going to marry her. Was it this?”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Exactly. And so for us, the way it's always been is to follow the characters and not necessarily know where we're going. Like when Mayan Bialik showed up to go on a date with Sheldon, I think she had two lines in, it was a season finale of maybe season three or something.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Exactly. Adept. So brilliant people who are not socially not the geniuses socially that they are in other ways. And so the amazing thing about television is how you can tell such a long story And how people can change at a rate that is A little bit more consistent with how things happen. It's hard in a movie to have these movies where it's like you tell the story of somebody's life in 90 minutes. He's a joke.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, I think it's a testament to Bill Prady and Chuck creating this show, which was those characters were inspired by Bill Prady's experiences here in New York working at a computer company. Really?”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“No, yeah, yeah. There's a story that a long, long time ago some network bought a show with him and Tyler Perry, right? Those are like the two most popular. That show didn't get on the air, but those two guys, but he, I don't think anyone has the track record like it's astonishing. It's astonishing. It's really amazing.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Which is going to be on CBS. And I saw the pilot. It's really, really funny. And so he's incredibly talented. But he also, in addition to that, he has this process for making a show which is different from the way other people make shows.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“So it's Sibyl Grace under fire, Dharma and Greg, two and a half men, Big Bang Theory, Mom, Mike and Molly. And you just want a golden globe for Kaminsky. And now his new show just got picked up Bob Hart's Avishola.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Come up with it together, write the script together, and then have that freedom to pivot and turn and follow the story. So sometimes people will say, oh my gosh, I didn't see how that was going to happen at the end. And we said, neither did we. We discovered it along the way. There'll be more fun to go this way or to go that way.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Had this borg and had everybody's eyes on the script and we went through it. And one of the things that happened when you go off to write a script is of course it sounded great when you were talking about it sounded awesome in that little outline but now it doesn't make sense or even better you came up with a twist that is better for the story but you've got it approved and you've got to kind of stick to the outline and you don't want to bug the showrunner and what we've been what we've been able to do is sit around the room”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Right, the standard model is to have you break the story around a big table and then come up with an outline and send one or two writers off to write it and then come back and get notes. But with Chuck Lori noticed in his long storied career was that when those scripts came back, you spent a lot of time rewriting them. So what if we just”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“For a really long time. I'm not exactly sure for years and years. Years and years. Yeah, we've had a great run and there are 10 writers that all work together in this really unique way.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“And it's going to be really good to have somebody that I can talk to to say, I know we said this is going to happen. I'm freaking out. Let's talk this out before I do something reckless.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, exactly. And I know markets are going to go down. I know there's going to be at some time in my lifetime historically things go down. Some giant thing again, like 87 or whatever. Right.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“But you want to be able to call up somebody and say, hey, I need some help. What is this? And so I'm super grateful for my advisor.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, and Upside of having a fiduciary advisor is that your things keep changing in your life. Sure. You have kids, you lose spouses, then You inherit money, you have health challenges, things change all the time. I mean, you spend all your time. I spend all my time with all these writers in all these rooms, and we don't talk about money because it's too scary. It's too stressful. Everyone talks about different things.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, exactly. So, what happened is now that I had a financial advisor, he said, hey, you don't know what your future is. These are good earning years. Can you put a chunk of it away to create your own pension? That sounded great to me. I love that idea and I end up mentioning this to lots of people too because I feel like It's surprising how many of my colleagues don't have financial advisors, how much they would benefit from it. What you guys do, you get a bad rap from all the other guys who aren't doing what you do.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, so what happens is after you become a certain level of a writer, your accountant will say, time to make a loan out. And so for a writer that says, what am I going to call my name? As a writer, you think, okay, what do I call my corporation? And some people have really goofy dumb names for corporations when the IRS calls that you regret that you have this really dumb name.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“I agree. I agree, Barry. Isn't that fair? I think that's a really good idea. I'll take a third. Okay, thank you very much.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Exactly. And technically, it is part of the Apple Watch. So we kept waiting for Apple to call us, and they still haven't called. So if Tim Cook is listening to this podcast.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Use Pager Networks to do it, and we ended up getting a patent, but all of our lives got busy, and it turns out this is actually a pretty hard thing to build, especially in the 90s.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“She's a friend from college. So it turns out it's like this guy, Sherman Min, who he just sold this company to Target. And Zach Meanin, who runs a neuroscience institute in Portugal, and me and Zach and Mary Lambert, who another college friend who worked at Google. The thing that was incredible, there are a couple of things that were fun. It was a great chance for us all to be together. And this idea for the patent was Could there be a way to communicate without having to talk and without having to type? Could there be a touch-based way of communication? So if you and I had a bracelet, and we give it a squeeze, you'd say, you know what? When this interview, rather than me giving you a sign, when we want to break to go get a snack, just give me a squeeze. And so you give me a squeeze or you'd be able to tell your kid would say, when I get to school, I'm going to give you a squeeze. And so it was a haptic way of communication.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“So, I have a couple friends from college, and this was, we graduated in the early 90s, and we had this idea, we always wanted to start a company, and so all of us were at the beginning of our career. And John Zitrain, who's now this Internet Law Professor at Harvard, a big deal, he had this idea, which was what...”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Peace with that, and so much of my life, so much of everyone's life is how do you reduce risk, mitigate? How do you try to make everything seem to make more sense? And as a storyteller, I was always telling myself stories either to get racked up and nervous or try to calm down. And it's hard, but I think trying to get comfortable with that unknown is that really powerful.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“So this is what I realized, which is when I became a succumb writer because I saw my friend get a job on cheers after a year and a half, I totally mispriced risk. I thought going into Hollywood was going to be a lot easier and a lot more stable than it was, and once I got there I was like, oh my God, this place is a mess. I went to meet an accountant once and he said, okay, well, what kind of income can you expect over the next five years? And I said, well, I might never work again, so zero, or I might syndicate a show. So $200 million. So can we budget for somewhere in between? Just that range. Work with that range. And that is paralyzing what was paralyzing for a long time. And the difference for me is getting on their side of it and saying, hold on a second, we know risk and reward are related. We need to be afraid of that or we can try to make a little”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“And Exactly right. So CAA is one of the leaders of CA is Brian Lord and his brother Blaine Lord, I think is his name, is also an advisor. He's like, I'm already given 10% to the Lords. I don't need to give 11.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Make extra money in every single trade, and they're being your partner for the long term. I sought out an advisor, and it's funny, once I met with him, I said, okay, I'll give you a year to see how it is. So it proves that I didn't really know. I wasn't really a long-term investor. Because 12 months is 12 months is enough.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“So I was a mess. So I had my retirement in cash and the 0809 happens and it starts, everything starts to tank. And I think to myself, I've been waiting since I'm 13 for this. This is the end of the world. I knew it was going to happen. But it wasn't the end of the world. And it was around that time that I read this article about Gordon Murray, who was writing a book called The Investment Answer in his race against cancer. He was trying to finish the book before, I think it was brain cancer. And so it was an extremely moving article. I ordered the book on Amazon before it came out. I read it. And things clicked for me in a different way. This understanding how the market works, being a long-term investor. No one ever talked about having a fiduciary investment advisor. And once you realize that there's somebody who's”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Exactly, and I think that there's this problem that I had, which is even after I knew that, I didn't internalize it, there's kind of that aha moment when you start to see how all this stuff fits together. And that's when you have the ability to start feeling better now, not just feeling like, okay, I have enough money or I'm going to be okay. It's more like I have confidence in this approach that I've taken. And also... being comfortable with the uncertainty”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Exactly. So for me, it's about if I have, what's your time? You must talk about it with your clients all the time. What are your goals? What's your time horizon if you are thinking about 20 years from now, then what happens in today's markets is... I'm so”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“And there's lots of bad stuff, and there's screens and screens of it. And so I describe myself on the writing staff as like the chief warrior, because I knew enough. To get scared about the Asian currency markets or what's going to happen.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“So my parents were teachers, and so we always had enough money, but there wasn't money that was being saved. So when I started to work in Hollywood, I had some money and I didn't know what to do with it. From the very early days I would always read the business section to try and get worked up, to think about what bad stuff could happen.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“He is so remarkable and I could spend the whole time talking about what a men she is, but probably the best example of that is, you know, your star. You don't need to know everybody's name, right? He not only knew everybody, all the writer's names, all the cruise names. There's a Christmas gift that I have framed, and it's an illustration, a cast and crew photo, but he drew it, so he drew every person's face. Really? So imagine, so you not only know your name and who they are, but what they look like, how to draw them. And then for each person, he colored in that person and said, to bury happy holidays, love John. Really? That's amazing.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“It was so cool because there's an episode of Third Rock from the Sun that my partner and I wrote where Laurie Metcalf, who plays Hillary in this play, falls in love with John Lithgow's character, and they speak to each other only on iambic pentameter. And she got nominated for Emmy for that, you know, 20-something years ago. And then later she, in her many, many roles, she's also played Sheldon's mom on Big Nang Theory. So seeing them up on stage, I just had flashbacks to working with them two decades ago working with John. Did you get to go backstage? Yeah, I get to go backstage. That must have been lovely. Yeah,”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, it was a magical experience from top to bottom. I got to just see the play this past weekend, which is wonderful, the Clinton play. And it was...”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Such an interesting question I ultimately have to say probably there's so many places where you could put it out there and there's just so much chance. There's so much the role of a hit show is there's so much luck involved and you think about the stories of how Seinfeld was just six episodes and then was almost canceled. Cheers was almost repeatedly. Cheers was almost canceled at the end of the first season and then it won an Emmy. We got lucky in the first season where there was a writer strike. So we did, I don't know, seven or eight episodes. And then we went down. And that meant that they repeated all of those eight episodes. And then when the strike ended, because we're a multi-cam sitcom, we could get up faster and shoot more. And so people were looking for new stuff and we had it. And so to what degree we think that helped, but there's so many variables in all this. It's hard to know.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Exactly. And the way I think about TV development is really in that VC model, which is where you write a pilot, and that's a business plan. You say, we think we're going to be able to make 200 of these widgets, these funny shows, but we need some money investing to make a pilot. And then you make that first pilot, the network says, okay, go ahead and do that. And then you maybe get your series A. That's your first season, right? And then you have to get the second season and third season. And in the old days, by the fourth season, you could syndicate. And that would be your IPO.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“So the way to think about it is that there are people who make suggestions and there are people who decide. So the showrunner decides and all the other writers, we're pitching. How about this? How about this? How about that? And you might start as a staff writer and then become a story editor, executive story editor, co-producer, supervisor, producer, executive producer. But those are just different steps of virtually the same thing, which is you're still in the room, you're still pitching. And hopefully you're getting paid a little bit more as you go up the way.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, so that ran for six years. We started as staff writers, and on the last year we were the executive producers and showrunners with Christine Xander.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“Get an agent. I had a writing partner at the time, and he and I went and met Bonnie and Terry Turner, who are the creators of the show. They're married. They're wonderful. And we had one of those just great meetings where we laughed and laughed and laughed. This is third Rock. First through Rock in the Sun, and then we got hired at the end of the first season.”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source
“So that process has changed. And in fact, now I teach this WebisOS class at USC and I recommend that people just shoot stuff and make it and have a trailer. Make a video, it's hard to get anybody to read anything. Right. But if I said to you, will you read my 120-page screenplay or will you watch my two-minute video, you might watch my two-minute video. But from that two-minute video, you'd get a sense of, hey, this guy, he knows how to write, he knows how to direct. Even if he's in it, he's pretty funny. I'll take a meeting, then I'll read the script. So the technology's allowed people to break in in a new way. But for me, it was the old-fashioned way. It was get a...”
2019-05-16 · Masters in Business · Dave Goetsch Discusses Media and Money · IDENTIFIED FROM THE TRANSCRIPT · source