YouSaid · the spoken record

Guillermo Rauch

lines on the record: 106
first: 2025-04-13
most recent: 2025-04-13
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“Get started I did mention if you want to build your own vZero, this is more advanced, but check out our templates on Vercell.com slash templates. And also, I'm Brouch G on X. So you can DM me or tweet at me at any time.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“I leave you with my vision of the future, which is we have this billboard in San Francisco, which is everybody can cook. It's also part of the Rata Tui film, one of my favorite movies. I look forward to a future where everybody can get their ideas out there. If you can dream it, you can ship it. And also that when you use products and when you see the creations of other people and the things that they put out into the world. We are collectively making the world better. So anything you experience hopefully gets faster, higher quality, fewer bugs as we go along. And I think we're all contributing to that. And I look forward to that and look forward to everyone's feedback on how Vercel can play a part in that future.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“I've heard from DevOps and infrastructure engineers how much they use tools like cursor to work on the low levels of the versal infrastructure. So I think very quickly we're seeing AI being embedded everywhere. I just heard a product request from a customer that was saying, okay, Vercel, you sell domain names. Let me come up with new domain ideas with AI. So I just see a future where AI becomes synonymous with software. I do look forward to it because we need to stop talking about AI at some point. I foresee it's probably not going to happen, but it is useful to remind people that AI equals software now. And we're a software company. We build software and we use software to build software.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Until Hish created that, by the way, he designed it and created and we shipped it all in the tool. First of all, it wasn't part of his day-to-day job to do that. This year is making you such a powerful generalist that you can step out of your comfort zone of like, well, my job was to do only this. You can just create. We have a ritual every Friday. We had it this morning called Demo Fridays. And so it's very important to create the space for people to step out of that comfort zone and use AI. So us giving permission to people to build and ship things is part of that cultural backdrop that makes these things possible. We had a demo today as part of demo Friday of our VP of sales engineering also creating an amazing tool that he's going to use to help prospects understand Vercel with VZero.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Yes, but actually, it's more profound. I think it's everybody can share. It's that we build with AI principles in mind. I actually give a shout out to the Luma Labs engineer who said, well, I'll use AI for everything. I'll use AI also generate the images for the website, you know. And I'm seeing, for example, our designers that are working on our next conference generate all of the animations with video models. I'm looking at our marketing team are creating demos of how the infrastructure works with VZero. Are better than any static diagram or landing page that I've ever seen? One of my most viral zits or expos is something that one of our designers created, which explains how our computer infrastructure works with an interactive demo.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“I don't know if they have an app yet, like a native app, but their mobile website is phenomenal. And to get it to be that good, by the way, it's possible. It's actually possible to make great things on mobile web. It needs that sense of love and restraint and obsession and testing a lot and using your own products a lot. Duck fooding is a great Mechanism, obviously. So we use the heck out of Vercella NV0 to make Vercell NV0. And hopefully that helps us do better. But there is a lot of blood, sweat, and tears in the browsers.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“There's a humility that comes from the process also of why the best product builders will say nine no's for every yes. Because when you say yes, it's like adopting a puppy. A feature is like adopting a puppy. It grows into a beast that you have to take care of and is very demanding and loving, but also, you know, it's a lot and poops everywhere. you have to have a creative restraint and While you also have to have a give, you have to withhold sometimes with the respect of the real world complexity that emerges, a little thing that I kind of obsess about, I'll give kudos to the mid-journey team. I really love how mid-journey works on mobile web.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, I mentioned exposure always a good example of Loki can be painful. It can be painful to see your baby break in front of everyone and noticing all the other thing is that a great product is made up of a thousand little details, right? And so you're never really done.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“You can't totally. But, and if you can use tokens that are relevant, so neobrutalist. Minimalist newspaper like vintage make it look like Telegram like you can sort of like try and reach for things that you maybe would not naturally come to mind and and you will be surprised about how well it can transfer those ideas into reality”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Try to draw inspiration from variety that the AI already knows about. So in a couple of prompts, we ended up something that was in his mind better than the original print design of that brochure, that concert lineup. And at that time, again, I'm even learning about what VZero is capable of and the best ways to use it. But with design, I think, unleashing its creativity with seeing things and playing with it is definitely super helpful.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“With the tool, I said, like, why don't I just give it the feedback? Like, literally, you know, you were asking yesterday, like earlier some of the things that I've learned with the product, or the best practice, what would I recommend if I were sitting next to someone? Not only should you not hesitate to give the AI feedback, it's so interesting, dude. Sometimes people will press a feedback button to tell us what they wanted V0 to do. And literally all we had to do in many cases is just, can you just tell V0 that? And so he sent me this message saying like, yeah, I just don't like the design. And I gave him back a prompt that I would have given. I said, I don't know what I said specifically, but make it more jazzy. And so trying, and again, goes back to like”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, it was really interesting. The other day I met with a CIO of a large bank who on the side does a lot of coding or tries out new technologies and whatnot. And I showed him VZero and he immediately became a v0 addict. He texted me every day with feedback. He moved two websites of his own from another sort of website builder type provider to VZero and Vercel, deploy them, gave them a domain name. They're live in production. And then he said, look, I have this challenge. I have this music festival that I organize with a couple friends. And this is what the designer gave us. And he had this kind of like brochure. It looked very much like a print style design. And so he gave that to V0 and the first result, he was kind of like dinging me for it. He's like, look, this doesn't look good. And then because I have experience.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“We tend to do quite well in that dimension. In fact, one thing that NextJS was sort of known for is that in order to start a project, you just create a file and Next.js will route to that page. If anyone is familiar with PHP, it's kind of like how PHP worked. And so it's so good that LLMs are good at working with files now because if it fits very naturally into our world and if you can scope down when things get really big, if you can give it a smaller task to work on a specific component or a specific file, you decrease that likelihood of the LM not being able to reason over or very, very long context windows.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“But a lot of the technology that we've added is so that the zero is agentic. It has a lot of agency in how to act. So you're going to see very frequently that if it runs into errors, V0 tries to solve them itself. And then, last, I will say, when products get really big, AI today is just not as good at dealing with massive code bases. But going back to that idea of the React component, Because we break down things into files and components.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“I'll say again, I kind of did that exercise and I do that exercise every day, I have a while idea and try to see if it can come to life. It's very powerful so far. AIs are still very much a work in progress. They can make mistakes. We have it as a little disclaimer underneath the input. You will find errors, our fitness function, and we've seen such a stronger relation between user love and retention. These errors actually are retentive product compared to other AI products that I've built in the past or little demos that we've done or whatever. People subscribe and use it every single day and are very sort of like if they notice a bug, they're like very, very jittery about it because they're depending on it day in and day out. I'll say errors are still possible, right? Like every once in a while, you might”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, you can import code bases through zip files and Git is coming very soon. It can do full stack development. It can connect to APIs. In the next couple days, maybe even before this podcast is out. Will have this very tight integrations so that if you need a database and if you need an AI model, or if the AI decides it needs that, it'll just seamlessly install it from the Vercel marketplace. And the Vercel marketplace has already curated some of the best infrastructure products in the world to store data Search data, et cetera. So it's going to make the product even more powerful.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“So, a form of exposure hours for me is seeing what kind of success Our customers are having in the real world. And so, but again, it's just a heuristic. Like maybe one third of my meetings this week were customer meetings. And I tried and watched them do another really quick one is we invite people frequently to demo how they use the product live, sometimes to the executive team, sometimes to the whole company. And we always inevitably discover something interesting from the customer about maybe there is something they're in pain about that we didn't know about or maybe something was not as intuitive as we thought.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, more is always better. I mean, because inertia is to get inside your head. The inertiaists who think you know everything and assume that everything is going good and there are no errors. Of course it's fast. It worked on my machine. I think it's always a push for more. I do sometimes little things like I ask my team to color my calendar. So I say I have to have a certain amount of like one-on-ones with my team representing my calendar. kind of like meetings so that I can sync with people and see how the company's doing then I want to have customer meetings and during those customer meetings I push myself to use the products in fact with our enterprise customers something that I do is like I try to forget how things are built what feature of NextJS or Vercella use and whatever I just frequently use their products and I want the product to be great that's all and then I try to work back”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Can basically prompt for those things, right? But you have to pay attention to the details and you have to decide what you want to see in the world. And sometimes that means either defining best practices or seeking the best practices and learning from others. Another aspect of exposure hours is that you tend to overrate how well your products work. It's very important to give your product to another person and watch them interact with it. Expose yourself to the pain of reality. And the more you submerge yourself in the real deal nitty gritty of what happens when people use your interfaces and whatnot, I think you'll come out stronger, more grounded, hopefully more humbled.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“They're saying this nuances, right? So I actually recently created a, I published it to my community, Profile MZero. I created a chat GPT style interface inspired by Grok. And I captured a few things that Grok does that are just so smart. So on mobile web, when you press enter on their input, they default to creating a new line because they know that the way that people are used to submitting things on mobile is not by hitting enter like we would do on a desktop computer. You can tap the little icon and like your message goes out. On desktop, they inverted it. You press enter, you're expected to submit. I think if you got a new line, I think a lot of people would get frustrated that most people don't know that they can press command enter to submit and whatever, like it slows everything down.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“And you'll develop that muscle, like taste sometimes. I think we think of as this inaccessible thing that, oh, that person was born with taste. I see it as a skill that you can develop. And again, the AI will help you a lot here because we try and capture some of the universal principles of it. But there's also trends in the world, right? I'm not a super like couture guy, but like you can see that every year is fashion week has like a theme to it and like there is some innovations that have been some breakthroughs, whatever. And so trying to stay at a different tier or even try and define different tier as well is certainly very exciting.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Yes, I think it's extremely important to try lots of products. You need to get yourself out there. I think it's very important to Go back to that sort of like get into the world, ship things, don't be hesitant of self-promotion in a way. So being very honest with yourself, like building something, getting it out there, see how people react, go back to the drawing board. I think it's about exposure. At Vercell, we have one of our sort of internal operating principles as increasing exposure hours. Try to quantify how much time you expose yourself to watching how people use your products. Even to watch how people use other products.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Totally, totally. I believe that eventually, yes, but humans will always want to have some guardrails. The reality is that getGC is taking a double job. One is making the best tools for lawyers possible, but also putting their weight behind it, saying we've actually used this and we believe that this is what the future should look like. There is a sense of direction and opinion about things. And I think left to its own devices, AI I don't know, like this is the double-edged sort of like prompt embellishment. Like AI doesn't always know exactly what we want or what we need. It's still very much a compiler, a partner, an assistant is not really running our lives. And I don't know that we even would want that ultimately.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“I'm absolutely convinced that expert AI tools are the future. An amazing product being built on Vercel called chatprd.com. It's the V zero for writing PRDs, and it's going to get at VZA integration soon so that you can write your PRD with AI, and then you can deploy it with AI. That's just an example of a vertical that you can go after. There's also open evidence. It's like the ChatGPT for doctors, actually. There is an amazing startup building X-ray AI tooling. So the ideas, I think, are infinite. And what I've seen from users of AI adversell, like for example, our legal team loves this tool called getGC.ai. They could, in theory, go to ChatGPT to ask legal questions, but someone out there decided I'm going to build the best legal AI tool in the world. It's going to be up to date. I'm going to obsess about this problem. The CEO herself is a lawyer. So it's going to be hard to compete with that, I think.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“So, if you go to chat.ai, super quick, you're going to see this is the open source chatGPT demo that we've built. You can ask questions like old school LLM. But also, you can ask, let's actually finish this, let's ask, what is the weather in San Francisco? We call this generative UI. It's responding not with just plain text, it's creating components as a result. Last but not least, and this is the sort of BZL opportunity, let's ask you to help me write an essay about Silicon Valley. Going to create a canvas or artifacts style experience. And everything is generative, but also users can edit, refine, et cetera, et cetera, et cetera.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Can go to Vercel.com/slash templates and you can clone a chatGPT template that basically follows all of the best practices in the world for really high performance awesome UIs. And now you can go out and build your own AI products. We've also opened sourced the AI SDK, which is a foundational plumbing of D0. It allows you to connect any model and generate UI from its responses, not just output text, but actually generate UI. So maybe because I love... Showing stuff, I'll just really quickly show you this because I'm kind of excited about it”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Maybe we would get, I don't know, like tens, hundreds a day, especially in the early days, maybe like a couple a day and whatever. When you're building AI products, it's a constant stream of user feedback. So for people that are thinking about not building AI products, it's going to be hard to compete with something that has such a tight feedback loop with users. The whole idea is to capture users' feedback so the next iteration of the model that prompt the fine tuning the examples, the rag is better. And one of the things that Versil has done as a result of this insight is we've opened sourced a lot of what makes V0 work. So let's say that you wanted to create the V0 for doctors as an example.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Create a lot of opportunities for people to give you feedback inside the product. Drew inspiration from Stripe, and this was amazing for the early days of her cell. There was a feedback button with a very slick inline form with four emojis that would allow you to decide how you were feeling about the feature of the product at that very moment. That would go straight into Slack. And we were building day in and day out, just like streaming users' thoughts right into our consciousness.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“But they decided that for a competitive reasons, which is a reasonable thing to think, nobody intended, they were going to withhold it. And also, it wasn't clear that there was going to be product and user and product utility. But when DeepSeek hit, it was very obvious that people really liked the idea of understanding how the AI thinks and influencing where it should go. We've gotten actually amazing feedback and bug reports where people actually specifically point out, Look, this is where the AI went wrong, please fix it. So the more people we get on this product, the more thumbs up, thumbs down, the more user feedback we get. By the way, I'll tell you, for people out there building products, number one guidance or piece of advice I would give to any sort of founder was”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, there's something to be said about the fact that over time we're more and more peeking into the mind of the AI. That in itself is becoming a killer feature. So the deep-seek Stream the thinking tokens moment was a very big moment for industry, I think. Because OpenAI did have the technology.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Exactly Take screenshots of your own things, right? Take screenshots of your artboards, take screenshots of things that people post in Slack. And also don't hesitate to add functionality.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, exactly. So that's why you can't be dual opinionated with the tool. Another cool thing is I do like showing screenshots, but I do want to remind people that the idea is not to clone other people's websites necessarily, right?”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Anita pledy, CSS, I'm assuming this is a CSS filter. Yeah, it applied to CSS filter. Just for the sake of it, because I'm a nerd. I'm going to look at it. But yes, it applied a CSS filter. Confession time. I actually didn't know that there was a sepia function in the filter property of CSS. There were many ways to accomplish this. You could have also written the images or the videos to a Canvas and apply all kinds of algorithms and whatever.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“And I Yes. And so the idea is that V0 can grok different aspects of what it needs to build. It can be functional aspects. It can be layout aspects. And one of the things that's also very important to know is. We influence a model, so a lot of the things that you would have had to prompt you might get for free. One that's important to call out is responsiveness. So as an example, if I notice that if I do this. It's going to make it work quite well in mobile. It's going to give me that hamburger menu. I can now tell it, apply that style. Everything. In the meantime, I'll show you This is actually to me very, very impressive. And I don't know why today I'm so fixated on the theme of Sepia. But notice that not only did it change the background, I hope people can notice this, it applied it to the checkboxes.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“So that's right. Centering a div. And in fact, look at it, it was a div. So notice that I did a precise sort of Inline front, in the difference between v0 and a lot of other tools is that, yes, you do have the code and code is very important, but I call it code last rather than code first. You're living in the product. So it centered that another website that I love also built with NextJS is Semaphore. So, I really like their sepia style. So, I'm going to say use this style instead.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“With fortune. So notice that I'm just noticing now the cyber should have been on the center. Let's use the, I'm going to zoom out a little bit. Let's use the refinement tool. Centered disc. I call this, by the way, one of the hardest problems in computer science is actually centering things.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“With a diagram, Visio can create again explanations, content, knowledge. The creator is Lenny. You were a former Airbnb product lead. I guess I should have used some examples from Airbnb, by the way.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Bank grade contact forum is ready in the meantime. Another fun thing to do is you can start with a screenshot. So I'll use another NextJS user as an example, which is fortune.com. Shout out to them. They built a slick website. But let's say that I'm actually wanting to break into the news business. So I'm just going to paste a screenshot. I could have also attached a Figma file. And I'm going to have VZero already knows. VZero can answer questions as well about the engineering design product world. So I can ask VZero, what is a newsletter, explain with a diagram, use Lenny as an example. So VZero is also a knowledge-seeking tool, but we do strongly sort of like quote unquote steer the tool to create things. So if I paste a screenshot, as you can see, it's coking on creating a hopefully awesome news website. I specifically ask, because I think it's funny to explain a newsletter.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Notice all the incredible animations here. By the way, they shipped this to hire and attract talent to their company. I recommend them, by the way. If you want to be a brand designer, take them into consideration. Notice that it's an interactive. Everything is AI generated. The user own AI image generation tool to create these beautiful frames. These are all AI generated as well. And it's interactive. So there is the auto playing functionality. This is actually a complex layout in animation system that they built entirely in v0. I was telling you that at one point they even got some advice from Owan. So shout out to OpenAI. I'm going to say make it sepia style colors. So this is an example of like, okay, I fork something. I already have a starting point.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“So, this is the iteration process of like I'm gonna go and get feedback to the model, I'm gonna make it try different things. So once that initial generation was already created, now the model is actually acting more as an editor. It's going making tweaks to what's already been built. And this actually scales to very large projects. You could have started with something much bigger. So in the meantime, I'm going to show you what Luma Labs created with B0, which is absolutely phenomenal. I love this last night. It already has 200 forks. I was telling you about the power of our community. So by the way, you can just click community here on the B0 sidebar. I'm going to fork it because they generously shared it with the world.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“You're getting that caliber of code. The other thing that it did is people on social media talk about this a lot when you use a global shared component system with the world, you don't want everything to look the same. So the fact that it was able to apply the style and he kind of knew what Supreme looked like was kind of cool. But now I'm going to say, actually, because I'm building a financial institution, make it more serious, make it in the style. Of, let's say, Charles Schwab changed typefaces.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“So, the fact that when you tell it developer contact sales form, what is it going to do? We talked about skip hatches. Okay, it's going to use Shatzi and UI. It's going to use Tailwind CSS. It's going to use React. And this is your opportunity that if V0 is not doing exactly what you wanted, this is your opportunity to actually go and sort of correct or influence or give feedback and so on. You're going to notice it spits out a bunch of files. It gives me the thing that I wanted, right? So I'm going to zoom out a little bit here. So a couple things that stand out here that, I mean, as an experienced engineer, I can point out, the underlying component system that it uses is the same component system that the best tools on the planet are built with. This is called Shat CN. If you go to grok.com today, they're using ShatCN to build their UI. They're using NextJS.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Like the right style is and what it's called and whatever is still highly valuable. So the first thing you're going to notice is that as the model thinks, you can introspect its thinking. So we added this recently. It's mostly inspired actually by the deep-seek revolution, I would say.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Beautiful Can Yeah, of course. We're all out shipping. Okay, so as I mentioned, you write in English, you yap into the tool. I'll say for a demo, let's create a contact sales form. The style of by the way, I had a typo, I don't care, let's get it instead of supreme, the clothing company, for an online store. Now, I mentioned that sometimes people get blocked on there is a writer paralysis at this step. So we added enhanced prompt. So now, like you're tapping into the latent space of the model, which has a random component to it. By the way, this is still not a substitute. It doesn't contradict what I said earlier, knowing the meaningful tokens, knowing what.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“And those escape hatches of actually understanding and seeing the code underneath and even being able to say, okay, now. Let's use Git. Let's turn this into a more of a hybrid project, not just prompts, but also traditional software engineering. The fact that that door is open to you is extremely valuable.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“And they use v0 and vercel extensively to build their application, their websites, et cetera. And the design engineer was talking about how he was on a V0 that had 120 or so iterations. So he was knee deep into the latent space. He was in the matrix. And at one point, he got stuck. But you know what he did? He copied and pasted the code that we generated and he gave it to ChatGPT 01. Honestly, I never even thought about it this myself. I was so blown away, and it doesn't speak to, I love your third point, you need to learn a skill how to get unstuck. It's like a profound life lesson. It's just more a generic life advice. You need to get, Facebook actually had a principle, don't get blocked, like seek to get unblocked, seek help from other people. What's fascinating is that you can seek help from other AIs to get unstuck”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“The API, when React doesn't perfectly model your problem with its component system, they give you escape hatch. They say, okay, engineer, you're on your own now. There's no guardrails. In fact, one of these escape hatches is called Dangerously Set Inner HTML. They want the developer to know uncharted territory. But they did give people the API. That is a profound systems design engineering principle. Throughout my life, I've always thought about scape hatches. One amazing escape hatch that B0 has is that you're looking at the code that we're generating with Next.js. You can edit it. You can even have other experts look at it. One thing that one of our demos last night came from this awesome company, Luma Labs. They're creating one of the most amazing video models in the world.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Oh, absolutely. In fact, I'll tell you a little bit of a story of something that I, so even going way back in time, NextJS Builds on React. React was this UI component library that Facebook created, actually with very similar goals. They had so many cracked engineers and they had to help them collaborate on an enormous product surface. So they invented, or at least pioneered, I would say, the concept of this component as a unit of reusability, as a building block, as a Lego brick of how you build software. It's no coincidence that LLMs love to work with React components, by the way. And one of the things that always has stood out to me about that model. Is it basically enables people to scale in how they work together? And one of the key design principles that they embedded into this thing is they called it escape hatch.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“Believer that AGI undersells what we're collectively building. Because we already have all of this sparks of super intelligence. I don't believe that VZero is an AGI if it knows everything about how to draw a dashed line according to the curvature of the Earth on this high-performance map of airplanes, that's just superhuman. And it's a joy to use.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source
“And they just said, well, I have to account for the spherical or what is it, it says pseudosphere, for the curvature of the Earth. It's like, okay, these zero super genius, like whatever. And so that's what I mentioned about how you can kind of go back and forth. It's like a product co-pilot is like an all-knowing being. One of our users yesterday submitted feedback to the tool and It was positive feedback. They were very happy what they were saying. Like these zero is like a super genius five year old PhD with ADHD. So like you still have to like, I'm not going to, I'm not going to oversell this as like, you know, it knows everything about everything. It's like, it is everything perfect, of course. But it has these sparks of brilliance. Really, truly, I think I've been a big believer.”
2025-04-13 · Lenny's Podcast · Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js) · IDENTIFIED FROM THE TRANSCRIPT · source