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Maria Angelidou

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2024-10-04
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2024-10-04
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  1. “Between Uber and Instacart, and I think that's brilliant, like both of them, right? Like it positioned them much better in restaurant delivery against players like Doordash. She also is investing in healthy eating for low income communities. So I think like if you put all of that together, I think she's an incredible operator and it's been impressive to watch her.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  2. “Maybe I'll give you a couple. Well, I cannot not mention with everything that's going on in our industry, CITESA and Microsoft and what he did with OpenAI and infection AI. And I think he really saw that AI was like an all-in moment for Microsoft and actually the rest of Tech and took a bet. And I think it's proving to be pretty good bet. The other example I would maybe highlight is Instacart. So Fiji is the CEO there and someone that I used to work with at Meta. And so I followed the company. And I'm pretty impressed with what she's done with the company, right? Like she turned it around, made it profitable during difficult time. And, you know, she brought in the high margin ads business. And I think she is also taking this win-win kind of mindset to all this approach. Like I was reading about the deal that they made.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  3. “Build context as fast as possible, do listening tour, build expertise in the company that you're joining, right? Like in the space that you're now going to be building products for, spend time with customers, spend time with your finance team to understand like all of the business behind it. And then at the same time, you know, start putting points on the board. Just make yourself valuable to your boss, to your team, to your peers. Like, don't wait until you're an expert. I think you ask that question earlier, and I think both of those are important.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  4. “Two mistakes. One is they don't hire the right person, and so it could be either because they don't know what the role needs to be successful, or they don't know how to vet the person. They haven't seen what grade looks like and then they compromise really quickly. So that's one. And the second part is they don't know how to build like a good product team from structure perspective. What do I mean by that? Like if you look at every individual PM, they all make sense as individual hires, but if you put them all together as a product team, they're all junior and they all high horsepower, high potential, but there's no one there to actually train them and get them to the next level and all of that stuff. So it's just like the structure sometimes doesn't get.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  5. “I think it's a mindset thing. I think this goes back to when you asked me about what advice do you give to people to get promoted, I think you can absolutely start”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  6. “To the next level when they actually consistently already demonstrated that they can operate successfully at that level for a long period of time. And if they haven't done that, don't promote them because actually promoting them when it's premature, it's worse for them. Because at that next level, they will be calibrated. Just like compared to the group of people, the whole cohort of people who are already operating really well in the next level. And if you promote them prematurely, it's actually going to be really bad for them. They might actually churn from the company, right? Because if they get promoted and they get a bad rating right away, that's a really tough position to recover from.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  7. “Maybe the one example I'll pick is from the time that actually changed my mind and I still use that insight from that debate. So it was earlier in at Facebook when I was sure that I was going to promote this one person that I hired and invested in him. I got them ready for the next level. All of this stuff and I was really convinced that it was the right time to promote him. And my manager said he's not ready. And we went back and forth. It was pretty strong debate back and forth and I was at the point where I was like, okay, I'll just disagree and commit. She grabbed time with me and kind of explained her rationale, which is, you know, she explained to me this idea that promotions need to be lagging, trailing, and not leading. What she meant by that is, you know, you only promote people.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  8. “I think it's hard because of the access to Thailand that I told you. That's the number one thing. That's the number one thing. The other thing is the process versus initiative. Like I think if you go back to that spectrum that I described, like you can get stuff done with initiative or process and you come to the middle, I think my experience is that the companies in the US tend to be closer on the side towards initiative and companies in Europe tend to go towards the process. Again, it doesn't mean that you can't have a company that thrives on initiative and has minimum process in Europe. You just have to be much more intentional because that's not the default.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  9. “Product reviews, I don't think, are that much worse because we have a structured process. What you described is more like brainstorming and reefing on each other's ideas. And I think like for that, like for example, I right now live in Munich and I don't go to the office. It's like I don't go to the office every day, right? What I do, regardless if I'm in the office or not, if I have an idea, I will just quickly ping, you know, if it's my direct or someone who reports to them or someone who reports like I work with all sort of people on my team, right? Like you don't need to only go to your directs. Like that's really important. And we'll just quickly get on Zoom and we'll talk about that. As long as you don't make out of it like this whole meeting and so you need to leave a bunch of time on your calendar that is not packed with meetings so that you”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  10. “If you have, you know, we have about 30% remote in product and technology, which is the organization that I run. And when you have such a high percent of remote people, you actually really, really intentional with meetings. And so we shift to async collaboration as much as we can. And there are all these tools now, right? Like we use Loom, for example, for that. And you can really minimize. And then you have the things that you do together in person. They become much higher signal.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  11. “Risk and like, but you can totally mitigate that, I think, is that when people are in person, there's many more opportunities to spend time together in unstructured way, like socialize and, you know, ideas come up not in a structured way, right? And so, and you also form much stronger relationships on the team. And so I think as long as you have a way to bring people together regularly, which I do, you create that environment, I think you can mitigate most of the kind of not being in person. I ask that my teams at the team level get together at least once a quarter. How much work?”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  12. “I actually think it's more kind of like the younger generation across Europe and the US, especially people who maybe this is their first job and they at a job that is like pretty just cushion from the perspective of like, you know, all the benefits they get. And they think that's normal and they don't realize that there's actually not normal. So when I started at Personio, we had, you know, we were just coming out of the pandemic and there wasn't really like an intentional strategy for location strategy. And so I actually did a lot of research and I talked to a bunch of my peers and public companies and private companies to see like what's working, what's not. I ended up deciding that we're going to continue to hire remotely. And the benefit that you get from that is that you just have access to much better talent and you can hire much faster.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  13. “I think, yeah, I would say that there is a difference in the States. People feel like their job is a much bigger part of their identity. And I think in Europe it's just less of a phenomenon. And when you feel that your job is important to you personally, I think you put in more effort. more of an honor let's say than a renter to use that terminology”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  14. “Okay, you know, this is actually one of the things that I had to adjust is that for every 20 10, 20 if it's specialized role, kind it is that you get in the US that are solid, maybe you get one in Europe. And that actually really slows down your hiring. Unless you lower your hiring bar, which you're not going to do. And so I think that's actually a competitive disadvantage for EU-based companies.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  15. “Why not? I mean, in Europe, you have the probation thing, right? So, this is a new thing I learned. There's this thing that's called probation, and that's where you decide.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  16. “I think there is a misconception that that could reflect badly on your relationship with the person that you're talking to. And I think at the end it shouldn't be the case. I think title is not as a company, like when I came into Personio, I changed all the titles and simplified and all of that. So I don't think you can give, unless you are really, really early, but I don't think you just can give whatever titles, right? Like you have to have consistency in your organization and clear mapping to all the levels from other companies you hire from. So I think title is not something that you typically can go to.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  17. “I think you should definitely negotiate. And I'll tell you that women typically don't negotiate and men do. So that's my experience. So I think you have to negotiate is just part of the deal. And if you feel uncomfortable negotiating with the company, negotiate with the Tallinn acquisition person, right? Like whoever the recruiter is, don't negotiate with the manager. Because also they also sometimes don't know what”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  18. “Yeah, so ideally you give it to people at least two days in advance because, like you said, you can't, you know, people are busy, you can't expect them to find time last minute, right? So you just send them to them, send it to them, and they come back with their thoughts of how they would tackle a problem.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  19. “It's important to hire the right people, just a full stop. And I ended up keeping it because it's not, it was something like from the DNA of Personio. And actually it made my experience pretty unique. So I kept it. But the way that I changed it is it's very concise and it shouldn't take more than like an hour of someone's time.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  20. “Learning new things. And that actually played in their favor with me because I started to look at that into that and it drew me in. And then, you know, I felt invested and I was looking forward to like rolling up my sleeves and just like getting into and getting into it and tackling all those challenges. And so when I started at the company, I had to redesign the entire hiring process to make it more rigorous.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  21. “I mean, you can get through all of that within a few days. It depends how you design if you want to move fast. So I'll tell you on the case study, I wasn't actually a fan of that. I just never used it in the past and I thought, as you just said, like, I mean, who's going to put all of this time? So Personia actually had, this is the company I work at now, had case studies part of their process. When I was going through the process, I was talking with Hano, the CEO, they also asked me to do a case study. So they gave me a case study and when I looked at that, like you just said, I was like, are you kidding me? There's no way I can find time to do this. It was like pages and pages. Like I don't do that in my process. I'll come to that. But it was like 30 pages or something. And so I almost withdrew from that process. And it just so happened that like, you know, as I was looking into that case study, it was describing all of the problems that I would have to tackle if I started the company. And it really piqued my interest. Like, you know, I'm a sucker for a good chat.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  22. “If you check on that, then you get into the last phase, which is looking at your leadership and drive. And there's a birther interview there, which looks at your values and how if there's a fit with the values of the company. So after that, we do a debrief and we make a decision So I'll tell you”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  23. “Exhausting, and then you go into home pake assignment, which we call case study that say that you passed your functional loop. A case study is typically a set of problems that you would have to solve and be working on if you joined the company.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  24. “An ambiguous problem, and you know can they understand customers well? Can they come up with through all of that with a good solution to the problem? And so really test their product intuition as well. Can they make decisions that are pulling data insights from all the sources? The execution interview, each of them are about 45 minutes. The execution interview looks at their ability to set the right goals for the team.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  25. “It's a four phase process. So the first phase is the screening and exploration. So there's a couple of interviews there. The TA Talent Acquisition Partner that looks at relevant experience, any kind of location, things like this, any fit with the current roles. And then if that is a check, then it goes into an exploration with a product leader. It depends on the level for more senior people. could be my reports that doing those and they look at digging a little bit into motivation, relevant experience, going deeper into okay, do we have any open roles that feed that for what we're looking for and any red flags? So if they go through the first phase, this exploratory phase, then they get into functional loop. So functional loop looks into vetting their product sense and their execution. So product sense is, you know, can they take”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  26. “I mean, maybe they're not better than me on all dimensions, but you can see yourself reporting to that person. That's the essence of it, right? Like with some more experience or whatever it is, you would be happy reporting to that person because you know at some point they're going to be better than you on all dimensions.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  27. “They can be better, but they can be, but at least they're not. I mean, it depends on the level and for people who report to me, yeah, absolutely. I want them to be better than me. That's why I'm hiring them. Obviously, if you are hiring someone who, I don't know, three levels down from you, it's not going to be at that point, but you're still hiring for potential. I'm so sorry.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  28. “That you hire people that are better than you, stronger than you, smarter than you. Actually, when I was at Facebook, Mark used to say, you know, you should hire people that you would want to report to. And I completely agree with that. So that's one. The second thing is when I hire,”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  29. “Than what you invest in your new products, right? So let's say you invest 30 to 40 percent in your existing products and 30 to 40 percent in new products. And then the rest, whatever it is, 25, 30% goes to maintenance like key low and internal productivity. As part of that new products bucket, my advice is to keep at least 5%, maybe 10% of capacity that goes into planting new seeds.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  30. “Like you said, right? Like, there are actually really simple playbooks. There are three categories, like you said. There is new products that you can be spending your capacity on. And as part of that, I would include any big bets, ideas, right? There's the existing products and improving the quality, either optimizations or step change improvements. And then there is, if you have existing products already, your company with multiple products already, there's obviously maintenance of those products or also known as KTLO and internal productivity. So those are the three major categories of investment. If you are a company that has already multiple product lines and you have hundreds of millions in revenue, that's where you start being very, very intentional because the percent of your allocation to your existing product starts to go up. And so ideally, that is not more”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  31. “Ideally, you start thinking about and discovering your second product one to two years before you need to have results in the market because it takes time to go to build a successful product. And so if you are a company with just one product and you hit product market fit and you're growing, it's all going great, that's the time where you start thinking about, okay, like when should I introduce the next product? And if it's in another year or two, you start at that point.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  32. “No, I think that's more of an exception. Typically, you learn and get signals throughout kind of the development process, right? Like we talked about as you discover, as you test different options, as you iterate, you're going to gradually come to a picture of whether the product is a hit or not. In vast majority of cases, it's over a period of time.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  33. “You reward what type of behaviors do you reward only incremental gains or do you also reward people who go after bigger ideas even if they fail because some of them will fail there's no doubt about it and it is much easier to deliver incremental gains because they can happen in shorter periods of time and they're much more you know reliable than to go after bigger ideas which take more time they're more unpredictable right and so as a leader you have to you have to reward both and and you have to overcompensate for the fact that the latter is harder”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  34. “One is, I think, as part of your strategy and you articulate, you know, what do you expect teams to do, you're going to think about this in multi-time horizon way, right? And you are going to allocate your resources to big ideas and new products, existing products. And if you very clear with the strategy that you set and you communicated to the team, I think they're going to know what's expected. So that's one is as a leader you have to be very clear what is the strategy you're driving. And as part of that, ideally it's not just incremental gains. You have allocator resources to go after bigger ideas. The second thing that you have to be really careful with is the incentives that you have in the organization, right? So how do you recognize impact?”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  35. “The idea is that as a product leader and as a product organization more broadly, you don't want to be only going after small incremental gains. You also want to go after big ideas and you want to take big swings because they are more likely to bring step change growth to your business. And so the possibility thinking, what it does is it asks you to dream big and to think big and to not be afraid to go after much riskier and higher reward ideas. If your team is not doesn't have the muscle to go after big ideas, right? Like over the longer horizon, you're gonna, it's a recipe for irrelevance, I think.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  36. “Of that, you should not be stuck with your strong point of view, right? Like, you should be open to new information as it comes in and not just open to new information. You should go seek out new information because you know that it makes your decision better. And so that's what this culture about not the importance of not being right, but it's the importance of making the right decisions. So that's one thing. You talked about, you know,”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  37. “Think debate is incredibly important. And so one of the things, but I also don't know if TOCA is cheap. So I think those are two different concepts. One of the things that I really loved about the culture of Facebook when I was there can be captured by strong opinions loosely held. One of the reasons why we were successful with the products is that we were really leaving that value and that culture. It really means two things. One is that you have to have a point of view and to get to a point of view that you feel conviction about you're going to have to go deep into whatever topic you're having this point of view about, right? You're going to have to do your homework. You're going to have to spend enough time to develop expertise in that topic to have a strong point of view. And you have to share that point of view and people will debate a lot what's going to say the crap out of it. But that's how you get to a better outcome. And the second part”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  38. “I really try to not be a bad example. If the preread is sent 24 hours in advance, I will. If the preread is sent like, you know, I don't know, one hour in advance, I'm not going to be able to do that, right?”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  39. “It's a Google Doc that everyone is expected to read before the review and add any comments or thoughts in that document so that we can have a productive discussion”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  40. “Well, the printer goes over the problem that we're trying to solve and all the different components that you need to discuss as part of the review type.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  41. “Business levers for that product to do well or not well, we need to change, what we need to pay attention to. So those are the four types. Now, you asked about when product reviews don't go well. I think one of the reasons is when the team doesn't know what are the most important questions that we need to answer. And you can catch that in the preread. So we ask that the preread is sent at least 24 hours in advance.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  42. “So there could be a strategy review. So, the strategy review is where we go deep on what is the problem that we're trying to solve, why is it important. We talk about product opportunity, we talk about business case, whatever it is. But it's all about just like the what, if you will. The second one is roadmap preview. So this is like an execution plan for whatever problem you're trying to solve. It talks about the sequencing, the milestones, the exact goals that the team is going to take. And it's basically the plan to get there. So it's the how. We have a launch review. So launch review is before the launch of any product, we look at all of the things that need to come together to have a successful launch. And the same review will look at experience and we pressure test it against the coil debar that we have. And then the last type is business review. So we'll look at the financial performance of the product and all of the”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  43. “I ask my teams to stick to the minimum number of people that they need to have a good discussion. So basically I ask only for people who need to directly contribute to the discussion to be in the review and that's typically like up to 10 people. But what we do, because I think transparency is very, very important, right? We record every review and we have a Slack chat and we post about every review the materials, the recording, the action items, the ETAs like everything is documented and then the team can pull whatever information they want.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  44. “I set aside two to three hours a week for product reviews. We don't have to fill them up, right? Like the way that we decide what to review is both in pull and push ways. Pool is me and my report in our staff meeting. We discuss typically, okay, like what are the priorities? How are they going? And other things that we want to discuss because there's a lot of ambiguity, whatever, whatever. And so that's the pool way. And then push is when the teams themselves, they want to discuss a topic because they need help with making a decision. They need a help on trade-offs that they're considering or strategic considers, whatever it is, right? So those are the two ways.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  45. “Companies do better when there is just minimum process. And the process and means to an end. And that end is, you know, it's either for to help people go faster or to help them ship better products. Any other process is waste of time. And you have to be really, really diligent not to let it become over processing in the organization because it's actually going to, it could destroy your culture.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  46. “I'm actually allergic to processing. Okay. So I think that there is, you can get stuff done with either initiative or process. And both of those extremes are bad, right? If you have a company where it's all about initiative and there's no central process whatsoever, like you're going to have a lot of chaos and you're going to have a lot of things that are conflicting efforts. And so that's also going to slow you down and it's going to be hard. And also if you have, you know, on the other side, if it's all about process and you train your team to wait for process to do anything, right? You're going to feel like it's a bureaucratic government over time. And nobody talented is going to want to work in the environment like that. So both extremes are bad. I think if you, like I told you kind of, I think”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  47. “I think it depends on the company. Typically, you know, there is opportunities across all three, and it depends. Who built the company? Did you have kind of people who knew what they were doing when they were building the systems and the...”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  48. “And you think of all of the teams that enable them to ship better products. There's so many things you can improve and they can be typically bucketed into like three major things. It's either the talent on the team or adjacent teams, right? So they have the right talent. Or it's, you know, how do they get stuff done? Or what is, you know, what are the tools and the systems and the tech that they use to get stuff done? And if you don't have, you know, the right team, the right talent, you don't, the not working optimal ways to get stuff done. And they're also using tools that hold them back. Well, your team is not going to be, you know, at their maximum on both of those.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  49. “Feedback that they could go faster, and there were some Polish on their products that could be better. And we drew this graph on the whiteboard in my office. So it was sort of like the x-axis was the speed of execution and the y-axis was the quality of the product. And the graph was something like this, right? Like the faster the pace, the lower the quality, the lower the pace, the higher the quality. And he asked me, do you not think that there is an inverse relationship here? And I drew a line that was to the right of that line. And so I said, yes, there is an inverse relationship. And you can go faster and you can build better products at the same time. And so how can that be, right? And so if you think about all of the things that make a team, enable a team to go faster.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source

  50. “Lot of people talk about this, you know, nowadays, and we are asked to do more with less and we want to do more with less. Every team is asking the same question. So my teams are actually not different than that. When I push for faster, better results, I often hear back, you know, well, what do you want us to do? Do you want us to ship faster or do you want us to ship a better product? And my answer to that is I want both. And I say that not to be difficult. You know, there's definitely a relationship there and the more time you spend on polishing something, the more Polish and crafted that's going to be. But a lot of people miss this point that they assume that everything is operating at an optimal way, you know, at the baseline level. And that's almost never the case. So I'll tell you the story I was talking to one of the senior product leaders on my team, and this was after I gave them.”

    2024-10-04 · The Twenty Minute VC · 20Product: How the Best Teams Do Product Reviews | What Everyone Gets Wrong in Hiring Product Teams | Product Lessons Leading Facebook App Monetisation Team to Billions in Revenue with Maria Angelidou, CPO @ Personio · IDENTIFIED FROM THE TRANSCRIPT · source