YouSaid · the spoken record

Will Shu

lines on the record: 111
first: 2021-07-12
most recent: 2021-07-12
sittings or episodes: 1
sources: podcast

Every line below is reproduced as it was said and linked to the record it came from. Nothing here is summarised or generated. Directory · Search · Corrections

“I'd say my favorite part is definitely when the company's like. 20 to 100 people. I'm the CEO of a large publicly traded company now, right? It's not gonna be as fun, let's be honest. And I'm happy to say that on the record.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“And actually, the people that work at Delivery now, they always tell me that's not true, but it's 100% true. I hired the initial people from Gumtree, and I was just like writing random job descriptions. And we ended up getting an office. By office, I mean, probably the size of this room, I would say. No windows, no heating. It was definitely illegal. It was on Cleveland Street. 121D Cleveland Street. And we found these like tables and chairs and the car park beneath it, found a sofa on the street, just set it up. It was a thousand pounds a month. And we got going, right? But I love that part. That was so much fun. So I'd say in the first, it was super hard. I would say years two and three and four were hard, but like exciting because you're expanding the business. You don't really know what you're doing or kind of figuring it out as you go along.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Business starts getting traction. That part's real exciting, right? You know, you raise your first amount of money. That's like super exciting. It's like, wow, someone gave, I think with us, it was index ventures, gave us 2.7 million pounds, which now you're like, that's like the smallest seed thing that ever do. But I was like, wow, we've got these really smart guys that want to invest in the business. And now it's about like, how do we scale this thing? And so it was hard, but it was a lot of fun, right? I didn't know how to hire anyone. I'd worked in finance and I worked at hedge fund, sat in front of a Bloomberg machine, right? So I'm just on Gumtree. That's how I hired.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Busy I generally don't care. I generally don't care what other people think, if I'm honest with you. My whole life never really have. I don't know why.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Of my friends did in the beginning, though, that first year. A lot of them did. I mean, they were supportive, but. I knew what they were kind of saying on my back a little bit too. Not in a terrible way, just like out of concern.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“That happened. I also, I mean, that story, yeah. So. John Luca, and really nice guy. But I'd worked with him probably five years before and he hadn't seen me in like five years. And so he ordered something. I didn't know it'd be him. And I deliver this pizza to him and I got my scooter helmet on. And he's like, I'll do his accents pretty strong. He goes, wheel. Is that you? Are you okay? He's Italian, right? He's from Naples. And I'm like, I'm like, who the fuck is this? I'm like, oh, it's John Fuca. I'm like, hey, I'm like, hey, John Luca. And he's like, is everything okay? You know, he's like, he just thought I lost my mind. Because he didn't really understand that I started the business. Oh, he just, I think he thought I was just delivering pizzas, right? And I'm like, well, yes, I am delivering pizzas, but I also, that is part of the job. But, you know, I also started this business and he just thought I was totally nuts.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“No, I never did Never Greg did Greg did? I never did. I just wouldn't let that happen. I don't know, man. I just feel like I have such responsibility to the people I work with, the restaurants and the riders. I don't know. You just start like, I'll tell you what I'm not. I'm not one of these people. You know, you read about Bezos, like, hey, I'm going to start with books. Books are easy to transport. I'm going to move on to all these other things. It's a grand plan in their mind. I like that at all. But what I did see was I saw success. That feels more ambition. You get into the circular path. And so I was on it like that. And I just also have this just immense sense of responsibility to people, right?”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Had this summer internship at Wharton. That was like the one everyone wanted, and I just decided to do something else. And no, he was kind of like, he thought I was like losing my mind, right? And then I thought of it, because I'm not a very like. I don't even think I'm that introspective, to be honest. So I don't, I'm kind of like I got stuff to do. I'm going to do it. And so he was like, hey, man, you should think about what you're doing, right? And I did. And I was kind of like freaking out a bit, just like sitting in my small room, like, what am I doing? Where is this going to go? And then I just was like, you know, fuck it. Like, I think this is going great. So I'm going to stick to it. So that was hard. I would say”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Get easier, I'll tell you that. So, I mean, the business is really significantly sized business now, but I wouldn't say it gets easier. They're just different, right? So you're one, I would say the big challenge is no money. Me and Greg running around, right? I think my biggest challenge was at some point. So I think I was lucky in the sense the business momentum sort of did take, it wasn't like super, it wasn't like this, but there were new customers and we knew this thing was working, but I didn't know how big it would be. And at some point, because I was delivering food every single night, right? And at some point, I remember my flatmate, he went to business school with me, Farrest, and he kind of looks at me. He's a good friend of mine, right? He's like, what are you doing? And I'm like, what do you mean? He's like, you just deliver food for five hours every night. That's like what you do. And I'm like, yeah, because I got a whole else is going to do it. And he was just like, he kind of looked at me and he's just like, all right, you know. And then I kind of like, because I, you know, I worked in these jobs that you can, you know, make a lot of money before I, I.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“That's what it is, right? And so it's different than something that's purely your experience in Chicago and London is the same on certain types of businesses. For us, it's very different.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“I think I do think, and by the way, much of our tech team today is remote, but the difference is we still have a very big core of people that kind of have seen the journey up front and center. And so, when you layer on top of that remote people, I think that works really well. I think to have a product team and a technology team that literally never uses the product because they're in the States is a really problematic in my mind. Because ours is not just a pure digital product, right? We're a digital and a physical product.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“I think maybe I could have convinced him a little bit more to move out here. I just think because he wasn't here, he didn't actually understand the momentum of the business. He didn't see all the stuff on the ground. For him, it was an abstract idea. I mean, you could see the metrics. You can see all that. But that's really different than seeing a bunch of Deliveroo riders with a backpack on and sort of people talking about it in the UK. But I mean, look, I think it would have been great if he stuck around. But I also think that people make certain decisions and he decided to prioritize another thing, which is totally, totally fun.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Did it hurt me? Yeah, bit, right? Because I was kind of like kind of wanted to build this thing, you know, with him, but I also wasn't willing to just have half of the company be based in the States. I just didn't think that was the right thing to do for the business Yeah, and I think it was Yeah, you know, it was tough, right? It was tough.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, we went through a lot, but you know, it was tough when he left, right? Because I didn't have, there's not someone I can talk to on that same level, right? Yeah, you've got your sort of other execs and you've got a board of directors, but it's different. It's really different than having that.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, no, I mean, look, without Greg, the business wouldn't exist, right? No question about it. I think, you know, he's one of the smartest, hardest working people I know. We grew up together. One of my best friends, we've been friends since we were 12. I think for Greg, he wouldn't move to the UK. Just wouldn't do it Yeah, I guess he did. He's too American. I don't know. But no, his wife was in a, she was getting her MD degree in the U.S. And so it was like hard for him to come over here. And ultimately, you know, at some point, so he built a engineering team in Chicago where he was living. But at some point, I was like, no, this business is real. We got to have the team all together. So made a decision and he left the business in late 15, early 16 or so.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Oh, it's just iterating, right? But the Boose Food idea, so there was another funny part of that because Boost Food was a separate thing, but then when my buddy tried deliver for the first time, he was like, oh yeah, this is great. Like you've got Busaba, you've got Roso Pomadoro, you've got all these great restaurants in Chelsea. But he's like, really what you need to do is have a cheat code. So when you're really drunk, you can put in some cheat code and then it's like literally like all the bad stuff for you. So maybe we'll implement that at some point. I don't know.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Did you forget that one? Yeah, I didn't think you'd mention it. So, the original idea for Deliveroo, even this is before 08, right? So this so in New York, you go out on a big night. First of all, everything's open like really late. So you can actually go out past 11. If you get home at like five in the morning, you can still order something to eat. Like you can do that. And what my experience in London was you go out late and you just can't actually eat anything. And I just couldn't understand that. And so initially the idea for delivery was something called the ZO7. It was called Booze Food, which really allowed you to order food at like 3 a.m. when you really wanted it. So that is actually true. Yeah.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“I think it was, I'm trying to think here. It was like, Yeah, it was Food Mule was another one because, you know, a mule is a kind of transports.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Oh no, Yeah, there were a few different permutations. One was a food pony. I didn't read about that. Because I was thinking of these animals and food. I think one was bad.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“I guess for me though, what it also highlighted to me was how lucky I was relative to Some of these guys that they come from backgrounds of extreme poverty growing up in Pakistan, they came here to build a better life. They're super hardworking, like super dedicated, and someone's just treating them like shit. Pretty bad”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Well, they're just like the way they're looking at us like these people are going to make my store look shitty. You could tell, right? And so, yeah, that was a kind of seminal moment, I think, for me. And just talking to these guys. But they were just so sort of like either jaded or... Kind of numb to it. They're like, whatever. Seems to happen to them all the time.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“They're just like whatever. Just let it go. Like, like, who cares? But I realized that that must be how a lot of people look at them all the time, right? Because they're used to it. And for me, I wasn't really used to it. So I was like, really, really mad about it. But, you know, I definitely know what it was like to walk in their shoes for a day. Well, for I guess, a whole year because I did that job for a long time. And that's why treating riders with respect and making sure their voices are heard is so important to me because of, you know, that one of those incidents.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“I don't know, to be honest. I don't think he liked the look of us, if I'm honest with you. Yeah, you know, like, I think, you know, one day I went to him and I go, what is your problem? And he's just like, get out, right? And it was the way that he looked at us, the way he looked at me was almost like we were. Not people, right? Or kind of like. Anonymous is probably the best word I could use, and then sort of subhuman is probably the worst word I could use. But it was like that. Like we're just taking up space in this thing or making his coffee shop look kind of crappy, right? And I remember talking to the three other guys about it.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, it was the three of us, and it was the same guy would come to us and he'd be like, all right, you guys got to leave. Like, but we bought something, you know. He's like, kick us out every time.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“How do we know you're not a burglary ring and a robbery ring? And I'm like, what are you talking about? They're like, well, you could just leave those on people's doors and see who doesn't take them off. And if they're still on, the houses are vacant. So you could burglarize them. And I'm like, I didn't really think about it that way, but pretty genius idea, actually.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“And I'm like, you know what? We should just say Deliveroo and then list a number of the restaurants in the local neighborhood because no one knew you could actually get deliveries from there. And we just hung them on people's doors. And that worked. So, no discounts, nothing, just letting people know about it. It cost you, what, 20p for one of these things, right? Funny thing is, the police got real mad because we didn't think about this at the time. The police called us and they're like, what is this delivery thing? We're like, well, we're a food delivery company. They're like.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“So, I came up with, I think, I love this idea. I'm like, this is like my proudest idea. So we were like, okay, how do we reach people? Do the flyer seconds? I was sick of walking around with this kangaroo costume, right? And so I was like, hmm. And I was staying in a hotel. And I was like, oh, they have these do not disturb signs that you can hang on the door, right? You know, when you're in a hotel, I do not disturb.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“I think so. I actually do. I think having too much money can be problematic. And there's a lot of money now. But yeah, when you're, it's just me and Greg for riders like 10 restaurants, you know, you don't have any money. Yeah, you got to like just work on the most important things and try to be as efficient as possible.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Friends festival. But Steven, we didn't have money. This wasn't Silicon Valley. I'm going to raise a $30 million seat. I was funding the business myself. So, it wasn't like I had a choice, right? And so I'm kind of like, okay, I don't want to like burn all my cash, you know, and so that's kind of how I was running the business until we actually raised money”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, we launched only in one neighborhood, right? The first few restaurants were all on the Fulham Road and the Kings Road. And one of the restaurants was my landlord's restaurant. I used to live above it. So I convinced him to sign up for it just because he was, I saw him every day.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“There's some good places. Yeah, there was Mirza, there was Said, there was Hanif. Said, Hanif and Mirza still work with us. Motlub doesn't. There's about four of us. Yeah.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“The reality is look, I tried just deet back in 07, right? I was really excited about it. I was like, this is going to be like New York. And I tried it. I'm like, oh, wait, I can't track my order. I don't know when the food's going to show up. And it was all sort of, look, I like kebabs, right? I like fried cheese. Nothing wrong with that. But if that's the only choice.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Well, I mean, I'm a Londoner, right? I lived here for six years before going back to business school. I just knew this city needed something better than the classic takeaways Whatever. You didn't”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Couple years. Yeah. Yeah. Well, I did one thing. I had to, I used to wear this kangaroo costume around. Yeah, yeah. I didn't really enjoy doing that. But I would wear a kangaroo costume and hand out these.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“But no, that was what happened, right? It was like my friends were ordering, and then it was just word of mouth, right? And people got a bunch of people started just showing up. I didn't know their names. I had no idea what was going on.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“No, I honestly don't, but I can tell you the first order, though. The first order ever, I mean, I told her to order, it was my friend Annetta, and she was living on Sydney Street. And Chelsea in the restaurant was Rosso Pomadoro. And I was like excited because she ordered, so I delivered it, but I delivered the pizza upside down. Yeah, so it became a Calzone. And then I just ate it. And she's like, you ruined my meal and you ate the food. This is like the worst experience of all time.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Yeah. So I would deliver the food, and then they'd want to chat. I'm like, sorry, guys, I got to go do my next delivery. But then I realized one thing. After a while, they kept ordering even if I didn't deliver the food. And so that's when I kind of realized we were onto something”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“I mean, there's two of us, so there's literally not like, I mean, Greg was building all the technology. He did it himself, which is like pretty incredible I was working with him on the product decisions, and then I was running the business, but the business was me signing up restaurants, meetting the rider side of the marketplace going. And obviously, you know, attracting consumers. But the funny thing is, you know, initially, when we launched in February, obviously no one knew who we were. So I would actually just ask my friends to order all the time. And they just get annoyed at me. They're like, why are you bothering me? And a number of my friends would order, I know, for the sole purpose of watching me deliver the food to them, right? And I know that for sure. And they just thought it was like funny.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“I'd say the first few months before launch, it was like me trying to set up restaurants, sign up restaurants, walking up and down the street in Chelsea. It was him building all the initial technology, me and him making product decisions. So it was just basically two of us. Then he came out for the launch January 13th. We launched in Feb 13. And yeah, it was just me and him for the first time. I guess year. Yeah.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“And so you had to kind of, if you had a phone, you had to kind of zoom in to all the buttons. It wasn't even mobile optimized. We didn't even have an app, right? So, and so, yeah, because there's two of us, right? And so.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“And he was like, we thought about it. He was like, this is really complicated for all the reasons we just talked about. But we stayed in very close touch. So throughout business school, I was always like, hey, man, what do you think about, you know, this thing? Again, I think it's like possible. And so I convinced him to quit his job. And kind of start this thing with me. But I moved to London. He stayed in the States. So it was kind of like this weird thing, right? But I would say, so I moved back here in October 12th. We were building the prototype, the restaurant tablet, the writer app. We didn't actually launch with the consumer app. We literally just had a website.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“And so that's how I knew my co founder, Greg. We then kind of got out of computers a bit. I don't know, just discovered different things. But he ended up just, you know, staying, well, he studied history, then worked as a car mechanic, just kind of randomly because he liked cars. So he just decided to do that. And then he started becoming a software developer again. And so him and I, we would discuss ideas like all the time. And so in 08, I talked to him about this idea Deliveru.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, so it was me and my co-founder, Greg. So, Greg and I grew up in New Haven together. We've been friends since I think we're like 12. Yeah, and so we were into computers when we were 12. Trying to think here because my mom worked at Yale, so we would go use the Unix workstations there. And we actually, you know, like we were on these Usenet groups, you know, we were using FTP. This is all before there was really a true graphical representation of the internet. And so we got pretty into computer games and stuff like that. So we were pretty into that stuff.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“And you know, for us, we're obsessed about continual innovation, of course, because we know competitors come for us, right? We know that there's going to be someone sitting around going, man, this Deliveroo thing kind of sucks. We got to like, we can do better than that, right? And so we're paranoid about that all the time, right? That's how we think about it. We always think we can get a lot better. We have to.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Totally, the infrastructure, you know, I mean, you think back to just laying cables under the Atlantic, I mean, all of this stuff, right, to the iPhone, to all the software that was being built on. I mean, just crazy what had to come before.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“And so had to wait for that. I didn't know, obviously, that the iPhone would do what it did. But in business school, I was just super excited about it.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Yeah, because what was cool about business school was I saw offline to online happening, right? Because remember, so I tried to start delivering 08. And when I was still working in London, and when I looked into it, it was like, all right, I have to put a laptop in each restaurant. I'd have to build some sort of handheld device for our rider network. And it was just too complicated. But, you know, Steve Jobs then invented this thing that completely changed everything, right? Phones, tablets, all of that. And so that was the prerequisite step, of course, for any of these, well, any business today really to operate, right? Because in 08, iPhone 1 came out, SDK, I think the iOS SDK came out in 08. So this app ecosystem hadn't really developed yet.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Well, so no, not for delivery, because my story is so after Morgan Stanley, I worked kind of 04 to 06 in London for Morgan Stanley. And then I ended up working at a hedge fund for about four years in London. And then I went back to business school in Philadelphia for two years. And I came back in 2012.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“And this other guy I knew who he was like, you know what? He worked at a big consulting firm and he was McKinsey or something like that. And he's like, in my spare time, I've started these three businesses. And I'm like, I'm like, no, man, you can't do that. Like you pick one thing and you got to like really go for it. Different people have different sort of attitudes towards that. My view, though, is you just have to go all in, right?”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT
“Otherwise, you're going to get bored I told this story before it's totally true. I had a friend from business school, super smart guy, and he had like a thousand ideas. He'd write them all down. But his ideas were all predicated on some financial outcome, right? And he started this thing. It was the Etsy for petsories or whatever. And I was like, okay, this sounds okay. Sounds okay. I read his deck and I'm like, wow, this is like a great idea. So he's like, I'm going to go do this. And then like nine months later, I'm like, like, hey, how's it going? He's like, you know what? I just really don't like dogs and cats very much. And so I just couldn't do it, right? That's true. You can't do something that you're not actually fully invested in.”
2021-07-12 · The Diary of a CEO · Deliveroo Founder - From £0 to £5 Billion: Will Shu · IDENTIFIED FROM THE TRANSCRIPT