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Matteo Franceschetti

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2023-11-20
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2023-11-20
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  1. Talk to Keith, he already knows he has been talking about this for 10 years. And so I don't have to convince him that technology can enhance your sleep and there will be a trillion dollar business in the space. At that point, it's a matter for these investors just to understand, are you the right team to do it or is there someone that is better? Well, instead, when you talk to some other investors, they don't have this belief of how the world will change. And I have to convince them that this will happen. And that is where I lose them.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  2. Yes, sometimes you just think about the firm, meaning, oh, let me try to talk to Funders Fund to see if you can raise. But if you have a very bold vision and a very contrarian view of how the world will look, right? And so you really need to talk to the right person in the firm and usually is senior partners or people that don't fully understand what you're trying to do. And the other big thing is this. If you look at our history, right, we have some of the greatest investors, right? We have Keith, we have Cosla Ventures, we have Funders Fund, Strace Stevens, we have Valor with Antonio Gracias, right? And what I realized is not a coincidence. Hundreds of people passed on us, but not these guys. And the reason is these guys, they have a vision that someone will master sleep. Technology will dominate sleep at a certain point. So I don't have to convince them on that, right?

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  3. I know for sure, meaning some people apply to us because maybe they saw a tweet from Keith or some others applied or they joined because they knew that Kosla, Keith, Thunderfund, Valor and Antonio Mested.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  4. Yes, and maybe it's not 100%, but I think there are multiple gems that we have in the company that join because you have these people behind. And so they just say, okay, this vision must be real if these people are behind these guys.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  5. Yes, but at the same time, we wanted to play bold. I think having people like KV and Keith and there was also Dali and behind your back and supporting bold decisions gives you a lot of confidence. Because it's not, oh, am I smoking something about this vision? No, if these people believe it.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  6. So when Keith led the round with KV, with Kasla, that is when we really rethought many things, including the brand we rebranded completely, and we created this concept of sleep fitness. We decided to go up with prices and premium positioning. We created the pod, right? So the current product that is 100% of our revenue launched literally four years ago to 2019. So this thing went from zero to hundreds of millions in revenue in four years, which in hardware is really rare. But the previous products were completely discontinued. And so if you look at the companies like...

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  7. There was another investor that we had called Yunchis. It's a very large investor. They help us with China to create the manufacturing. So we went through all that and then Keith led with Cosla and then Funders Fund and then Balor.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  8. Yes, but they have always been up front that for them was really important, right? That the B2B business. They didn't believe in the B2C part. I immediately understood, but I still remember very clearly me and one of my co-founders, Max Smokes, I don't. And so we were downstairs in front of our office with Max smoking and talking about how much runway we had and we had a couple of weeks to fix it or we were in trouble.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  9. At the time we were receiving a term sheet, but part of our business at the time was also licensing our technology to some matrix manufacturers. It was a sort of Intel inside concept. And so there was this investor who already invested in the seed they were interested in leading the A, but part of the investment was subject to signing an LOI, which is one of the largest mattress guys in the world. And then these guys, they called me and they say without the mattress guys we decided not to move forward. So I had to call the investor and the investor said, Matteo, I told you, you know, this was a key thing for me. So we are out too. And he was super fair, meaning I knew that that would happen.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  10. 100% because it becomes way more aspirational and people think correctly that if you raise the price the quality is higher than other competitors so you don't want to get in a price world once you get in a price world part with a physical good you're in real trouble because then the business will not work

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  11. I don't talk to many Silicon Valley guys. And the reason is these guys they built one of our investors, the founder of a major fitness company in Italy, right? They make almost a billion dollars in revenue. They're worth multiple billion. So big business, right? This guy started the company 30 years ago and never raised a penny until when they went public, blah, blah, blah. And so I talk to these guys because this guy is selling fitness equipment for 10K with a profitable business that generates 70 million in cash every year. And so I want to talk to him because he knows how to make the bottom line work, not the top line.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  12. This is actually the perfect question, and I can tell you it wouldn't change too much. Actually, going up with prices sometimes is very beneficial for a company like house. And we just did it because when we had to readjust our unit economics, we had to increase prices. We did it in 2021. And the impact was minimal. And so one interesting thing for you to know is sometimes I talk to different people about this topic. And so when I want to talk about pricing, I talk to Italian very successful companies that have been profitable since day one.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  13. Probably this one that whenever people, if I talk to investors or even for future rounds and they start talking about, oh, but why don't you reduce the price to accelerate growth? I just disagree. And because I don't think CAC will change. And so if anything, yeah, maybe there is a portfolio strategy where you have a cheaper product, but you have the current one and also more expensive. But I don't think sometimes people are sophisticated enough to understand the relationship with the CAC.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  14. I mean, for us specifically, word of mouth is the most incredible, right? Because you're still having 30-40% of the revenue just coming through word of mouth. And that is insane at our scale. It's a lot of money. So that is the biggest. And then I would say there are certain channels that work like, for example, podcasts could be one. It's not a channel that works for every brand. So here is another mistake I think a lot of, not our investors, but there are a lot of investors that they always push you to reduce prices. Our investors, they're almost the opposite. And the reason why I think it's wrong to just be obsessed with price reduction and TAM is often your CAC will not change linearly with the price. Meaning if you reduce the price of our product by 20%, the CAC is not going to go down 20%. So what you need to do is keep that price add value, but don't change it because our CAC is already so efficient that it's extremely hard to move it down. The key is keep caking.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  15. Most of our channels, except few brand marketing initiatives, they have attribution, right? The point is attribution will never be perfect, but there is where you just look at the portfolio, the blended CAC, and then there is no debate. How much did we spend? How much did we make? What is the percentage?

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  16. Exactly. And so if before we were doing one test every two weeks, now maybe we do five a week. And so you learn way faster. And then we unlock other channels that could be podcasts, right? We invest quite a bit in podcasts. We work with influencers, started some marketing campaigns. So we have sponsor Mercedes F1. So we call it the rule of the seven touch points. It's another rule I came up with, which is substantially you want to surround your customers and you want them to see your brand seven times before they pull the trigger. Our purchase is not an impulsive purchase, right? It's around 2,000 bucks. It's not that they are going to see these products and they just buy it. And so you want them to see your brand seven times or you want them to hear about your brand seven times through friends. So word of mouth is really important for us.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  17. A couple more than anything I would say, the typical mistake you do during those days is you just deploy on the digital channels, right? Okay, let me put money on Google and Facebook. If it was that simple, everyone would be building a billion dollar business just by putting money on Facebook and Google because it would become a commodity. And so what we did is we changed our velocity and pace in testing different ads on all these platforms. And so our Facebook or Google CAC now is like 75% lower than what it used to be two years ago. 75%. So it's massive. The blended CAC is around 50% lower. So this is the fourth year in a row where the company keeps growing and we're growing really fast and the CAC is at the lowest it has ever been.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  18. No. You do it since day one. You build a business that is here to stay, you make it profitable, and you figure it out. By forcing my team with this structure, we were able to unlock channels that we were not using at the time. And now we can deploy millions of dollars in these channels at an extremely efficient CAC.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  19. You know what the biggest issue often and it happened to us twice. I'm the king of mistakes. I can't talk about any mistake. But then where you struggle the most is with executives. So you can find executives that have been in previous companies and they grew them, but it was a different time in the market where was growth at all costs. If you go to those executives and they used to spend, I don't know, 100 bucks and now you tell them you need to do it with 50, within three months they're going to quit because they think this is unreasonable, this will never work. You need to reach the scale before you can start thinking about optimizing, you need the economics and all that. The other day is all bullshit.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  20. No, you start blended. At least we started blended. And I came up with a hard number and I said from now on, we don't spend a penny about this cak. I don't care about anything that is happening in the world. This is our cak. Why? First, an internal decision, right? But I try to base it on a couple of things. First, okay, the top companies in the world, what is their marketing budget compared to their revenue? So you try to find a proxy. Second is also what is the CAC that I can afford to have this contribution margin. So you almost go top down. If I want to have 20% net margin on day zero, this is the cak I can afford. And so you go to your marketing team and at the beginning they will complain, this is absurd, will never work, growth will fall apart. Let it fall apart. I give you six months and then you need to start growing again because you need to figure out channels that work at this CAC. And we have done this two times and it worked every time.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  21. This is always, oh, and then reduce the bomb and the cogs, and then things will change things will not change. What you need to do is you stop, step back, and you say, now I take a hard decision and I change the price and I make this thing work and I set a cap to our cak. Which is what I did. Then you take a hit because growth stops for some time. You just need to believe in your team that within six months you're going to fix it and you start growing again. It's a shocking time.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  22. I can talk about that for hours. Yes, there was a time where our gross margin was half of what it is now, and our cak was 2x, what it was now. We were shipping units because of the demand. And so air shipping for a product like ours, which is fairly big, is extremely expensive. And so our units were upside down. And so what happens is you keep selling and you keep growing, but it becomes a vanity metric because you're really burning cash for every unit that you sell. And so that is the moment where if there is, I don't know, a recession or the market slows down, you're in real trouble because you can raise. This is the typical example of growth at any cost. We just want to grow. Yeah, we are growing three x year over a year, but at what cost?

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  23. Yeah, I think for great companies, I know our hack is really, really good. It needs to be below 20% of the price. But a lot of companies you will start saying there are 30, 40, 50. And the reason is they postpone the payback period. So a lot of companies, they will tell you, okay, I don't know, my gross margin is 30% and then I spend 40% because then I have a subscription and in 12 months I get the payback. That most of the times doesn't work. And the reason is substantially, you need to have enough cash for 12 months to cover that delta in the CAC. While instead a tate sleep, we have an immediate margin on day zero. So the more you sell, the more cash flow you generate and you become profitable. And we have been profitable for quarters now.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  24. Yeah, yeah, it's a great question. You almost need your P&L at the unit basis. And so, okay, what is your gross margin which comes after the bomb and the cox, right? And what is included? And after that, that needs to really be above 50%. Above 50%. And probably best is 55, 60. And then after that, you need to have obviously you have CAC, you have credit card, you have returns and replacements, you have all that. And then, okay, what is your contribution margin?

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  25. Number one thing you really want to analyze is how much they understand their unit economics. Meaning as a company we have been in trouble a bunch of times until when we really fix our unit economics. If those unit economics don't work the faster you grow, the more you lose money. And then Ardo you can have returns, replacements. So there are a lot of different factors. It's a very complicated business. And so you really need to understand, okay, do the unit economics work in this business or not?

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  26. They are justifying 98% of the times. But I think if you find the right company and the right team, no. Because, I mean, look at Tesla and Apple. They are hardware companies. So if you want to build trillion dollar businesses, hardware works, it's really, really hard to get there.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  27. And she says, When? Tomorrow. And she says, When do you come back once I have fixed it? And so I came back a few months later after being there. Sorry. And she was okay with that. I mean, that's not a normal thing. My wife is, you have to do what you have to do, right? And particularly for the company. If the company needs this, you have to go to China, go to China, fix it, and then come back. That is how it works in our family. My wife, that's patience, my friend. Was that a seed round easy to raise? Respectfully, you weren't like Silicon Valley Stripe software engineer and you were fixing hardware, not a popular investor category and like sleep, not an obvious category that investors invest in. Was it an easy seed round to raise? Yes. And I don't say yes easily because a lot of our rounds have been very, very, very difficult. The advantage we had at the time is that hardware was really...

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  28. With my co-founders. Yeah. Is it the same for you? 100%. If I knew what we would have to go through, I don't think any human being would do that. You need to be naive and you need to believe that it's 100x easier. And then you need to have the stamina while she comes to handle it. What was the hardest thing when you look back and you're like, oh my God, I can't believe we went through that. What was that? So many things. I would say there are two major brackets. One hardware. So I tell you this story that very few people know, but it was immediately after YC, right? We just caused YC. We had our seed run. So that part was going well. But what was not happening was manufacturing. We didn't have any expertise in manufacturing, right? So we were really naive. And so at a certain point, I go to my wife, Alexandra, who is one of the co-founders and I said, look, manufacturing is not happening. I need to go and fix it. And she says, oh, okay. And so what do you do? Oh, I'm flying to China.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  29. Question for you. I saw this Jensen Huang comment the other day about NVIDIA, and he said, if I'd known how hard it was going to be, I would never have done. I saw that tweet. I was quite saddened by it. I was like, no, you're my hero and I want to hear the

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  30. Doing, then even if I can compress your sleep because I believe we will compress your sleep over time, so you might be able to sleep only six hours and get more rest than when you were sleeping eight hours. Six hours is still a lot of time for people like you and I. And so I think, what else can we do? And then I started thinking, oh, we can save your life. We should use those six hours to scan your body and become the number one platform for health. You're standing still, flat on a surface for six hours. We have a lot of space. How can we keep adding sensors to really become the preventative health platform? We are already working on technologies for body scanning. We want to detect cancer in the future by using some of these technologies. So think almost of an MRI, it will not be an MRI technology because obviously you cannot have it in the home, but we're working on that kind of thing in our R&D lab. I absolutely love it. And I totally agree with you in terms of six hours flat. It's still a lot of time. And so how do I use it?

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  31. Elf now arrived at your destination. Mateo, I am so excited for this. It's so nice to do this in person, so welcome to London. Yeah, thank you for having me, and I'm excited to be here. Start with we look at eight sleep nights, this incredible brand, it's this incredible movement. Let's go back to the beginning. Why did you decide this was the problem you wanted to spend many decades of your life working on? Yeah, so when I was a teenager, I was an athlete. I was playing 10nnnis and doing a bunch of other sports at competitive level. So I have always been in recovery. And so around 10 years ago, I started thinking while Elon Musk is taking me to Mars, but I still spend a third of my life on a piece of dumb foam, right? We have technology in two-thirds of our life. And then you suddenly go to sleep and you pretend to wake up eight hours later, fully refreshed. That didn't make sense to me. And so that is when I started looking into sleep and decided to fix it. It's such a big problem to take hold of. What was your next subsequent step? Like, I'm going to fix sleep. What was the first prototype? Just walk me through that. So true thoughts. The first one is why there is not technology enhancing my sleep. That is what we're.

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  32. You can check At riverside.fm and use my code 20vc. That's 20 vc. And speaking of game changers for businesses, as a VC I Many businesses Offer a great product or service Issues Why I love the A rising vanch Company that acquires tech startups that are facing Get them back Success. They've helped companies Council, which they took from burning $1 million. A month and Profitable

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  33. Human potential through optimal sleep. Now, to date, Matteo's raised over $160,000. Mill Business from the lights of our Fund, Ryan Peterson at Flaxport, Nav Heart, A Rod, and many more people. But before we move into the show today,

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  34. One for a notebook because it's very granular and detailed Joining Mater Knew I was going to get that one wrong, but just roll with it, Harry. CEO Leap

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source

  35. Always tell my executive your job as an executive is not to be loved. Your job is to help your people achieve more than what they believe it was possible. The most important thing is people should always know what you think of their performance. I will not take a meeting with anyone in the company if I don't get an agenda slash memo. I run all the interviews with the same playbook. I go through each of your previous jobs and I ask you five questions. This is 20 VC

    2023-11-20 · The Twenty Minute VC · 20VC: The Ultimate Hiring Playbook: Five Questions to Ask Every New Hire | What Makes Truly Great Leaders and How They Give Feedback | Do VCs Really Add Value; Lessons from Hard Fundraises with Matteo Franceschetti, Co-Founder @ Eight Sleep · IDENTIFIED FROM THE TRANSCRIPT · source