YouSaid · the spoken record

Matt Bromberg

lines on the record: 90
first: 2025-03-31
most recent: 2025-03-31
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“So John actually hired me in my first job in video gaming. It wasn't my first job in video gaming. He hired me at Electronic Arts in 2012. And I learned a lot of what I learned about this industry from him of an enormous amount of respect and admiration for him. I really know inclination to sort of pick apart what he did or didn't do. The world is a new place now than it was four or five years ago. Uni is a new company. And we're pursuing a different direction. But for me, it's not about the company. It's not about people.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Of what you heard from all the assembled people. And so it's organic to what you're doing and it's a byproduct of listening as opposed to stuffing it on top of people. And that's why if you do it that way, it ought to be better.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“What do you do? What are the challenges? How do you guys see this? You fly all over the world, you talk to customers, you meet with everyone you can inside the company. I have hundreds of conversations, hundreds. Because in the beginning, when you get here, you have no idea if you're being honest with yourself, you ought to have no idea what to do. Where you get that inspiration is through the coalescing of the hundreds and hundreds of conversations and at least what I experience is I begin to understand where the areas of energy are and where the areas of opportunity are. And so then when you show back up and you stand up in front of people and you say, hey, here's the direction I think we ought to go in. It doesn't feel like something you came up with by yourself in a room with a legal path. a reflection and an echo”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Totally fair. You have to listen, the truth is you got to do both, and you have to do both in a way that is authentic and effective. So I am generally very, very clear, and we as a team are very, very clear about what we want to do and what we think the right direction is. But here's where they're not in conflict. It's the process. Through which you get clear about what you want to do, which is where all the action is. It's not, hey, here I am. Here's what we got to do, right? It's much more about, hey, here I am. Help explain to me how we got here.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“If you have the how right, all the whats will go better. You have to ask yourself when you come into any organization if that organization is not organically producing really high quality answers all the time. What you should not do is run around trying to tell people what to do and ask them to do it differently. There's no leverage in that. There's no leadership in that. There's no inspiration in that. What you need to do is ask yourself, why is that? Like, how come this organism doesn't produce good answers and start to get into the how and start to fix the how and then what you start getting better answers and that's the key to transformation.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Some of its changing culture, but some of it's a lot of it's changing people, and especially if you want to do it quickly, you can't be afraid because you need alignment, you need instant and immediate alignment if you want really fast results. So yeah, we changed a lot of leadership. And then the other things we did some important things in our business, which, you know, we can talk about if you want to just in terms of like we needed to make certain investments, especially in our advertising business and other things. But putting those aside for a second, the third big thing, like from a culture and a company perspective was I think we went about trying to redefine how we do what we do. And honestly, that is my obsession. I am someone who believes that the what is a lot less important than the how.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Layer intact, and they think, well, hang on a second. Like, who was responsible for all this stuff? How do we skip over the folks who were in charge? And suddenly, like, I'm taking it in the neck. Like, how did that happen? So if you want different outcomes, if you want different approaches.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Do that and some don't. And the process of coming to understand in an authentic but also in an accurate way what signals to hear and listen to and respond to is more complicated than it seems. But the first piece was be better partners. The second piece to your point was I wanted us to lead differently. I wanted our organization to be different and to have different values In my experience, the fastest way to do that is to make changes at the top. Especially, by the way, if you think you might later have to change the rest of the organization, what is soul-destroying for people is when somebody comes into a company that's having a little bit of difficulty, and they start restructuring the company.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“First and most important thing for us was to reinvest in the relationship we had with customers and to be a better partner. We were at war with our customers effectively when I arrived. Folks were boycotting us. They were really unhappy with how we were charging them and how we spoke. You can't have a business where you're at with your customers. That's insane. Right. So the first thing was take a breath and reorient ourselves around being good partners, around authentically trying to listen to people and authentically trying to deliver what they need as the primary touchstone of what drives our behavior. And I know that in a way that sounds like obvious and like a cliche. But some organizations are”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Because every great company feels that way. Like, hey, this is how we do. So when you unpack that idea, folks getting clear on that, having a common view of it, but having that view be authentic to the actual experience is important. So, for example, my first day, there was a lot of pressure to do the kinds of things that you'd expect in a big company. Hey, we should refend out new values. I don't do that. Because how do I know? I just got here. I haven't met anybody. We haven't done anything yet. Like, how about let's work together? Let's get to know each other. And then we go back in an authentic way that's actually connected, in a way that isn't about like mugs and t-shirts. Can we get to a short list of what we expect of one another? And that's sort of how I think about culture.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Let's stop for a second and look backwards and ask ourselves how were we behaving? What were our values while we were doing that? Because it went pretty well. Let's write those down. We'll put them on a mug or a t-shirt and those are going to be, you know, that's how we're going to talk about our culture. And that's not a criticism from my perspective. I just think that's sort of usually this thing where we look back to understand how we're behaving because it's worked. So the way I think about transforming culture is about setting really clear expectations and communicating more than anything an approach. And an expectation about how we're going to behave with one another, what's going to count as the way we do what we do, how do you know you work here?”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, it's funny. Culture is really interesting. Really interesting thing. And the way I think about culture is that I think it's actually fundamentally backward-looking in a way. What I mean by that is When we think about our culture in the context of a company, what we're usually doing is saying, hey, we got together to do this thing, and it went pretty well.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Digital advertising, interactive entertainment, AI. I could go on. And you could convince yourself that you have a meaningful role to play in all of that. Because we have this platform and this engine, this tool that is connected deeply to all those kind of powerful forces. But you have to make choices. The world if you want to execute at an exceptionally high level. And the way we're thinking of this business now is that we are going to make some really focused choices and just hit the ball out of the park around those things and kind of re-earn the trust of customers, be better partners, and deliver at a much higher level. And that all good things are going to come from that. It's great to be expansive, but if you want to deliver, you got to make choices.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Don't by the way, I also don't fundamentally believe in the vibrancy and growth of the video game business, which by the way is still growing nicely. And by the way, continues to be larger than streaming media, streaming music and theatrical distribution combined, right? And this year we will grow high single digits, maybe low double digits. So I see this business as really vibrant. I don't think the things that Uni has done in the past was sort of a, and frankly, that other folks are doing or direct response to demand. I accept that maybe as folk staffed up across the industry and then demand slackened a little bit, I don't think that's so much this year, but maybe in the prior year before, you had some dislocation. But I think for us, the thing about Unity, which is spectacular and fascinating, is that we sit at the intersection of so many powerful forces, 3D.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I ask this because, again, the games industry as it is currently configured, we are at the end of a console generation. It appears to be restructuring, reconsolidating in some ways, falling apart in other ways. It was just GDC. There's just a lot of turmoil when you get the whole games industry in one conference center and talk about the future. And the big bets, we're all going to play a bunch of AR games where Pokemon Go just got sold, right? Like a lot of the big bets seem to have be structurally changing. And Unity obviously plays a part in that, but the sort of like sugar rush of the pandemic led Unity itself to making big decisions about how much demand there would be that fundamentally you've had to undo, right? Feels like”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Don't know. I mean, I guess maybe that would be something you'd say after you've shifted him. It didn't go quite as well as you'd wanted to, but I applaud their willingness to put a stake in the ground and get out there with something and then go back to the drawing board and continue to invest. I mean, at the end of the day, all of us making technology products need to do that. So pushing the envelope for me is a good thing.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“We partner with Apple in the creation of that device. And I would say this I would not, you know, history is littered with Kind of first generation devices that seemed absurd. Another forum became ubiquitous. And I do fundamentally believe that when the device form factors get right, that consumers will adopt them. I do think it'll be a mix though. I think one of the things we learned is that there's a pretty high bar for folks wanting to isolate themselves completely from the world. And that's why, so when I think about AAR, I think the first mass adoption devices we'll see will be those that allow people to continue to be social and interact in the world while overlaying or enhancing that experience completely absorptive experiences. I think folks will engage in those things, but there'll be a time and a place for it. My view of that device was it's a first swing and also, by the way, Apple has a very long history of that as well. Like the first generation of devices not.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“My point is right now the most compelling AR experience is way down on the curve, right? It's actually the vision pro, which is a huge thing that has an external battery and limited app support. Do you see when you put on the Vision Pro, do you see, okay, I can get from here to there if the hardware improves on some curve? Because when I reviewed it, my conclusion was we're racing down a dead end. Like this is the best pass-through VR I've ever seen and we should not keep doing this. It's never going to get better than this.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“And the ability to sort of overlay information and services in front of your eyes to me is obviously going to explode. And we're going to look back and think on the time when we kept reaching into our pockets to pull out this thing for everything is going to seem quaint. But it takes a long time to get true mass consumer adoption of these devices because it all has to be perfect. But once it hits, it explodes.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“No, I think some of that has to do with, again, put aside the sort of idiocy of some of the metaverse stuff. The future to some degree also is going to be tied to massive consumer adoption of peripherals. Or maybe that's an old-fashioned word for it, but new devices. So I'm an enormous believer in AR, for example. Like I think that one of the things that happened during the course of the pandemic and the couple years since is we're starting to get closer and closer with every rev to something that's real here. I have no doubt that a couple years from now, everybody's going to be wearing AR glasses. And how long has it been since Google Glass came out, right? But the combination of AI and voice, which enables really easy interactions with the form factor and the battery life that is now possible.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“That they've been playing for years. I think one of the challenges now is okay, how do I get those folks to move to something new? And I think that's the push pull that we've had. But I see platforms and communities and interactive communities of gaming continuing to dominate and explode. And I do think we'll see some new things. I think we'll see innovation, some lighter experiences that will begin to challenge those. I wouldn't confuse the sort of failure of the metaverse with some lack of sustainability in major life service gaming.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“We're meta now. I was never a massive believer in the metaverse during that period of time. And I'll tell you why, that because as a game maker, I experienced all those new platforms and just thought they were garbage. And I thought this looks like games we tried to make 15 years ago. Like there is no way that's a sustainable consumer experience. All the sort of metaverse companies. I was completely confused by it. Having said that, I actually continue to believe and I do see the vibrancy of big live service platforms and communities as continuing to be fundamental to the games business. I mean, yeah, Fortnite, but Roblox and FIFA and every major company has many enormous live services with millions or tens of millions of players. And in some ways, that is the fundamental feature of the video game business right now. 80% of the people are deeply invested in this experience.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I don't think about it exactly that way. Listen, I think that the pandemic more than anything pull demand forward. Like it pulled about a couple of years of consumer demand forward. And then we did see some natural slackening after having pulled all that forward. And I think that part of the dynamic is obvious.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Good at our job, they can have more starts because they're moving more quickly and they can do it more efficiently. And that's the role, you know, I'd love to see us play there. And then to your point, as many new starts as we can get out there, great. Now we've got to go out and find new players. So that's the flywheel you want to see.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“They usually have a big live service or several or many. That's what's kind of driving forward the business on a day to day basis, but the video games world is about hits and about new experiences. And you have to make investments. You also have to control and modulate those investments. So the most important equation is people in time. So if it's 300 people and three years to make a game versus 50 people and a year, that equation is very, very different. The amount of innovation I can afford, the amount of new starts I can afford, the amount of marketing I can afford, very different in both equations. So to me, when I think about Unity's place in the world and where we can be the most help, it's there. We're a proud tools provider. We help video game developers make games hopefully as efficiently and as quickly and easily as possible so they can spend more time creating innovation.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“My experience of making video games for many, many years, which is what I did before I came to Unity, is that, generally speaking, especially game publishers of any scale, there's a really simple equation. At the end of every year, they come to the end and they look at their P&L and they say, how much money can I spend next year making new things?”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“So, just in the context of what is a game engine, what you're kind of describing here is I have an idea for a game. I see a market that's changing. Unity is going to provide me with the physics engine that lets me build the game, with the ability to render the game in high fidelity across a number of platforms. And a number of platforms is important because you need to be everywhere now. You'll operate the live service that lets people connect in multiplayer. And then you'll help me monetize the game by putting ads in it. What's the part that's the hardest right now? Because it seems like the games industry, every part is the hardest. And it seems like you have a much clearer view. So what do you think is actually the hardest part?”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“And all that is what's going to drive this industry forward. And so I'm hugely optimistic about it. Keep in mind, again, web games, AR, VR, we're going to get a new Nintendo platform. We're going to get new Sony and Microsoft platforms. Phones are going to become ever more powerful. You've got dual screen phones. There is the form of games will change. The nature of them will change, but the sort of appetite for interactive experiences, to my eye, has not lessened in any way.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Optimized to run on low spec phones. It's that when you build any experience in Unity, it can operate at a really high level of performance fidelity anywhere. That's where consumers are moving. You know, we used to be in this world where, and I can remember this, I worked at Electronic Arts for many years. We were in this world where folks believed that visual fidelity, high quality visuals was the primary thing that video game consumers wanted and they were obsessed with it. And I think what we've realized now is that's not what's driving Consumer. I don't think it ever has been what's driving the consumer. We're really proud of the quality of our visuals, but what really drives consumer adoption is innovation in gameplay.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“There's a lot of consternation about the video game industry. I'm not someone who shares that I've been around long enough to know that towards the end of hardware cycles, everybody's kind of thrown up their hands and saying, gee, I don't think gaming's doing so well. I've been through this cycle several times. Here's what happens. Creative people innovate and they make new experiences and those experiences explode into hits and that drives growth. That has always happened. I think the pain that we're feeling right now in the industry is principally a pain born of creative destruction. So I accept that there's been a fair bit of pain. There have been a lot of layoffs and other really unfortunate things. I think that's about folks reimagining themselves for the future. The explosion of new devices and new experiences is going to be the gateway into that innovation. You know, the thing about Unity is it's not so much that it's, you know, where”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“One of the things interesting about that, I kind of understand why all the car makers use Unity. They underspec the processors in their cars and the closest comparison to that is a mobile phone, which is power constrained. I don't think a car is power constrained. I think they're just cheap, but there they are. Like they're just using underspeced mobile processors to drive their dashboards. Unity is a great engine for mobile phones. It makes sense to just expand in that direction. But that's not games, right? That's just like another set of constraints that looks familiar. So you end up there. When you talk about games, we've just gone through like an apocalypse of live service games recently. That industry doesn't seem as predictable, right? It doesn't seem like the games industry knows where its next set of growth will be, how many people it should employ quite broadly. There's some big change there that it feels, I can't draw the line as quickly as I can to the expansion into cars.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Gaming. And I guess the other thing to understand is that Uni as a platform is really focused on making games, but we are the only company in the world that helps developers through the whole life psychology of development, right? So from prototyping through building through operating in life service, and then crucially to acquire new players and monetize an inventory in your game. The big second piece for us is the advertising and marketing piece. It's a piece that we think grows really organically out of our core business, which is about deeply understanding consumers and helping developers build for those consumers. And then when they turn to that next phase where they need to acquire players, we're also there to help them.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“A lot to unpack there. First, there are increasingly lots of applications of Unity outside of gaming. And in fact, what we call industries is the fastest growing part of our subscription business. But we are, to your point, much more focused than we were before. We were chasing sort of everything. Hollywood and architects and digital twins for building nuclear reactors and all sorts of things. Right now we're really just focused on a few core verticals. For example, most of the in-dash experiences in cars are built on top of Unity. If you think about the little computer that's in your dashboard in your car, it feels a lot like a phone or some other small device. And that's sort of really our strength to be able to design, develop, interactive experience for those things. Virtual retail, lots of applications on the manufacturing floor. So we do do a fair bit outside.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Reason I made that comparison explicitly is your biggest competitor is unreal engine, which is epic games. Epic is a games company. They're the Fortnite company. They're doing both, and then they're expanding their engine, right? They're expanding into Hollywood, into automobile design, all this other stuff. You seem pretty narrowly focused on games still. How do you think about that competition?”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“That is correct. We do a little bit, it's funny you should say that generally speaking, that's absolutely true. We are not a game developer and a publisher. We have recently been doing more development ourselves on a couple of projects, but only for the purpose of ensuring that our tools are production ready and kind of dog footing what we're doing. So we have a really expert team that does some of that, but it's really about feeding that back into our development process more than trying to be a games company. I was the chief operating officer of Zingo for a lot of years. I know what it is to run a games company. I think it would be very hard and unnecessary to try to run a games company and an engine company.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“There's a lot of history in game engines, in investment in game engine development. There's a lot of companies that made popular games and then thought they could peel the engine out of those games and turn that into businesses. That's worked or mostly not worked in various ways. Unity is just an engine company, right? You're not trying to make consumer facing games.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“I mean, game manages are effectively the thing that developers use to build games. You know, maybe that's obvious, but the technology to your point is pretty deep and pretty complex. But it's really, Uni are really is really a platform where developers can aggregate all the tools, technologies, content they need to build interactive applications. And yeah, to your point, it's a really important tool in our world. About seven out of every ten mobile games in the world are built on Unity. About 30% of the PC games in the world. Seven out of 10 best AR games were built in UAE last night or two nights ago at GDC. Eight out of 10 of the top independent games that won awards were built on Unity. So it's we're an important partner in that ecosystem.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“On top of that, the communication around that pricing model change was also, frankly, terrible. Unity developers went into open rebellion, which led to Rekatello's resignation, and eventually Matt's decision to scrap the runtime fee altogether. So you hear me ask Matt about the decision to walk back the runtime fee, because it was clear to everyone that that was the first decision the new CEO would need to make. And you'll hear him explain that while he knew he needed to make the decision, how to actually execute that decision was a slow and methodical process that involved a lot of communication. Matt's also in charge of Unity during a moment of contraction for the game industry overall. Studios are closing and some big bets on things like the metaverse and live service games just haven't paid off. So we talked about all that and where Matt sees growth ahead. Unity isn't just a game engine provider, but rather the platform for everything from running those big live services and the monetization on top of them. One note before we start, because it really grabs me.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“The Dakota episode all by itself, but Matt took over the job as CEO in a moment of crisis, and he's made significant changes to the company since. You'll hear him describe Unity as being at war with its customers prior to joining, and he's not wrong. Matt's predecessor as CEO, John Ricatello, led the company through what would have been a major change to its pricing model called the runtime fee. That runtime fee would have effectively raised costs on many of its customers.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT
“Payment of $45 for three months, $90 for six months, or $180 for 12 month plan required, $15 per month equivalent taxes and fees extra. Initial planned term only greater than 50 GB is busy.”
2025-03-31 · Decoder with Nilay Patel · How Unity CEO Matt Bromberg stopped the ‘war’ against its customers · IDENTIFIED FROM THE TRANSCRIPT