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Dr. Tali Sharot

lines on the record: 111
first: 2023-01-09
most recent: 2023-01-09
sittings or episodes: 1
sources: podcast

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“Right. Okay, so that shows us a correlation. I think that's, so we still don't know. For sure. Is it that because I have specific traits, I'm more likely to be optimistic and therefore more likely because of those traits also more likely to gain higher salary, right? So, you know, you can imagine I'm optimistic because I had a very privileged life and I did well in school, so I'm more optimistic. And for the same reasons, I'm then more likely to get a higher grade. But in some cases, so we don't know if it's going one way or the other way, right? If it's a causation or correlation, one interesting thing that has been found is that optimists are more likely to be entrepreneurs.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Because the association, you're Reminded of your ethnicity and you're doing this exam, and then you know that maybe in your society there's a stereotype. And again, that can cause self-doubt, anxiety, and so on. And what I think I like is that I think after I talk about that study, I also talk about another study that after Obama was elected. Grades went up for African Americans. Because it's, again, it's a self-confident thing. It's amazing how these. Know little things, I mean, it's not Lil. The fact that Obama got elected is not little, but then the fact that that then impacts your self-confidence, you know, the little impact on self-confidence then changes your grades. It's quite something”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“That will then change how the kids behave, what they believe. And this is where stereotypes are, you know, come into play as well, because sometimes it's about not specific individuals. It's about a whole group of individuals.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Examined there's self doubt, well, that's not helpful. And there's, you know, there's all these classic studies where there was in a class, they would tell the teachers at the beginning of the semester who the talented kids were. But it was random. They randomly selected kids and they said, these are the talented ones. By the end of the year, they did better, these kids, right? Because the teachers believe that they were talented, they would treat them in that kind of way, they would maybe put more time. They could vay the expectations to the kid, the kids and started believing that they're intelligent and not give them confidence and they perform better. And of course, it works the other way, right? If a teacher is told, this is, you know, the naughty one, this is, you know, the non-intelligent one.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Right. So our expectations, where do they come from, right? To some extent, I mean, they're coming from around us as well. Not only. We can have confidence even if the people around us do not. But other people's expectations, whether it is your friends, your family, society, will impact your own. And so, and again, that becomes a self-fulfilling prophecy, right? If you're told females are not good in math, they're not good in science. They can't be CEOs and so on. That will change the way that you think, even if it's momentarily, even if you're trying to fight it, it will change the way that you think and what you believe, and that will then change your outcomes. And I think maybe in that, I mean, we don't know exactly why reminding females about the stereotype that the females don't do well with math changes the exam result. But it could be things like maybe it enhances anxiety. You start self-doubt, right? I mean, if you go to an”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Yeah. So it's not magic. It's not that I'm thinking something in my mind and the waves are going to change what happens in the world. The reason if you believe something, the likely that will happen is higher is because you then change your actions, right? You think I think, you know, my startup is going to really succeed. And that then changes your actions. You're more likely to go out there and tell other people. So if you think it's going to succeed, you're more likely to convey that information to investors and so on. They can see your kind of confidence. They'll be more likely to invest in you, right? You put more time in, you put more effort in. And that's why it can have an effect on the outcomes. So it's not kind of a magic kind of thing. It's just that what we believe in our mind changes the way we behave and the way we behave in the world changes the world. So that's why that is.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“For them to get It's just mimicking. We do facial expressions. We mimic any kind of facial expression and bodily expressions as well. Yeah, I'm trying not to now. But, okay, so why is this really important to think about? Because let's say you want to, you're managing your team. If you're stressful and you're going to start like, I don't know, even like shouting or raising your voice, or they're going to get more stressed as well, right? So it's true. It's a bit like the monkeys. You can actually change at least how you look in terms of the emotions. You need to think about what is my emotion am I conveying because the emotion that you are conveying is going to then affect how people around you feel. So there's a little bit of kind of emotional control that is helpful”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, exactly. And it works for good things as well. If someone looks excited, you will feel excited as well. You don't know why, but if they're excited, there might be something good around, right?”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, any emotion is contagious. Anything sadness, anxiety, joy, everything is contagious, fear. And it happens really, really fast and in an unconscious way, right? It could be even like you're sitting in the tube and someone in front of you is looking fearful. You straight away will feel fearful yourself. First of all, you will mimic the expression of the person that's in front of you without noticing it. So if you look fearful, I'm going to start mimicking the same facial expressions. Yeah. And that facial expression will make me feel fearful, right? Because our brain is learning from how our face, right? It's a signal and it goes both ways. It's like a feedback loop. And there's a good reason for it because if someone is afraid, there might be something dangerous around us. So I should.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Dentist or whatever bad thing is happening is going to get there and that it's going to affect your mood today. So dread of things in the future and anticipation of the good stuff is all affecting how we feel at the moment.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Absolutely, absolutely. And I think that there's two things. You kind of want things in the diary, right? So having a vacation in the diary that's going to happen in a month makes you happy today. So whatever it is, whatever you're doing that matters to your team, have what I call anticipatory events, right? Things that they could look forward to that will make them happy today. But also, I think, you know, a lot of times I do motivate my team by telling them that I think this project is going to work really well. I mean, even I think it's pretty well, but I might exaggerate a little bit because, you know, that enhances motivation. And who knows, you know, maybe it will work even better than I expected. So it's good to kind of enhance kind of the expectations and also to have these things that people can look forward to. And of course, it works the other way. So also if you're dreading something that's going to happen tomorrow next week, right? You have to go to the”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Right, exactly, right. The day before vacation, they were still in the office, working on the computers. But on their mind, they were already on vacation. In their mind, it was wonderful. And when they went on vacation, it was good, but it wasn't as good as it was in their mind the day before. So it's the anticipation of these goods. So it's an optimism bias because they thought the vacation is going to be better and what it ended up being. But that brought them the happiness before hand, right? And also probably enhance the likelihood that they will go on vacation, which is a good thing as well.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“And so if I have these positive expectations of the future, even if they're not going to happen, they make me happier today. This is why there's a really cool study that was done at Harvard where they were asking people who are about to go on vacation how happy they were every day before vacation and have every day during vacation and every day after vacation for a week. So a week before vacation every day, a week doing vacation every day, a week after vacation every day. So what was the happiest day, do you think?”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“And in the next year, and of course, that's way more than I'm going to. But that then motivates you, right? So having these positive expectations motivates you to try harder. It's a bit like I think I'm going to get the gold. I'm more likely to get the silver. So that's kind of the idea. And it also enhances your happiness and well-being, right? Because how you're feeling now is a lot to do not necessarily with what you're doing at the moment, but what you think you'll be doing later, right? How you're feeling now is like, okay, you might be feeling nice talking here, but a lot of it is, what do I think I'm going to do later on this evening, next week, next month, in a year? Our expectations of where we will be in the future affects our happiness today.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“So obviously, when we think about the future, we can't be right most of the time because the future is uncertain and we don't know what's going to happen. So we're going to be wrong a lot of the times when we predict the future. But the optimism bias means that the mistakes that we make tend to systematically be that we expect it to be better than it ends up being. So that's basically the optimism bias, right? I expect it to be better than it ends up being, which sounds like a bad thing, but it's not necessarily so. I mean, the word bias people usually, because it is a mistake, people usually think that that means it's not a good thing. But it's not necessarily so. It can actually have both positive and negative outcomes to it. So if you think about the positive, if I expect good things in my future, specifically good things, even though I'm overestimating the likelihood of these things happening, even if I think, oh, I'm going to make $1 million.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Going bankrupt, whatever it is, based on whatever evidence is there. So optimism bias does mean mistakes. So the word bias means a systematic mistake.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“No, no, no, you're not wrong. I think what you mean is right. Thank you. I'll just give you the scientific definition. So, yeah, so optimism is believing that positive things will happen. The optimism bias means that you're either like that you believe these optimistic things, these good things will happen, but the evidence suggests otherwise. So it's actually a mistake, right? The optimism bias. So usually we define it as overestimating the likelihood of positive events happening. So you're overestimating how much money am I going to get with my first job when I leave graduate school, right? Or overestimating like how long my marriage will last and so on. So overestimating the positive in light of the evidence that is in front of us and underestimating the likelihood of negative events happening. So I'm underestimating my likelihood of getting COVID, of getting cancer, of being in a car accident.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Is that when you get like you meet someone, they tell you about how much you touch them and really change their life, and they decide to make a decision because they heard you do something, you really remember that, right? That like causes so much joy and motivation. Numbers are great too, right? When you look and you're like, oh, I have one million people listening to my podcast. That's great too. So I think both things work. And if you do use numbers, it's really great to kind of show the progress, right? A really great way to change behavior. To show people progress. And numbers is just one way to show it, right? If they can kind of see it going up, up, up, up. That's really helpful. And I mean, we know it in sports, but it can be true for anything, right? If it's like you can do it, it's money, investments, right? Seeing that go up.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“I think in this case both things will work. I mean, seeing progress is something that really motivates us. And seeing progress with numbers is an easy way for us to see progress, right? This is why all these kind of like track your steps work, right? So I think to motivate, I mean, it's always lovely also to hear a story. I mean, even for yourself, it doesn't matter how many people watched your.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Third reason I think is that stories are often novel. Like you've never heard the exact same story in that kind of way. Again, novelty causes you to pay attention and causes you to remember. It's another signal if something is important, right? While data and figures, you kind of heard it before. If someone says, well, there's no relationship between autism and vaccine or whatever. I mean, you've already had the science. It doesn't sound so novel. And really, our brain cares about the headlines, right? What's new? It's like a newspaper. We don't care about what's been the same. We care about this is new means that we should pay attention. And then maybe it's important or maybe not.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Then the second reason is if you think about it, how humans, how did we learn, right? Before we had science, before we had all these ways to get so much data, we would live in relatively small groups and we would learn from observing others, right? Observing like a friend or someone who lives nearby, it was learning from stories. That's how we evolved to learn from a small n right. Only now do we have these techniques and big data that we could really figure things out. But our brain is still a brain of these humans that didn't have the internet, that didn't have all the math that we have now. And so we're still learning from stories. That's kind of our instinct. Now, we are sophisticated creatures. We can't overcome this. We can look at the data and we can learn, but really our instinct is to learn from a single story.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“And what emotion does it get you to focus because emotion tells your brain this is important, right? And it gets a whole brain noticing. It's like a little red kind of light in your brain going emotion. Pay attention, right? So if you say something that's emotional, people are going to pay attention and they're going to remember better. So emotion enhances the likelihood that you will remember things.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Right, and it's terrible for a scientist, of course. What I do all day is gather data and do analysis. But yeah, so it's an interesting question. So why do these stories, why are they so effective? And so I think there's two major reasons. One is they off well free, actually. One is mostly they induce emotion”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“And it really kind of hit home how powerful it is. Now, you could use these techniques, obviously, to spread misinformation and to do harm, of course. But if Dr. Carson had used some of these techniques as well, he could say there's a science. But together with that, you know, maybe using some kind of anecdote, maybe use some hope and optimism in motion, right? Something like that. He would maybe have caused many, many people who are watching it to vaccinate their kids and therefore to save lives. So I think there's like, you know, if you don't understand human behavior and you don't use it because maybe you don't like it, you know, you're like, oh, you don't like that, that's how the brain works, you'll be missing on something.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“And now, I'm not saying that we should do, we should communicate false information using anecdotes and emotion. But me, I remember I was actually watching that and my son was a few weeks old and he was next to me on the sofa. And I'm a scientist and I know all the data. But still my, and I know that he was wrong, but my reaction was like, ooh, maybe I should think about this twice before I decide whether to vaccinate my little son here. And I felt like that for at least, I would say, like a few minutes, a little bit more. And kind of that feeling made me think, look, if I'm thinking that because Dr. Constant just said there's data and figures and science, and Trump just told a story that got me feeling quite anxious, and he was much more influential. What about everyone else that's watching? You know, people who are not neuroscientists, who don't have training in science.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Is a pediatrician, and he was asked, Well, you know, what do you think about this? And Dr. Gossen said, Look, this is not true. We have a lot of data. We have a lot of science. And, you know, I'm sure that if Trump reads the science and data, he will be convinced otherwise. So then they turned to Trump to see if he was convinced. And of course, he wasn't convinced. But then what he did, he used the absolutely opposite approach, which is he told a story, a story of someone who worked for him, who had a little baby, and he said the baby got the vaccine and he used to induce emotion. He used, like he said, it was a horse-sized syringe, right? And after a few weeks, the baby got autism.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“And to my mind, we actually have to embrace that. That's the way the human brain works, right? So, I mean, I think if we just go ahead and say, well, I don't like that. I don't like how the human break words. So I'm going to give them data and figures anyway. Well, the message won't get across, right? So we really need to embrace, if we understand how the mind work, and then we embrace it to get the important information across. And again, another example that I kind of write about is this was years ago, Trump was one of the candidates for the Republican Party. And Dr. Carson was another. And they were debating, and the debate turned again to the vaccines and autism question. And so they were asked about, you know, Trump says that there's a relationship between child vaccines and autism. Dr. Carson.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Yeah. So I think this is a problem a lot of times with companies, like political, but also different campaigns where people try to get a message across using data figures logic, which are important. I mean, we need all the science and we need all the data to know what's true. But once you know what's true, the data is not enough to convince people of what is true. And in fact, the things that work are things that you are talking about, which is emotion works really well. Stories, anecdote example, right? In science, the worst thing we can do is use one anecdote, right? We don't want to get a conclusion based on one anecdote. But in order to get our message across, in fact, a single anecdote is really...”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Which makes sense because our brain is here and our eyes are here, right? So it makes sense that we come from our point of view. It's like, this is wrong, this is not right. But of course, the best way to get your message across is to try to see things from the other person's point of view and then think like, okay, what can I say from that point of view? Not from my point of view. From that point of view.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Yeah. So, I mean, the difference is that what you're doing in the last kind of example is you're using what we call theory of mind, right? Theory of mind is our ability to kind of think about what other people are thinking or feeling. So basically take the point of view of the other person, right? And there's a huge variability in the ability of people to do that. There's like tests, relatively simple tests, actually, that can measure your ability to do that. And so if you do that, the likelihood that you will answer by wrong is very, very low, right? The reason we start by wrong, you're mistaken, is because we do the opposite. We come from our point of view.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“So, I think this means if we're kind of in a conversation about shall we invest in this company or that company and we're kind of disagreeing about something, is there a different route to get to, you know, the decision that we want without focusing there? Are there other things that we agree on that would take us to the same point? And then there's another method, which is just to highlight the commonalities between us. That's also helpful. You know, perhaps there's something, I mean, we have a goal in common. We have a motivation in common. Maybe there's something in our background which is similar. And that also always makes people more likely to listen to you and to use what you're saying.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“And so usually they would go to the doctor's office, and the doctor said, Well, look, there's no link between the two. And here, I'll show you the figures, the data, the science, and it didn't really work. The parents usually didn't change their mind. So instead, there's a group of scientists that said, let's see if we can go a different route. We won't actually mention anything about what we disagree, which is the relationship to autism. Instead, we will simply highlight what we already agree on, which is that these vaccines protect kids from potentially deadly disease, which is not something that the parents disagreed on, but that seemed to have been forgotten in the debate, right? While they were focusing on what they disagreed on. So by focusing on that, on what they agreed on, which is the vaccines will protect kids from deadly diseases, they were three times more likely to change the parents' intention of vaccinating the kids. Wow.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Then you're more likely to listen to me. You're more likely to see me as an agreeing partner and be more open to what I'm going to say next. And there's one example that I really like is actually about vaccines. And this was before COVID. So it was about childhood vaccines. So a lot of parents don't want to vaccinate their kids because of the alleged link to autism.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“And they gave them more information about how confident I am, and so on. So when someone agreed, the other person's brain showed activity that suggested they were encoding the information coming from the agreeing partner. They were using it to. And what happens? The person in front of us is shutting down. A lot of times what they're doing is that the other person is starting to think about other reasons why actually they're right and the other person's wrong. So while I'm talking, you're trying to think about what are you going to say to, you know, but if I start with something where we have common ground”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, so this relates to something that's known as a confirmation bias. So the confirmation bias is our tendency to look for information that confirms what we believe and to use information that confirms what we believe to become even more confident and even more in our belief. And yeah, so we did a study where we had people come into our lab in pairs and they had to make a financial decision together. In this case, they had to assess the value of a real estate. So they made the decisions and we did scan their brains at the same time and they were just in two separate scanners, but they could interact over the Wi-Fi. And they had to, they saw like a real estate and they had to say how much it's worth and they could see what the other person said and if they agreed with them or not. And it's exactly what you said. I'm agreeing with you. When they agreed, your brain is like, when they agreed.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“That we find a lot in our work, which is that people take in positive information about their own future much more than negative information about their own future. So, if I'm starting, if I will tell you, you know, I think your podcast listening numbers is going to go down, you'll be like, well, she doesn't know what she's talking about, right? But if I say, oh, I think this is great and it's only going to go up more and more with time, you'd be like, yeah, she's probably right and become more confident. So that's on average. People tend to take positive information to update their beliefs more than negative. It doesn't mean that we don't listen to negative information about our own future. But on average, we see that you learn more from unexpected positive information about the future.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“And so, what they did is they, and especially Virgin did this, they switched it. So it was very entertaining, very light, and it was all about the destination. It was all about, it wasn't about being in the sky and having an emergency state, which is negative, and I don't want my attention to go there. I don't want to think about it. It was about let's think about when you land and it's going to be the islands and, you know, the beach and so on. And they kind of like put the information that you need to know within this very light, entertaining, positive, humorous video. And the number of people that watched that, that attended, has gone up really tremendously. And in fact, people started watching it at home before they even gone and played, right? On YouTube. So that's another really interesting thing. And that goes to another principle.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I mean, whoever thought that was a good idea, obviously, understand psychology. The other thing that I like that they do is actually they did, and I mentioned that in one of the books. And it's not really related to control, but it relates to another really important part of psychology, which is so normally at the beginning, you know, you're about to go to get on the flight and they have to go over all the safety instructions. And normally no one would listen because it was all about in the state of emergency. Then you have to do this and that. And no one wants to think about the state of emergency, right? So you kind of like shut down. You're like, okay, Twitter, Facebook.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, okay, so there's a couple of things that they do. And some of them work for also some of the reasons. But in a funny way, it also enhances a sense of control. So one thing that airlines do that I think is great is when you can see the equipments, the pilot view. I mean, obviously, you don't have control. But first of all, it reduces uncertainty. I mean, I really like to look at that, what height am I in? So that, and although you know you don't have control, that gives you a sense of reducing certainty and some weird way also enhances a sense of control.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“When we feel we have control, we have agency that enhances well-being. When we feel our agency has been restricted, that causes anxiety, right? And this is one of the reasons that people are quite anxious on planes. It's not just because we fear the worst, but because we have no control at all, right? No control about where you're going to get there. What are we going to eat, right? And that causes a lot of anxiety. So by enhancing agency and control, you are lifting people's well-being, happiness, and reducing stress and anxiety. Yeah, and those, you know, that study with the plants, it works with kids as well, right? You can give kids some plans to take care of or have kids make their own salads. They'll be more likely to eat it. So that's just, you know, a few examples.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Yes, so what they did is they gave them some plants. Is that the study? Yeah, yeah, that one here. Yes, yes. Yes, absolutely.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“So that's true for holidays, but it can be true for work as well, right? Should I go work on Project A or B? If I make the choice, I become more committed to, and it doesn't work if someone else makes a choice for you. If someone else makes a choice for you, don't get into this rationalization mode where you have to rationalize your choice because it wasn't your choice. And once I feel I have control, then kind of that also enhances my expectations of how good it's going to be.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Which one do you prefer? And again, you can frame it in a way that maybe perhaps will make them more likely to choose one over the other. But once they made the choice, it's amazing. We've done studies on this where we give people options, for example, going on holiday. Do you want to go to France or Rome, right? Thailand or Hawaii. If they make a choice, there are two things that are exactly, they want it the same. They really want to go Hawaii. They really want to go to Florida. But once they make a choice, seconds after making a choice, they now believe that Hawaii is much better than they did just a few seconds ago before making a choice and that Florida is not that great, right? Because once you make a choice, immediately your preferences change. You rationalize why that choice was great.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Of my companies. So there's a few ways to do it. One way is a sense of control. We do have, we are more optimistic about things that we believe we have control over because we do think that when we have control, that means we can steer the wheel in the right direction. And so if we can cause people to get a sense that they have control and if it's about your team is, for example, let's say there's a project that you want someone to work on. So you can just tell them to do that project, or you can have them choose to do that project, right? And you can guide them to the choice that you think is correct. But if they believe that they made the choice, that enhances a sense of agency, enhances a change of the sense of control, and they become more committed to that option. So you can give them, oh, well, there's two options, two projects you can work on.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Optimism is believing that I'm likely to get that job. I'm likely to find that wonderful relationship. And it's absolutely true that if you're optimistic, you think this is going to go somewhere good, then you're more likely to go ahead and try that, which makes sense, right? Because my expectation is going to change my actions. And my actions is going to change my outcomes, right? Because if I think, well, I am going to try for this competition because I think I'm likely to get something. Then I go ahead and I try. If I think, well, there's no chance I don't try. And so, of course, I'm not going to get it. So it's a bit of a self-fulfilling optimism. So then the question becomes if I go back to your question, then the question becomes well, how do I enhance optimism?”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“You know, it's not an opposite. But I think it is something that will be likely to drive you to take that step. And it's not so much just hope, it's optimism, which kind of takes us to some of my research. So, okay, what's the difference between hope and optimism? So hope is you want something to happen in the future, right? I want to get that job. I want to find that relationship.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, that's a really good question. First of all, I mean, you're absolutely right. There's individual differences on how comfortable we are with uncertainty, how comfortable we are with taking risks. So I think probably it would be something like to some extent helping them through the change. So it might be difficult to change people's relationship with uncertainty in a global general way, but perhaps every single time when there's a specific issue in front of them of what they want to change, kind of like helping them along the way with that change, holding them their hand and, you know, so to speak, is probably the only thing that you could do, right? To be like, I'm here for you, whether it's a friend or a mentor.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“The people who didn't. So basically, people were thinking about a change, they did it, they flipped the coin. If they got the change, they're more likely to have a change. And indeed, people who went actually and committed and did the change were happier than people who didn't. So that kind of suggests that we're probably not making enough changes than we should be, potentially because it's scary, right? Trying something new is scary and sometimes it's not going to work.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“So, what he did is he had people go online and he asked them, are you thinking about a change? And it could be small and it could be big. And they said what the change was. And then he had them flip a virtual coin. So heads, you go with a change. You know, you take the new job. Tails you don't. The likelihood that people would change if they got the heads, the change was 25% more.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT
“What he did, he wanted to see if on average making a change when you think you might want to make a change. This is not just like, oh, I think you should get divorced when you're not even thinking about it. But when you're thinking about a specific change, on average, are you more likely to be happy if you go ahead with a change or not? Right. And this is a tricky thing to study because normally you could say, well, let's test people. Let's ask them how happy they are before and after they decide to make a change after they made a change. And then also let's do the same for people who didn't make a change and see who's happier. That's not going to work because people who go on and make a change, they probably had more reason to do it, right? So it's not kind of a good experimental design. So he wanted to randomize whether people are going to make changes or not.”
2023-01-09 · The Diary of a CEO · No.1 Neuroscientist: Age 30 to 50 Will Be Your Unhappiest, Here's How To FIX IT! - Dr. Tali Sharot · IDENTIFIED FROM THE TRANSCRIPT