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Kyla Scanlon

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2024-10-02
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2024-10-02
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  1. Kyla Scanlon, KYLA. Yes, yes. I'm Kyla Skan, KYLA, S-C-A-N on Twitter, on Instagram, on TikTok. I have LinkedIn where I also post videos, Kyla.subsec.com is my newsletter. My YouTube channel is Kyla Skinlin, and I have a podcast called Let's Appreciate. And then, yeah, the book is called In This Economy. And I narrate the audiobook version. There's also an ebook version. And if you want to support a local bookstore, you can buy a signed copy from Boulder Bookstore in Boulder, Colorado.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  2. Yeah, yeah, I mean, you know, when you're in this sort of job, you're a contractor, right? And so I make money from the platforms and I make money from the partnerships that I have, which I'm very grateful to have. But this self-sustaining aspect of it can be interesting to navigate. And so, yeah, there's aspects of that. And then there's aspects of how do you do a TV show? Like, who do you talk to? How do you get the right connections? And so it's mostly just navigating a field. And you're in a corn maze and you know that there's a way out, but you just have to figure out what the right path is.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  3. Yeah, exactly. It was on PBS, yeah, yeah, exactly. I think something like that would be really great, where there's sort of this foundational place that you can go to get access to this stuff. And so that's something that I want to experiment with as much as possible, just the different mediums of education.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  4. What should we expect? I'd love if there is more than one. Yeah, hiring is tough. So I think for me, like I just wrote the book. And that was a big endeavor. It's very hard to write a book. There was a lot of lessons learned from it. And I would like to write another one about something. And that would be very nice. And then I think also, I'm very interested in just different mediums. So like radio is something I'm very fascinated by TV shows, very fascinated by. I think for me, I just would like to produce economic education across a variety of content. The reason that I produce across, you know, TikTok and substack and, you know, have a podcast and have a YouTube channel is because I try to reach people where they are in terms of how they consume media. And so I think having a TV show, you know, like a freedom to choose. Sure. Yeah.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  5. Yeah, can you believe it? Yeah, I don't know. I just think you can learn a lot from recent history, as you know. And so I spend a lot of time just reading fictionalizations of it.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  6. Yeah, absolutely. Yeah. I think people were totally distraught after the Great Depression. Like there was no hope on the horizon, but we made it through. And I think another reason why I've been thinking about it quite a bit recently is there was a statistic that was released maybe a few months ago or a few weeks ago that said that a certain amount of people think that now is worse than the Great Depression And so I'm just trying to

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  7. I've ended up reading a lot of books about it recently, like Trust is a book that just won the Pulitzer or won the Pulitzer a few years ago. And that was kind of about the fictionalization of somebody who greatly profited from the Great Recession. So I've just read a lot of books about that era. I think the Robert Barons, who are like kind of around the era as well, are very fascinating, like Andrew Carnegie, you know, Vanderbilt. I just think that that's kind of like an interesting time in human existence. And I like to think about it because it was a little bit closer than the Roman Empire.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  8. That meme. Honestly, more so over the past couple weeks because of what's going on in the US than usual. Yeah, I mean, I think that they're quite fascinating. But I think more about

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  9. Yeah, I ask you questions. Yeah, I used Claude quite a bit for research. I'm a one-person team. And so it's nice to have something to talk to. So I used Claude quite a bit and then I used ChatGPT just mostly for like fact checking and grammar and how to pronounce words. I have a lot of trouble saying certain words. Uglish is very good for that, but I've also found that ChatGPT can be helpful with saying it in context of a sentence.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  10. So, yeah, it's just about kind of paying attention, diversifying. And then I really, there's the saying like time in the market beats timing the market, which I think is, you know, what you're saying with younger people having a long time horizon. I think it's really just about starting. So going back to that chart that I referenced earlier, you know, the bottom 50%, all their wealth is in real estate. The top 10%, all their wealth is in equity ownership and businesses. And so like there's kind of the example right there is like, you know, the top 10% own stocks, right? And so I think the more that we can encourage people to have some sort of stock portfolio, perhaps outside of their 401k, the better 62% of Americans do own stocks, but it would be nice if that was higher.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  11. Yeah, and then I think it's like, well, if my money is going toward them, I should probably put some money toward them as a stock. Yeah. And I try to not look at my portfolio as much as I can. I bought up some treasuries when, you know, rates were super high.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  12. It's kind of the thing that's worked, right? Historically, by holding diversify what I do with my own portfolios by the S&P as much as they can, you know, have the cues, which is the tech companies. And then if I purchase certain things, like, you know, if I buy a certain pair of shoes from Nike or, you know, go to a restaurant, you know, I fly United. I'll own some of those stocks too. So I try to like build portfolio that reflects me as a consumer.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  13. What I like to say is that it gives me a more human-centric lens. Like, I try to think people first as much as I can, even though it's sometimes difficult. And so, yeah, the way that the economy is composed in my head is of people. And I try to see poetry and all of it. Yeah. Sounds very woo, but...

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  14. I try to find answers. Yeah, which, you know, it's, I don't know if it works or not, but I try, I think oftentimes, you know, I probably absorb more of the world than I should. I don't have great boundaries up against emotions. And so I think it turned to poetry, especially with the economy. It's so personal for people. I feel like oftentimes you can explain economic theory through the lens of poetry. And so I sort of look for the world encompassing poems that can help me think about the economy, if that makes sense.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  15. Why is Rilke important to you? Oh, you know, I've been working through my own coffee, and I just think that there's a lot of life lessons in what is being discussed in the poems. I'm not a scholar in any sense of the word, just somebody trying to understand things. But, you know, there is a passage that I sent you about like, you know, poems are not emotions or experiences. And I think that that is just what he is able to convey. It's like everything is an experience in the way that he writes. And it's really quite beautiful. Yeah.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  16. Well, I think everyone, you'll just step into the boomer's shoes. Yeah, exactly. Meet the new boss, the old boss. You see that with Gen X, I think, to a certain extent, just sort of accepting elements of that status quo.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  17. Well, I think it's kind of the culty thing that we were talking about earlier, where it's like people want to belong to certain generation. It's easy to put yourself in a box that way.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  18. Do you think it is because of demographics? Like, you know, they're like, oh, the older people are taking over for younger people, for example. They're like, I'm just not going to do anything because it's just so far out of my control.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  19. But yeah, no, it's sharing a story, right? And yeah, like it was really interesting watching the France election because it sort of mirrors, in a sense, what's happening here, especially with the breaking apart of the left here. And people just seem to want to check out, you know.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  20. Yeah, I don't think there's been much of any. I mean, there was protest during 2020, you know, BLM, but yeah, it doesn't seem like, that's something I've thought about. Like, you know, there would be, like, why don't I protest certain stuff, right? Yeah. You do in a way, but very interesting.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  21. Yeah. And the cost of that has gone down tremendously. Like battery power, the cost of that is down quite a bit. Solar has gone down.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  22. I think so too. Yeah. I think that might be bigger than when you're talking about the AI. I think the hype cycle will die down as well. I think energy will be like the point of interest when that is in a downturn.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  23. Yeah, yeah, I think energy is like it's sort of this thing that we don't really think about because we're so used to just like flipping on the light switch and having it work. Like we've done such a good job at hiding it from people. That's right.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  24. Yeah, and there is a really big Bloomberg article that got a lot of pushback talking about the energy usage of AI. Do you think that'll be, like Sam Waltman was even like, we have to have nuclear eventually? Like, what are your thoughts on AI blowing out grids?

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  25. But the internet is with us. Yeah, that's true. And I guess part of the Sequoia memo was like, we don't know how some of this application will be applied. Like we don't know where AI will be actually useful. Do you think that's sort of the example of pets.com with the internet bubble? Like there is useful parts of AI and the unuseful parts. The pets.com of AI will get washed out in the cycle.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  26. Well, so I know that you're a big proponent of AI. Did you see the Sequoia memo where they were talking about how much would have to be produced? Absolutely.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  27. Connor Sin has a theory on this where he thinks that because millennials Gen Z can't afford homes that they're gambling on crypto and meme stocks and I think I can see that I think that One of the comments I get the most often is people asking me how they can make the most money as quickly as possible. You have a simple answer, right? Yeah. And I'm like, oh man, yeah, that's why I'm making these videos because I ain't no answer. And so I think that you see a total disconnect in the market right now between any sense of fundamentals. Like the magnificent seven are up, I think, 8% on the week, 8% on the past week perhaps, and basically no news. So the stock market is sort of driven by hype cycles right now, more so than ever, I believe. You know, if you remove the top five companies, AI companies, NVIDIA included, Mark is actually down. And so I think number to answer this question more concretely, number one, there is a desire to gamble. And then number two, I think people don't see the stock market as a reflection of fundamentals. They see it as an opportunity to gamble because it is so removed from elements of reality.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  28. Well, I think you can look at Austin, Texas and see that the MBs did win there and the housing prices are going down. I think they were down 12% as of December 2023. And so I think in some places they'll win. But then in some places, like New York, for example, the resistance is just going to be far too high. So it'll just depend on what city it's in. But I think you're seeing a lot of progress in certain places. Progress meaning building more. Yeah, yeah.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  29. I mean, I guess so. Yeah. Like, if you went into, I think 70% of homes in New York were recently bought up with cash. So people are definitely still investing in those areas. This is a dynamic that I'm quite interested in because I think you saw during the pandemic people, you know, moving away from urban centers and moving out to the suburbs or rural areas to have more space. And so I don't know if like with transit and like cars and stuff will the outskirts become more desirable. Like I think you can look at Texas and sort of see that. So it just depends on what highly desirable area that they're talking about.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  30. There's one of my favorite charts from the Fed. I talk about it all the time because it's a distribution of financial assets and it shows the bottom 50%. All their wealth is tied up into housing. And so if you say to those people, like, we're going to build around you and potentially reduce the value of your home. They're not going to be so happy about that. There's studies showing that building more doesn't reduce the value of a home. But I think you're sort of fighting an uphill battle with housing because we tell people that this is like the ticket to the American dream and then also just don't have enough of it because of that, right?

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  31. We have all these zoning restrictions and we just make it really hard to build too. And so I think it's this perfect storm of events. And then also a house is meant to be both a speculative asset and then a place that you live.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  32. Berkeley, yeah. Yeah, I would say definitely some areas it's about NIMBY, it's people really trying to protect the value of their home and the value of what they perceive their surroundings to be and they don't want any change ever. And so I think some components of it are definitely people being resistant to any idea of progress. And then I think a lot of it too is just we haven't built enough. I interviewed the Deputy Secretary of the Treasury about the housing crisis. And yeah, it's just a problem that we've had since the Great Recession, home builders got freaked out when the housing market crashed. And so of course they're not going to build, right? And now rates are really high. So it's even harder to build.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  33. Those in Colorado. Yeah, we run a hike, and my dog, I have a dog named Moo, and she froze up, and I was like, okay, what's going on? And I look over and there's a bear three feet away from us. Very scary

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  34. Yeah, just saying too much. Yeah. I mean, like I love Twitter. I think that I wouldn't be here if it weren't for Twitter. And I'm very aware of that. Just because so many smart people are on there. Yeah. And so that's kind of where I got my start. So I think that for me, like, I just know who's really good to listen to, like Employ America, great think tank, you know, the people at Bloomberg always tweeting great stuff. And I kind of know what not to be paying attention to. There's a component of media literacy to it. Like you have to sort of scroll by the viral video and get to like the data source, right? And so I think that's the way to use Twitter. And then, of course, it's a cesspool. Like it's the harassment's unreal right now, but you just mute your tweet when you tweet it and then you just don't check. Yeah. Yeah.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  35. I have no paywall. Yeah. Yeah. And I think just like a really objective stories, I really like what Semaphore does where they tell a story and then they say where the reporter's bias might be. I think that's just useful. I think you kind of have to parcel out media stories as much as you can be like, here's the facts, here's where potential bias might be because that's what people, you know, at least right now, this idea is very responsive to the moment. People are constantly seeking where they could possibly be lied to. And so I would try to do everything I can to make it as straightforward as possible, give access to the data sources that I'm talking about. Like if I'm talking about CPI, you know, here's where you can go and check CPI. That's how I would run a media site

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  36. I mean, I think that we were just talking about negativity in media, and there's a chart that I like that shows the sentiment in media headlines has gotten extraordinarily negative. Like everything is a story. It's just, it's a business model, right? And so I don't know if this plan would make a lot of money, but I think there's a lot of need for foundational resources on media sites, which a lot of them do have access to. I think no paywall, which is, you know, money.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  37. Yeah, and it's interesting too because like you see people wanting to escape, I think, like the people that normally might have contributed to a shifting towards positivity or instead like retreating into subgroups. Yeah, which is not like everything's fragmenting.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  38. But certainly about economics. Yeah. And just like, what's the right economic path and maybe not seeing economic policy as a whole?

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  39. And so do you think the hesitancy to education then is like people are like it's just not exciting to me because there's no event to base exciting things off of?

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  40. I mean, I think there's a lot of really great resources. Like, you all do a great job with that. Yeah, I think that I don't know if you need to start in high school, require an econ class, but it's quite, I think even the concept of supply and demand sometimes can be confounding to people. And so I would say that there's plenty of resources, and I don't know if people just don't want to have access to it, but there's maybe not a lot of interest. Yeah. Have you found that?

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  41. I mean, I think so. I get approached after events most of the time. And people often just thank me for simplifying economics. And so I think that's like the main thing. The most recent conversation I had was this person who felt like his worries weren't being recognized as a young person. And I think that's what I try to spend a lot of time doing is like, you know, I talk a lot about the housing crisis, talk a lot about what it's like to sort of move up the quote unquote ladder. And so perhaps it's that. Like there's maybe not a lot of there's a lot of focus on being 40 and being a part of the economy, but maybe not being 20 and being a part of the economy.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  42. Productivity. I don't know. Maybe I haven't really thought about that. I guess like. I guess so. Like, I'm not sure what people would find in me.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  43. I don't love the word because I feel like this is just probably me getting up on a high horse, but I feel like I talk about the economy. I don't really talk about my life. Like, I guess if I'm influencing people on economic theory, perhaps, but I consider an influencer somebody more who is essentially a marketing ploy in disguise. And I don't consider myself that entirely.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  44. But in fact, UFO, however many TikTok and YouTube videos. Yeah, no, there's always a little bit of hypocrisy sometimes, I suppose. I think celebrity is dead. I actually put that down because I was curious what are your thoughts on that as well. I mean, I think people look toward influencers as celebrities now and like the celebrities themselves are just sort of these figments of

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  45. I really love the mountains and the woods. Yeah, I love riding my bike. So anywhere where there's trails and where I can ride on the road, it's yeah, it's as simple. You know, books nearby, a nice coffee shop. That's all I really need. Yeah.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  46. Kentucky is a very beautiful state, but it was hard for me to be there sometimes. There's a lot that the state could figure out, and it has taken steps towards figuring out, but people struggle with their health, opioid epidemic hit it pretty hard, and there's just not a lot of money for things that deserve to have money like healthcare there. It's just a state that has gotten the short end of the stick for a very long time.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  47. Oh, I try to be optimistic as much as they can. Yeah, I try to always see the good in situations. I think there's a quote from James Baldwin that I really like where the essential idea is like you can look to all books of the past and realize that somebody else has gone through exactly what you're going through before history is a cycle. And so I just kind of take heart in that. It's like, you know, I believe in humans and I believe we always figure it out, even if we suck momentarily. And so that's how I try to remain optimistic.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  48. What kind of world is this? No, yeah. I think so. I just turned 27. I was born in 97. So born into the dot-com bubble. So that's you, yeah. Yeah, and my cohort, which is why I think there's a tend toward nihilism.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  49. And do you think there's just human behaviors that we always need something to latch on to? Like, we're always going to need to seek out the capital T truth.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source

  50. Okay, I might have said her last name wrong, but it was good. It was talking about cults of the past and then cults of the present, like core power, CrossFit, just sort of like what happens when people get sucked into a cult. And I think that's quite interesting because like, you know, with people trying to figure out religion, I think there's more tendency to have cult-like tendencies. Yeah.

    2024-10-02 · Conversations with Tyler · Kyla Scanlon on Communicating Economic Ideas through Social Media · IDENTIFIED FROM THE TRANSCRIPT · source