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Grace Beverley

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2021-02-22
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2021-02-22
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  1. You can pre order both now. Maybe so many people will pre-order the same ones that you know when Amazon assigns a specific bundle.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  2. That was a real, you know, that was a big thing for me. And I'm, you know, happy that it doesn't necessarily have to be that I'm in some sick high-rise apartment by myself with like XYOs or whatever. And that for me is my happiness.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  3. This is what's added up. Oh, yeah. I'm definitely happy. I think I'm particularly happy at the moment because I feel like I'm somehow simultaneously living my early 20s life whilst also being in this amazing position. And that, for me, that was the main thing I wanted because I just was, you know, this more, more, more thing was like, you don't need to be acting like you're faulty. Like, you know, and so I've really tried to maintain that, even though it's strange for me to be in my position and living with three of my friends in my house or whatever it might be. I feel like I'm having that and I feel like that's.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  4. I think I'm doing well at the moment. I think I wasn't doing well this time of year ago. I think that I am probably doing well, you know, because, for example, as I've talked about, like I'm not in a relationship, so maybe like that would throw it all off or whatever it might be. I'm doing it well and probably too much of a focus on work, but that's what balance looks like to me at the moment. It's not 50-50. It's not like a tipping set of scales. It's like...

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  5. Like, you know, this needs X amount of funding, or this actually needs to be acquired, or whatever it will be. Don't think it'll be soon. But there might be a point, you know, and there probably will be a point that that happens, or where, you know, we've grown hugely recently. I have a terrifying thought of like, what if it gets too corporate at one stage? And then, you know, it's not a joy for me anymore. And at that point, yeah. Like, I very much consider that. So I think it's very much like an open consideration constantly for me. And I think that the best thing I can do, again, is just not.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  6. By the time you've done this, you're officially, like you're no longer an entrepreneur, you know, you like sold a business for X or whatever. And it is a success point. It's a huge, you know, it's a huge accolade. And I think that. For me, it's just about constantly keeping in touch with myself and what I want for the businesses as well, because I'm sure there'll be a point where I'm like, I can't do that.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  7. Saying, okay, in two years I'm going to do this. It'll be like, shit, I'm done. Like, I'm done. And therefore, and that's too late. But I know it will be like that because I know I will push it to, you know, like the end or whatever it might be. But I'm open. I'm very open to it. I think also I'm very much at the beginning of this, like Shreddy, four years old, Tala, not even two years old yet. And I think that I'd be doing myself a disservice to kind of be it's exactly what I would do, jump to the next. When can I sell it? When can I get all of this? But especially because when you have a business, you kind of program to assume that.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  8. It depends. I think that, like, for example, I often have a view, I'll say, okay, well, I'll maybe aim to sell this one in two years and then this one I'll keep on, like, and I'll, you know, do that forever. And I think that then it changes, then the other one starts to get really exciting and really profitable. And you're like, oh, maybe I'll keep this one for longer. So I think that I've got used to the fact that that's not. You know, there's probably not, I've probably got used to the fact that actually there'll be a point where rather than.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  9. And then, you know, and that one will be the key to longevity for the rest of my career. But so will these two if they're done right because you don't need longevity if that happens. And so I think I'm lucky to be in a position where I have many different potential paths. And the most productive thing I can do in that moment is decide on the path and stick to it. And I think it's fickle. And I think that I can be fickle in like a hard work, you know, like diligent way because I just want to do more and quicker and like all of that. Actually, the toughest thing I can do is just stand still and do it right.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  10. Much more information. But that's the thing. I would almost people, as I've said, people would say about the end of uni when I was doing, you know, like all of these things. And I think I recognized probably too late, but at some point, I recognized that it wasn't about that. And therefore, I kind of was always embarrassed when people were like, she's got 72 businesses. I'd be like, You know, I'd rather have one that was doing really well. I'm currently concentrated on two doing really well. And a third one, which is my personal brand

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  11. Plan, so it might not be new businesses, but huge projects sometimes within a business sometimes take just as much as the new business. And I think that, yeah, sure, probably if my businesses were taken away from me tomorrow, I'd probably have an excellent, you know, like another one the next day. And that's how I'm programmed. And I'm thankful for that because, you know, that's definitely part of the reason why I've got to where I am.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  12. I want to prove to myself, and I think I have, and I think I can continue to do so, I want to prove that I can do these well and I can have patience. And it's not about more, more, more. Because I think some of that comes from the fact that, you know, when things settle, it's really easy to push for more when it's just at a settling state. And I constantly, you know, why can't I push for more within those businesses? Yeah, exactly. And growth and wider and more breadth and everything. And I think that that's part of my.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  13. And so five days a week, split between technically three businesses. That's already a lot of time blocking. To establish what you spend your time on and where. And bearing in mind that about 50% of the, or not 50%, 40% of the stuff I do will also be unexpected. I think that, as I've said, the kind of ethos I have about constantly, constantly pushing on and doing more and more, more is actually detrimental when it comes to doing things well. And so I think that, you know, yeah, I've had ideas and nearly started multiple businesses this time. At one point, I even wanted to do like a mini essentially influencer VC of some form.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  14. And that's a lot. If you think of the amount of days in the week. So you're thinking five days, I'm really strict on weekends. So hate to tell the hustle culture grew, but I take weekends and I'm strict on them.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  15. Actually, because I've started two businesses, the one question kind of press everything always asks is like, what's next? What's the next business? There just really isn't going to be one for a while. I don't think people don't. And I kind of don't believe myself as well. But I think currently... I am so maxed out. I think because I have two businesses, yeah, but I also have my personal brand So, you know, the book is a business, you know.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  16. A certain amount of things that don't sell as well as they should, like whatever it might be, and that's just a constant reality. So I don't think it's necessarily about always picking out the best ideas. I think it's about picking out the right number of ideas, usually fewer and executing them well.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  17. But I think it's instinct. I think some of it's instinct. I think the more you know your brand, the more you really know your brand. And I think that lots of the time, you know, it's an equal problem when other people have ideas and you're like, no, but I want you to have more ideas, but not that one. And I think that, you know, it's just a constant learning process. And I'm sure I've had ideas that have gone, you know, that just haven't gone as well as they should have. And I think that that's constant thing. I think in fashion, especially like you're going to have.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  18. In that way, I feed off our audience a lot. Like, I know I'm not the most experienced. People, you know, I can just ask people sometimes. Like, I can just say, like, would you be interested in this? And I used to be like, no, because they can only see the final thing. And then sometimes people have said, like, yes, yeah. And then I've been like, actually, no.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  19. Yeah, I think I use our audience a lot. I think that one of the real benefits of having a, you know, I'm Gen Z. So having a Gen Z led brand for Gen Z. I'm the first year of Gen Z. And I think one of the benefits is like everyone's constantly like, how do we market to Gen Z? How do we do all of this? And I'm definitely not like Gen Z. Don't ask me to do a TikTok glance, but like I think that.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  20. Well, I write in the book, I write at the same time I don't, obviously it's completely irrational to want to be liked by everyone. And I don't want to be liked by everyone. But I think in the same way, everyone who is in the public eye and sees something shit or whatever it might be, you know, as in it's just, you know, it's a natural reaction. Yeah. So I think, but I'm very, very excited. And I think that the reaction so far to, you know, the concept, to the excerpts, to everything has been amazing. And so I think that I should probably just be more excited about it.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  21. Maybe it's because I'm conditioned to having a constant feedback loop of whether on the businesses, whether on my socials, whatever it might be. Or maybe it's because I'm more insecure about those feedback things. Like maybe it is, but I think that it's also I care a lot. So, you know, I care a lot about it. I care a lot about my well-being. I care a lot about, you know, I and I feel like some of that, you know, is acknowledged that it's not necessarily even the right thing. Like I want to be able to write my truth and to write what I genuinely believe in. And for someone to say, I don't believe in that.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  22. It's different. Like it's essentially another pivot in one way. And I think that, you know, I'm excited and equally like, you know, I think about it for some reason last night was one of the nights that I had kind of like constantly waking up. I was like, what if people don't like this bit? And like, what if people, you know? And I think that that's not something you control. And I think the only way to guarantee not having that would be to write a blank book, which I don't have much interest in.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  23. I think also, as I say, there's a lot that I've put in there that I probably wouldn't have talked about online because there's a delayed feedback. I don't need to hear what someone thinks about that in that moment. And so I'm excited and terrified. But, you know, and it's also very different. Like it's different from what I've been doing. It's not entirely about business. It's not entirely about, you know, X, Y, Z.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  24. Yeah, I mean, I'm terrified at the same time, and I'm sure there'll be some people. I think, well, I think you, it's the same as a business. If you pull that much love and your soul into something, if people hate it, they essentially hate you. Like, that's never nice. It doesn't matter whether you're a bad person or whatever. It's not something you want. And I think that.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  25. Absolutely. And I don't think it's bad to have regrets. I think acknowledging your regrets is really important to be able to move forward. Maybe I blog them out.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  26. Kind of the world works in like mysterious ways, and like maybe that wasn't right, and maybe I wouldn't say yes if I got that opportunity again. And I think that that actually just Yeah, I guess maybe it is a toxic positivity. Maybe it is like, maybe I should be, you know, I don't allow myself to be sad about those things when I maybe should be or I should address them. But I think part of that means that when I am asked about my regrets, I have kind of very little.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  27. Pick yourself back up attitude is bad in some ways, but the way it's good is also allowing you to not have many regrets because you always make something out of a bad thing and therefore it's really hard to look back and say that was shit because fine, even if it didn't lead to what you thought it would. Like I had, for example, I had my absolute dream job lined up for April and it got cancelled because of the pandemic. And, you know, I'm like was very lucky to be in an industry that was largely unaffected, in fact in some ways did really well. And I was so devastated about that. And like maybe it will happen. Maybe it won't. But like, you know, I think that that was something that couldn't be a regret, couldn't be whatever. But I also know that at this point I've moved so much away from social media in that time that that probably would have put me on a like blasted me in a way that actually maybe I wouldn't have been able to deal with. And I think that, you know.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  28. I think it's the kind of same tight-in thing again. It's once again, it's just anything to do with allowing other people's perception, allowing focus on other people's perception of you over your focus of yourself. But I don't think I'm not really like a... As I've said, much to my detriment and to my success, I don't necessarily concentrate on maybe it's that toxic positivity thing. You said, well, whatever. I don't necessarily concentrate on those downfalls. I feel like everything that's gone wrong. Like, we're not getting into Oxford the first time or whatever. That led to me having a really great corporate job and I was able to make some money and I was able to work in e-com for a bit, you know, like all of those things. And I think that I'm very like.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  29. And I think that I also saw a lack of representation for women in the business space who also shout about it. And I think there's a reason for it. Like I wouldn't encourage women to shout about it, not from a moral perspective, but because you will be ripped to shreds and because people will have preconceptions that are different from successful men. And whether that's showing material things or like whatever it might be, it's perceived as differently. And therefore, like, but I did think in that way that not only do I want to be able to do that, I also think that, you know, I think I'd like to do it also to make sure, you know, to be able to be in that landscape. And I think that I kind of owed it to myself also to be able to celebrate that, even if I was moving away from that being my job. I don't post in any way the same as I posted when that was my job. I post very differently, but I love it.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  30. I think I also thought that no matter what I didn't like or what I wanted to pivot to, I also owed it to myself to be able to celebrate my success in some ways. And I think that, you know, that however many messages I get from people saying, you know, I know you've moved off other platforms, but please don't delete Instagram because, you know, X, Y, Z, like whatever it might be. Like everyone has their people who really.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  31. I try and use it more as like a, you know, I post way more than like a regular non Instagram, non-public eye, whatever person would post. But I don't use it as a platform for anything other than just social media. Like if that makes any sense at all, it's kind of, you know, it's pretty much my only platform. And I just, you know, I post as and when I want. I don't need to post. I don't need to come across a certain way. Because Instagram do stories at all one day, you know, like whereas... Yeah

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  32. Yes I like Instagram in general, I think that I think one of the sad things that I found about pivoting was that I loved what I got from things like YouTube in terms of like the community, as I say. I loved being able to share that, and I was this really weird point where I loved sharing my life, but I also didn't like sharing my life because I, you know, and it was, you know, there are bad things and good things about everything, but it was like the highs were really high and the lows were really low. And so it's kind of like toxic in that way. And I think that Instagram. Instagram and Twitter probably both can be used in a way where you

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  33. Yeah, I think in general it really does. And I think that. Yeah, yeah, I think that that's kind of one of the things that you have to then develop that kind of self-love and all of that to be able to say, okay, great. Well, like, you know, but as I've said, got this mistrunch ball living in my head who just wants one thing and one thing only and it constantly changes and it's constantly more. And I think that's an important thing to address.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  34. You then can't get that from yourself because you're constantly clouded by that if it's people hating, it's the same thing. So I think that I don't necessarily know. I think all it can be is being in touch with yourself and understanding that you are going to do things wrong. I think I'm very harsh on myself in the way that I don't like doing things wrong and I work very hard not to do things wrong. And so when I do, you know, it hits me hard. And I think that part of that is learning that

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  35. I would love to know. I think in general it's just like an understanding of yourself. It's an understanding that you're going to fuck up. It's an understanding that you're going to think one thing and do another. And I think that. Part of that, as I say, that was part of the reason, you know, I did move away from social media because it was like I can't have all these people telling me one thing, even if it's a great thing, because it doesn't allow you to be like completely in touch with yourself and know those differences. Yeah, exactly. Like even if it's the people blowing smoke up your ass, like,

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  36. I want to be. I think it's you know, I'm quite, you know, happy with where I am now. And I think there are like I know what I need to improve in terms of like, and I think a lot of it comes down to my own confidence and my own assurance in myself in order not to project that elsewhere. So, yeah, like in general, I think that's probably one of my main, main things. But in completely honest, I don't think it involves money or like growth in any other way. I think the first thing that I know that I need to improve on is that.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  37. I think for me it's a lot of repositioning. As I said, I think that I grow on social media at a time where I was particularly low and therefore a lot of that was made up with validation. Therefore, I think one of my main aims and one of my main what I've been working towards for the past or so has been that kind of self-validation and that self-worth. And I think that that through and through unfaltering self-worth is I don't know whether it's even like a reality. Like I think People have faltering views of themselves just like they do every other person. You can love someone absolutely unconditionally and you can think in one moment like yeah like you know why did they do that or like I think that's a terrible trait about them or whatever and I think the important thing is being able to bounce back from that into the original position or being able to consider that and still have that worth or love or whatever and I think so I think to become the person who

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  38. Yeah. But I think I'm the same in relationships, friendships, like everything. I am a walk out of the rumour and come back in half an hour. And at that point, I'll leave the shout or I'll, you know, I'm not instantly kind of in that moment, which is why I sometimes also find social media hard because I don't want to react in the moment and social media warrants an instant reaction because that's the only way that you're being true to yourself or like whatever it might be. I often will think something, you know, when you're angry and you think something, you're so angry about it. And then half an hour later, I won't be, or I'll think it's different, or I'll think someone didn't mean that or whatever it might be. And so I try and even though social media doesn't necessarily allow for that amount of kind of like discussion, I do try and like, you know, just.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  39. I don't, I mean, you might disagree. I don't think I'm not a peers. She also is paid to say no. But I genuinely, I'm not a, in the same way as...

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  40. In that way naturally. And I think to my detriment sometimes because, you know, sometimes you do need to say, you know, this is absolutely not right or whatever. But I think it's the same thing as I kind of talked about before. Like, you know, I'd rather work out the best way to deal with it. There have been times where I've picked up the phone and I've been like, what the fuck has gone wrong? Like, why would you do that? Like, this makes absolutely no sense. Like, this is, you know, you should know better, like all of that. And first of all, they are very few and far between. I'm not saying that I don't say that to my housemates. And I'm like, how fucking do you? I don't understand why you would do that. Like he knows that's not the case. But I would.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  41. Yeah, yeah. Especially in offices. I think that's particularly like we have the luxury now. I'm like, well, you can't see me. Like, as in, you know, I think I... Often, like I think probably the near our office, the cafes, they know me well because I will go in there. I will take myself. I will exit because I don't, I think in life and in business, I don't believe in necessarily.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  42. There's either a decision then to decide it's a mismatch or to decide it's still a match and it was an honest mistake. Neither of those involve ripping someone to shreds.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  43. Like, whatever. But there is still an element of it that's frustrated and that's like feels like you've taken 10 seconds back and is terrified that you're about to be cancelled or like whatever it might be.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  44. Because I think if it was enough for me to do that, I think it would be much more gracious for me to just probably get rid of them, as in essentially to say, like, this is not the right place. Because it also, you know, there's an element of that that's not understanding the brand, that's not understanding who we are, our ethos or whatever. And if it's that far out of line, and it's like, okay, well, this is a mismatch here then. But I think that So my two options then both of them involve like, you know, being gracious in some way. And one of that is fixing it. If I genuinely believe that it was an honest mistake and it came across wrong or like whatever it might be, then fine. And I will work with them to deal with it. And I don't believe, you know, maybe someone will disagree, but I don't believe I have ever, ever, ever gone to someone and been like, how dare you, you've sacrificed this. You've done all of that because also they do the work every single day to make the company great. And yeah, it's frustrating. Like, trust me, like, I don't see that and think, like, it's fine because last week they did a nice post.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  45. You know, hiring someone within their team, and they were like, Should we get them on this or this? And I was like, You decide. Like, you, you know, you decide. We know the end goal. Any way we get there, I'm happy with you decide instantly saw that, you know, like because people also want to be empowered with that and also people often, you know, do much better when they're given the responsibility. And so I think that some of that, what we've just been talking about is probably one of my biggest weaknesses because I'm so terrified that Something will go wrong, and obviously, as the successors many fathers and like all of the, you know, all of that, you have to take responsibility when it goes wrong. It doesn't matter whether it wasn't you, whatever it might be.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  46. I think one of my things is the thing we've been talking about getting involved where I don't need to be involved. I think that's probably, you know, and I think I have an anxiety around that, that actually, you know, there have been times where I haven't got involved where I probably should have because I was getting too confident with my moving away. And then it just wasn't right. And the product didn't shift enough or whatever it might have been. And so I think probably that's one of my main things. And also only recently have I realized how much confidence I have to having people. And I think it was actually based on talking about how shitty some of Google's rules are actually in work rules, the book about Google working culture, he says that one of the most important things Google is that they encourage and empower everyone to be like their own founder. So like if they're on a project, they should be founder of that project and they should feel empowered to also like look at me and be like, no, this is not how and I think that that stood with me so much because I was like, you know what?

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  47. Like, I grew up, like, my dad was self employed, like all of these things. And I think you see there are so many different ways of working. And I was thinking because I've seen people do things one way, like I need to prove myself and I need to do that. Proving myself is more effective if I have a team of amazing people And that's been like one of my biggest, biggest lessons.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  48. Her fellow founder messaged me like two days ago and she was like, I just wanted to tell you what you told me about a year ago saying like everything, you know, she was at the stage where I was like, you need to be hiring people. And she was like, but it's expensive. And I was like, I know, but they will pay for themselves because like if you, you know, like even not even necessarily the right people, like even if it's admin, even if it's like whatever, you should be doing the things that only you should do, whether you're self-employed, whether you're like whatever it might be. And, you know, like my.

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  49. Know, I don't think it's necessarily ego in a bad way. I think it comes from the fact that all of us have some insecurity that needs to be, you know, especially if you start a business young and especially if you feel like, oh, like, wow, I'm in this position. Like you have to be either you're like incredibly confident somehow and like completely full of yourself. But I genuinely believe that most of us have some insecurities about. And so like it's all tied in. I don't necessarily don't think it's a bad thing. I don't think it makes you a bad person. As I said, I have it a lot. But I think you have to recognize it. And I think that's the first thing I'd say to I actually had a...

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT

  50. To do their job. And the better they do their job, the better you do their job, the better you do the job, the better they do their job. It's all cyclical, but it's like ego and validation and legitimacy that ties together to make this kind of big old like cauldron of like this is probably ineffective, but I have to be not even validated. I don't think it's vapid. Like I don't think it's like...

    2021-02-22 · The Diary of a CEO · Grace Beverley: How To Build A Multi-Million Pound Empire At 24 · IDENTIFIED FROM THE TRANSCRIPT