YouSaid · the spoken record

Philip Moyer

lines on the record: 76
first: 2025-02-24
most recent: 2025-02-24
sittings or episodes: 1
sources: podcast

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“Business are creative tools and formats are just exponentially growing right now. You're exponentially growing the amount and a video that a creator has to deal with.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Televisions are on the horizon right now. You've got wide stream formats, you've got square formats for podcasting, you've got rectangular formats. And then we just recently released Apple Vision Pro support to be able to stream on Apple Vision Pro, which is 8K per i, 36 frames per second. And so while simultaneously, while the tools are proliferating, the format types are also proliferating. And so your ability to be able to both accept video from any format, you know, in some cases you accept something that's an old format, you know, that you have to have improved or whether or not it's a super high quality giant widescreen format that needs to be cut up for all the different areas that you're going to serve that video. What I would tell you is that it's becoming more complex on the creator about which tool to use when and then how do I ensure that the right format gets served at the right moment. And so the two simultaneously simultaneous things that are happening in our business.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Now, we made some acquisitions in the past, you know, like Magisto was an example of this because we really felt that we had to make it easier and easier to be able to create video. Well, I have been thrilled with the proliferation of tools. We shot a video for our reframe conference, and I shouldn't say shot a video. We actually created a video using 16 AI tools that didn't exist 18 months ago, and it was over $15 billion of venture capital had gone into creating those tools. That's just one small set of tools, but you're absolutely right is that you've got all these tools that are being created. And so we're thrilled about that. But simultaneously, the format of video is also proliferating. And so you've got traditional 1068, you've got 4K that's starting to become more commonplace. 8K is arriving. And when you do 8K, it's roughly about six times the size of a 4K. Well, 16K and 32K.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“I think there's a couple dynamics that are happening right now, and this is what gets me so excited about this because it's one of the biggest things that brought me here, is the barrier is the video creation are dropping so dramatically, which leads to that mass proliferation of video. And then the difficulty in being able to manage at that scale. Like that's just foundationally like the market forces that are behind us. I always pause for a second. I always tell people, you know, I'll be able to talk to you for a long time about artificial intelligence in a couple seconds, but let me talk to you about what's happening in video formats. You're 100% right. Right now, mobile video, we're kind of in that era where mobile video is becoming much easier. People are becoming more comfortable. COVID really helped us get comfortable with dogs barking in the backgrounds and babies being inserted into frames and basically I'll just call it more casualness in video before it was highly scripted if you recall highly scripted and so culturally people are getting much more comfortable shooting video the proliferation of tools has been extraordinary”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“There's monetization, which I want to get to. But the first part is the hardest, and I think undergoing the most change in terms of what we expect videos to be, and that's obviously creation, right? You need to make a video, you need to distribute it, you need to monetize it. Creation of video right now is super interesting because you have, in particular, not just the young generation, but everybody learning to speak the language of TikTok. TikTok, I think, is most importantly expressed to people as a video editor, not just a scrolling video tool. It's a very powerful video editor that you can also use in Capcut. Then there's AI, which is making it a lot easier to make all kinds of videos in all kinds of ways. And then there's like this sort of like smaller AI components, right? It's going to write a script for you that you can read. And like, maybe that's good. Maybe that's bad. But it's all just in the mix, right? Like everyone is expecting the tools to guide them. You can see in particular how TikTok tools, challenges and filters and templates create a kind of”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“I learned to highlight in five colors in law school. It's all where I'm at, and maybe the future is video, and that's why we do a video podcast. But still a reader to my core. There's like three parts of just sort of the video business. We've talked a lot about distribution, where you might distribute that video. It sounds like that's where you think there's a lot of growth across organizations even to consumer in some new way.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“I mean, YouTube right now is focused on video podcasts. They've picked their shot and they're going to take it. By the way, every time anyone says that stat about video retention, I feel like a dinosaur because I need to read for as much video podcasting as I literally do. I am a reader to the core.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Actually, the beauty of Vimeo is that we're able to live inside and outside the firewall. And there's very, YouTube does not live inside of the firewall. Like we're able to hook in and sign a BAA, you know, like an agreement to do HIPAA for a doctor. YouTube's not going to do that. And then you think about all the interactions in the healthcare industry that actually can be video-enabled. And so our upper bound of growth is, you know, I actually kind of feel like it's a larger opportunity than what YouTube is focused on right now.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Very large e-commerce customers when they now have millions of videos on us that are serving to every single product on their website. And so what I'm seeing is, quite frankly, that there is an explosion of video. It's such an engaging media. Like when you watch a video, you have 91% better retention than when you read something. So what I'm seeing is that a lot of the stuff that's behind the firewall and behind the paywalls now getting video enabled and that it's going across every single division inside of an organization. And it actually dwarfs what I'll call kind of a lot of the content. We're going to see videos show up in so many different ways and in so many different businesses. Like people are starting to use video to be able to determine efficiencies like inside a quick service restaurant. They're starting to use video to be able to evaluate what's on a shelf and whether or not there's a stock out in the shelf. And so when I think about this, I don't think about it just in terms of like one segment of our organization.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Not at all. I've worked for Google, Amazon, and Microsoft in my life. You know, most recently at Google, I've worked in all manners of businesses and data problems. And I have this foundational philosophy that there's actually more data behind firewalls and paywalls than there is in front. There's more information behind those firewalls and paywalls than in front. You know, when I take a look at the enterprise market for video, in the past you'd have like a marketing video. And it was hard. Or you might have like a couple product videos, like for e-commerce, or you might have, you know, for example, the CEO's message. Video is coming to literally every single element of business. In the same way, it's 82% of the internet. It's coming in. And so whether or not it's that e-newsletter, whether or not it's for sales, like you'd look at an organization like Seismic or Gong that records sales calls and then helps the coach individuals. If you watch a video, you're 67% more likely to buy a product. And so we've got, you know.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“And embedded in that is some sense that, okay, you've built a following on some platform. Now you want to sell something to your audience and you got to sell the spoons somewhere so you're going to start spoons.com and that's going to be hosted on Squarespace and that's the way it goes. You're describing the content itself being valuable, right? Being more valuable when it's hosted on Vimeo. Maybe you're selling it. Maybe you're doing subscriptions, whatever you're doing, but that's happening on a website because you can't transact that way on YouTube or TikTok. You can't make the content valuable. But you're still stuck with how do you get audience to come to the website, right? That's still just some fraction of a search audience or some fraction of conversions from one of the social video platforms. And that, this is the math, that seems like the upper bound of your growth, right? Because if people have, some number of people have to come to the website.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Exactly. Like, I'll give you an example Sidemen is a great example of a group. They're one of the biggest followerships over in the UK. They sold out Wembley Stadium in like two hours. And they famously played a soccer match where when a yellow card was shown, one of the sidemen held up an Uno reversi card to the ref and it blew up the internet over the UK. They serve on Vimeo. They have both content they put on a YouTube or they put on Instagram, but then some of their more extended content they actually put on Vimeo. And then that library lives on us as well, you know, for a lot of things. Dropouts is a great example of that. Try Guys is a great example, that Zeus Networks, Martha Stewart, where they want a little bit more control over the content and they want control over the monetization more so than what the traditional platforms give you.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Know it's been interesting because there was just this trend among streamers in particular where they'll go to the large platforms, they'll get some following, and then when they want to be able to serve premium content, that's where they'll come over and say, you know, we want to put SVOD, we want to be able to put a gate in front of this content. Or they may want to go live or, and they may want to go asynchronous. And so they'll come to us and say, look, you know, we want to be able to have a common library so that people can see past live events plus they want to be able to serve new content. In some cases, we're getting some organizations that want to do more interactive, so like clickable videos as an example. And so it's a whole variety of creators that are kind of saying, look, we might not want to adhere to the requirements or the, let's call it the compliance requirements or the economic requirements or the IP requirements of the big platforms. Give us an environment that we can control ourselves.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“We don't like the fact that, you know, if we go to YouTube as an example, they take 45 cents of every advertising dollar. Or if we want to try and go onto one of the big platforms, they'll take like as much as 50 cents of every dollar. Is there a way for me to be able to sell tickets to my audience? In some cases, some of these filmmakers have come to us. They have audiences that are bigger that they might get on one of those platforms. And so we're finding people want to go direct. Our streaming business is like that. You know, when you post on some of these big platforms, I really encourage people to look at the terms of service of the big, major consumer-based video platforms. It says in their terms of service, they're able to monetize your content any way they want to. They can reuse your content. They can serve the content. And quite frankly, they're capturing 45 cents every dollar in that process. And so a lot of these organizations want to be able to bypass those form of economics and those kind of that IP.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“You know, we get about 100 billion views of video a year on Vimeo, and only 20% of those are on Vimeo.com. We show up in e-commerce platforms. I was meeting with a physician. He is an independent practitioner, a fertility doctor. And he records a video before his patients come in. He sends that video over to his patients in the fertility clinic. And so we have individual proprietors. We have individuals that want to be able to share a family video or something that they learned if they had been into a doctor's visit or otherwise. And so we have lots and lots of people that are using individuals. Now, on the filmmaker side, what is most amazing to me right now is the sheer number of filmmakers that I have coming to me. And this really started kicking up since I've become CEO. I would tell you it's been a trend about this past six months. I have so many filmmakers that are coming to me saying, you know, we don't like the deal. We don't like the deal that we have, you know, with the big studios.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Think the thing that I'm keying on there is the consumer facing video platforms and then there's you have a bunch of enterprise video needs. And you're kind of in some way describing a bunch of core enterprise customers, right? Large school districts, companies big enough to have a chief economist. I think those are classic enterprise customers. And then somewhere in the middle, those companies actually want to go reach consumers without participating in algorithmic media. And that consumer surface Vimeo has kind of gotten away from. Are you saying you're kind of you're pushing back towards it?”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“We have hundreds of thousands of school districts that use us. Teachers, you know, want students to be able to upload video assignments, especially in a world of chat GPT and AI. They want to see that the student is actually doing the assignment. We've got tens of thousands of medical professionals that want to be able to send a video.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Me try to just understand that in context there was the beginning, right? You're saying this is there are several epochs of video. There's the beginning, which is literally iOS how to send to YouTube button at the operating system level because no one thought that public videos were a big deal, right? You just needed some place to watch videos and YouTube was that and then YouTube grew into the social media juggernaut it is now TikTok exists all that's there and The initial reaction was it's very hard to compete with that, will be for enterprises, right? Business customers have video needs, we'll service them. You're saying there's some kind of middle ground in the middle of the spectrum between big algorithmic consumer video platforms and enterprise where just a lot of regular people want private video sharing?”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Have someone collect data. They don't want to have an algorithm that tries to send them down a rabbit hole. Instead, they want to just literally be able to provide that video. And so we're seeing video today is about 82% of the world's internet. And we're seeing that same concept arrive inside of with private individuals, with doctors, with educators, with large organizations. And so, yes, I would say that what we're really becoming now is, our goal is to become the largest private video distribution platform in the world because we think that there's an increasing demand that video doesn't have to be public or it doesn't have to be algorithm driven, but instead it can be very personal and deliberate at the right moment at the right time to the right individual.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“I think I'm in a lot of ways. I mean, a little bit of what she started and a lot of, you know, what we're continuing here is going back to the roots of what Vimeo is known for. You know, people came to us because at the time, 20 years ago, it was hard to upload video. I kind of call that, I'll say, the second or third epoch of video was right around that time period where video files were getting bigger. It was hard to stream video. They were no longer just a single file. We were starting to get multiple formats. And so people came to us because of the quality of our transcoding and then ultimately our ability to be able to serve it directly to the person that was most important that they wanted to provide that video to. And a lot of what we're doing right now and what we've kind of taken that Anjali had started and extended pretty significantly is it turns out that lots and lots of organizations and individuals around the world want to be able to keep a video private or they want to be able to serve it only to an intended audience. They don't want to have”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, I'm very curious. When we talked about Vimeo when she was there, she was in the middle of executing a big pivot, right? People know Vimeo is what it started as a consumer video service, kind of the Artier competitor to YouTube. She pivoted it to a SaaS business. She was very open. This is now a SaaS company. We're doing a lot of enterprise work. We're a video hosting provider to a lot of people. We are a video creation tool for small businesses. That was several years ago. I talked to her three years ago. You're the new CEO. What do you think of Vimeo today?”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“That's fantastic. I have a lot of respect for Anjuli and have to say a big thank you to her for all she built here. So it's wonderful to hear.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Very excited to talk to you. I got to tell you just structurally, this is one of the very first truly full circle decoder episodes because we had your predecessor Angelian as COVIM and then we had her on in her new job as CEO of Tobey. And now we have you on as her replacement.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Of course, we also talked about AI, which is upending every platform in different ways. Vimeo markets itself now is an AI-powered video platform. So I wanted to know how Philip is thinking about Vimeo's history as a creator-focused platform. It's present as an alternative to the YouTube algorithms and how all of that collides with the pitfalls of AI-generated video. A lot of creators and a lot of consumers do not like AI generated content, but there's still a place for these tools to make some parts of the video process easier. And Philip and I talked a lot about where those lines might be. I also asked Philip about a pretty simple supply-and-demand math problem I've been wrestling with recently, one that seems like it will change the creator economy drastically in the years to come. If the total amount of video on the internet explodes because of AI, while the total amount of time we can spend watching that video remains relatively fixed, well, how is anyone going to make any money at all?”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Hello and welcome to Decoder. I'm Neil I Patel, editor in chief of the Virge, and Decoder is my show about big ideas and other problems. Today I'm talking with Vimeo CEO Philip Moyer. You probably know Vimeo from its beginnings as an artier, more creative competitor to YouTube. But over the last few years, and especially after run public in 2021, Vimeo has really turned itself into an enterprise software company, selling video hosting services to companies of all sizes. I gotta tell you, I was pretty excited to talk to Philip because this episode is a particularly fun, full-circle Dakota moment. I interviewed Philip's predecessor, Anjali Soud, both when she was CEO of Vimeo and again more recently in her new gig as CEO of Tubi. So I had a sense of how Anjali ran Vimeo.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT
“Upground payment of $45 for three months, $90 for six months, or $180 for 12 month plan required, $15 per month equivalent taxes and fees extra, initial planned term only greater than 50 GBR.”
2025-02-24 · Decoder with Nilay Patel · Vimeo CEO Philip Moyer is betting on the human touch — and AI · IDENTIFIED FROM THE TRANSCRIPT