YouSaid · the spoken record

Ted Gioia

lines on the record: 89
first: 2019-11-06
most recent: 2019-11-06
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“You can turn to me, but it doesn't have to be me. Find somebody who you trust is a guide and let them open your ears to these new experiences. And if you do that you will be rewarded infinitely because music is an amazing part of our life. And if you don't enjoy the riches of it, you're selling yourself short.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“The most important thing right now is to understand that the best music in our society is under the radar screen, for many complex reasons record labels are looking for the formula. Radio stations are following the formula. Even these amazing curated playlists are just a feedback loop. They'll tell you what to listen to next week based on what you listen to last week. And because there are feedback loop, they won't show you anything new or interesting. So what you need to do is if you really want to broaden your horizons as a listener, is to get exposed to new things and pick somebody. It doesn't have to be me. I mean, I recommend a new album pretty much every day on my Twitter feed. And every year I talk about the 100 best albums of the year and I focus specifically on albums most people would never hear otherwise.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Creating a problem in my schedule, but in fact, I say no, no. This is the reason why I'm able to do this, because I have constant good quality input. That is the only reason why I can maintain the output.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“I think the most important skill anyone can develop is time management skills, how you use your day. But there is one principle I want to stress, because this is very important to me, and when people ask me for advice, and once again, this cuts across all fields, but this is the advice I give. In your life, you will be evaluated on your output. Your boss will evaluate you on your output. If you're a writer like me, the audience will evaluate you on your output, but your input is just as important. If you don't have good input, you cannot maintain good output. High quality inputs into my mind every day of my life. That's why I spend Maybe two hours a day writing. I'm a writer. I spend two hours a day writing. But I spend three to four hours a day reading and two to three hours a day listening to music. People think that that's”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“We now learn that at the highest level of peak athletic performance, a lot of care is taken to what songs you listen to, why you do your athletic work. And I could give you 50 other examples, but the point is there's nothing wrong with music being integrated into life experiences and in fact we should cultivate that.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“It depends. I believe you can make a very strong philosophical case of What I call the New Age philosophy of music. And that philosophy is that music should be integrated into every aspect of your life or can be integrated into every aspect of your life. I believe that. Now what I have to say is in practice, the New Age music that did this was lousy and unlistenable. So that's, I mean, but I still believe very much in principle that music, it's okay to have music integrated in your life. I know it's very fashionable to say, well, background music is awful, or music should always be in the foreground, but after having done all the research I've done in music history, I now see the exact opposite. I'll just give a couple examples. It's amazing how many surgeons use music while he operates. 60% of surgeons will have a song on while they're cutting you open.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“I tell them the same thing I tell anybody in any field whatsoever, which is work to get outside your comfort zone. And I don't care what you do. I don't care whether you're a scientist or an engineer or a teacher or a music critic or a music fan. The most broadening experiences you will have in your life is when you go outside your own comfort zone into new territory. So I would tell them to do what I do. I have consistently over a period of years tried to expose myself to new kinds of music that I hadn't heard before. And if you do that, you will learn, but I'll show you, you'll enjoy it. I mean, this is the path to enjoyment, is to open your ears up to these new experiences.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, you might be able to trust them in other things, but there's no substitute for taste and discrimination in music. And I think Winton Marsalis was right. He said, and this is controversial, but he said, if you take somebody who spent their whole life just eating McDonald's hamburgers, you could take them to the best Michelin starred restaurant in the world, they wouldn't enjoy it because they would not have cultivated their taste. Understand that well, music is no different. And so unless you've cultivated your taste, your ability to appreciate, especially new sounds, will be severely limited.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, this is a big thing. You know, I've got, my sons are both interested in arts and culture. My nephews are. And it seems everybody in my family wants to be a writer. And I always say, why doesn't somebody in the family want to trade mortgage derivatives or something? Why does everybody want to be a writer? And the truth is it's hard at this phase in history to make a living as a writer. So the one thing I tell people is if you're going to do this, you must find some area of expertise and that you know that better than anybody else. And so I still think that in music, if you want to be a music writer, you can do it. But you must have the goal of being one of the few people in the world that really knows your section of music as well as anybody. And then it's not just writing. People will call on you to do liner notes, give talks. They'll want to consult your expertise. You'll get called to be a judge on panels. So the key thing as a writer is to develop the expertise and then to use writing as one aspect of what you do.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“and the Italian composer's great emphasis on melody. And I know in my own musical preferences, melody is so important to me. Now this is why I wrote a book on West Coast jazz and cool jazz, just people like Chet Baker or Paul Desmond, and people say, well, they're not hot enough, Ted. Those aren't the real jazz musicians, but I have a real soft spot in my heart for any jazz musician that really masters the art of crafting a melody, and sometimes I wonder if that's my Italian heritage coming to the forefront.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, you know, I came from a very complex ethnic past, and it's often a question is how much is that shows up in your own musical preferences? You know, I grew up in the thick of an Italian family where I was always around my Italian relatives, some of them that didn't speak English, and to some extent my Mexican relatives as well. I look at the Italian culture's love of melody.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, yeah, but which I studied at Oxford, but existentialism and, I mean, I dug into everything. I dug into, I still read a lot of philosophy. And I believe it has made me a much better music writer. My first music book, The Imperfect Art, was essentially applying philosophical concepts and using them to build a new aesthetic philosophy out of jazz practices. And I think in my latest book I've come back to some of this. I really believe that understanding the history of philosophy and contemporary thought helps me at every stage in my music writing.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“In full disclosure to you, I have to say that I was able to get a degree from Oxford in philosophy, politics, and economics without ever studying the economics. I used sort of a loophole. I didn't do any economics. Most of my approach was philosophy, and I'm really extremely abstract kind of philosophy interests me”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Connection between the spread of disease and the spread of a musical innovation. Because based on what I learned at the Boston Consulting Group, there might. And then I started looking at other situations and I found a surprising number of situations in history where unhealthy settings and situations had created artistic revolutions. You know, most people date the start of the Renaissance of the year 1350 in the city foreigns that they don't realize 1348 was the great plague. What people don't realize the Troubadour So, classic example I am taking analytical tools that I learned at the Boston Consulting Group in McKinsey and I am applying it to music problems. I've done this in many instances. A lot of my work on blows is taking aspects of things I learned back then.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Let me give you an example. When I was at the Boston Consulting Group, we were analyzing new product introductions. So the idea, new product is coming out, new computer or something, and you have to predict how it's going to sell over the next five, ten years. And so we had these mathematical formulas we used to predict the spread of an innovation. And I found that these mathematical formulas had all been developed to track diseases. These were the same formulas they used the World Health Organization, if there's a new flu somewhere, they use the same formulas to track the spread of a disease that we use to track the spread of an innovation. Now, fast forward, 15 years later, I'm working on researching the history of jazz, and I'm studying New Orleans, and it was such an unhealthy city. In fact, New Orleans was the unhealthiest city in the United States, at the time when jazz was invented, and I asked myself, could there be a”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, I did it for the worst possible reason. I mean, I came from a poor family. And when I went to college, I felt I owed it to my parents to get some marketable skills. And even though I knew that jazz was my thing and I was practicing the piano three hours a day and I was very interested in arts and culture, I got this MBA to have those marketable skills because I felt that I owed that to mom and dad. But as it turned out, it has proven very useful. You know, you'd be surprised how much of my music research I rely on what I learned at the Boston Consulting Group in McKinsey, just applying those analytical skills.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“He's, like I say, Dana loves opera. He loves Opera. He's passionate about opera. And opera's, like I say, I've gotten an education in opera, but it was very pragmatic doing that. I'm more of a jazz person. But even Dana knows a remarkable amount of jazz. You get Dana involved in a music conversation, even though that's not his specialty. He can keep up with me point for point on everything.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Right. At that time, the only biographies were written in German, and so they had to go to my uncle, the sailor, to help them with the liner notes. Anyway, the story I'm told is that when he was 11 years old or 12 years old, he snuck out of home one night where he hid clothes in his bed. And then snuck out the window, took the streetcar to downtown LA to see the opera. Twelve years old. So that's passion. So yeah, there are people out there that are absolutely passionate by opera. They will live and die for it. God bless them, but you don't sell season tickets just on the basis of those people. And there are a lot of folks that are just going there to get their cultural street cred.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“This is interesting. I was named after my uncle Ted, who died before I was born. He was a merchant marine, never went to college, died in a plane crash. And my mother says that Uncle Ted was the smart one in the family and that supposedly he had all Dante's divine comedy memorized in Italian. You could just open up to the book at any line and say it, and he could quote from it. He corresponded with the great Mozart scholar, Alfred Einstein, on Mozart because my uncle was an expert on Mozart. He's just a sagar. Never went to college. When they came out with an album by Haydn's brother of music, they had to get my uncle to write the line up to me.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, you know, it's interesting. I came to opera late, and when I did, I actually had to force myself to listen to opera after. At certain point, I realized this was a gap in my musical education. So there was a period day after day I would just listen to the opera and I would study it to fill that gap. But I've met many people that are passionate about my older brother Dana. I mean, this is right.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, this is interesting because, like I say, you could listen to Jennifer Higdon or David Lang. There are a bunch of great composers out there. Carolyn Shaw, wow. I mean, just amazing stuff. I don't know if it's found an audience yet. It deserves to find an audience. It deserves to last. But the question is going to be more a socioeconomic one. Will these great composers that are around us now get the platform they need to reach people?”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Contemporary classical music now is great. There's a lot of exciting things happening, and classical composers are mixing up classical music with rock and jazz and folk styles, and there's all sorts of interesting things happening. But the problem is they created a public image over the course of 50 years that classical music was just noise and difficult to listen to. So they've got to overcome their own reputation. But if you sit down and listen to contemporary classical music seriously over the course of several months, people would be amazed at how much they enjoy it.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Oh, listen to how they sing You know, there's a view in the public mind that if you listen to traditional African music, it's just intense rhythms. But that's not true at all. And the pygmy music, a lot of this is this vocal polyphony, and they sing stuff. And I swear, you could not write it down. And just if you're a trained musician, you have a good ear, you can listen to this over and over again and you can listen to it the 20th time and you're still saying, what's going on here? How are they doing that? So yeah, no, that's one of these great musical experiences where people can go through their whole life and not hear it, but they really should track it down.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“That's amazing. You know, Indonesia has a huge population and a great musical culture, a very diverse one too. And so I would look at places and I try to listen to music from all over the world. So I'm always trying to figure out what is happening in Indonesia. Just two days ago, I did a search on band camp for any recording in the last month from Jakarta. I'm trying to find these things. And so I would look at those, large countries with diverse populations that have been left out of the music industry's radar screen.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, I tend to think that the places to look are the countries that have large population bases, diversity, but don't get heard often on the radio or don't get picked up much by record labels. So let's take, for example, Brazil and Indonesia. You know, it's very interesting. There's a jazz piano player named Joey Alexander. He's a kid. He was like a child prodigy. He got a record company. Around age fourteen, he's from Indonesia, but he had to move out to New York, is now winning awards and showing up on the Grammys. When his jazz album came out, somebody told me this was the first time in history an album by an Indonesian music had made the billboard chart.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Sang the praises of heroic men and powerful people. So this is the establishment music, but there was another kind of music that was darker, deeper, and more emotionally intense”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Well, I do believe that there were different types of music and there was this officially sanctioned music that was preserved. But there was a more exciting music from outsiders that people liked but also feared. And here's an interesting thing. If you're a music student nowadays, one of the first things you learn are the musical modes. These are essentially the building block scales of music. And they have names. There's like the Phrygian mode. There's the Lydian mode. But what no one tells you is the Phrygians and the Lydians were the enslaved populations in Greece. And so they had these exciting sounds. Those were the dangerous modes. And so the exciting sounds were associated with these enslaved people and outsiders. Unfortunately, the musical culture that's preserved is the kind that supported the ruling class. For example, the most popular lyric poet in ancient Greece was Pindar who”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“I must say up front I am no expert on seduction. So you are now getting me out of my main level of expertise. But I would think that if you were a seducer, You would want something that was romantic on the surface, but very sexualized right below that. And no one was better at these multi-layered interpretation of lyrics than Frank Sinatra. I always call him the Derrida of pop singing because it was always the surface level and various levels that you could deconstruct. And if you are planning for that romantic date, hey, go for Frank.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“So, what do you worry about? Well, the first thing I have to worry about is my place is a mess. I got to clean it up. So, that's number one. The second thing you worry about is, well, what food am I going to fix? But number three on people's list when you interview them is the music because they understand the music is going to seal the deal. If there's going to be something really romantic, that music is essential. So people will agonize for hours over which music to play. And I think that we miss people view music as distance from people's everyday life. But in fact, people put music to work every day. And one of the premier ways they do it is in romance.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“In a world where you don't have to create it. It's very interesting. There's market research and focus groups about how people use music in their day-to-day life. And take, for example, this. You're going to bring a date back to your apartment for a romantic dinner”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“I believe actually Darwin was right. He thought music was linked to sexual selection and we used music to attract a mate.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“And even as we see a new Victorianism and sexual primness entering our larger mainstream culture, there's a tremendous force that forces popular music to address sexual issues.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“It's very interesting if you go back to the earliest songs in human history they were linked to fertility rituals. There was an idea that the king would have sex with a goddess, which usually the high priestess had to step in because it was hard to find a real goddess, and there were songs associated with it. They were very explicit. Some of them I couldn't even say to you, Tyler, because I would get into trouble because the explicit quality of the lyrics. The point I would make is songs these days are very similar. Someone studied recent hit songs and 92% of them refer to sexuality. And the typical hit song has 10.5 reproductive phrases. That's the word the researcher used. They're not just the dirty parts. They're reproductive phrases in the songs. I do think there is, and this I bring back my new book, The Longstanding Connection between Music and Sexuality.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“I like this stuff right before he died. He was going to go back just piano and voice. It was jazzier. It was more downscaled. And a little of that was recorded, but I would have loved to have seen where Prince would have gone if he had lived another ten years”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Unfortunately, it's the same thing everybody else sings, which is probably some lousy commercial jingle or some poptune I heard the previous day. I'd love to tell you that I work through opera arias or I do the Wagnerian repertoire, but no, it's probably the juicy fruit jingle or the Beverly Hills theme song.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“I am more of a Paul fan because he had the better musical craft. But he needed John because John had the edginess. This is my view is if it was just Paul without John, it would have become sentimental and you wouldn't want to listen to it. If it was just John without Paul, it would have become incomprehensible. So you needed both. But if I had to pick one, I'd go for Paul because with my background as a musician, Paul mastered the craft more.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“I love the symphonies and the string quartets, but those preludes and fugues. That's maybe my favorite classical piano work of the 20th century.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“My favorite is Shostakovich, who to me is at the peak. So that's that, and for a variety of reasons, both in terms of just the sheer artistry of the works and also his ability in his personal life to take oppression and tragedy and not only overcome it, but use it as an impetus to get even to a higher level on his creative platform.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“I have yet to hear the K-pop album that excites me, but I do believe in principle the idea that we're getting musical innovations from outside the English-speaking world that are going global is a good thing. Personally, I don't, K-pop's not my cup of tea, but I love this idea that someone can upload something on the internet today in Indonesia and I can hear it at home tomorrow.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“But the whole question is should Michael Jackson's music be put off the air, my general belief is Kenton was a great innovator in jazz, but I believe that that does not, and I want to be very clear about this, I feel this very strongly, your artistic skill, your intellectual ability, your talents do not give you permission to violate rules of human decency in your private life. That said, you do evaluate the artistry for the most part on different terms, but I don't like at all these artists that think that they can exploit people just because they're famous.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Think he sexually abused his daughter. I didn't know that. And I don't have all the details at hand. And those kind of aspects. I don't like to probe into it, but there's this whole issue of how do we deal with Michael Jackson? How do you deal with Roman Polanski? My general belief is that most of the time, you've got to separate artistry from personal life most of the time. But I do believe that there's a certain crossing point, you know, like Hitler and painting, for example. You don't put a painting exhibit of Hitler regardless of what the quality is.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Like I say, to me, it sounds formulaic, but once again, I'd have to go back and listen again to give you more authoritative view on that.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Elton John in the 1970s underrated Elton John after the 1970s overrated. His early material is amazing, is amazing, and just the number of good songs, including ones that were never hits and his singing is extraordinary, and he can still good. Don't get me wrong, but the way Elton sang in the 1970s, very underrated.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“I believe all genre fiction deserves more credit from serious literary figures. I believe it's, there's tremendous amount of creativity. Stephen King's one of the best writers out there. I mean, those novels are beautifully crafted. And in terms of even of things like character development, plot structure, so no horror fiction's underrated.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“I think Dostevsky was better. I know that's controversial. So Tolstoy, but okay, let me clarify this. I think Tolstoy is overrated as a novelist, but he's underrated as a social figure because he influenced people that joined these communes. There are still Tolstoyan communes out there in Britain. Many people adopted vegetarianism because of Tolstoy. People changed how they viewed marriage. The impact he had on the broader society has been hidden from view. The Soviet Union tried to change Tolstoy's image because he was so dangerous. So they reframed him as just a novelist. Well, yeah, no, very much so. But I would think that if you view Tolstoy just as a novelist, you don't understand the full scope of his influence.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Let's go. I think it's underrated. I think if you say that you like metal music, that's supposedly shameful, or maybe you've got some dark satanic impulses, but metal music has persisted at very high levels of virtuosity, and they take musicianship seriously. They take the entertainment aspect of it seriously. Sometimes it's almost performance art. Now, I'm not personally a huge fan of metal music, but I think in terms of the whole music ecosystem, it's tremendously underrated.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“Even if the first album does well, there's this sophomore curse, and I do think that it would be good if they took more time understanding the process of discovery, because discovering talent for a record label is as important as R&D for a tech company.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“You can go on for a long time out of his cumulative experience. In the 1960s, though, the record industry decided that the best way to scout new talent was to rely on young people. And this is sad, but true. They believe that the path to success was to match their music to the musical tastes of a 16-year-old. And because of that, they needed young people that understood that vibe. And for a while, that worked really well, but what you sacrificed over the long run was having people like John Hammond who had seen music changed up and down, in and out over a period of decades, and brought that larger vision. But I think it's a larger thing of how do record labels spot talent then? How do they spot it now? What they're doing now doesn't seem to be working. They're having enormous trouble building careers of younger musicians.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“And I don't know. I really don't know. But I do think there was this notion of having a talent scout Who knew a lot about music had been around for many years really understood the ups and downs often was a musician too, and someone like Hammond then could discover Billy Holliday or Aretha Franklin or Bob Dylan or Bruce Springsteen he discovered.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source
“You could sing that song and you could publish that song, but you had to associate it with black lifestyles. And there were a bunch of other songs as well. Whenever you sang about something that was sexy or dirty, you'd put black people on the cover of the sheet music. And so this is how it entered the music industry. You're right. There were certain behavior patterns there that were everywhere. But where it really went mainstream and came out and was considered acceptable in many people's eyes to have free love or altered mind states, that was the 1960s. And that came out of blues music first when it first was sung about on the airwaves.”
2019-11-06 · Conversations with Tyler · Ted Gioia on Music as Cultural Cloud Storage · IDENTIFIED FROM THE TRANSCRIPT · source