YouSaid · the spoken record

Rachel Botsman

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58
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2024-05-08
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2024-05-08
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  1. “So, the Dan and the research around trust and happiness, I mean, it is very cultural, I should say. So the Nordics do really well on this. of a big component of trust and happiness where they align is community, collective interest. So in cultures that become not just hyper-individualistic but narcissistic, where there is a lack of belief in the collective social good, they tend to be lower trusting cultures with lower scores of happiness. So one of the things I strongly believe is this lack of community, this lack of collective interest, this me over we is damaging happiness and it's damaging trust.”

    2024-05-08 · In Good Company with Nicolai Tangen · Rachel Botsman: How to build and maintain trust · IDENTIFIED FROM THE TRANSCRIPT · source

  2. “There's a whole host of factors, but if you keep stripping them back, the central problem is to do with alignment, that people no longer believe that the government's interests align with their best interests. And that actually runs across demographics. It runs across education, income class. So it could be alignment, could be, I don't think the government does the right thing by my taxes to all the way through to, I don't think the government does the right thing for education or my healthcare. So, when you have a misalignment problem, it's the deepest, deepest trust problem to fix.”

    2024-05-08 · In Good Company with Nicolai Tangen · Rachel Botsman: How to build and maintain trust · IDENTIFIED FROM THE TRANSCRIPT · source

  3. “We are in the UK. There are certain politicians I trust to do certain things. But generally, when we look at trust in government, it is at an all-time low when we want.”

    2024-05-08 · In Good Company with Nicolai Tangen · Rachel Botsman: How to build and maintain trust · IDENTIFIED FROM THE TRANSCRIPT · source

  4. “Very quick to tear down, very quick to tear down. So there's a difference between what we call sort of transactional trust, which is very easy to tear down, and relational trust, which is built with experience. It's built with information. It's built over time. And I think this is another mistake many organizations And companies and brands think about trust in a transactional sense. And what they don't think enough about is this relational human component of trust, which is actually harder to tear down. So, if a product fails me or if a service fails me, and the way that company tries to solve the problem is transactional, it's very hard to trust it again if it's human and relational, you can actually earn trust back.”

    2024-05-08 · In Good Company with Nicolai Tangen · Rachel Botsman: How to build and maintain trust · IDENTIFIED FROM THE TRANSCRIPT · source

  5. “When I would challenge that question because most people have a natural propensity to trust. So, most people will go into a situation and they won't say, I don't trust you. They'll wait for reasons, signals, we call them trust signals, as to why they shouldn't trust that person.”

    2024-05-08 · In Good Company with Nicolai Tangen · Rachel Botsman: How to build and maintain trust · IDENTIFIED FROM THE TRANSCRIPT · source

  6. “So it's funny. I really struggle answering this question because there's so many reasons. So I've been saying this now for 15 years. And what I've realized is that you cannot take risks. You cannot venture into the unknown. You cannot navigate uncertainty without trust. And it's interesting because when I first started studying trust, I probably would have spoken more about the social glue, the collaboration, those components. But I've realized actually Innovation, self trust, this ability to cope with uncertainty, to cope with not knowing, is one of the most important roles of trust today. So that's why I put the emphasis there.”

    2024-05-08 · In Good Company with Nicolai Tangen · Rachel Botsman: How to build and maintain trust · IDENTIFIED FROM THE TRANSCRIPT · source

  7. “In the conversation. So you've probably heard people say, oh, I don't trust the media or I don't trust this politician. I don't trust this tech company. It's a completely useless conversation to be having because whenever we talk about trust, we should follow up with to do what. What is it we're trusting someone or something to do? What is it we're not trusted to do? Because unwanted trust is a problem.”

    2024-05-08 · In Good Company with Nicolai Tangen · Rachel Botsman: How to build and maintain trust · IDENTIFIED FROM THE TRANSCRIPT · source

  8. “What is trust? It's actually a very whole question. It's a word we use a lot, but when you ask people to define trust, you'll never get the same answer. So depending on the field, some people will say it's an asset. Some people describe it as a currency or an attribute. Some people might say it's a value. But trust is a belief. It's a belief towards someone or something and what we're still figuring out is if the way we trust the someone, a human, and the way we trust a something are the same thing. And the important thing once you ground yourself that trust is a belief or beliefs are highly subjective and contextual. And it's the contextual piece around trust that is often missing.”

    2024-05-08 · In Good Company with Nicolai Tangen · Rachel Botsman: How to build and maintain trust · IDENTIFIED FROM THE TRANSCRIPT · source