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Russ Cook

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2024-05-02
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2024-05-02
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  1. I'm going through these bushes, stumbling to this village. And I think because of the experience that I already had in the first couple days of DRC, I was very much like, I just want to get my head down and get through these places as quickly as possible with less fuss as possible. So I'm running through this village and people shouting to me and stuff and I'm like, okay, this is happening all the time now. Like, just care and go, care, I'm going. But I think I upset quite a lot of the village by doing that. The chief of the village comes over, and then before you know, I'm like surrounded by half the village. They're all very upset. They don't get who I am, what I'm doing, why I'm there. And they start trying to say that I need to give them money. I didn't have anything on me.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  2. Anyway, eventually, I did stop. He gave me a note that basically said, the boys can't get around to where we were going to meet, but they're going to go to this other place and meet there. And it was about 20K through the jungle. No roads barely even a path. I was kind of like whacking my way through bushes to get to this meeting point where I was going to try and find the boys, run out of water. Phone, it's got no signal.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  3. Left the boys in the morning like I normally do, around 20K, then ran another 20K. Start, we took a turn off onto a dirt road. The boys are planning this route, went down this dirt road. Then the van basically, the support van couldn't get to me. So the boys sent a guy on a motorbike. And so I'm running along this dirt buck and this guy on a motorbike keeps trying to stop me. And I was so like. Scatty already that I was I didn't want to stop for he was trying to get me to stop and I was like nah I'd had it the day before people trying to stop me on motorbikes and it was all a bit didn't didn't feel great like I was quite anxious about the whole thing.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  4. Yeah, I mean, the day before day 102, we had a guy come up to me with a rock, spikes in the rock, and he was like, I'm going to smash your head in with this. And he was speaking French, so I didn't really get it. But Harry spoke French. So he's basically fretting us with this big spiky rock that he had in his hand, saying, like, give me three quid, the equivalent of three quid, or I'm going to start smashing you all up. I gave, I think, gave him a quid in the end because I'm not getting my head smashed in over three quid, but also I didn't want to get word around that there was a bunch of people just throwing money around to anyone that would threaten them. So yeah, I mean Woke up day hundred and two, I was running 100K that day I felt very anxious from the get-go. Really. Really finding it difficult already.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  5. Crazy, like people getting chopped up, all kinds of stuff. Yeah, it was, I mean, I don't know how much I can really, what I would say about DRC is that we spent a few days there. My experience was very subjective. It's a massive country, loads of people, loads of great people, but my personal experience of the small amount of time I spent there was a bit rough. But yeah, I mean, we landed in the country, crossed the border. It was a very chaotic border town. We had people from the get-go, not very happy to see us at all, shouting at me while I was running, trying to exploit us for money, officials, all this kind of stuff, trying to get money out of us. And we'd heard about all of this from people traveling. So we kind of half knew what we were rolling into, but it was, it really created a... Kind of atmosphere that Difficult, challenging.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  6. Yeah, I mean Yeah, that whole thing was mad. So we got to DRC. I think 800 we got to DRC. It was hostile from the start. We'd been warned loads about it, about the country. It's one of the poorest countries in the world. It's quite known for corruption. And we've been sent the videos of the craziest things happening there. And I think we're all a bit apprehensive.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  7. So we made a YouTube series online which kind of followed the whole thing. It's the only YouTube video that I didn't release. Because I mean, it was quite A difficult one at the time as well Because it was the hardest time for us as a team. And there was a lot of arguments. Of fallouts around that, and I didn't think that the video that we made was really what. Told the story how I want it to be told. So

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  8. I don't know, man. I guess it just is what it is. I haven't really, I don't know if I've deeped it that much at this point. You know, we're over it. Nothing bad happened in the end. I mean, we got robbed, but no one died.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  9. I broke the gun point now and go. Yeah, I mean, they were a bit more successful at that time. They got a lot of our So around 30k, I was on a lunch break. We sat in the van. Me, Jared, Harry, my sport team, and we were just chatting shit like usual. Two, three guys pull up on a motorbike, two of them get off, come up the side of the van, crack the door open. in all our faces started speaking the Portuguese. Took a bunch of stuff Yeah, that was a nightmare, to be honest. They got passports, money, cameras, drone, phones.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  10. And then we ended up speaking a little bit, and he was like, oh, like, my friend was going to rob you, but we're not hit. But he's gone, we're not going to rob you. And I was like, oh, your friend was going to rob me. Yeah, like, nice. And then, you know, I actually ended up speaking to him. And he was saying, like, he's just, he needs some money to feed his family and stuff. He was living in a township next to the road, which was pretty bad conditions. I was like, look, mate, my boy's going to come pick me up in a couple minutes. Like, we'll give you some food. And he was like, sweet.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  11. Start beating my chest acting like Lunsit. The one, the guy running behind me ended up dropping off. So then it was just the guy in front of me. He was quite a small guy anyway. And I was like, I don't reckon he's about it. And then, um...

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  12. It's just purely like you act differently to different situations. Like we've been robbed at gunpoint where there's a gun in my face and I'm not going to start beating my chest because I don't want a bullet in my head. But then there's other times where you think. Like, you're kind of looking at them going, he's actually a bit nervous to rob me.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  13. I literally beat in my chest. I was just like, we're running just going totally a bit. Just to make them think, like, oh, this guy's, you know, he's a bit off it. Maybe we just get the next one.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  14. Yeah, yeah, yeah. I started beating my chest. I started shouting. Because they just joined, I was mid run and they joined me running. Like one in front, one running. They were running it like they.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  15. Yeah, that was two guys came up to me whilst I was running at night one came in front of me, one came behind me. And I kind of instantly knew this was a bit shaky. And I just went a bit mad, just like. Weighed up situation just started acting a bit crazy, started like beating my chest and shouting and stuff to try and put them off because I got the feeling like, okay, they're going to, this is an attempt, but they haven't gone straight in with the robbery. They're kind of feeling it out. So I was like trying to give them enough of a reason to think that I'm crazy enough. It's just not worth it. Kind of worked.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  16. I guess I'll describe it like I was knocking on the door, but I needed someone to open it. You opened it. So it's a kind of a dual thing

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  17. It was that was like, you know, sometimes where you have like a moment where you're like, wow, like that's that you were that moment for me.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  18. No, so mate. I mean, I don't know. This is another thing that people probably don't know that you're like such a massive part of the story. Like, you know, when you messaged, I remember being in South Africa. I think it was about 10 days, two weeks in or something like this, got a message from you. Was like just seeing what you're doing, something like this, love it. Like, if you need any help, let me know. And I was like, You should see, I rang Emily up. I was like, You were never going to believe who's just messaged me. Like, it was crazy. You know, obviously. All got sorted out, perfect head got sorted out, two unbelievable sponsors. Kind of changed the whole mission, man. Like, I can't even put into words how

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  19. They didn't take any money now. But we ended up burning through a lot of the money before we were supposed to be on start line with like 50k and we ended up months rolled by. We wasted money on XYZ ideas. Didn't come. So basically it got to a point where I kind of... Rid of all these people, start line 10 grand. I was like, if we don't get funding within If we don't get any kind of sponsorship within the first month, this is game over because we've run out of money. Said to all my team, I'm going to have to delay your wages, etc. Just really tightened up. And then I got a message from some bloke from Dragons Den like two weeks in.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  20. Risky one for sure. I think it was more like a, he just wanted to see it happen. He was a fellow worth and boy year younger than me, made a bunch of money in crypto. And yeah, so he fronted the first bit of money to get us going. And 50K was more than enough to get us going. But what ended up happening is the mission got delayed, more and more. We had some people involved at the start that kind of... Long story, they kind of said that these things were going to happen, blah, blah, blah. Brands were going to happen. All of this stuff they were trying to make happen. None of it ended up coming to fruition

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  21. Actually, got 50k to start with from an investor. He was a mate of a mate. I'd managed to persuade to give us some money to get things going.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  22. I don't think I was afforded the luxury of being able to. Weight, really. We were running out of money. It was. It was now and ever make it work with what you've got or don't do basically. And I was like, I think we can do it.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  23. With Emily, I was like She special. I really want to make this work and I'm going to have to, it's actually a benefit to me if I can compromise because that kind of having that connection will also bring a lot to my life. And I need to. I need it.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  24. Think I've definitely become more willing to accept, I do still struggle with that, but I've definitely tried to... That more, it's all I think for me, it was I really cared about Emily, so I really wanted to be the best that I could for her as well. Just think Level of desire to make that happen was like really high. So I've just I think before I wasn't very willing to compromise on a lot of stuff. I was like, I'm doing my thing. You either fit in or you don't see you later, whatever. Whereas with Emily's.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  25. And yeah, like the way you were talking about it, I was like, God, this is like. Is hitting over here. And we do that a lot sometimes. We listen to podcasts and talk about it, and do this, I do this.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  26. It's nice funny because I've actually listened, I remember messaging you actually about it, I think. I listened to you'd had a podcast with some relationship person.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  27. I think it credits her more than me. She kind of brang that out. I didn't have tools to go to do any of that stuff, to be honest, you know. I think sometimes I don't know. I just think we fit really well together. What I can do well, she can't, what she can do well, I can't, like, it works.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  28. I was one of these people if you'd asked me two years ago could that ever work like 14 months away we spent from each other I'd be like nah that's never gonna work but I think We spoke pretty much every day for hours whilst I was running. If I had signal and the kind of stuff that we got to speak about and really go through in depth on. The kind of stuff that I think in a lot of relationships would just get swept away in the rig morale of the day-to-day life. So I'm actually super grateful for that time and really proud of her and us for navigating that kind of weird situation.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  29. I met her, we first met One of our mutual friends birthday party. And I said to my friend, why have you never introduced me to her? She's beautiful. And then that started like a three-month process of me trying to convince her to go on a date Took a while, we got there eventually, got there eventually. Actually, we had a secret Santa going and I think one of my friends did me a solid and kind of like rigged the secret Santa. So I got a And then I got her tickets to go to comedia, a comedy club in Brighton. Got a two ticket. So I was like, well, you could take me. And then, yes, then that's when first started dating about this Africa thing was already in the work, so it was quite complicated. But then before I left, we were like, right, let's do it. And we kind of like, we spoke on the phone every day.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  30. Well, I knew that Africa hadn't been done before and it's one of the few things left that hadn't been done. So that was probably one of the big reasons. Also, Africa, not very well traveled, not many people, tourists, not many tourists go there, and I thought it would be the best adventure ever. That's what I decided to do.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  31. But yet then did the H liner run, figured out if we make some content and that's how we're going to do it, bury myself alive, pulled a car for a marathon. The Africa planning started happening.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  32. Pretty much. I finished the Asia Learning run. And in my head from then, I was like, I would really love to make. This kind of thing a career somehow. Don't know how I'm going to do it, but I would love to be able to do that. And then. That kind of started like a three or four year process of working out, okay, you know, if we make content, then maybe brands will sponsor that and then I can go and do adventures with that money. But that it took a long time to kind of put those pieces of the puzzle together. That was never really what I was thinking of when I did Istanbul to London. I've chucked a few photos up on Instagram just really for my boys to see be like I'm out here in Serbia, camping or whatever. Um...

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  33. Just like I felt like he respected me more, like he'd actually seen that I was capable of doing something. That he thought was good.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  34. Ask fuming, yeah. Because I was just mentally just absolutely done in and physically done in. And then he'd just be like, oh, I'm so proud of you. I remember he'd be like, oh, I'm so proud of you. You've achieved more in your life already than I ever have, blah, blah, blah. And it really felt like I made a bit of a breakthrough there.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  35. It was hard at the time. Really struggling because I'd just been away for a whole year or something, done this big thing, finally finished. And then I was like, oh, that's reality slapping me in the face again.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  36. Yeah, I remember my body being in a pretty bad way after that. I couldn't even walk. I was really struggling. Body was really hurting. And got back into the country. I was skinned because I'd done all my dough on this aged London run. And then my dad was like, I'm beginning with dude. He was like, what are you doing? You lazy. Like, get a job or something. So I was like, oh, fuck, all right. And then went and got up.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  37. He ran like the last 5k, I think. Yeah, and that was 5K. And I was actually joined for the last couple days by the mate that got me into running in the first place, which is really cool as well.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  38. Yeah, so I remember. My dad my dad came up to London and saw me. He said that he was proud of me. And I remember that hitting. Because he didn't say it often, but when he says it, you know, it's probably, I can imagine your dad being similar, like the kind of thing where... Know he means it when he says it, and I think that's like one of the most powerful things a dad can say to their son, like, proud of you, son. Even that makes me emotional just saying it, like thinking about it, I'm like, wow. See, that was nice.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  39. Exactly. I think it was just a different way of looking. What the classic traveling like I'd go traveling, find yourself blah, blah, blah. But sometimes meeting these people from doing the craziest stuff and from different cultures will just make you look at things in a different way. I found that coming back to London now, and it's like all of I'm back into the mode of like, oh, you need to go and get a flat and you need to go and live somewhere and blah, blah, blah. And I'm like, hold on a minute. Why do I need to do any of this?

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  40. I think I met this Italian guy and he'd been cycling around the world for six years and he showed me a setup. He had nothing on him really. He had basically nothing but he just had a coffee kettle. That was the only thing he really cared about. So, meeting these kind of people just made me realize, like, What is normal? Who even cares about normal? I don't care. I just like this is normal. This guy's cycling around six years. Why not? But he seems like he's had a pretty good adventure. I want a bit of that.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  41. Why? I think the... That a lot of people said this to me at the start. They're like, are you going to need this? You're going to need that. Why? Actually, why? Why can't you just sleep in a hammock every day and then go and run a marathon marathon?

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  42. It was an amazing adventure, man. It really was. It was tough, though, like really tough being by myself the whole time. I would literally run a marathon, add a little bag with a hammock and toothbrush, toothpaste phone, and just find a couple of trees at the end of the day, sling the hammock up and go again the next day.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  43. Actually, remember, I don't know if I was speaking to them very much at this time. I remember my little brother was the only one that was like, yeah, he's the only one I remember being like, yeah, he's deaf. He's going to do it.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  44. Most of them were like, yeah, you're going to die That's not going to happen. I remember pretty much everyone being like that. I could probably count on one hand the amount of people actually thought I was going to do

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  45. A bit in Europe, then went over to Africa, got to Kenya. I was really into my run at this point, so I was training really hard every day. I was living and breathing it. Went to the training camp, this village called Item, which is like home to some of the best long-distance runners ever, like Kip Chogi's from there. All this kind of stuff, just train with them, got my ass whipped up pretty good. Just I met an Italian guy who'd been cycling around the world for six years, super inspired by a story how he was living, what he was doing. Decided I wanted to do, I want to try and do something like that. And I was pretty good at running by now. So then I first kind of conceived the idea of running for Istanbul to London. That was the next. I was like, all right, that's what we're going for.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  46. Exactly. That's kind of what happened for me. I managed to save up some money off the back of ran these marathons Like stop drinking as much. I wasn't gambling anymore and saved up a bit of money for the first time. And then a few months later, I decided, right, just being off all these cleaning jobs. I'm going to go and travel the world with my few grand that I'd managed to save up.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  47. Like a huge relief for me. It just made me really like it hammered in the sense that if I do something positive, it will pay itself back to me. You know, like that accountability of like, go and do something good. Here we go. And you can see the improvements coming week by week by week. And I think that's why I love running so much like because that's it in its simplest form. It's like you go out, run It's really shit. But then you keep going, you keep going. And now a month later, you can run a half marathon or two months later, you can now run a marathon. And it was that process of going from someone that I couldn't even run around the block. And then I could run a marathon. And I was like, shit, this is, I got something here. This is how we progress.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  48. Yeah, took a little pile nap in Shoreham on the pavement. Yeah, I mean, so I ran that little bit and then a mate of mine that I'd been mates with for a long time had just started getting into running properly and he'd signed up for a half marion and he said to me like come and run it like let's do it I'll train with you blah blah blah and I think that was the moment where I was like something that I can do like I'm out of ideas here You know, I need something So I literally just on a whim was like fine Let's do it signed up Then he took me out training We did the half marathon, then a few weeks later we signed up, did the full marathon, and that process.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  49. Ran home from the nightclub. I don't know really. It was a bit Forrest Gumpy in the way it was just like I just felt like running kind of vibes.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT

  50. Yes, I think It had been leading up to this because I've been finding life really difficult for a while and I was doing all these different things trying to find something that I could put my energy into that would give me something positive in return Yeah, I remember being in the arch in Brighton and just being like, I need to sort my life out of it. Like, what am I doing? Profit one of them mirror bit pissed, look in the mirror moments And then ran home about 11, 12 miles took me ages, I was so unfit.

    2024-05-02 · The Diary of a CEO · Russ Cook (Hardest Geezer): I Haven't Told The Whole Truth About Africa!, They Took Me Into The Jungle To Kill Me! · IDENTIFIED FROM THE TRANSCRIPT