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Matt Wallaert
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- 2017-08-10
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- 2017-08-10
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“I will go back to what I've said a couple of times through this program. Everything is on the table. The sooner you get to the place and you say”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“And yet, when you look back at it, it all sounds like a story because it's all been united by common values. I know I want to change things for large groups of people. I know that it's about empowering people at the bottom of the pyramid, not the top. And so because I have those values, that's my point B. And every two years, I basically look up and say, am I still honoring those values? And then I pivot based on how do I fascinating. Last question.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, I think people are very bad at. So the metaphor I always use is orienteering. Are you familiar with orienteering or sport? So orienteering is a weird country person sport. It's a race, but it's a race from nowhere to nowhere. So you go out in the woods, you get dropped off at point A and they're like, here's a map and a compass, get to point B. But there's no path, right? It's not like there's a course you rise on. And so a lot of what we teach people today metaphorically is to sort of take out the map and compass and then walk to point B, right, in the most efficient possible way. And I think the right answer and the way you actually win at Orienteering is to say, I know B is over there. I'm going to run in that direction until I'm no longer sure I'm going in the right direction. And then I'm going to stop and take on my map and compass, take a point, run, take a point, run. And I actually think careers work best this way. I know, if you look at my career, right? I've done all sorts of very different stuff.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“And that's why I sort of said none of the sci-fi stuff really makes my favorite book list. Really? Yeah. It's so interesting. My favorite book list is very typecast. They're all very sad, right? Like blindness is, they're just tragic. And either something, the tragedies stick with me, I guess.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Reading everything Core McCarthy has ever written with no breaks Tough. It makes you want to kill yourself. Every book is basically like, oh, you care. He's like Game of Thrones. He's like, oh, you care about this? Great, let me kill it. Like, let me just destroy it in the worst. What's the best to book?”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“I think misery is long before this. This is quite late in his career, actually, and he stops writing for a while because it's very painful for him to write. And the stuff he produces then is dark. It's not horror. It's just dark. He is clearly depressed. It is clearly bad and scary. I mean, getting that sort of that long history is great. I will admit that I broke my rule once, which was I started rereading everything Cormac McCarthy has ever written and I had to stop in the middle and take a break because I will tell you.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, exactly. As you know, all this horror stuff. That's right. That's right. And so, and I think he even talks about that sort of commerciality. And so reading so much of somebody, you get to see when he got hit by a car very severely, almost died.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“That's right. Green mile. I mean, I think there's a bunch of things that people. He's amazing. People forget are Stephen King”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“And he's so good. He's known for writing horror, but some of his non horror stuff is amazing. Some of the movies stand by me, other things. Unbelievable. Yeah, I mean, just.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“And so I think that he certainly has a range of books from what I think of as probably even terrible to very, very good classics, amazing literature.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“That's right. But what's interesting is even bad fiction teaches you something, right? Like, so I recently read through everything Steve King had written. And there's some good stuff and some bad stuff”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“So I. It's funny, the things that are my favorites are not necessarily things I read often, right? I sort of said I read a lot of science fiction and things because I think it makes me a better product person. I love blindness, Jose Sarmago. Blindness.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Actually, if you go to the recommendation page, you will notice that there is a section for fiction. You did not get that. If you scroll down, I am recommending fiction books as well.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“It is incomplete. Incomplete. Science is perpetually incomplete. What's one of the things I love about it? And so the next set of tools that I'm building are actually focused on men”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“And we can go build that. The next generation of tools that I'm building is actually, you know, I told you everything I build is a failure. And then that pumps the next thing.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, absolutely. High diversity, like we know this. We can prove it empirically. So, hey, if I can get you to regularly evaluate women's salaries to make sure that they are comparative so that they don't leave you, like that's a good thing.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Show you this Or whatever it is. Get retained, right? Right. Retention is an important, like, let's do economic motivators. Forget the triple bottom line. We'll use your single bottom line. If you retain women, you make more money. Period.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Might have been the low hanging fruit, but I think what behavioral, I think the whole point of behavioral science is to say that as a thought question, what could I do to get a boss to be motivated to pay you fairly, right? And we're going and thinking about those things. Like, for example, I'll give you a”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“And so that's where I sort of got the get raised idea we only did interventions post-paycheck. What if we did something that had directly affected your paycheck? And so that's why we built Get Raised at the next company. It was that, oh, I screwed it up last time. Get raised fantastic tool, $2.3 billion in raises, very successful. But there's many ways and things which I think I screwed it up. One of the important ones is it puts the burden on the disadvantaged, right? It says to women, hey, you live in a world that is unfair to you. You have to go do something about that. When really the onus is on men, right?”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, blah, blah. That's fixed cost. That's right. And so You look at saving as a percentage of income, women are actually significantly better savers than men. But the moment I took out the income on a raw dollar basis, all of the men were doing much better at Thrive. Why? Because they were getting paid better, right? And so here I was. We built this exitable, successful thing. And I felt like an idiot because I had only looked at what happened post-paycheck. And that's really how”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, so as I sort of pointed out to you earlier, everything I build is a failure in that even when it's successful, it doesn't, I recognize the thing I need to go do next, right? So get raised is really a reaction to thrive. So at Thrive, for example, successful company. But when I was looking at the data, so one of the components that really changed behavior there is we had a very clear behavioral score and it had subcomponents. One of some components, for example, was savings. And I didn't want rich people to get a high score and poor people to get a low score. So I said, well, we're going to do this as a, we're going to norm it against income. So basically like savings was percentage. Yeah, percentage of your income that you save for 90 days”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“And then, how can I help you get there? It's not about me judging your goals or saying your goals are the right goals or the wrong goals. It's me saying whatever's important to you, I'm going to get behind helping you get there.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“That's one phone call from Tom Gillich, and he's given me lots of things by the time I was a Cornell, he's great guy, but these little moments have big ripple effects. And so a lot of what I think is important in mentorship is. He's creating those moments, right? Taking the 15 minutes to talk to somebody that you wouldn't normally talk to as an equal in an emotionally compassionate way, not to lecture them, but to really engage with whatever's very important to them. I think the temptation of many mentors is, well, I have my shtick, I have what I believe, and I'm just going to enforce that on other people. I think so much of what's important about mentorship, particularly in our given the challenges that America faces right now, is about saying, what do you want to accomplish?”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“And I think he sort of presaged that I was going to leave academia. I vividly remember him calling me and saying, hey, we love you at Cornell. We'd love to offer you this interesting fellowship. We'd love for you to come. But you keep saying applied psychology and we're researchers. And if what you care about in the world is applying psychology, you might not want to come into a graduate program. And I think ultimately he was right. I got frustrated with just writing research papers because it wasn't moving the needle that I wanted. And I think Tom was really right. And I wish I had known better how to listen to him at the time about, hey, I really needed to get out of the lab in that. I was never going to be able to just do that. And so I think there's all these people”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, great guy. Hot hand. You know, he's just a bunch of amazing research. He sort of presages, I think he sort of might.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“That's right. Shocking. You and I, you know, I talked earlier about why do I think GP behavioral officer is so important? And I sort of said, you know, I think it's about breaking all the rules. Everything is possible. We can reach any outcome if we are willing to sort of take a step back and say every behavior is motivatable, if we are willing to pull all of the levers. And I think what I love about Dan is that he was one of those people that came out of the lab and said, no, there's an application for this. We talked earlier about Tom Gilovich, who I think sort of.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“So, you know, look, the nice thing about the interesting thing about behavioral science and sort of the not modern application of behavioral economics in some parts of judgment decision making, we have the kahman and terski, you know, we have these iconic figures who really have advanced the work. Dan Ari, who I'm lucky enough to sort of count as a friend predicted.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Part of the reason I don't charge for speaking and take some of my income and build these pro social side projects and do all these things is because I had these parents who sort of said that's the stuff.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“I mean, look, they were tons. You know, I would close out on really saying, you know, my parents were a key shaper for me. You know, my father was fond of saying that my brother and I were his chance to change the world. He's sort of like, look, I didn't go to college. I don't have this sort of background. You guys are it. So you need to go be who you can be. And then that was company. So it was a strong sense of purpose coupled with a, and whatever you end up being is okay. My mom, I think only a few years ago, finally stopped trying to convince me to come and nurse. You know, here I have, I'm exited startups. And she's like, you'd be a great nurse. Come back to Oregon be a nurse. I'm like, I don't think I'm on that path, right?”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Particularly at this era in American culture, that is so important. How do we disagree and still love each other in an emotive and important way?”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“They're up there. Yeah, and we don't have the infrastructure to support it. But I think the thing that I love about Oregon, the thing I loved about growing up country is the chafing is. Like, you can vehemently disagree with people and still come together for dinner on Friday night You know, it was that spirit of disagreement, but still neighborhood. Yeah, neighborly compassion, right? And I think that...”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Oregon is a microcosm of all sorts of different things. And yet they've managed to live in relative sort of peace and harmony. There's not a ton of acrimony. It's a very, isn't that changing?”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“So, my joke That's right. I mean, it is sort of eerily like home sometimes. And that's good and fascinating and interesting. And I like that. And the thing I really love about Oregon is you could in some ways like Friday Night Lights is also a documentary about Oregon. Sure, absolutely. Right? Like it's about Texas, but in many ways it's about Oregon, right? Like I came from a small town with a championship football team and a whole town shout up for games”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Yeah, or Oregon's a fascinating sort of state, right? In some way, you know, everything east of the mountains is high desert. All sorts of kinds of people. It's both strangely sort of like a hippie mecca, but also very religious.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“So, my mom is a nurse, and my dad works in durable medical commitment, basically wheelchairs. Mom got her college degree right after I got mine. So she graduated. She was a floor nurse forever. And dad didn't go to college, but they both are so smart and inquisitive. And my house was a place where I'll give a great example. Oregon's a ballot measure state, right? So every year we get the ballot measures and my parents would, from as far back as I can remember five or six, we would have a family discussion about what we all thought about the ballot measures. Really? And that's fascinating. I would disagree. Like we were free to disagree. We were free to like sort of like they gave us the pamphlet and we would. How many siblings?”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Oh, yeah. I mean, I would not, I am a strong believer in mentorship. You know, I think I'm a Boy Scout. I'm an Eagle Scout, and I think that Boy Scouts had a profound effect on me as having a scout master had a profound effect on me. I would be remiss. Andrew Warden, Barry Schwartz, both professors at Swarthmore. Barry, obviously very famous for this sort of choice reduction stuff and all this TED talks and things. Andrew Ward was the professor that I talked about earlier that said there's an orderly way to sort of approach disagreement in science, which is doing an experiment. Like that's your chance to disagree is to run, just prove it, right? And I think that that has had a profound impact on the rest of my life. So, you know, I think my parents were amazing role models.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Your past. So it was Thrive. We got acquired by Lending Tree. Then it was at Lending Tree for a while. We broke out. We did churn list, built a bunch of things, sold that, came to Microsoft, did product at Microsoft, then Ventures at Microsoft. And now I'm Chief Dad. I have an 18-month-old CDO. That's right.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Or something like that. So That's right That's right, everybody looks at them and thinks they're crazy. And I actually think that's, I've never thought about it this way, but it's a good metaphor for why I think behavioral science is so important because it's outcome focused, right? It doesn't just try and apply whatever the tool is, right? Logically through these steps, it says what happens if we break the rules? What happened if we get outside of these tools? What happens if we start with the outcome and then work backwards?”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“That I want out of the Yes, it's a great behavioral hack. And I think there's all sorts of those interesting kinds of behavioral hacks in the world. I actually remember when I was a kid, you know, how many people actually remember lessons from sixth grade, like not many people? And I remember science class day one. Mr. Mars, I think was his name, was the science teacher. And he gave us our first set of experimental directions. And the first instruction was read these instructions completely before doing anything. And there were about 10 steps.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“When I try and jog people's mind with this, I'm like, think about the fact that you have a favorite color of M&M. Any kid on earth will tell you what his favorite color is, right? He's going to, she's going to tell you, he's going to tell you, I saved the green ones for last because they're the best. Why the hell are they the best? They don't taste any different than the other ones, but they have a favorite color. And I think part of behavioral science, the part of reason that behavioral science is so important in organizations is because it embraces that irrational part of ourselves. The part that says it's not about how long I am in line, it's about how being in line feels, right? The part that says it's not about the fact that M&Ms don't taste different. I still have a favorite color.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“We could pick some up on the way. I sort of saw though. You are at Bloomberg, sir. This could happen. The candy shop is open. And I might take some to go. So the question”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“What people forget is mostly motivating reasons already exist, right? Let's go back to, let's use another kind of related example, the asking for a raised piece, right? It's not like women don't want to get paid fairly. It's not like that M&Ms aren't delicious. The reason women don't ask is because it's hard and there are systematic pressures that keep them from asking. The reason I don't eat M&Ms is because they're not here. There are systematic inhibiting pressures. And I think people don't.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“I know. I bought my own. That's right. Right. So the really powerful thing I think about Eminems as a sort of metaphor for behavior change is that it shows how people focus on the wrong thing. In terms of people really go think about creating new flavors, how delicious they are, et cetera. But the dominant thing that keeps me from eating M&Ms all the time is availability, right? If there are M&Ms right here, I'd be eating them right now, right? So would you, right? Like it's that availability factor that is so interesting. And so”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“So people, I love this example, although I will tell you that I'm going to find something different because the Mars people are like refuse to give me free M&Ms for life, which I think after having mentioned it so many times, I ought to be able to get at least a package.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“What do we do with the sheer amount of human potential that has now been unlocked? How do we incorporate those people into science? How do we incorporate them into design? How do we incorporate them into other things that computers don't do well? Not just to sort of employ them, but because this is our shot at the future, right? How do we take the 10,000 people that got displaced by closing a factory and get them started thinking about greening the world?”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“That's right. And they do amazing science and they build amazing art. And, like, I actually think that's the real thing. I think if you, the big change of a post-need world, there's a lot of people scared about what happens as robots displace jobs. I think the really amazing part of that is that it frees up people to do other things. And the real dominant question is not, how do we replace those jobs with, you know, some other meaningless jobs.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Right? Which I think is a particular kind of vision of the world. But I think there's also a vision of the world that's very Star Trek. Like think about Star Trek. They exist in a sort of post-need world. We've been able, we can synthesize matter out of energy, right? And so we've sort of surpassed basic human needs. And what do they do? Like, do they sit on their couch and watch”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“That's right, and it is to get a job, but what it's really about is to get a meaningful job, right? What college allows you to do is to have the privilege of picking something that is important to you. And so I think that I love science fiction, not just sort of on a personal entertainment level, but when product people come and tell me, like, what do you, I habitually don't read nonfiction. I talk to people to learn things and I read to learn about the world emotionally. And so I read almost a totally fiction. That's interesting. And I love science fiction because science fiction is This clever thought experiment of the world with limits removed. And it starts to get you thinking an interesting product direction. You mentioned earlier idiocracy”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“Right, like that's an amazing just allowing people to see the echoes of what they do. And it goes into so many things. I mean, I think one of the points I make in this thing about sort of college students is we sell college to people as a financial thing, right? We say the reason to go to college is to make more money to get.”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source
“What if I said to you, Hey, did you know 7 million people touched your code today? What a powerful, like, you know, sort of motivating investment. And it's true, right? There's almost everything that people do in the world. Like from even the lowliest janitor, imagine if I could say after you clean this hall, hey, did you know like 10,000 people walked this hall today?”
2017-08-10 · Masters in Business · Matt Wallaert Is on a 'Chief Behavioral Officer' Mission · IDENTIFIED FROM THE TRANSCRIPT · source